Womens lookbook AW2014

Tivoli Mews Collection One A contemporary graphic story inspired by a Tivoli Mews home/studio workspace. The urban artisan balances perfectly her work and home obligations, within a unique and eclectic backdrop.

This is a modern casual story firmly rooted in utilitarian workwear; items within it are perfectly suited for business or play. This is not a fussy or overworked story; its aim is to provide simplistic and effortless dressing for all.

Colour is subtle and classic; including INK, ELECTRIC BLUE alongside flashes of ORANGEADE; all grounded by classic RHUBARB and CARAMEL. Prints and graphics are sharp and crisp; abstract in appearance with humorous undertones.

Fabrics range from crisp clean poplin’s, through to textured feminine dobby voiles & double faced jerseys. Printed Chambray will help re-emphasise the utility feel of this story.

Silhouettes are classic, with surprisingly hidden details and authentic workwear references. Traditional shapes like garment dyed 5-pocket and chino trousers will dominate, whilst inner printed micro Breton-striped tee’s and chemise tops provide the feminine angle loved by the end-user.

Dresses and tunics will be timeless and easy to wear, simplistic shift shapes - print will dominate these key categories. Knitwear will underpin the full story to aid co-ordination for the buyer/end-user; fancy jacquard patterns and melange textures will all play their part to strengthen prints and aid outfitting.