"People are relying on the parish bulletins less and less," said McGuinn, who describes his technical know-how as "middle of the road." He does not tweet, he said, but the parish school does so extensively, sending out messages such as snow delays and early dismissals. St. Mary's also has a Facebook page, which it uses, among other things, to engage children and parents in its popular summer camp. "The children can share their stories," McGuinn said, "and parents can read about what the children are doing." But along with the benefits of being plugged-in, he sees potential pitfalls. One, he said, is the risk of becoming a "virtual priest." "You still have to bring people together in real community," the pastor said. "High tech is not high touch."
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2010 Media Report Villanova School of Business