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Apple

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And its innovation has translated to sales. With Cook running the company, Apple sold 9.25 million iPads during the most recent quarter, which ended in June, bringing sales to nearly 29 million iPads since they first began selling in April 2010. Apple also sold 20.3 million iPhones in the same period, which was millions more than analysts expected. The company’s stock has risen 8 percent since Jobs announced his most recent medical leave. Cook’s track record at Apple is strong. The first time he was in charge back in 2004, things went so well that Apple promoted him from executive vice president to chief operating officer in 2005. During the second time, which lasted from mid-January to the end of June 2009, Apple released a new version of the iPhone and updated laptop computers on schedule. The company also announced that its iTunes app store hit a major milestone: More than a billion apps were downloaded within the first nine months of its existence. Apple’s stock rose 62 percent during that time, satisfying investors’ concerns over Jobs’ absence. Cook, an Alabaman with short, gray hair and a broad, thin-lipped smile, has been an asset to Apple since his arrival in 1998. He is credited with tuning Apple’s manufacturing process to solve chronic product delays and supply problems. His inventory management skills helped Apple build up its $72.6 billion hoard of cash and marketable securities — funds that it can use to keep its lead in the portable electronics market. Like IBM, McDonald’s or Ford, all of which lost visionary CEOs, Apple is not necessarily dependent on the immortality of the genius behind it, says Terry Connelly, dean of the Ageno School of Business at Golden

The new guy Some facts about Steve Jobs’ successor: • Name — Timothy D. Cook • Age — 50 • Education — Graduated from Auburn University with an engineering degree and earned a master’s in business administration from Duke University. • Career — Joined Apple Inc. in 1998 as senior vice president of worldwide operations and has been credited with tuning Apple’s manufacturing process to solve chronic product delays and supply problems at the time. He rose through the ranks to become chief operating officer in 2005. Ran Apple temporarily in 2004 and 2009 when CEO Steve Jobs took a medical leave of absence. Took that role again in January when Jobs went on an indefinite leave. Named CEO on Wednesday after Jobs resigned.

Tim Cook Before Apple, Cook worked briefly as vice president of corporate materials for Compaq Computer, now part of Hewlett-Packard Co. He had previous executive roles at Intelligent Electronics from 1994 to 1997 and International Business Machines Corp. from 1983 to 1994, most recently as director of North American fulfillment. He is also a director at Nike.

Gate University in San Francisco. “A company is dependent on its ability to institutionalize that genius in the corporate DNA,” he says. “Apple shows every sign of having done that. We will see that when we see how Cook responds to competitive pressure.” And, as Cross points out, Cook won’t be leading Apple alone. His supporting team includes Jonathan Ive, who oversees the elegant, minimalist design of Apple’s products; Ron Johnson, who runs Apple’s stores; Philip Schiller, the marketing chief; and Scott Forstall, who supervises the iPhone software. “The bench at Apple is extremely strong,” Cross says. “He has a good group of executives behind him.” And consumers — the group Apple really depends on to make its products

popular — may not be that affected by the change. Apple customers don’t buy the company’s products because of Steve Jobs, Gartner Research analyst Michael Gartenberg says, they buy Apple products because they’re Apple products. Without Jobs, he believes the company’s challenge will be the same as it was with him: continuing to find ways to raise the bar with its consumer electronics. “Yes, this is quite some transition at the end of Steve’s role and his time at Apple, but it doesn’t mean Apple itself will fundamentally change,” he says. “Certainly Apple’s competition would be foolish to think this is a situation they could somehow capitalize on.”

indirect and sniper shots. • Outstanding Achievement in Technology Transfer — Dave Derrick, Meg Jonas and Clay LaHatte for helping turn lecture material into DVDs, now available online through the USACE Learning Network; and Scott Waisner for aiding the Deployable Aerobic Aqueous Bioreactor platform. • Outstanding Team Effort — Dr. Jason McKenna, Frank Dallriva, James Ray, Bob Walker, David Hyde, Patrick Kieffer, Billy Bullock, Steve Rowell, Jesse Blalock, Alex Jackson, Robert Wayne, Burney McKinley, Wipawi VanaditEllis, Joseph Jordan, Sonny Johnson, Clifford Grey, Jason Ray, Darla McVan, Clay LaHatte, Jessie Gaskin, Jeremy Sellers and William Tennant for technologies to defeat improvised explosive devices; Dr. Rob Wallace, David Stuart, Robert Walker, Michael Freeman, Dr. Larry Lynch, Dr. Jeff Jorgeson and Rhonda Taylor for a digital system to capture, track and share Blue Roof and Rapid Temporary Repair mission data using smartphone technology; Terry Stanton, Henry Diaz-Alvarez, Danielle Whitlow, Rodney Gonzalez-Rivera, Orlando Carrasquillo, Jose Albarran-Garcia, Angela White, Sabrina KingstonMiles, Woodman Berry and Dr. Mark Jourdan for evaluating alternative logistic routes in Afghanistan; and Dr. Mike Sharp, Dr. Maureen Corcoran, Dr. John Peters, Joe Dunbar, Jose Llopis, Dr. Janet Simms, Dr. Johannes Wibowo, Bryant Robbins, Eileen Glynn, Ryan Strange, Tommy Lee, Dr. Monte Pearson, Raju Kala, Isaac Stephens, Clin-

ton Forsha, Tommy Berry, Joan Clarke, Dr. Craig Fischenich, Kyle McKay, Dr. Martin Schultz, Dr. Fred Tracy, Jim Dolan, Dr. Christopher Kees and Charlie Little for an understanding of the impact of woody vegetation on earthen levees. • Technical Support Achievement — Terry Jobe. • Administrative Support Achievement — Brandy Ellison and Chelsea Whitten, both of the contracting office, and Lorraine Smithhart of the Coastal and Hydraulics Laboratory. • Outstanding Achievement in Equal Employment Opportunity — Terry Stanton and Gerardo Velazquez. • Supervisor of the Year — Earl Edris. • Herbert D. Vogel Awards — Wanda Derrick, administrator; Bennie Edmond, craftsman; Dr. Andy Goodwin, engineer; Dr. David L. Smith, scientist; and Larry Garret, technician. • Commander’s Award for Civilian Service — Dr. Gary Anderton, Missy Arnold, Dr. Jacob Berkowitz, James Britt, Ray Castellane, Dr. Mei Chandler, Omar Flores, Bradley Foust, Billy Fuller, Raju Kala, Linda Lillycrop, Jose Llopis, Steve Lofton, Dr. Larry Lynch, Dr. George Mason, Tom McGill, Chris Noble, Dr. Jim O’Daniel, Dr. Richard Olsen, Carey Price, Dr. Todd Rushing, Dr. Steve

vertising campaign. People soon realized how useful the graphical interface was for design. That led “desktop publishing,” accomplished with a Mac coupled to a laser printer, to soon become a sales driver. • NeXT computer (1989) — After being forced out of Apple, Jobs started a company that built a powerful workstation computer. The company was never able to sell large numbers, but the computer was influential: The world’s first web browser was created on one. Its software also lives on as the basis for today’s Macintosh and iPhone operating system. • iMac (1998) — When Jobs returned to Apple in 1996, the company was foundering, with an ever shrinking share of the PC market. The radical iMac was the first step in reversing the slide. It was strikingly designed as a bubble of blue plastic that enclosed both the monitor and the computer. Easy to

The Vicksburg Post

2010 iPad set up, it captured the imagination just as people across the world were having their eyes opened to the benefits of the Internet and considering getting their first home computer. • iPod (2001) — It wasn’t the first digital music player with a hard drive, but it was the first successful one. Apple’s expansion into portable electronics has had vast ramifications. The iPod’s success prepared the way for the iTunes music store and the iPhone. • iTunes store (2003) — Before the iTunes store, buying digital music was a hassle, making piracy

the more popular option. The store simplified the process and brought together tracks from all the major labels. The store became the largest music retailer in the U.S. in 2008. • iPhone (2007) — The iPhone did for the phone experience what the Macintosh did for personal computing — it made the power of a smartphone easy to harness. Apple is now the world’s most profitable maker of phones, and the influence of the iPhone is evident in all smartphones. • iPad (2010) — Dozens of companies, including Apple, had created tablet computers before the iPad, but none caught on. The iPad finally cracked the code, creating a whole new category of computer practically by itself.

functional benefits over other Macs. Apple’s designs are iconic, but people aren’t usually willing to pay a premium for design alone. The Cube idea lives on in the Mac Mini, a more successful but less eye-catching small Mac. • iTunes phone (2005) — It’s easy to forget that the iPhone wasn’t Apple’s first venture into the cell phone business. It formed a partnership with Motorola Inc. to launch the ROKR in late 2005. As a phone, it was decent if unexciting, but as a

music player, it fell far short of the iPod. It could only hold 100 songs, and transferring them from the computer was a slow process. It was also criticized for not allowing users to download music over the cellular network, a limitation that also applied to the first iPhone. Some even called the ROKR “the iPhone.” • Apple TV (2007) — Apple’s foray into the living room was an uncharacteristically half-hearted effort. Jobs later referred to the Apple TV

as a “hobby.” It was a small box that connected to a TV and to a Mac in the home. A tiny remote allowed the owner to play music and movies from the PC on the TV. It was expensive, at $249, and complicated to set up and use. Movies purchased from iTunes were low resolution and looked blurry on HDTV sets. In 2010, Apple introduced a much improved, cheaper Apple TV designed to connect directly to the Internet.

Sloan, Mazella Thomas, Dr. Chuck Weiss and Tammy Young. • Achievement Medal for Civilian Service — Dr. Jeff Allen, Dr. Paul Allison, Dr. Julie Baca, Alex Baylot, Brenna Bennett, Dr. Ernest Berney, Nick Boone, Beth Brown, Billy Bullock, Orlando Carrasquillo, Dr. Carl Cerco, Vince Chiarito, Dr. Charles Cornwall, Billy Crabtree, Al Crawley, Bob Davison, James Davis, Henry Diaz-Alvarez, Mike Doyle, Bart Durst, Jeff Durst, Sally East, Lauren Eckert, Bobbie Edwards, Michael Follum, Dr. Jimmy Fowler, Mark Freeman, Dan Freer, Sharon Garner, Larry Garrett, Chad Gartrell, Marsha Gay, Rodney Gonzalez, Dr. Chris Goodin, Wendell Gray, Brian Green, Donnie Guynes, Mary Hallberg, Andrew Harrison, Ben Haugen, Matt Hillman, Sam Jackson, Renee James, Teresa Johnson, A.J. Johnston, Randy Jones, Dr. Mark Jourdan, Julie Kelley, Patrick Kieffer, Pam Kinnebrew, Dr. Joe Kreitinger, Clay LaHatte, Dr. Jabari Lee, Sherry Little, Jerry Love, Stephanie Lowe, Ashley Manning, David Mark, Tim McCaffrey, Sara McComas, Hank McDevitt, Burney McKinley, Dr. Will McMahon,

Darla McVan, Jared Minor, Dr. Kenneth Mitchell, Speler Montgomery, Jackie Moore, Jason Morson, Dr. Norberto Nadal, Dr. Kent Newman, Howard Park, Matthew Parson, Joshua Payne, Dr. Monte Pearson, Barbara Pierce, Nora Ponder, Robbie Presley, Lucy Priddy, Amy Rainer, Tim Raines, James Ray, Richard Rhett, Carla RoigSilva, Edgardo Ruiz, Dr. Martin Schultz, Janice

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ERDC Continued from Page B9. Matt Farthing, Dr. Ruth Cheng, Amanda Hines and Chris McGrath for a flexible library that provides advanced technology capabilities to model transport phenomena in surface water and groundwater systems; and Dr. Joe Gailani for new modeling and measurement techniques. • Researcher of the Year — Dr. Kent Danielson. • Program Development Achievement — Jeff Lillycrop and Thad Pratt. • Excellence in Operational Support — Bruce Ebersole, Gary Brown, Mary Cialone, Ian Floyd, Dr. Tahirih Lackey, Dr. Chris Massey, Tate McAlpin, Jennifer Tate, Tommy Berry, Dr. Todd Bridges, Dena Dickerson, Dr. Beth Fleming, Charles Hahn, Dr. Joe Kreitinger, Elizabeth Lord, Warren Lorentz, Julie Marcy, Sean Melzer, Dr. Jeff Steevens, Heather Theel, Lacy Smith and James Stinson for technical support following the 2010 Deepwater Horizon oil spill; Dr. Mark Jourdan, Darla McVan, Kevin Winters, Charlie Little, Bill Seabergh, Clay LaHatte, Jennifer Tate, Gary Brown and Tate McAlpin for flood mapping support to military; Seth Broadfoot for support to the Combined Security Transition Command in Afghanistan; Dr. Jeff Steevens, Danny Averett, Dr. Tony Bednar, Mark Chappell, Jennifer Seiter, Dr. Jacob Stanley and Dr. Steve Scott for aid in removing ash from the Emory River in Kingston, Tenn., after a dike failure at the Tennessee Valley Authority Kingston Fossil Plant; and Nick Boone, Omar Flores, Bill Heard, Jason Roth and Dr. Tom Slawson for a screen to protect military forces from

Sessum, Brian Skahill, Lacy Smith, Nell Southall, Alicia Souza, Terry Ann Stanton, Terry Stanton, Chris Sullivan, Heather Theel, Alfreda Thomas, Kevin Tillman, Gerardo Velazquez, Lance Walker, Terry Waller, Lucas Walshire, Dr. Jeff Waters, Angela White, Danielle Whitlow, Brett Williams, Kevin Winters and Don Yule.

land transfers No commercial land transfers were recorded in the Chancery Clerk’s Office for the week ending Aug. 26, 2011.

sales tax revenue The City of Vicksburg receives 18.5 percent of all sales taxes collected by businesses in the city limits. Revenues to the city lag actu-

al sales tax collections by two months, that is, receipts for April reflect sales taxes collected on sales in February. Here are the latest monthly receipts:

June 2011.....................$601,976 Fiscal year 2010-11 to date... $5,372,334

June 2010.....................$609,165 2009-10 fiscal year to date..... $5,467,142

casino tax revenue Vicksburg’s five casinos pay a 3.2 percent revenue tax to the State of Mississippi that is divided — with 10 percent going to schools, 25 percent to Warren County and 65 percent to the city. A second revenue tax is a 0.8 percent share of the state’s 8.8 percent revenue

tax. It is split based on population proportions between Vicksburg and Warren County. Each casino is also required to pay $150 for each gaming device annually to the city. To date, two casinos have paid the gaming device fee. These are the latest receipts:

June 2011 City...................................$529,071 County............................$194,114 Schools...........................$752,729

June 2010 City...................................$644,494 County............................$248,275 Schools..............................$67,380 Fiscal year 2009-10 to date City............................... $4,938,646 County........................ $2,121,072 Schools...........................$575,736

Fiscal year 2010-11 to date City............................... $4,643,603 County........................ $1,964,451 Schools...........................$533,166


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