2013-2015 USF Academic Catalog

Page 165

BUS 335 Operations Management An introductory study of operations management as a major functional area of manufacturing and service industries. The course covers the major decision areas of process, capacity, inventory, work force, and quality through the application of management concepts and quantitative analysis. Prerequisites: BUS 210 or BUS 306 and MAT 112, 201, or 204. (3 s.h.) BUS 340 Introduction to Understanding and Managing NonProfit Organizations This course is designed for students who desire to learn more about the structure, organizational requirements, and management of non-profit organizations such as churches, service organizations, youth ministry organizations, social service agencies, or any other organizations that operate with nonprofit status. The content will include defining and maintaining nonprofit status, budgeting and financial reporting, fundraising and donor issues, marketing in the nonprofit environment, and nonprofit governance, including working with boards of directors and nonprofit bylaws. (3 s.h.) BUS 351 Organizational Theory and Behavior This course examines the development of organizational theory along with the application of behavioral science concepts to understand organizational evolution and individual and group behavior within organizations. The purpose of the course is to provide a general understanding of organizational change in regard to organizational problems from internal and external environments. Prerequisites: BUS 210 or BUS 306 (3 s.h.) BUS 390 Selected Topics (1-4 s.h.) BUS 395 Internship (1-4 s.h.) BUS 401 Marketing Research The process of investigation and problem analysis through research and integration of marketing statistics, management and communications. Prerequisites: BUS 307 and MAT 233. (3 s.h.) BUS 405 Investments This course introduces concepts and models of investments. Topics covered are stock markets, valuations, portfolio

management and options and futures. BUS 421 Business Ethics Prerequisite: BUS 305. (3 s.h.) Provides students the opportunity to carefully investigate current ethical issues BUS 408 Marketing Management that exist in the business environment, to A managerial approach to application of apply critical thinking techniques to the basic marketing concepts. Many marketing opinions and statements that they read concepts are explored in-depth through and hear, to debate various points of view the use of publication and case studies. in a classroom setting and to promote Prerequisite: BUS 307. (3 s.h.) personal resolution of each ethical issue. Prerequisite: Senior standing. (3 s.h.) BUS 410 Practices of Supervisory Management BUS 425 Financial Markets and Designed to present the basic concepts Institutions and skills necessary for effective supervision This course introduces the overview of of people at work. Includes the role and financial markets and management of environments of supervision, the basic financial institutions. Topics covered functions and techniques of effective are financial markets, depository and supervision, and the human relations of non-depository institutions and risk effective supervision. Prerequisite: BUS 210 management in financial institutions. or BUS 306 and BUS 315 or instructor Prerequisites: BUS 305. (3 s.h.) approval. (3 s.h.) BUS 427 Strategic Management BUS 411 Branding and Promotions Integrates all of the business functions A study of advertising, public relations, through a process involving strategic social media as well as other forms of management and analysis, implementation promotion to develop effective marketing and evaluation. This will assist students strategies. Concepts of organizing in developing the comprehensive marketing activities around the use of understanding necessary to make promotion, optimization of brands and sound business decisions. The areas assessing an organization's brand portfolio covered include development of mission provide a foundational understanding of statements, analysis of internal and external leveraging an organization's intellectual environments, formulation of strategic properties. By understanding the concepts plans and methods of implementation. of building brand equity, students gain a Prerequisite: Senior standing. (3 s.h.) valuable perspective that will allow them to interpret the effectiveness and tradeoffs BUS 430 Business Plan Development for various strategies and tactics. Students Designed to provide an understanding will design and present an integrated of the environments within which small marketing communications plan and businesses develop and function. The conduct a brand audit. Prerequisites: BUS areas covered include starting a business, 307 and BUS 408 or instructor approval. marketing products, operating a business, (3 s.h.) establishing financial and administrative controls, and future concerns. In addition, BUS 417 Financial Management students will create an actual business plan Applications and have the opportunity to experience This course is an in-depth analysis of the the many phases of business development theory and concepts of corporate finance. as their plan is implemented. (3 s.h.) Topics covered are financial analysis and planning, valuations, capital budgeting, BUS 438 Project Management capital structure and dividend policy. This course investigates the increasing Prerequisite: BUS 305. (3 s.h.) use of projects to accomplish important organizational goals and the unique style BUS 419 International Marketing of administration required to manage such Provides an analysis of world markets, their projects. Topics addressed include the respective consumers and environments, selection and role of the project manager; and the marketing management required organization and planning; budgeting and to meet the demands of real world markets cost estimation; scheduling and resource in a dynamic and ever-changing setting. allocation among multiple projects; and Course satisfies intercultural awareness monitoring, controlling, auditing and requirement. Prerequisite: BUS 307. (3 s.h.) terminating projects. Current software tools will be used to track and report on

undergraduate course descriptions

UNIVERSITY OF SIOUX FALLS

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