The UCL visual identity How the UCL banner works
www.ucl.ac.uk/visual-identity
How the UCL banner works •
The UCL identity is not designed to work as a standalone logo.
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It works as a viewfinder, where the image or colour beneath is always visible through the letters ‘UCL’.
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The UCL visual identity is used as a banner spanning the top or side of the page.
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It is recommended that a black banner is used, however, if chosen with care, any banner in the UCL colour palette can be used.
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Please ensure that there is sufficient contrast between the banner and background image or colour.
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