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Radical Remedy b y J O E S E L F, A I A project client The Heart Hospital Baylor Plano Baylor Health Care System architect RTKL Associates design team John Castorina, AIA; Keith Guidry, AIA; Eric T. Dinges, AIA; John J. Frisco III, AIA; Aimee D. Platt; Shelley E. Jones contractor MEDCO Construction Company consultants Zinser/Grossman Structural (structural);Meinhardt & Associates (MEP); Raymond L. Goodson Jr. (civil); RTKL Healthcare Technologies (medical equipment planning); Newman, Jackson, Bieberstein (landscape) photographer Charles Davis Smith, AIA (above) Patient rooms are spacious to accommodate visiting family members. (opposite page) As in the patient rooms, large expanses of window glass in the waiting areas provide a welcome connection to the world outside the hospital. 30 t e x a s a r c h i t e c t The Heart Hospital Baylor Plano is a vibrant diagram of the forces at play within the healthcare industry today. This new facility designed by RTKL houses a group of physicians offering their cardiovascular expertise in tandem with the larger Baylor Regional Medical Center at Plano across the drive. There was a concerted effort to not mimic the existing Baylor facility (designed by Page Southerland Page and opened in 2005), a larger building that owes at least a nod to Michael Graves. The divergent styles clearly illustrate the current relationship between specialty physicians and hospitals: they need each other but branding and market pressures suggest distinct identities. Local competition for patients has prompted the physician group to stress not only medical excellence but also what they call five-star hotel amenities. A subtle color scheme, original paintings, accent lighting and comfortable furnishings are deployed to this end. The tuxedoed server delivering chef-inspired menus to the bedsides suggests the level of service. This merging of hospital with hospitality is more than an etymological coincidence. The pressure to compete is fierce so enhancing the patient’s experience is critical. The typical patient path is either through two of the emergency care areas or the parking garage. A hoped-for three-dimensional super-graphic spelling out the word EMERGENCY was vetoed by city officials so a large canopy and more typical signage must suffice to draw in emergency cases. If the visit is not an emergency, the patient can be dropped off at the edge of the plaza canopy but the more likely route is from parking garage to lobby. It may seem surprising that, while the internal workings of the hospital are so carefully worked out, the pathway from the garage is neither con- 7 / 8 2 0 0 7

Texas Architect July/Aug 2007: Luxury

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