i can do both
SHERMIN VOSHMGIR L interview Thea Neubauer | photos Ashley Ludäscher L
What started as a simple request for a sisterMAG Startup Spotlight, led to a series of meetings during the summer with the result that we would not portray the company but the woman behind it herself. Shermin Voshmgir L embodies Berlin although
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originally from Vienna. She lives the start-up life, even though she sees herself as an artist. She makes films, produces Internet comedy and wants to revolutionize film distribution. Something we trust a woman with so much energy and creative drive to achieve without further ado. When sisterMAG meets Shermin the first time in June 2012, the summer is yet to come. Shermin previously indicated via email that the project
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Cinovu, why we wanted to meet her initially, is currently suspended. She herself also takes a break over the summer having focused 1 ½ years on the development of the platform: "Cinovu was supposed to be a platform where independent films receive their own voice. 99% of all films have simply no distribution or only limited distribution.” Cinovu started of with the ambitious idea to revolutionize film distribution. We want to know from Shermin what actually is wrong in the film industry today. "A large number of films are produced everyday. The quantity is even increasing due to the fact that technology is getting smaller and cheaper. Today virtually everyone can make movies, produce Full HD
