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What if Tokyo and New York fashion styles were blended together? This is a new fashion brand for women in their late 20s’ who follow their own independent path in life. Some people reject the slavish trend-following typical of the fashion industry and prefer to express their individuality by the way they dress often in an edgy, urban, and powerful style. The project’s objective is to create an new identity system and graphic standards manual for a new fasion comapny.

What if Tokyo and New York fashion styles were blended together? This is a new fashion brand for women in their late 20s’ who follow their own independent path in life. Some p...

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