in this issue…
Putting a Face on Real Estate since 1995™
• WC REALTORS Golf Classic • ABoR Scholarship Presentation • Hay Darby Open House • TREPAC Golf Event • Mason Hills Grand Opening • and much, much more!
Austin Title Technology
Associates in Progress page 25 TM
page 9
JUNE 2014 • VOLUME 19 • ISSUE 2
hay
darby
A Professional Limited Liability Company
Complaints arise amid busy real estate market By Riki Markowitz
W
Visit us online 24/7 at www.myRealtyLine.com
P. O. Box 81366, Austin, Texas 78708
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Printed on recycled paper.
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hen it comes to acquiring new clients and closing transactions, real estate professionals in Austin are in a uniquely advantageous position compared to those in other major cities. Bill Evans, president of Austin Board of REALTORS (ABoR), recently said that “sales are increasing year-over-year and rising home starts have begun to offset Austin’s shrinking housing inventory.” The reason for continuously increasing sales coupled with diminished inventory? Austin
was again named one of the fastest growing major cities, ranking sixth on the U.S. Census 2013 population growth estimates. In a thriving real estate market, however, there can also be a downside. Busier schedules can result in cutting corners, errors in judgment, and a myriad of other glitches. Fortunately, when a problem does arise, it’s typically due to an oversight and not lowered industry standards. The following are actual anecdotes that one professional in the Austin real estate market has experienced firsthand. 6 – Some builders aren’t giving clients regular updates. “One of the main problems I have with builders, says Shawn Rooker, a sales representative
specialist with Realty Austin, “is their lack of follow-up.” After a certain point in the course of building a home, some complications can cost a lot of money to correct, or worse, it’s too late to fix. 5– Some builders leave agents out of the loop. It’s common practice for builders to ask clients to sign-off on things like completion agreements and cost and expense repayment terms. Not long ago, one builder included a contractual addendum banning
third-party inspections for one of Rooker’s clients — which is not permitted in Texas. While it was a misunderstanding and it didn’t go very far, the buyer was understandably confused — and considered pulling out of the deal. Had Rooker been aware of the addendum before it was presented to the client, the issue could have been resolved ahead of time. 4–Lenders inadvertently distress buyers. Like many agents, Rooker works with an experienced lender that he’s personally vetted. Many builders also have a preferred lender. These partnerships save money, which can be passed down to buyers. A 10-year veteran of the business, Rooker has found that lenders who partner with builders tend to have a slightly different “bedside manner” than those who align with agents.
Front Page: Continued on page 28
Upcoming Events Wednesday, June 18 Austin CRS Bi-Monthly Meeting Westwood Country Club - 11:30 a.m.
Wednesday, June 25 ABoR Broker Forum ABoR Office - 10 a.m. to 12 p.m.
AYREP Educational & Networking Event - BlackFin Ameripub 4:30 to 7 p.m.
Thursday, June 26 Realty Austin Westlake/Davenport Village Grand Opening Event 3801 N Cap of Texas Hwy - 4 to 8 p.m.
Thursday, June 19 WC REALTORS Caribbean Mixer WC Office - 4 to 6 p.m.
Realty Force Grand Opening 1780 Round Rock Ave. - 4 to 6 p.m.
Platinum Realty Anniversary Party Departure Lounge - 6:30 to 9:30 p.m.
Sunday, June 29 Willow Bend Mtg Charity Event Main Event - 4:30 to 8:30 p.m.
Tuesday, July 1 ABoR TREC Movie Night Alamo Drafthouse Lakeline 6 to 9 p.m. Wednesday, July 16 HBA Mid-Year Housing Forecast HBA Office - 11:30 a.m. to 1 p.m. Friday, July 18 WC REALTORS Food Drive Various Locations - 10 a.m. to 3 p.m.
More at www.myRealtyLine.com
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4-CSC-111_BELTERRA_INTERIM_REALITY LINE AD_10.25x13.5.pdf
austin
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Putting a Face on Real Estate since 1995.™
M
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new homes from the $300s to $900s
You can have it all at Belterra! Located just minutes from downtown Austin, Belterra offers a lifestyle like no other. The master-planned community features miles of hike and bike trails, over a dozen parks, a resort-style pool complex, state-of-the-art fitness center, and an onsite elementary school in the highly acclaimed Dripping Springs Independent School District. Belterra homes are crafted by some of Austin’s top builders with new neighborhoods and new model homes “now open”. experience life wide open visit the belterra welcome center today
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Austin Board of REALTORS®
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Putting a Face on Real Estate since 1995
Chairman’s Column By Bill Evans • 2014 President
Work with your peers and your Association
A
s I predicted, the summer housing market is on fire. At times like these, it is easy to get wrapped up in everything that’s going on, and it is not easy to keep a balance in our lives. Without being preachy about it, I would like to emphasize the importance of working together for the sake of our clients and for the sake of our colleagues. It can get crazy out there, but cooperating with your peers will ensure that we do the job right for the people that matter most: our clients. Staying informed about industry trends also helps serve your clients and your business. Our weekly Austin REALTOR Insider emails and bi-monthly Austin REALTOR magazine are packed with up-to-date info about industry and ABoR-related topics, including industry news, consumer tips, syndication news, etc. It is also the time of the year ABoR searches for qualified leadership candidates to provide strategic direction and help ensure our initiatives are aligned with the members’ needs. If you are ready to give back to the Austin-area
on! o S g n i Open
ing 14 n e p O 20 r e m Sum
www.myRealtyLine.com are now operating a south Austin satellite office at 2028 East Ben White Blvd (in the Wells Fargo building at the intersection of Hwy. 71 and Woodward St.). This location will help the folks down south stay out of the traffic and give them more time and flexibility with clients. Did I also mention that the new ABoR headquarters’ construction is moving along? The last I heard, we were actually two days ahead of schedule! You can view updates and a neat aerial video of the current construction site at Abor.com/YourNewHome.
Hear ye, hear ye, we have a Town Hall meeting planned!
real estate community in a meaningful way, visit Abor.com/Leadership to apply. Applications are due no later than June 30. Committee applications will be available later this summer (be sure to follow our e-mails and magazine for those updates!).
The upcoming ABoR Town Hall Meeting will take place on Wednesday, June 25. We will be discussing Austin’s economic drivers and
Town Hall Meeting
Wednesday June 25th
The tools to help you thrive
June 23: Insurance for Investment Properties (TREC# pending)
ABoR is working hard to provide you with the tools you need to help you better serve your clients and navigate through the marketplace. We have created a set of data integrity standards that ensure the brokers’ listing data is used and displayed in a responsible and ethical manner, and we have already had the third-party sites Trulia and Homes.com agree to responsibly use the data and give clients the exposure they desire. I am also pretty excited about the new partnership between ACTRIS and REALTOR Property Resource (RPR), equipping you with the tools and data to meet clients’ demands. Speaking of demands, the calls for a south ABoR location were heard and we
June 24: Know Your Risks & How to Reduce Them (TREC #04-00-056-26861) June 26: What is RPR and How Can it Help Your Business? South Austin Location (TREC #01-00-035-25477) June 26: TREC Legal Update MCE (TREC #03-03-125-26392) June 26: TREC Ethics MCE (TREC #03-03-125-26393) July 8: Military Relocation Specialist (TREC #08-00-065-25796) July 10: Laser Focus Lead Generating (TREC #02-00-035-25481)
More at www.ABoR.com/courses
Proudly serving the Austin area for 30 years, First American Title is excited to announce our new conveniently located Round Rock Branch. This luxurious location offers plenty of upfront parking and welcoming accommodations. 2400 S. IH 35, Suite 190, Round Rock, Texas 78681 Hester’s Crossing Shopping Center office phone 512.920.0316 www.firstamaustin.com
Escrow Officer phone
512.920.0316
First American Title Insurance Company, and the operating divisions thereof, make no express or implied warranty respecting the information presented and assume no responsibility for errors or omissions. First American, the eagle logo, First American Title, and firstam.com are registered trademarks or trademarks of First American Financial Corporation and/or its affiliates.
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we will even get to hear directly from Mayor Lee Leffingwell! It will be a packed house, so do not miss out! You can reserve your seat by visiting Abor. Abor.com/Forum com/Forum. And do not forget, if you are interested purchasing a booth or advertising for the 2014 Realty Round Up trade show, visit AborRoundUp.com. There is a special earlybird sale until June 30! Thanks, and let me know what we can be doing to help you. RL
ABoR Academy Educational Courses
Aisha Dull
TX - 6/2013
June 2014
Kelly Lux Business Consultant phone
512.920.0316
©2014 First American Financial Corporation and/or its affiliates. All rights reserved. | NYSE: FAF
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Putting a Face on Real Estate since 1995.™
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Putting a Face on Real Estate since 1995
ABoR President Bill Evans of Austin Real Pros wards off evil spirits at the ABoR TREPAC Golf Event at TopGolf.
Buy photo: RL_060214_I.jpg at www.myRealtyLine.com
Nicole Cooke of Schmooze Networking and Bobbie Ardono of Keller Williams Realty toast to a fantastic martini at the WCR Martini Madness happy hour at the DHI Mortgage corporate office.
Buy photo: RL_060314_T.jpg at www.myRealtyLine.com
Buy photo: RL_060814_D.jpg at www.myRealtyLine.com
Where there’s a good Superman, there’s an even better Superwoman! Carla Weaver of Coldwell Banker United, REALTORS and Kent Prickett of WC REALTORS show off their Superwoman and Superman socks at the WC REALTORS 25th Annual Golf Classic where there was a crazy sock contest.
Jimmy Jacobs Homes
2014 Free MCE CoursE sEriEs
FOR EVERY MOMENT THAT HITS CLOSE TO HOME.
Next Class
Social Media: What Works, What Doesn’t TREC MCE Elective Course #: 01-00-125-26435
It seems too good to be true–just gather a bunch of friends and the business flows. Social media is a powerful networking tool, IF it is used appropriately. We look at a consensus of the experts, plus our own experience, to provide some guidance.
From life-changing events to everyday miracles, I’m here to help you protect the people, places, and things that matter most. For great rates and no-hassle service, contact us today.
When
Where
Thursday, July 17th 10:30am - 11:30am
Jimmy Jacobs Model Home
Refer me to your clients and receive a $5.00 Starbuck’s gift card!
Complimentary Lunch Following Class
Crystal Falls 3203 Crystal Falls Parkway Leander, TX 78641
rSVP (512) 354-1949 info@jacobshomes.com
Janet Crocker Agent 308 E. Rundberg Ln. Austin, TX 78753 512.560.6616 jcrocker@txfb-ins.com Limit one gift card per month and valid till December 2014. Coverage and discounts are subject to qualifications and policy terms, and may vary by situation. ©2014 Texas Farm Bureau Insurance Companies.
Seats will fill up fast!
Course curriculum provided by sente Mortgage, inc.
901 south MoPac
MCE Provider #9841
Bldg 4, suite 125
office 512.637.9900
Austin, Texas 78746
Putting a Face on Real Estate since 1995.™
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June 2014
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KEEP AN EYE OUT
A new KB Home neighborhood is headed your way soon.
Discover new Built to Order ™ neighborhoods. Retreat at Tech Ridge in Austin Coming Soon • 1,516–2,898 sq. ft., 3–6 bdrms., 2–4 baths • commuter friendly; easy access to IH-35, Hwy. 45 and Hwy. 130 • convenient to major employers like Samsung, Dell and Applied Materials® Sales Center Coming Soon. For more information, contact Parkside at Harris Branch at (512) 291-2092.
Broker Cooperation Welcome. ©2014 KB Home (KBH). No affiliation or sponsorship is intended or implied with Samsung, Dell or Applied Materials®, and all trademarks are owned by the trademark owners. See Built to Order™ options and upgrades offered at KB Home Studio. All options/upgrades require additional charges and ordering at predetermined stages of construction, and are subject to change/discontinuation anytime by KB Home. KB Home is not a custom homebuilder. Plans, pricing, financing, terms, availability and specifications subject to change/prior sale without notice and may vary by neighborhood, lot location and home series. Buyer responsible for all taxes, insurance and other fees. Sq. footage is approximate. Photo may depict upgraded landscaping/options and may not represent lowest-priced homes. Photo does not depict racial preference. See sales representative for details. AUS-118081
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Putting a Face on Real Estate since 1995
Putting a Face on Real Estate since 1995.™
Jacque Smith and Candi Nichols, both of Independence Title, catch up with former co-worker Penny Chandler at the WC REALTORS 25th Annual Golf Classic at Cimarron Hills.
Buy photo: RL_060314_BB.jpg at www.myRealtyLine.com
Beth Coffey, left, and John Hay, second from right, both of Hay Darby, LLC, show off the company’s office in a historic (and some say haunted), location on 7th Street in downtown Austin. Also pictured are Megan Coffey, second from left, Tammie Smittle, center, and John Burnam, right. Buy photo: RL_060114_E.jpg at www.myRealtyLine.com
KB Home President Ken Langston makes a few remarks and offers thanks to all that helped the new Mason Hills community come to life. Buy photo: RL_060214_M.jpg at www.myRealtyLine.com
Buy photo: RL_060514_D.jpg at www.myRealtyLine.com
What should you look for in
A MORTGAGE PROFESSIONAL? Expertise. As a Professional Mortgage Advisor, I have the experience to see you through the home buying process. There’s no substitute for expertise.
My areas of expertise include: Quick pre-approvals for confidence when placing offers on homes Providing guidance to maximize your financial portfolio.
Dana Cook Loan Officer NMLS# 308653
O (512)287-2656 C (512) 221-6193 DanaCook@eaglehm.com
Assistance with coordinating inspections, appraisals & contingency dates.
Jim Vigliotti
Ensuring adequate qualifying ratios so you get a loan you can afford.
O (512) 287-2652 C (512) 844-0968
Credit counseling and guidance.
JimVigliotti@eaglehm.com
Production Assistant NMLS# 1177300
Doug Scott
Branch Manager NMLS# 730302
O (512) 287-2650 C (512) 971-2233 DougScott@eaglehm.com
Committed to Seeing You Home. 12301 Research Blvd., Bldg. 4, Suite #185 Austin, TX 78759
*Offer expires 10/31/2014. Credit of $500 subject to seller contribution limits. For residential loans only. Must present at the time of loan application. Universal American Mortgage Company LLC dba Eagle Home Mortgage - Company NMLS #1058, Branch NMLS #1068413, 12301 Research Blvd., Bldg. 4, Suite #185, Austin, TX 78759; NMLS #1020880, 15950 N. Dallas Pkwy, Suite 400, Dallas, TX 75248; NMLS #1075077, 2201 South W.S. Young Drive, Suite 111-A, Killeen, TX 76543; NMLS #1084944, 18756 Stone Oak Parkway, Suite 200, San Antonio, TX 78258. Certain restrictions apply. This is not a commitment to lend. Applicants must qualify.
ABoR CEO Paul Hilgers, ABoR Immediate Past-President Cathy Coneway of Stanberry & Associates and ABoR President Bill Evans of Austin Real Pros are more than happy to accept your dollars for TREPAC at the ABoR TREPAC Golf Event.
RL
Putting a Face on Real Estate since 1995.™
austin
Williamson County Assoc. of REALTORS®
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Putting a Face on Real Estate since 1995
President’s Column By Gary Cocanougher • 2014 President
Real estate client’s top 10 complaints about REALTORS
A
s REALTORS there are steps we can take to improve our interactions with our clients. The key is knowing where improvement is needed. Here are the top 10 complaints about REALTORS from clients: 1. The agent's captivating gaze is always focused on their smart phone. 2. The agent had me sign their listing agreement and I haven’t heard from them since. 3. Whenever you come home early from work, you find the lockbox... under your bed. 4. They're always in a hurry. 5. Judging by their business card or sign photo, the agent appears to have fallen through a time warp on the way to their first appointment. 6. The agent always leaves out Halloween candy for open houses (in July). 7. You wonder what your agent would look like if they laundered and pressed their clothing the night before. 8. The agent hasn't adequately explained
their role in the transaction or their strategy for selling your home. 9. The agent only shows you the homes they want you to buy. 10. I intentionally called their voicemail because I missed the sound of my agent's voice. While it's easy to make jokes about the top 10 complaints, there are some elements of truth that that may be difficult for you to hear. It's always easier to identify another person’s faults. We must learn from timeto-time to review how we're perceived by others. Have a serious conversation with your broker, your friends, and family about how they perceive you. They may have some amazing insights you've never sought out or considered. Ask. Role-playing with your colleagues can also be a powerful tool. Don't forget to trade places and ask them to play your part in the transaction. Jeff Bezos, the founder of Internet powerhouse Amazon.com, tells us that our personal brand is what people say about us when we
www.myRealtyLine.com aren't in the room. What do you think people would say about you now? What would you prefer your image to be? Try working on some easy steps. Small, doable changes often affect a more permanent change than shortcuts. Be the agent you want your clients to see. There's no quick and easy fix to excellent customer service, but starting with small changes can lead to dramatic results in the long term. As those changes become a permanent addition
June 2014
to your customer experience, add more changes. Be a leader. Be thoughtful. Never abuse your clients' trust for short-term gain. You're their tour guide through an experience that happens just a few times for most. How would you prefer to be treated in a similar situation? The golden rule is more than just goal. Make it an expected part of your behavior. Don't ever forget you are helping people make their dreams come true. RL
Buy Photos + Find Events + View Archives
FOCUS ON A SMARTER COURSE FOR YOUR SUCCESS
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THE MORE YOU LEARN, THE MORE YOU EARN.SM RE/MAX University education sharpens your business skills so you can stay on top of the evolving needs of today’s clients. For the on-thego agent, RU programming is available 24/7, on your mobile device, TV or computer.
©2014 RE/MAX, LLC. Each office is independently owned and operated. 140449
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Putting a Face on Real Estate since 1995.™
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Putting a Face on Real Estate since 1995
David Aston and R. Victoria Peterson of ERA Colonial Real Estate host their first ever Team Aston Green Party designed to educate their clients about living green. The event was held at the Tavern in Buda.
Submitted Photo
Evelyn Hernandez, Ann Haikola, both of Emerald Haven Realty, and Curt Knobloch, of Champions School of Real Estate are ready to take notes at the ABoR Broker Forum where the topics of the day were Mopac improvements, Legislative issues and appraisals.
Buy photo: RL_060214_F.jpg at www.myRealtyLine.com
ABoR Director Steve Crorey of Sierra Homes Realty puts all his weight into it as his swings his club at the ABoR TREPAC Golf Event at TopGolf.
Buy photo: RL_060714_F.jpg at www.myRealtyLine.com
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Steer your clients to Santa Rita Ranch and we’ll reward you for your continued loyalty...
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For your first sale receive a bundle of Santa Rita Ranch goodies and a $100 Visa gift card.
Farm House Welcome Center NOW OPEN! Visit us at santaritaranchaustin.com
Putting a Face on Real Estate since 1995.™
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Putting a Face on Real Estate since 1995
Putting a Face on Real Estate since 1995.™
Gena Willemsen and Shirley Williams, both of ABoR, welcome guests to the ABoR Foundation Scholarship Presentation event.
Buy photo: RL_060614_E.jpg at www.myRealtyLine.com
The HBA Benefit Home building team celebrates its completion at an open house. Pictured (front row) are Tom Lynch, Ashley Filip, Reuben Perez, all of Pacesetter Homes, Chris Browarski of CCB Designs, David Tufts and Robin Kroencke, both of Pacesetter Homes, (back row) Clay Thornton and Dennis Ciani, both of Pacesetter Homes with Walt Elias, center, of Brookfield Residential.
Submitted Photo
Showing their company spirit, Christina Issac, Nikki Fulks and Jennifer Odom, all of North American Title, sport blue wigs in honor of North American Title's signature color. Buy photo: RL_060114_A.jpg at www.myRealtyLine.com Buy photo: RL_060814_A.jpg at www.myRealtyLine.com
Thomas Hoekstra, left, of Hay Darby, LLC thanks Jack Wolfe of Wolfe Real Estate for making it out to the company’s annual Open House event complete with drinks, appetizers, live music and networking.
Welcome to United Lending Chandra Carthrae chandracarthrae.com chandra@chandracarthrae.com mobile: (512) 694-0566 NMLS# 396128
Ranked #3 Mortgage Lender by the
David McMillan (NMLS #117439) or Tommy Nelms (NMLS #122291)
(512) 592-5400
United Lending, a division of Network Funding LP #2297 3429 Executive Center Drive, Suite 200 Austin, Texas 78731 ulmtg.com
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When you or your client needs a qualified, experienced attorney, look no further than the legal team of Hay Darby PLLC. hay
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Title Services & Law
darby
A Professional Limited Liability Company Attorneys and Counselors in Law
Real Estate / Construction Law
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A Professional Limited Liability Company Attorneys and Counselors in Law
Business / Corporate Law
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A Professional Limited Liability Company A Professional Limited Company at Law Attorneys andLiability Counselors Attorneys and Counselors at Law
SouthPadre Padre Island South Island AUSTIN AUSTINSan SanAngelo Angelo
John Hay
Heather Kelly
IIIOfficer AttorneyJohn at Law A. Hay Escrow Escrow Officer Attorney at Law | Escrow Officer
Kylie Lynch
Escrow Assistant
Michelle Garza Jennifer Bennett
Junior Escrow Assistant
Escrow Assistant
Ashley Boyd
Beth Coffey
Business Development Business Development
We credit our success to our talented, hardworking and experienced staff – let us earn your business with our exceptional attention to detail. • Winner of the 2014 Austin Under 40 (Au40) Award in Real Estate • Recognized as a Rising Star by Texas Monthly and Super Lawyers magazines
John A. Hay III Attorney and Counselor at Law
Real Estate • Construction • Business Oil & Gas • Family • Title Insurance
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The Texas Association of REALTORS legal team field some good questions at the monthly WCR Business Resource Meeting. Pictured left to right are Abby Lee, TAR associate counsel, Kinski Leuffer Moss, TAR senior associate counsel and Lori Levy, TAR general counsel and VP of legal affairs.
Buy photo: RL_060414_G.jpg at www.myRealtyLine.com
WC REALTORS’ Kent Prickett is ready to tour the new KB Home Mason Hills community where KB Home sales associate Al Manvelat shows the way.
Buy photo: RL_060314_U.jpg at www.myRealtyLine.com Buy photo: RL_060514_G.jpg at www.myRealtyLine.com
Kelly Lux of First American Title never stops working, even while hanging out the WC REALTORS 25th Annual Golf Classic at Cimarron Hills Golf Club.
Congratulations Alisa & Jason Stubbs! Please welcome our newest member of the Patten Law Firm family
hi. I’M CULLEN
CULLEN ALEXANDER STUBBS March 6, 2013 7lbs 4oz 20in
SAVE THE DATE!
Register and reserve your bay online at: www.TeeOffForTykes.com All proceeds benefit the
TopGolf
Tee Off For Tykes
Monday, November 3rd
Patten Law Firm 512.241.1818 WWW.PLFPC.COM
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June 2014
To the Happiest Place on Earth We’re giving you a reason to whistle while you work. From now through the end of June, you have the chance to win the Dream Come True Getaway. If selected, you will be treated to a magical adventure at the of the Disneyland®
Each Winner will Receive ...
Resort theme park in Anaheim, California. While there you will attend our All Ears REALTOR® Roundtable inside Disneyland® Park – as well as have plenty of time to explore and enjoy the resort with your guest
• Airfare for You and a Guest • Two Nights Hotel Stay • An Invitation to the All Ears REALTOR® Roundtable (AUG 5th) • Two Passes to the Disneyland® Resort theme park (AUG 6th) • VIP Tour by Special Guest
Three lucky REALTORS® will be selected. The winners will be selected based on the following:
1 The REALTOR® with the Top Sales volume 2 The REALTOR® with the Top Dollar volume 3 One Random Drawing Winner at a REALTOR® Grand Opening Event this Summer Visit any of our 9 Austin area communities and show your clients what Taylor Morrison has to offer!
taylormorrison.com Three winners of the Taylor Morrison Austin Division’s Dream Come True Getaway™ (“Promotion”) will be chosen for the Grand Prize based on: (1) Top Sales Volume during the Promotion Period, (2) Top Dollar Volume during the Promotion Period and (3) a random drawing to be held at a REALTOR® Grand Opening Event to be determined later in June 2014. The Promotion is open to those REALTORS® who have registered a client at a Taylor Morrison Austin community during the timeframe of March 1, 2014 and June 30, 2014, (“Promotional Period”), and a purchase agreement is written with that client in the same promotional period. Disneyland® Resort and its parent, related, subsidiary or affiliated companies are not a Sponsor of this Promotion, are not affiliated with, assume no liability and offer no warranty with respect to the terms, marketing materials or incentives of this Promotion. Offer void where prohibited. Additional rules can be found at www.TaylorMorrison.com. All decisions by Taylor Morrison are final. Taylor Morrison reserves the right to change/modify the details of the trip including accommodations, prize value, date, number of winners and transportation. Please see a Taylor Morrison Sales Associate for details and visit www.taylormorrison.com for additional disclaimers. © April, 2014, Taylor Morrison of Texas, Inc. All rights reserved.
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Putting a Face on Real Estate since 1995.™
tor® l a e R VIP 1% e n o t MileS additional 001 759 0 8 7 2 1 0 9111 2 one.com t S e l i M y www.M
As a Realtor VIP at MileStone, enjoy: • 4% Commissions on ALL sales • Exclusive Networking Events • Complimentary New Home Sales Education Courses • And, Much More!
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Austin’s Largest, Award Winning HomeBuilder
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West Cypress Hills
Woodford Gardens
Scenic Homes from the $300’s 512-264-0900
2214 S. Lakeline Blvd. Cedar Park, TX 78613
Pinnacle Luxury Collection
5200 Cypress Ranch Blvd. • Spicewood
The Reserve at Brushy Creek Pinnacle Luxury Collection
Homes from the $340’s 512-961-5556 Breakway Rd. & Brushy Creek Rd. • Cedar Park
Contemporary Homes from the $220’s 512-447-3707
Teravista
Luxury Homes from the $220’s 512-551-0791
Stinson Oaks
Luxury Homes from the $240’s 512-804-2605
16016 Travesia Way • Austin
Eastwood at Riverside
Shadow Creek
7709 Manchaca Rd. • Austin
Downtown Homes from the $279’s 512-410-0899
New Homes from the $160’s 512-782-2040
2001 Faro Dr. • Austin, TX 78741
203 Shadow Creek Blvd. • Buda
Townhomes from the low $200’s 512-447-3707
Arbor Ridge
Arbors at Lakeline
S. Austin Homes from the $150’s 512-410-1993
2214 S. Lakeline Blvd. Cedar Park, TX 78613
5501 Nuckols Crossing • Austin
Hill Country Homes from the $230’s 512-366-3099
Scottsdale Crossing Luxury Homes from the $290’s 512-410-7792
183 North & Scottsdale Rd. • Cedar Park
Woodford Estates
Luxury Homes from the $310’s 512-447-3707 2214 S. Lakeline Blvd. Cedar Park, TX 78613
Michael DaSilva of Avalar Austin and ABoR Foundation Chairman Susan Horton are ready to give some money away at the annual ABoR Foundation Scholarship Presentation event at the ABoR Auditorium.
4912 Scenic Lake Drive • Georgetown
Preston Village
Modern Homes from the $220’s 512-900-8891
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Hills of Bear Creek
Johnson Ln & Hwy 1626 Manchaca, TX 78652
Cedar Park Villas
New homes from the $130’s 512-773-3867 2214 S. Lakeline Blvd. Cedar Park, TX 78613
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ABoR staff Jeni Williams, left, and Beth Helberg, right, with Christina Isaac of North American Title say their golf skills need to be recognized. They head over to the driving range to show off their skills and show up their competition while at the ABoR TREPAC Golf Event at TopGolf.
Addison Coming Soon! Call for Info 877-676-9622
©2014 MileStone Community Builders. Terms and conditions are subject to change without notification. Please see Sales Counselors for details and community exclusions. As our preferred Realtor®, you will receive an additional 1% on every sale after initial sale by December 31, 2014. Prices, plans, specifications, features, completion dates and the availability of homes are subject to change with notice or obligation. *Extra Realtor commission is available upon closing and with presentation of the MCB VIP Realtor card.
Volume Home Builder
President’s Choice
Austin Business Journal
award winner 2011
of the year 2012
THANK YOU FOR HELPING MILESTONE BECOME THE 6TH FASTEST GROWING COMPANY IN AMERICA!
Volume Builder
www.MyMileStone.com
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Roads are open to Mason Hills in Leander. KB Home President Ken Langston thanks Williamson County Commissioner Cynthia Long for her help and support.
Putting a Face on Real Estate since 1995.™
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Available Homes
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205 Majestic Arroyo Way
4 bedrooms, 4 baths, 1 half bath
3,540 sq. ft.
$976,420
315 Bisset Court
4 bedrooms, 4 baths, 1 half bath
4,234 sq. ft.
$969,525
205 Martinique Pass
5 bedrooms, 4 baths
4,200 sq. ft.
$892,787
216 Tempranillo Way
5 bedrooms, 4 baths, 1 half bath
4,715 sq. ft.
$795,900
305 Rocky Coast Drive
4 bedrooms, 4 baths, 1 half bath
3,225 sq. ft.
$770,990
111 Bisset Court
4 bedrooms, 3 baths
3,437 sq. ft.
$755,100
117 Kildrummy Lane
5 bedrooms, 4 baths
4,053 sq. ft.
$664,250
106 Salinas Cove
6 bedrooms, 5 baths
3,801 sq. ft.
$599,000
104 Grant Cannon Lane
5 bedrooms, 4 baths
3,503 sq. ft.
$583,751
308 Enchanted Hilltop
4 bedrooms, 3 baths, 1 half bath
3,235 sq. ft.
$564,903
Dave Snoberger of JB Goodwin, REALTORS arrives early to the WC REALTORS 25th Annual Golf Classic to practice his long game before the tournament at Cimarron Hills Golf Club.
13 neighborhoods, 15 award-winning builders, over 50 available homes Stunning homes from the $300s to over $1 million Buy photo: RL_060414_C.jpg at www.myRealtyLine.com
ABoR staff Beth Helberg and WCR officers Gene Fuessel of Supreme Lending and Becky DeButts of Nextage Lone Star Realty expect a large crowd for the group’s monthly meeting where three attorneys spoke to members about how to stay out of trouble with TREC.
HOME DESIGNS BY: DREES • HIGHLAND • GRAND HAVEN • SCOTT FELDER TAYLOR MORRISON • COVENTRY • WES PEOPLES • RIVER OAKS • CENTERRA LC LUXURY HOMES • Gh RESERVE • VILLAGE BUILDERS • STANDARD PACIFIC CUSTOM HOME BUILDERS
INCLUDING CANYONSIDE BUILDERS AND BELLA VITA
RoughHollowLakeway.com
CALL US
512.617.1776
FOLLOW US
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Jon Kasner of Kasner & Associates and Gareth Ellzey of Century 21 HSK talk about recent books they've read while waiting for the ABoR Broker's Forum to begin.
Developed by Legend Communities in partnership with Crescent Communities. Exclusively marketed by Legacy International Resort Properties. Obtain the Property Report required by federal law and read it before signing anything. No federal agency has judged the merits of value, if any, of this property.
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Kristen Bubeuik and Diane Clark, both of Prime Lending, check in at the WC REALTORS 25th Annual Golf Classic.
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Terry Godbold of Reliable Property Management and Rick Ebert of Austin Landmark Property Service have a cup of Joe as they wait for the ABoR Broker's Forum to kick off.
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Barb Cooper of Coldwell Banker United, REALTORS, Becky Hopkins of Austin Title and Sandy and Ron Urias of Farmers Insurance Group make sure everyone’s having a good time at the ABoR TREPAC Golf Event at TopGolf.
Buy photo: RL_060414_E.jpg at www.myRealtyLine.com Buy photo: RL_060214_D.jpg at www.myRealtyLine.com
Stacye Blake attends the monthly WCR monthly meeting to network with other industry professionals like Christina Isaac of North American Title.
Worth Knowing. GRETCHEN ROSSINGTON / Account Manager
“Building relationships is essential to gaining someone’s trust - and TRUST is what sets Cadence Bank apart”
Your Trusted Source for Second Liens 512-484-1860 / NMLS# 555982 gretchen.rossington@cadencebank.com
BAN K Loans are subject to credit approval. Cadence Mortgage is a division of Cadence Bank, N.A.
Realty Line Ad.indd 1
4/2/2014 4:28:44 PM
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at Rough hollow lakeway
Summit & weSt Rim modelS Now opeN! Summit: 215 SeReNe hilltop CiRCle weSt Rim: 201 eNChaNted hilltop way
Quick Move-In Homes Available Enjoy Concierge Service at Rough Hollow
Designed to simplify and enhance the homebuilding experience, individual service and consultations with key craftsmen allow for customization of areas throughout the home where personalization and choice have the most impact.
www.GrandHavenHomes.net 512-608-9610 • Lakeway@GrandHavenHomes.net GHH_RealtyLine_May2014.indd 1
5/1/14 9:34 AM
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Realty Line's Doren Carver, a classic car enthusiast, runs into Denise Hosek of Northstar Bank Mortgage, owner of this 1957 model Mercury Montclair, at a recent classic car show in Austin.
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Susan Peck of Highland Residential Mortgage and Larry Schuler of imortgage show their support for TREPAC at the TREPAC Golf Event hosted by ABoR at TopGolf in Austin.
Buy photo: RL_060814_B.jpg at www.myRealtyLine.com Buy photo: RL_051014_A.jpg at www.myRealtyLine.com
Jacqueline Galvan hand makes martinis with care at the WCR Martini Madness Happy Hour event at DHI Mortgage's corporate office.
Putting a Face on Real Estate since 1995.™
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Surprise, it's Realty Line! Office at Starbucks recently? You just might be caught off guard by our camera. We ran into Melanie Goss and Lori Seymour, both of Private Label Realty, while on a pit stop for a cup of Joe.
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Bill Morris of RE/MAX Capital City shows us his multi-tasking skills at the ABoR Broker's Forum.
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Dan Payne of Coldwell Banker United, REALTORS shows his socks can be crazy too at the WC REALTORS annual Golf Classic where a crazy sock contest was held.
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June 2014 Austin CRS Chapter
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President ‘s Column By Jim Smith • 2014 President
R
Ten ways to guarantee a pink slip from your client
egardless of where we are in a real estate market cycle, we are faced with all kinds of daily challenges. The following 10 habits will hasten your quest to find a new career: #10 Don’t return phone calls or e-mails. Why bother? Sellers are just demanding way too much money for their houses, and are always pestering us with questions. Buyers are liars, and never have enough money to close. Other agents are just pushy. And all those calls from mortgage officers, title companies, lazy appraisers, insurance agents; and, even our own broker or manager get in the way of our independence! #9 Don’t listen to your client. You already know what and where they want. They just babble on about their hobbies, friends, and oh my goodness - their kids! They spend so much time bragging on their lifestyle, and don't seem to care about the houses you show them! Your time is valuable; so just tell them up front that you already know what they need. #8 Always agree with your client's opinion about the price. They have already called their neighbors, looked at craigslist, and surfed third-party syndicators. Heck, they even
have an official market value from Zillow. They already did the work, so just put it in the MLS. #7 Conferences are only for a "legal" shopping spree/vacation write-off. Don't you just love it that the 2014 TAR Conference is on the San Antonio Riverwalk and the NAR Conference is in New Orleans? What a great way to write off a trip to eat, drink, and play! You know the classes won't teach you anything new; and what makes you think any of those REALTORS will ever send you a referral anyway? Of course, there is the benefit of going to the trade show to see how many "gimmies" you can get. #6 Never give advice. Don't be rude and talk to the owner about how the house is decorated. Besides, the velvet paintings, the multicolored rooms, the nude painting of the owner over the bed, and the scattered toys should appeal to lots of buyers! Certainly don't give advice on offers and counter-offers; heck, that just might blow the deal. It's important to just do the three "P's" of real estate: 1) Put up a sign, 2) Put it in the MLS, and 3) Pray someone else sells it! Buyers aren’t interested in the car shop permitted to be built on the land behind the house; and
RL austin
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Putting a Face on Real Estate since 1995
besides, they love that little creek along the side. Everyone knows we are in a drought, so it is a joke to think that creek would ever be more than a trickle. The roof? Why, it’s super protective with three layers of shingles on it! #5 Code of Ethics are merely a suggestion. The Code of Ethics just gets in our way. There is no reason you shouldn't be able to talk to an owner about how poorly their agent is doing with marketing their home. After all, aren't you looking out for that owner's best interest? You are supposed to have good pictures of the properties, so erasing the electric lines and fire plug is just good marketing. Heck - it's even a good idea to make the yard green in the pictures so it looks better! Don't ever disclose that the seller filled and painted over all of the cracks and put a new finishing layer on the exposed concrete slab outside to hide those unsightly separations. Buyers will love the way you only take them to the areas of town that you know will have neighbors just like them. And another thing: it's nobody's business to know that you can get additional income by referring your clients to certain affiliates and services. #4 When in doubt, make it up. To be in control, you must answer questions definitively and quickly. Aren't sure of the answer? Then just guess; however, be sure to do it with assurance and a bit of attitude. Showing confidence will likely belay further questions about the issue! #3 Never be on time. Everyone knows that Austin is a laid-back city. If your buyer or renter is moving here, they may as well get used to our customs! Don't worry about the sellers when you make appointments to show their houses. You can open the lock box when you need to; and, the sellers ought to be thankful that at least you are showing their house! #2 Manners are a waste of energy. This
Putting a Face on Real Estate since 1995.™
is a cut-throat business; no reason to be nice. Just get to the point and be direct. Don't allow their emotions to get in the way of your business. Some houses are selling so fast that you have to be pushy to get to the front of the line. If another agent gets upset, they are just soft; and, likely won't survive in this market. Showing properties and removing a couple from the list? No need to cancel the appointment with the seller; they will understand. And back to those mortgage and title people - you have to be pushy and demanding, or they won't take care of you! #1 Don't waste time with the details. It's much faster to just hand write the offers in the field; and, let the other agent make their money by filling in all those unnecessary blanks. Have a new listing? Forget about answering all of those MLS fields. Just do the ones you have to, and then you can get to your happy hour that much quicker. Don't worry about keeping up with all of the correspondence, paperwork, and information. It just clutters up your file, and you can always look it up; or better yet, let someone else look it up for you. It's not your house, so let the seller and/or buyer keep up with it all. The scary thing is, every single one of these scenarios happen. I have seen most of these situations while serving as an Ombudsman with the Texas Association of REALTORS over the last several years. ABoR has a great publication called “REALTOR Etiquette and Professional Courtesies” ( http://www.abor.com/pdf/Etiquette_Guide.pdf). The Council of Residential Specialists (CRS) also provides education courses, materials, and conferences, that will catapult you to a whole new level. The CRS designation is considered to be the equivalent to a surgeon becoming a specialist. Less than 3 percent of REALTORS have earned this prestige. Contact me for more information on how to get started! RL
Texas American Title Company TEXAS AMERICAN TITLE WELCOMES TWO NEW MEMBERS TO OUR MARKETING TEAM
Phillip Allen
Commercial Account Executive
Riannon Waters-Black Account Executive
WE ARE DEDICATED TO CREATING EXCEPTIONAL SETTLEMENT EXPERIENCES FOR CUSTOMERS AND COMMUNITIES THROUGH THE PASSIONATE DELIVERY OF TRULY REMARKABLE SERVICE. DOWNTOWN
811 Barton Springs Rd. Suite 111 Austin, TX 78704 Office: 512-479-7887 Fax: 512-479-7977
CEDAR PARK
715 Discovery Blvd. Suite 205 Cedar Park, TX 78613 Office: 512-259-5950 Fax: 512-259-0540
WESTLAKE
804 Las Cimas Pkwy. Suite 140 Austin, TX 78746 Office: 512-306-9009 Fax: 512-306-9180
ROUND ROCK
1001 South Mays Round Rock, TX 78664 Office: 512-255-1550 Fax: 512-255-2329
www.txamtitle.com
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Over 100 brokers attend ABoR's Broker Forum about appraisals, Mopac improvements and legislative issues affecting the industry.
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Joani Wilson of AmeriPro Funding and Anne Marie Sandlin of Rita Kay REALTORS are ready to ask some tough questions of the TAR legal team at the monthly WCR Business Resource Meeting.
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Nick Dawson of Realty Austin puts all his might into his swing to see how far he can hit the ball on the driving range at the WC REALTORS 25th Annual Golf Classic.
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f o e n o is HomeCity
es to work! c a l p t es b s ' n i Aust
Call us to find out more about our great team! 512.750.2294 | austin.homecity.com
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LET US MAKE YOUR JOB EASY.
As Lakeway’s only 55+ active-adult resort community, Tuscan Village was designed with your clients’ plans in mind. Our carefully crafted villas and townhomes provide the perfect home base in the heart of Austin’s best playground. Call now to preview available homes and tour our model
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Kylie Lynch of Hay Darby, LLC and Aaron Farmer of Texas Discount Realty meet plenty of new people at the ABoR TREPAC Golf Event at TopGolf.
home and clubhouse. Future townhomes are filling up fast!
®
I wish my lender was better at…
You’ve seen how clients stress waiting for a mortgage lender to return a call. Dazzle your clients with the DHI Mortgage “no surprises” approach – clear, consistent communication to guide your clients through the loan process.
Your business is our business.
Homes from the $300s to $600s for Adults 55+
(512) 327-1200 | TuscanVillage.com Prices are subject to change without notice. Exclusively marketed by Legacy International Resort Properties. Obtain the Property Report required by federal law and read it before signing anything. No federal agency has judged the merits of value, if any, of this property.
Call DHI Mortgage today and get your clients moving.
10700 Pecan Park Blvd., Suite 200, Austin, TX 78750
www.dhimortgage.com
EQUAL HOUSING O P P O R T U N I TY
512-502-0545
DHI Mortgage Company, Ltd. Branch NMLS #38686. 10700 Pecan Park Blvd., Suite 200, Austin, TX 78750. Company NMLS #14622. DHIM is an affiliate of D.R. Horton. For more information about DHIM and its licensing please visit www.dhimortgage.com/affiliate. Provided for informational purposes only. This is not a commitment to lend. Not all borrowers will qualify. REV: 05/29/14 / EXP: 05/29/15
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BEING A VIP HAS ITS PRIVILEGES
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Beth Coffey, center, of Hay Darby, LLC makes sure Russ Donaldson and Keith Powell are both having a good time while at her company’s annual Open House event.
When you’re an M/I Home’s VIP, you’re afforded a distinct insider’s advantage. You receive valuable information first, including news about new communities, upcoming promotions and preferred choice of home sites. In the competitive world of real estate, information is power.
• Energy Saving Whole Home building standards • Backed by our 10-Year Transferable Structural Warranty • Amazing included features that give the buyer great selections to choose from Buy photo: RL_060314_C.jpg at www.myRealtyLine.com
Drew Smith and Nate Masterson, both of Keller Williams Realty strategize while they wait for the WC REALTORS 25th Annual Golf Classic to begin. With all that planning, these guys are seriously trying to win!
To Find Out More Information, Call Emma at 512-253-7338 or join the VIP at mihomes.com/AgentVIP
Submitted Photo
R. Victoria Peterson of ERA Real Estate (Team Aston) thanks Dennis Chandler and Cole Harper for attending the team's Green Party to help educate clients how to live green in their new homes.
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Putting a Face on Real Estate since 1995.™
Mary Jane Williams and Jo Carol Snowden, both of Moreland Properties, have their coffee with a side of updates from ABoR at the ABoR Broker Forum.
Buy photo: RL_060714_D.jpg at www.myRealtyLine.com
Jeff Fuller, right, collects his goodie bag from Robert Butler at the WC REALTORS 25th Annual Golf Classic at Cimarron Hills Golf Club. Jeff was playing for the Independence Title team.
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John Schutze of Supreme Lending and Anita Farrell of Keller Williams Realty both serve on the ABoR Foundation Committee that raises money to distribute to local college bound students.
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North American Title Company is pleased to introduce:
Danna McDaniel and Jennifer Odom to staff our South Austin branch, opening soon! Danna McDaniel, Managing Escrow Officer
Jennifer Odom, Business Consultant
A native Texan, Danna McDaniel has worked in the title business for more than 25 years. Her wide experience includes closing transactions as varied as the simplest residential sale to complex land development, multifamily and retail transactions as well as multi-state transactions. Danna’s understanding of complicated title issues and attention to detail has earned her a place among the top escrow officers in the industry.
With nearly 20 years’ experience in the real estate industry, Jennifer Odom is personal, professional and passionate about everything she does. Jennifer spent 10 years as a wholesale account executive in the mortgage industry, working for major Austin banks. She has spent the last three years in business development for a title company, managing both the Austin and San Antonio markets.
Your Closing Professionals NORTH AUSTIN 5608 Parkcrest Drive Suite 150 Austin, TX 78731 t: 512.302.3892
RESEARCH 11044 Research Blvd. Bldg. D, Suite 100 Austin, TX 78759 t: 512.249.0576
www.facebook.com/Austin.NAT www.nat.com/Texas
ROUND ROCK 1 Chisholm Trail Suite 3100 Round Rock, TX 78681 t: 512.255.6550
LAKEWAY 1008 RR 620 S Suite 102 Lakeway, TX 78734 t: 512.614.5485
SOUTH AUSTIN Coming Soon!
©2014 North American Title Group and its subsidiaries. All Rights Reserved. North American Title Group and its subsidiaries are not responsible for any errors or omissions, or for the results obtained from the use of this information. | TX14-4819 R 04-28-14
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Independence Title A S S O C I AT E S I N P R O G R E S S - A d v e r t i s e r P r o f i l e b y K a t i e B r o w n
L
ocally owned and operated in Central Texas, Independence Title Company provides title research, property information and settlement services to the four metro areas: Austin, San Antonio, Houston and Dallas. Created in 2005, Independence Title Company is now licensed in more than 20 counties, is supported by every major underwriter in the country and has grown to include more than 50 locations and 360 employees. “We pride ourselves in hiring and retaining the very best escrow officers and teams, which is the cornerstone of our success,” says Kara McGregor, senior vice president of business development for Independence Title Company. “This is a relationship business, and our goal is to match every REALTOR with an escrow officer they trust to make all of the details work, and whose professional style is a good extension of the REALTOR’s business.” In the Greater Austin area, Independence Title Company has closing offices across the region, including Austin, Buda, Cedar Park, Dripping Springs, Georgetown, Lago Vista, Lakeway, Liberty Hill, Pflugerville, Round Rock, San Marcos and Wimberley. And as the largest independent title agency in Texas (according to statistical reports from the Texas Department of Insurance), Independence Title
Company’s unparalleled advantage is its ability to solve problems and make quick decisions. “The big national companies are slow to innovate; however, as a nimble, independent company, we are able to move quickly with our ideas,” McGregor says. “It’s a place where you can have an impact, and see the results in the success and loyalty of our customers.” Another of Independence Title Company’s strengths lies in having a large, localized team to serve its clients. “We also have an advantage in having one of largest title research and examination teams on the ground in Texas, which is another significant factor in our ability to resolve issues quickly, often before the customer is even aware there’s a problem,” McGregor says. “Many of our competitors have consolidated these functions in other states or other countries, which definitely complicates the process.” In addition to its ability to provide clients with quick, effective solutions, Independence Title Company also offers a wealth of resources, such as continuing education courses, robust print tools, real estate calculators and apps, property information and beyond. “We offer the most comprehensive guides to schools, tax authorities, transportation in-
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frastructure, area attractions and more,” McGregor says. “We pride ourselves in being on the cutting edge of industry developments. For agents, our education opportunities cover everything from business technology and best practices, to changes in contracts and legal forms, all delivered through our terrific sales and education teams.” Currently, Independence Title Company has three mobile apps—ITC Connect, Texas Title Calculator and Independence Mobile Leads—that can all be downloaded from the App Store to an iOS device (iPhone, iPad, etc.). ITC Connect is the company’s latest app and offers fast assistance in finding closing locations and contacting staff, and will eventually be the main umbrella that supports several other functions. Independence Title Company also offers a dedicated Commercial Division, including a Commercial Closing Department and Sales Team that provides analytical resources on commercial markets and opportunities to help clients achieve success. Due to the additional complexities associated with commercial transactions, Independence Title Company’s attorneys, commercial closers and business development teams provide specialized expertise to ensure that every facet of the transaction is handled properly. McGregor, who has been with the company since its first week in 2005, oversees all business development functions, including graphic design, technology development and education departments, and the management of the Austin sales team and sales managers in other metro areas. Having been with the company
Kara McGregor, Senior VP of Business Development
for nearly a decade, McGregor says that Independence Title Company’s unique positioning as an independently owned company with a large footprint is the key to its overall success. “We’re local, which means we’re fluent in the business language and community dynamics of Austin and the other metro areas we serve,” McGregor says. “We’re also large, which gives us the ability to develop custom resources that speak to our clients’ needs. And our passion for what we do filters through it all. We all made an active choice to join the Independence Title team because of our commitment to doing business in a way that is personal, professional, and proactive.” RL
PrimeLending Capital City Conventional, FHA, VA, USDA, HomePath & Jumbo just to name a few loan products!
Candy Buzan Branch Manager Sr. Loan Officer The Candy Buzan Team
Marie Cyr Loan Officer The Candy Buzan Team
Max Leaman Branch Manager Sr. Loan Officer The Leaman Team
Kim Nielsen Production Manager The Candy Buzan Team
Amy Bailey Oehler Sr. Loan Officer The Leaman Team
Diane M. Clark Sr. Loan Officer
Jori Stern Sr. Loan Officer The Leaman Team
Missy Driskell Sr. Loan Officer
Sherri Eckert Loan Officer The Leaman Team
Trudy Savage Sr. Loan Officer
Eiric Smith Sr. Loan Officer
Mark Hoffman Sr. Loan Officer
Amanda Stewart Sr. Loan Officer
Mary Kennedy Sr. Loan Officer
Mysty Lynch Sr. Loan Officer
Two Great Locations! All loans subject to credit approval. Rates and fees subject to change. Mortgage financing provided by PrimeLending, a PlainsCapital Company. Equal Housing Lender. © 2014 PrimeLending, a PlainsCapital Company. PrimeLending, a PlainsCapital Company (NMLS: 13649) is a wholly owned subsidiary of a state-chartered bank and is an exempt lender TX V121013. NMLS 179412 (Buzan), NMLS 269403 (Cyr), NMLS 184428 (Hoffman), NMLS 292478 (Stewart), NMLS 280093 (Lynch), NMLS 176530 (Smith), NMLS 180307 (Nielsen), NMLS 268025 (Clark), NMLS 179666 (Kennedy), NMLS 180066 (Driskell), NMLS 180854 (Savage), NMLS 151263 (Leaman), NMLS 225339 (Bailey), NMLS 177299 (Stern), NMLS 357516 (Eckert).
25
810 Hester’s Crossing, Suite 150 Round Rock, TX 78681 7719 Wood Hollow Drive, Suite 155 Austin, TX 78731
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Putting a Face on Real Estate since 1995.™
With a few short snips, it’s official! Mason Hills is now open and ready for buyers. KB Home President Ken Langston, second from right, celebrates with employees, colleagues and stakeholders at the ribbon cutting ceremony.
Buy photo: RL_060514_F.jpg at www.myRealtyLine.com
John Horton of John Horton Realty, a Private Label Realty company, Leonard Guerrero of JB Goodwin, REALTORS and Jay Gohil of Gohil Properties are glad to be able to give scholarships to well deserved high school graduates at the ABoR Foundation Scholarship Presentation event. Buy photo: RL_060614_B.jpg at www.myRealtyLine.com
More than 100 golfers suit up for the WC REALTORS 25th Annual Golf Classic at Cimarron Hills in Georgetown. Buy photo: RL_060114_C.jpg at www.myRealtyLine.com
Brittani Bell, Heather Kelly and Ashley Boyd, all of Hay Darby, LLC, welcome guests to the company’s annual Open House event at its historic location on 7th Street. Attendees enjoyed drinks, appetizers, live music and networking.
Buy photo: RL_060314_BE.jpg at www.myRealtyLine.com
Two New Communities! www.dreeshomes.com REAGAN’S OVERLOOK,
This new home community is conveniently located in Leander, just north of Austin and just minutes from great shopping, dining, and major roads. Reagan’s Overlook features one-acre homesites, and over abundance of trees and open green space that offers the perfect backdrop to your new Drees Custom home. We invite you to look over the many floorplans and designs perfectly suited for your family’s lifestyle. Green Space Wooded Homesites Oversized Homesites Cul-de-sac Homesites Leander ISD Convenient to Expressways
Janet Havel (512) 294-6401 Jon Blance (512) 947-3005.
CLEARWATER RANCH,
This gorgeous, heavily treed, open green space community has that small town feeling, yet is conveniently located to everything you need, including easy access to the tollways. Choose from a variety of floorplans and design styles that will make your home uniquely yours.Your new home will be the perfect compliment to the acre and wooded homesites available at Clearwater Ranch. It’s a clear choice...make Clearwater Ranch home today! Large Oversized Homesites Open Green Space Heavily Treed Community Comfortable Outdoor Living Spaces Creek Lots Liberty Hill ISD
Kirk Sebastian (512) 423-7881
ITCconnect060114.pdf 1 6/2/14 Putting a Face on Real Estate since 1995.™
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“When you’re asking clients to give you every document related to their finances and discussing their personal credit scores, you have to be delicate. In my experience, lenders are not always very subtle.” 3 – Lenders are creating false closing deadlines. Signing stacks of paperwork is the final step in a real estate transaction and it’s no secret that it can be an extraordinarily time consuming process. Lenders that create an artificial closing deadline to speed things along can diminish all the hard work that lots of different professionals put into this one transaction. It’s risky behavior that can leave clients feeling hurried and perhaps even mistreated. Causing unnecessary stress can result in losing out on future business, or in the short-term, a referral to someone in your client’s network. Professional Builder calls this the “’recency effect’ — the most recent things have the most weight in the buyer’s mind.” 2 – Overworked title agents are making too many mistakes. Roughly five years ago, Austin emerged from another real estate downturn. Anyone who has been in the business for a decade or so knows these things are cyclical. So while it’s business as usual to reduce your staff when work is light, in today’s market, too few bodies in the office increases the risk for error. Recently one of Rooker’s clients received a suspiciously inflated property tax bill. It turns out the title company left a few stones unturned on their end. The error was caught quickly enough, but it resulted
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in confusion, worry, and lots of timeconsuming phone calls to set things right. 1 – Inexperienced agents do not understand the business. “I’m a big proponent of increasing licensing fees and internship or apprenticeship requirements for new agents,” says Rooker. Not long ago he inherited a client who had mud tracked all over her home during an open house. Someone also made a sandwich with her food in her kitchen. And to top it off, someone broke her air conditioner. “When I started working with the seller, she was traumatized and it made my job a lot harder. I spent all my time making up for the mistakes of the new agent.” While he’s happy to report that this type of thing is rare, Rooker stresses that prior to earning his own real estate license he had an apprenticeship that gave him an opportunity to practice working with clients under the supervision of an experienced professional. An abundance of buyers and sellers results in less scrambling to land a client, but it’s not wise to overlook recommendations compiled by ABoR in the “REALTOR Etiquette and Professional Courtesies” guide. It states that all REALTORS are bound by a code of ethics for maintaining an environment of respect in every real estate transaction. An inability to demonstrate an appreciation for your client and provide good service through all stages of a real estate transaction is likely to result in a damaged relationship. In addition to losing that client’s trust, there can be other far-reaching consequences, such as a bad review on a website like Yelp or Zillow. That’s a strike that can stick with you for the duration of your career. RL
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Putting a Face on Real Estate since 1995.™
P. O. Box 81366 • Austin, Texas 78708-1366 (512) 821-1900 www.myRealtyLine.com E-mail: info@myRealtyLine.com
Publisher: Doren L. Carver doren@myRealtyLine.com
Associate Publisher: Tawanna K. Carver tawanna@myRealtyLine.com
Managing Editor: Naomi Bludworth naomi@myRealtyLine.com
Contributing Editor: Linda McNabb
Contributing Writers: Riki Markowitz, Katie Brown, Naomi Bludworth
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Columnists: Bill Evans, Gary Cocanougher, Jim Smith, Wayne Morgan Submission Guidelines: Submit photos, press releases and calendar items to naomi@myrealtyline.com. All photos must be at least 300 dpi and include a caption with first/last name and company affiliation. Press releases must be fewer than 300 words. Non-advertisers submitting calendar items will be charged $25 per submission. All submissions must be received at least seven calendar days prior to ad copy deadlines published at www.myrealtyline.com/blog/advertise.html. Submission items will be included as space allows. Realty Line Austin is published monthly by Caxton Publications, Inc.© as a non-subscription publication for the more than 8,000 members of the Austin Board of REALTORS®(ABoR), the more than 1,100 members of the Williamson County Association of REALTORS® (WCAoR) and the Home Builders Association (HBA) of Greater Austin. Realty Line Austin is printed on recycled paper. Realty Line Austin is a proud member of the Austin Board of REALTORS®, the Williamson County Association of REALTORS® and is a honorary member of the Women’s Council of REALTORS. Realty Line Austin is not responsible for opinions or facts expressed by non-staff writers or for errors and any by-products in advertising or editorial copy. REALTOR® is a registered trademark. The word REALTOR® sometimes appears in this publication without the registered trademark symbol (®) for the purpose of saving space. Wherever the word REALTOR® appears in this publication, the registered trademark should be assumed.
Congratulations May Top Producer At Starkey Mortgage (WR Starkey Mortgage, LLP NMLSR# 2146) we know the mortgage business...inside and out.Based on the keen insight of our founders, our company is strategically placed and well-positioned to succeed for our clients no matter what the current conditions of the mortgage market may be. In today’s market the name of the lender is irrelevant, but it’s the integrity of the people behind it that is essential. We pride ourselves in being a mid-sized company while continually maintaining our small company mentality.
Aurelius Sofia
Mortgage Banker NMLSR # 316107 Office: 512-329-9040 Cell: 512-577-2060 e-Fax: 866-907-8228 asofia@starkeymtg.com
A Solid, Proven, and Committed Lender! WR Starkey Mortgage, LLP NMLSR# 2146 807 Las Cimas Pkwy., Suite 150, Austin, TX 78746
This is not a guarantee of nancing. All borrowers must meet certain underwriting guidelines and credit criteria. Rules and Regulations may apply.
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Putting a Face on Real Estate since 1995.™
Put your Trust in our Experience With over 100 years of combined industry experience, our executive team continues to take aggressive steps to innovate and improve the industry. 4807 Spicewood Springs Rd., Bldg. 1, Ste 1100
(512) 450-1222 Kyle Bierschwale kbierschwale@ hometrust.com
Richie Rodriguez
sales manager
rrodriguez@ hometrust.com
NMLS #1150439
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Amy Elizondo aelizondo@ hometrust.com
Lynn Edgar ledgar@hometrust.com NMLS #2211412
NMLS #1128166
www.hometrust.com
NMLS #149932
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What’s better than crazy socks? Matching crazy socks. It’s like spreading the crazy around! Maggie Dotson, Alyssa Douglass and Vaike O’Grady, all of Newland Communities, show how crazy they can be while at the WC REALTORS Annual Golf Classic.
CHAMPIONS SCHOOL OF REAL ESTATE
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Don’t miss your change on these acreage, hill country views! Available inventory homes – REDUCED! PLAN NAME
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904 Dream Catcher
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1/4/3/3
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3203 Crystal Falls Parkway Leander, TX 78641
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Cedar Park
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Learn more at www.jacobshomes.com ALSO BUILDING IN: Woodland Park, from the $370s • Heritage Oaks, from the $260s • Rim Rock, from the $400s Caballo Ranch, from the $400s • Shady Oaks, from the $370s • Butler Ranch Estates, Coming Soon *4% commission valid through 6/30/14 on all available inventory. Offer expires on 7/1/14 and can’t be combined with any other realtor incentive. Ad must be presented at time of contract. Plans, prices, and features subject to change without notice. 6/4/14
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WCR VP of Membership Ruby Johnson of Nextage Lone Star Realty and Cheryl Jenkins of Keller Williams Realty enjoy attending the WCR meetings where so much industry information is shared that helps them in their business.
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June 2014 Experts Speak Out
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Commentary By Wayne Morgan Austin Institute of Real Estate
Why should REALTORS learn to Invest?
A
ccording to national stats from CareerBuilder, the world’s largest job board, four million jobs go unfilled monthly in the U.S. Why is that the case? Applicants do not possess the skills the employers need to do the job. If we want to make more money, we have to add value by developing more skills. It’s that simple. If we want to leverage ourselves and our businesses by representing sellers, we have to learn the art of listing property. If we own a business, we have to provide a better product. If we work for a company and want a raise, we have to develop more skills and produce more so the company can pay us more. So whether we are employees, employers, or independent contractors, we all have to develop more and better skills in order to increase our income. We cannot just demand more. We have to get better. Unfortunately, most people wish it was easier rather than make the effort to get better. What are the benefits of learning how to invest in real estate? There are many good reasons to learn this skill and some bad reasons
for not knowing how. First, the bad news: we are never going to attain financial freedom 3 percent at a time, especially after we pay the broker, the IRS and the expenses. Now, the good news: You are going to make more money owning real estate than you will listing it and/or selling it to someone else. Take Cord Shiflet, for example, one of Austin’s most successful and respected REALTORS. What do you think has more value; his real estate or his business? His real estate, of course. He uses the model most wealthy Americans use; he makes money in his business but his wealth is in his real estate paid for by his business. More good news! It’s been estimated people move approximately every five to seven years. Instead of having a client that buys one house every five to seven years, What if you had an investor who buys five to seven houses every year? Or five to seven houses over the next three years? Which is better? When it comes to selling real estate, we all know that
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more is better. You passed the licensing exam and have your license. You now have the technical education required by TREC to practice real estate. If you are doing multiple transactions and have good, steady clients and referrals, then you have proven you have a business education.To represent investors and become one yourself, you need a financial education. More good news! You will never have Martha Stewart’s problem! I’m not picking on Martha Stewart. I actually have tremendous respect for her and think she is extremely intelligent and a fabulous businesswoman. However, she did make an error in judgment and was found guilty of insider trading in the stock market. That will never happen to you in real estate because insider trading is legal! I am not suggesting you use your knowledge and experience to take advantage of people. We all must be ethical, moral and legal in all that we do. That’s a given and I’m sure we all agree. What I am suggesting is that there is nothing illegal, unethical, or immoral about
Putting a Face on Real Estate since 1995.™
buying a piece of property that someone else has abused, neglected and abandoned that no one wants to own. There is nothing illegal, unethical, or immoral about REALTORS buying and owning real estate. What other ways do you have of creating passive income/cash flow for yourself after you stop selling real estate? What is your financial plan? Is it Social Security? The U.S. government? What will you do to make money when your “income-earning” days are over? How will you pay for housing, food, transportation, medical expenses? As you go about your business of representing buyers and sellers you will see many properties. You will be staring right at the biggest source of wealth in the world; American real estate. You will also see some properties that, with a little TLC and a decent tenant, could become nice little income machines. You choose. You choose to sell it to someone else for money, or you choose to buy it and create wealth. Being financially free is a choice. RL
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Ryan McGahey and Chad Sellers, both of Realty Force, say they are a “force to be reckoned with” at the 25th Annual WC REALTORS Golf Classic.
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Real Estate News & Notes WC REALTORS calls on members to "farm" for food drive Food pantries have put out a call to all the communities in Williamson County to help fill a need. As such, the Community Service Committee of the Williamson County Association of REALTORS is calling on all members to serve as community collection points for canned and nonperishable food items Brokers and agents are also strongly encouraged to use this opportunity to reach out to all their contacts and "farm" for food. "While the primary focus of this effort is to raise food donations in Williamson County," says Committee Chair Jack Stapleton, "it is another opportunity for brokers and agents to reach out to their spheres of influence on an issue we all care so much about. Increasing foot traffic in our offices can only be a positive, and this is for a great cause." Requested donations include: canned meats and tuna, canned vegetables (corn, green beans, and tomatoes), canned fruit
(peaches, fruit cocktail), dry foods (pasta, rice, and beans), spaghetti sauce, peanut butter, cereals, and juice. The Hutto Food Pantry also accepts paper goods, toiletries, and cleaning supplies. The "Farm" for Food Drive will begin on Monday, July 7 and run through Thursday, July 17. From 10 a.m. to 3 p.m. on Friday, July 18, brokers and agents can bring their collected donations to one of the following locations: Round Rock Area Serving Center, Caring Place (Georgetown), Shepherd's Heart Food Pantry (Taylor), Hill Country Community Ministries (Leander), and Hutto Food Pantry. During those hours, there will be members from WC REALTORS on hand to photograph the deliveries and they will be using social media to spread the word of the work of the REALTORS to help fill these pantries and model to the community what can be down when everyone works together. RL
M/I Homes to build in Hill Country community of Sweetater Wheelock Communities, the developer of the 1,400 acre Sweetwater master-planned community, has announced that M/I Homes will join eight other builders in Sweetwater. M/I Homes will build in Sweetwater’s new Hillcrest neighborhood with pricing expected to start in the low $400s. A model home and sales office will open in late summer 2014. “M/I is excited to continue the success of our Austin brand launch in this premier community,” says Kreg Conner, vice president
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of sales and marketing. “We believe that our new series of homes created just for Austin, which include many extra features at no additional cost, will appeal to the Sweetwater buyer," Conner says. Sweetwater is located on Hwy 71, five minutes west of RR 620 and the Hill Country Galleria. The community is in the Lake Travis ISD, ranked in the top 2 percent of school districts in Texas. The community Welcome Center and model homes are open daily. RL
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Jimmy Jacobs Homes launches new home designs, LEEDCertified program The grand opening of Jimmy Jacobs Homes’ model home in Austin’s Rim Rock community is site of the introduction of Jimmy Jacobs Homes’ new home designs and the move to a LEED-Certified building program. It is also the first model that has been opened since Century Communities purchased the company in Sept. 2013. “Jimmy Jacobs Homes is evolving to serve a greater segment of the residential real estate market with an array of standardized plans being offered in some of the Hill Country’s most coveted communities,” says Justin Cox, vice president of operations. “Because we have such a rich history as a custom builder, homeowners will find that our plans have many custom nuances and the same attention-to-detail.” In Rim Rock, located in Hays County south of Austin, Jimmy Jacobs offers Hill Country contemporary designs ranging from 2,600 to 4,100 square feet and priced from the low $400,000s. The new model, at 1043 Arbor Canyon Pass, is a 3,623-square-foot design with several signature features of a Jimmy Jacobs home, including a walk-through double shower. “The model home illustrates the custom touches of our new floor plans,” Cox says. “Cathedral and beamed ceilings, custom paint accents and a spacious covered patio with a floor to ceiling stone fireplace are only a few of the home’s highlights.” In addition, every home built by Jimmy Ja-
cobs Homes in communities new to the company will be certified through the U.S. Green Building Council’s LEED for Homes program, an initiative that requires builders to meet stringent mandates to design and construct a highperformance green home. “These homes use less energy and natural resources, create less waste and provide a healthier environment for the homeowner,” Cox says. “This is the natural next step to elevate our green building program.” Third-party, LEED-Certified inspectors are involved throughout the building process — from design to the final review — to ensure that homes are built to program guidelines. Each homeowner will receive a certificate verifying their home’s LEED-Certified status. “Not only can homeowners save up to 40 percent on energy and water bills, but LEEDCertified homes historically have higher resale values,” Cox says. Later this year, Jimmy Jacobs will debut home designs in several other area developments. RL
Submission Guidelines Submit photos, press releases and calendar items to naomi@myrealtyline.com.
All photos must be at least 300 dpi and include a caption with first/last name, company affiliation and a short description. Press releases must be fewer than 300 words. Calendar items are free to advertisers and $25 per submission for others. All submissions must be received at least seven calendar days prior to ad copy deadlines published at www.myrealtyline.com/blog/advertise.html. Submission items will be included as space allows.
It’s no mystery
The Place for Top Business Professionals
is Keller Williams Realty
Experience the SWBC Difference Our commitment to you: •
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The Austin Portfolio Real Estate Office is proud to announce the addition of Carla Umlouf and Trey Pike to its team.
© 2012 sWbC. all rights reserved.
Kathleen Condry nmls# 214903 512.658.7436
FHa
Trey Pike
The KW Austin Southwest Market Center is also pleased to welcome Josue Robles to the team.
Find out why much of our business for the past two decades is from repeat customers or referrals from agents, builders, and clients who appreciate exceptional service. Linda Komm, vP nmls# 219050 512.422.7958
Carla Umlauf
We’re a best company to work for and with!
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investments
the avallon building, building 1 | 10415 morado Circle, ste. 100 | austin, tX 78759
For a confidential interview please contact Diane Johnson, Melanie Kennemann or Mona Crum at 512-448-4111.
SOUTHWEST Diane Johnson Melanie Kennemann Mona Crum 448-4111
NORTHWEST Christi Davidson Brian Martin 346-3550
LAKE TRAVIS Gayla McGowan 263-9090
ROUND ROCK Avis Wukasch 255-5050
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LENNAR®
NEW
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Everything’s Included®. Even Joy.
Now Including More Than Ever!
We have simplified the Home buying process--come see our New Homes and choose from 6 designer packages! Lennar® has redesigned our Home Buying experience to include all the add-ons and extras a home buyer could want, simply included at the best possible value. Buying a New Home has never been easier. Visit any of our Welcome Home Centers and see what’s NEW Today!
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10. Woodlands Park 1299 Woodlands Drive Kyle, TX 78640 512-470-3925
6. Falcon Pointe 18825 Falcon Pointe Blvd Pflugerville, TX 78660 512-657-3326
2
CR 27
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35
3 1431
79
3406
2
685
183
11
5
11. Sola Vista Hwy 71 West Lakeway, TX 78738 512-809-8026
620
Pa r
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La
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1Toll
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Kelly
Lane
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3. Teravista 4211 Grand Vista Circle Round Rock, TX 78665 512-808-8729 4. Rim Rock 321 Towering Cedar Drive Driftwood, TX 78619 512-894-0028
oa
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5. Rough Hollow 201 Tavish Trail Austin, TX 78738 512-619-3148
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5. Teravista 4924 Scenic Lake Drive Georgetown, TX 78626 512-248-8131
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FOR REAL ESTATE PROFESSIONALS ONLY: In order to earn a broker co-op fee, broker must bring client into a welcome home center and register them on the client’s first visit. No commission will be paid when agent/broker is acting as a principal/buyer. Not valid if client has previously registered with Lennar or Lennar.com, whether individually or with a broker. Lennar reserves the right to discontinue this program at any time. Other terms and conditions apply. See a new home consultant for more information. *Effective 5/1/14, up to 4% commission will be paid on select inventory homes that sell between 5/1/14 and 5/31/14. Homes must close and fund by 6/30/15. Contracts signed prior to 5/1/14 are excluded. Not valid in conjunction with any other offer. Offers, incentives and seller contributions are subject to certain terms, conditions, and restrictions, which may include use of designated lenders and closing agents. Offer good for a limited time only. Price subject to change without notice. Visit Lennar.com or see a Lennar New Home Consultant for further details. Plans and elevations/renderings are artist’s concept and may contain options or features which are not standard on all models. Map not to scale. Copyright © 2014 Lennar Corporation. All rights reserved. Village Builders, the Village Builders logo, Lennar, the Lennar logo and the Everything’s Included logo are registered service marks or service marks of Lennar Corporation and/or its subsidiaries. (7525) 4/29/14
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The ABoR Foundation committee presented $62,500 to 22 high school seniors to help further their education.
Buy photo: RL_060614_G.jpg at www.myRealtyLine.com
ABoR Staff Executive Kelea Piper and Jacob Youngblood of Texas Dream REALTORS are ready to put one in the record books at TopGolf where ABoR hosted its TREPAC Golf Event.
Buy photo: RL_060214_C.jpg at www.myRealtyLine.com
I’m not going to remind you how to say the Texas pledge again Ms. President, you’re on your own missy. Amy Kobza, right, of Keller Williams Realty warns WCR President Victoria Reviel of 98th Meridian Boutique Real Estate at the monthly WCR meeting.
Buy photo: RL_060314_P.jpg at www.myRealtyLine.com Buy photo: RL_060414_A.jpg at www.myRealtyLine.com
Check out those shorts! Mortgage professional Vinnie Magnacini shows up to the WC REALTORS 25th Annual Golf Classic dressed to kill it.