NeverLazy - Issue 11 - Autumn 2013

Page 206

“I aim for a high-end aesthetic.”

ADAM GOODISON When 28-year-old fashion photographer

I come from a fairly inexperienced background

Adam Goodison moved on from

with no formal training or studying in

assisting Nick Knight to undertake his first

photography. I have no comparison against

commissioned shoot, he was greeted by the

what may or may not be taught in a formal

self-doubt and concern known to haunt all

environment but I’ve always felt that you

young creatives. Now, Adam has grown

can teach anybody how to use a camera,

more accepting of the challenges that

yet you can’t teach somebody to be a

fashion photography presents, and he

photographer: these two things are very

explores compelling concepts through a

separate to me. After having made a few

range of vibrant and diverse photographic

short films at university, I originally came

projects. Our enlightening interview with

to London in a disillusioned, hedonist

the artist unveils his thought processes as

mindset, wanting to walk into being a

well as the secrets behind his quirky yet

director or something – but I quickly learned

high-end approach to fashion photography.

film was a very rigid, almost military industry which completely turned me off; photography seemed to offer some release from this

Tell us a bit about yourself; who is Adam

whilst basing itself on very similar principles.

Goodison? I learned all I know about how to create an I am a London-based conceptual fashion

image through working with various

photographer, working across different me-

photographers, before taking a full-time

diums like collage, video, illustration

position with Nick Knight. Since moving

and 3D.

on from assisting and first discovering fashion photography, I would say I’ve

2 0 6 N E V E R L A Z Y M AG A Z I N E

Tell us about your background, your

grown to appreciate how difficult it is to

experience and how you have grown since

create an image, a coherent story that

you first discovered fashion photography.

communicates something that may not >


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