Fortuna Rodeo 2012
Official program of the 2012 Fortuna Rodeo, Humboldt County, California.
FREE! 91 ANNUA L ST OFFICIAL PROGRAM (707) 725-3959 JULY 16-22 2012 ay s 1 ident e 2 g fr v pa w t e on ne ghils Nieta d www.fortunarodeo.com www.northcoastjournal.com 2012 Fortuna Rodeo . Sponsored by .DelReka Distributing ~1Jr ~~ ~ ~u ()~! 2 Fortuna rodeo 2012 Welcome to the 91st annual Contents 2012 Rodeo Committee...............................4 President's Message......................................5 Special Thanks to Our Sponsors ..............6 Schedule of Events .......................................7 About the Cover Art ....................................8 2011 Winners....................................................9 2012 Fortuna Rodeo Grand Marshals: Bob and Lois Olsen ................................ 10 CCPRA History and Current Standings ..15 Feeding Time .................................................17 Local Cowboy Billy Bugenig ..................... 19 Kids Events .....................................................21 Friday Night Motorsports ........................23 Julian D'Usseau .............................................25 Rupert Duncan Band ..................................27 Rodeo Events ............................................... 28 Bull Riding ................................................ 29 Saddle Bronc ........................................... 30 Bareback Riding...................................... 30 Steer Wrestling ........................................31 Calf Roping ................................................31 Team Roping ............................................32 Breakaway Roping ..................................33 Barrel Racing ............................................33 2011 Fortuna Rodeo Fun Run Results........ 35 The History of the Fortuna Rodeo ...37-39 Rodeo Builders ............................................. 41 Eel River Valley Services, Lodging, Dining and Attractions ..................42-46 310 F St., Eureka CA 95501 � 707 442-1400 fax 707 442-1401 � www.northcoastjournal.com OFFICIAL FORTUNA RODEO PROGRAM 2010 is a publication of the North Coast Journal Weekly. �2012 Entire contents copyrighted. No portion may be reproduced without the publisher's written permission. publisher Judy Hodgson Fortuna Rodeo publication editor Andrew Goff production manager Carolyn Fernandez art director Holly Harvey graphic design/production Alana Chenevert, Drew Hyland, Lynn Jones advertising manager Mike Herring advertising sales Colleen Hole, Shane Mizer, Karen Sack office manager Carmen England classified assistant Sophia Dennler PHOTO BY CAROL NILES PHOTOGRAPHY oFFICIaL PHotoGraPHer oF tHe Fortuna rodeo on the cover 2012 Fortuna Rodeo poster art by Judy Willis. Read more about this year's poster on page 8. FORTUNA RODEO 2012 3 Welcome to the 91st Annual Fortuna Rodeo ! 2012 Rodeo Committee Fortuna Rodeo Association, Inc. (a Non-Profit Organization) is sponsored jointly by the Fortuna Chamber of Commerce and the Fortuna Volunteer Fire Department. BEN McWHORTER Merchant Contributions DAVE NICHOLSON BBQ TOM DAETWILER BBQ RICKY RUUD Street Activities DAVE VICTORINE V.P. Parking & Security HEC WOOD Street Activities DAVE JACKSON Treasurer SHANNON McWHORTER President, Tickets PHOTOS BY CAROL NILES PHOTOGRAPHY DON BROWN Advertising & Sponsorship WAYNE TOMASINI Dance & Beer JIM HINRICHS Parade TODD FULTON Dance & Beer KENT JOHNSON Parade SCOTT WHEELER Friday Night Activities ROY CURLESS Carnival & Concessions JOHN CROTTY Grounds 4 FORTUNA RODEO 2012 President's Message Like a Good Neighbor, State Farm is There.� Don Brown, Agent Corner of 12th & N Fortuna, CA 95540 across from Cutter's Edge T (707) 725-1135 ing this service. For many years Bob also hung all the banners across Main Street highlighting all the different events taking place in Fortuna. These are only a couple examples of Bob's commitment to our community. Please join us in congratulating Bob and thanking him for a job well done. This year's festivities are going to be bigger and better than ever. Our feature act is Juilian D'Usseau of McKinleyville. Jullian is a world class motorcycle extreme performer. He will show case his talents on Friday night and Sunday at the rodeo. As always we have a full week of inexpensive fun and excitement planned for the whole family. So check out the schedule and come on down to the friendly city July 16th thru the 22nd. Happy Trails, Shannon McWhorter, President License #0C20642 WENTY-TWELVE marks the 91st anniversary of the Fortuna Rodeo. Thru the years many things have changed in our lives, but one thing is a constant in the Eel River Valley, come the 3rd week in July its rodeo time in Fortuna. Speaking of change, our Board of Directors has sadly accepted the resignation of longtime member, Ed Tanferani. Ed served on the board for over 32 years and was a driving force in keeping the Fortuna Rodeo the preeminent event in our community. Thanks Ed, for your many years of service. Our Fortuna Rodeo Grand Marshall for 2012 is Mr. Robert [Bob] Olsen. Bob has been an integral part of the Fortuna Rodeo for decades. In fact you may have seen Bob during Rodeo Week. He is the volunteer moving the myriad of portable bleachers to different locations around town with a lift truck for your seating comfort. He has spent countless hours during rodeo week provid- State Farm Insurance Companies Home Offices: Bloomington, Illinois Enjoy your stay in our Friendly City! Join us Monday, July 16 Main Street at 5pm for the Chili Cook Off call us at 707-725-3959 or visit us on Main Street Fortuna rodeo 2012 5 Do-si-dough and steer on over to... Hat tip Special Thanks to Our Sponsors Platinum Sponsors � Bear River Casino Bear River Night, Friday, July 20 and Sunday, July 22 Julian D'usseau � Coast Central Credit Union Coast Central Credit Union Day at the Rodeo, Saturday, July 21 Motorsports Sponsor � Bear River Casino Silver Spur Sponsors 112 YEARS OF BANKING EXPERIENCE Gold Sponsor � Del Reka Distributing � Del Reka Distributing Day at the Rodeo, Sunday, July 22 Silver Sponsors Standing (L to R): SeptemberWilliams, Cinda Hussey,CarmenAguirre,Janet East Kneeling:Debbie Rice (Manager),betsy brownell,ranae fulton missing:traci niles,elan puno MEMBER � Lithia Chrysler Dodge of Eureka Downtown Games, Wednesday, July 18 � Pacific Motorsports Quadiators, Friday, July 20 Rodeo Dance Sponsor � Holiday Inn Express & Suites � Redwood Capital Bank FDIC debbie rice, fortuna store Manager 1360 Main St., Fortuna � (707) 269-7310 Electronic Scoreboard Sponsor � Precision Intermedia � All-Around Cowboy Buckle � Patrick Barry � Fred Berry Memorial Buckle, Top Hand Silver Spur Award � Edgmon Family, American Ag Credit, Sequoia Gas Company � Local All-Around Cowboy Saddle � Thirsty Bear Bar & Grill � Bull Riding � Humboldt Fence � Saddle Bronc � Fisch Drilling � Bareback Riding � Wyckoff's Plumbing � Bulldogging � Redwood Memorial Hospital Foundation � Calf Roping � The Playroom � Team Roping � Artistic Legends, Inc. � Breakaway Roping � Edward Jones: Hec Wood and Scott Wheeler � Barrel Racing 6 Fortuna rodeo 2012 Fun times ahead Schedule of Events Monday � July 16th CHILI COOKOFF Sponsor: Fortuna Chamber of Commerce 5-6:30 p.m. Main Street. Contact the Fortuna Chamber of Commerce, (707) 725-3959 FAMILY OUTDOOR DANCE 6:30-8:30 p.m., after the Chili Cookoff at Strong Creek Shopping Center. Food, games, music, dancing and open house. (707) 725-3959. FrIdaY FaMILIY Fun nIGHt FeatureS Quad BarreL raCInG, LaWn MoWer raCeS and tHe BattLInG QuadIatorS PLuS MotoCroSS JuMPer JuLIan d'uSSeau. (See PaGeS 23 & 25.) PHotoS BY CaroL nILeS PHotoGraPHY Rodeo Grounds 9th St P St O St N St to HWY 101 Rohner Park Scenic Loo p P St 15th St 12th St N St MAIN ST O St 16th St Park St 11th St 10th St 16th St L St K St RO 8th St K St 15th St 7th St 14th St HN 13th St ER VI LL N FORTUNA BLVD E 9th St I St R O J St A D FORTUNA 12th St Smith Lane to HWY 101 Tuesday � July 17th CHILDREN'S GAMES 6-8:30 p.m., Redwood Village Center. Activities: Snow Cones, Tri-trip Sandwiches, Rock Wall, Pony Rides, Kids Fireman's Muster, Face Painting, Wax Hands and more. COSTUME CONTEST Event registration at 6:30 p.m. sharp, contest starts at 7:15 p.m. tHe Parade MarCHeS doWn MaIn Street at noon on SaturdaY. tHe CHILI CooKoFF IS FoLLoWed BY tHe outdoor FaMILY danCe on MondaY. Wednesday � July 18th CARNIVAL Noon, Rohner Park. All day wrist bands available for $25 each day. STREET GAMES Sponsor: Lithia Chrysler Dodge of Eureka 6 p.m. to 8:30 p.m., Main Street Activities: Egg Toss , Stick horse races, Jolly Jumpers Penny Scramble (age 3 and younger with parents, 4-5 years and 6-7 years), climbing wall, pony rides, face painting and more. REFRESHMENTS Hamburgers and hotdogs provided by Fortuna Volunteer Fire Department's Muster Team. Proceeds help the team travel to muster events all over California. JUNIOR RODEO 6-10 p.m. til end. Rodeo Grounds, Rohner Park Contact: Kris 722-1988 or Christine 845-0291 JUNIOR RODEO 9 a.m.-4 p.m. til end. Rodeo Grounds, Rohner Park Contact: Kris 722-1988 or Christine 845-0291 FORTUNA RODEO 5K RUN/WALK 9 a.m. Proceeds benefit Relay for Life. Visit www.FortunaRodeo.com for application. CARNIVAL Noon, Rohner Park All day wrist bands available for $25 each day. PARADE Theme: "Dancing with the Steers." Noon, Main Street Visit www.FortunaRodeo.com for Parade application. RODEO Sponsor: Coast Central Credit Union 2 p.m., Rodeo Grounds, Rohner Park Box Seats: $10, adults: $7, children under 12 $3, children under 3 FREE. AFTER-RODEO BARREL RACING After the Rodeo. Rodeo Grounds, Rohner Park. Contact: Christine 845-0291. COWBOY MIXER � BBQ 5 p.m., Rohner Park Cook Shack. Music by Bill McBride BBQ & Dance: $18.00, children under 12: $10.00. Barbecue by Native Sons of the Golden West. RODEO DANCE Sponsor: Holiday Inn Express 8 p.m. to midnight, Fireman's Pavilion, music by The Rupert Duncan Band. Dance only: $5.00 Friday � July 20th KIDNAPPED TOURIST TRIAL & HANGING Noon, Fortuna Library CARNIVAL Noon, Rohner Park All day wrist bands available for $25 each day. MOTORSPORTS NIGHT AT THE RODEO Sponsor: Bear River Casino Quadiator Sponsor: Pacific Motor Sports 6 p.m., Rodeo Grounds, Rohner Park Events: BUSINESS CALF DRESSING COMPETITION, QUAD BARREL RACING RACING and QUADIATORS! Plus, Motocross Jumper Julian D'usseau. $5.00 Admission for All Ages. Sunday � July 22nd MOTOCROSS JUMPER JULIAN D'USSEAU 9 a.m., Rodeo Grounds, Rohner Park BARBECUE 11 a.m., Rohner Park. Great food and live music CARNIVAL Noon, Rohner Park All day wrist bands available for $25 each day. RODEO Del Reka Distributing Day at the Rodeo Sponsor: Humboldt Beer Distributors 1:30 p.m., Rodeo Grounds, Rohner Park Box Seats: $10.00, adults: $7.00, children under 12 $3.00, children under 3 FREE Fortuna rodeo 2012 Thursday � July 19th CARNIVAL Noon, Rohner Park All day wrist bands available for $25 each day. FIREMAN'S GAMES 6:30 p.m., Main Street Saturday � July 21st FORTUNA KIWANIS PANCAKE BREAKFAST 7 a.m., Rohner Park Cook Shack 7 on the cover Cover Girl T HE SPECTACLE OF THE FORTUNA RODEO IS A LARGE PART OF THE DRAW FOR FANS THAT CLAMOR TO THE TO THE RODEO GROUNDS every year. It seems only natural to try and capture and celebrate the strong visual element of the sport. In recent years, the cover of the Fortuna Rodeo guide has been a space reserved to honor the work and talents of local artists. This year is no different. Fortuna artist Judy Willis has been painting for nearly 50 years and was "thrilled" to be asked to contribute some color to Fortuna's biggest annual event. "It's one of the highlights of the year. The whole ambiance of the event is so inviting," Willis says. She and her husband moved to Fortuna in 1996 and have been Rodeo frequenters ever since. "Fortuna's just a great friendly town," she says. So what was the inspiration for this year's cover image? Several years ago, Willis spoke to event organizer Don Brown about the possibility of being commissioned to paint for the rodeo someday. In 2010, she took a preemptive trip ringside with her digital camera -- just in case she was called upon -- and was particularly taken with the action involved in calf roping. "I have no idea who it is," says Willis of the man that ended up her chosen subject. "I just liked what he was doing." If you like what Willis is doing and are interested in owning a piece of Fortuna Rodeo history, this year's original piece will be auctioned off at the Cowboy Mixer on Saturday night. The artist also signed 100 posters bearing her work that will be available for sale throughout the week. 2012 PoSter art BY JudY WILLIS W C ol le e n F ur n i D eb i A u g us t en dy M e dd e rs sh T am i E r icks o Jo hn Egan Em n y Jo c e B e nt o n m a Lo u "THE GANG LEADER!" "Cool Hand "The Contract (what was I thinkin'?) Sellin' Colleen" Writin' Kid" "The Land Lady" "Sure Shot Joycie Sales" Six Rivers Real Estate, Inc. "Rebel, the Real Estate Cowboy" "Queen of the Saloon" These agents should be considered ARMED with experience and DANGEROUS to the competition! Buyin' OR Sellin'? Keep your eyes peeled or find them at: 910 S Fortuna Blvd. � (707) 725-9376 � www.sixriversrealestate.com 8 Fortuna rodeo 2012 Rodeo results 2011 Winners BREAKAWAY ROPING Suzanne Williams Bridgeville, California Sponsored by Artistic Legends, Inc. BARREL RACING Vicky Benedetti Cottonwood, California Sponsored by EdwardJones BAREBACK RIDING Jordan Spears Carson City, Nevada Sponsored by Fisch Drilling BULL RIDING Keith Roquemore Covelo, California Sponsored by Bear River Casino SADDLE BRONC Justin Lawrence Las Vegas, Nevada Sponsored by Humboldt Fence STEER WRESTLING Larry Ferriera Napa, California Sponsored by Wyckoff's Plumbing TEAM ROPING David Ramont � Palo Cedro, California Andy Holcomb � Millville, California Sponsored by The Playroom CALF ROPING Dan Williams Kelseyville, California Sponsored by Redwood Memorial Hospital GARY EDGMON MEMORIAL ALL-AROUND SADDLE Cody Jones Presented by Doug Edgmon TOM MCWHORTER MEMORIAL ALL-AROUND COWBOY Jessie Egan � Gridley, California Sponsored by Precision Intermedia FRED BARRY MEMORIAL HUMBOLDT COUNTY "TOP HAND" BUCKLE Ad Bugenig Presented by Mike Mora Fortuna rodeo 2012 9 www.fortunarodeo.com 2012 rodeo Grand Marshal Why wait in line? aBoVe 2012 Fortuna rodeo Grand MarSHaL roBert "BoB" oLSen. PHoto BY andreW GoFF GO ONLINE! Buy tickets online for any Fortuna Rodeo event, including the Barbecue, Cowboy Mixer, Rodeo admission to all 3 days... register for ATV events online... even buy Fortuna Rodeo hats and posters online. This service will be available until Thursday evening, July 19, at 5 p.m. 2012 Fortuna Rodeo Grand Marshal Bob Olsen By Andrew Goff 10 Fortuna rodeo 2012 SHER Ride on into MINI-STORAGE LOCK DENNIS, COREY & ADAM FITZE TEAM ROPERS JUST A FEW SHORT YEARS AGO! ENJOY THE RODEO! NOW OFFERING RECORDS STORAGE AND MANAGEMENT daVe'S 76 oWner daVe anSLeY WItH HIS "rIGHt Hand Man" BoB oLSen. PHoto BY andreW GoFF " 88-year-old Robert "Bob" Olsen sits and gingerly leans against the store counter in Dave's 76 Service/Gas Station. He wears dusty blue jeans and a Fortuna Rodeo ballcap and engages in some playful debate with station owner Dave Ansley about just how long he's been helping out at the Main Street Fortuna service station "Have you been here six years? Eight years?" Dave inquires from underneath a bright blue "Dave's 76" cap. "Feels like maybe longer," Bob shoots back, puzzled. "Let me ask my wife," Dave finally decides reaching for the phone. "She's got a great memory." The phone conversation is brief as Dave and his wife trade information back and forth in an attempt to determine the longevity of Olsen's post-retirement tenure volunteering down at the station. Presented with the facts over the phone, Dave concedes that, all things considered, it could be closer to 20 years. "Holy criminy!" Dave exclaims. "Time flies!" A desire similar to the one that has com- Y EUREKA 901 West Del Norte 443-4099 FORTUNA 1749 Alamar Way 725-4098 MCKINLEYVILLE 1725 Sutter Rd. 839-4007 OU AND I HAVE BEEN TOGETHER A HELLUVA LONG TIME." PHoto CourteSY oF tHe oLSen FaMILY WeddInG BeLLS: BoB and LoIS oLSen. pelled Olsen to selflessly lend a hand down at the station has, over the years, compelled him to direct his efforts to making the Fortuna Rodeo great. Each year, the Rodeo honors an individual whom, over the years, has contributed their time and spirit to making the annual event happen by naming them Grand Marshall. 2012's selection is Bob Olsen who's been helping out in one capacity or another for over 60 years. Raised in the Eel River Valley, Olsen graduated from Ferndale High School in 1942 before serving the United States during World War II. After his time in the service, he settled back in Fortuna where he would marry his wife Lois and raise two daughters while working mainly at Wilbur T. Greer's Fortuna Construction. continued on pg. 13 Fortuna rodeo 2012 11 WATER AND SEPTIC TANKS SALES AND SERVICE LIC #837004 Water and Septic Tanks from 15gal-5400gal www.fortunarodeo.com Don't waste your time standing in line... Monday thru Friday 8:00am-5:00pm 1315 Fernbridge Dr. Fortuna, CA 95540 (707) 725-0228 buy your event tickets ONline Redwood Empire Roofing Lic. #885019 LICENS E D , B O N D E D & I N S URED All Types Of Roofing & Roof Repairs When Quality Counts 725-ROOF (7663) P.O. Box 671 � Fortuna, CA 95540 12 Fortuna rodeo 2012 Grand Marshal continued from pg. 11 "I'm very proud of what I accomplished in my lifetime when I look up and down the streets at everything I built," Olsen states before motioning to a building across the street. "Like that one over there." It was around the same time in the 1940s that he moved to Fortuna that he first got involved with the Rodeo festivities. "I don't think I've ever had a title," Olsen says. While he's worn many hats over the years, Bob has most consistently been involved with the uptown events, specifically the annual parade -- organizing participants, handing out numbers and making sure everyone is where they're supposed to be when they're supposed to be there. Olsen has so many parades under his belt that it's impossible to pick a favorite. "There have been some great parades," he says, smiling. "But when you do them every year one after the other, they tend to run together in your mind." While all the colorful events are nice, Bob says he looks forward to the annual Fortuna Rodeo festivities more for the sense of community they -- people working together towards a common end. "One guy can't put this thing on," he says before going on to sum up his time in the Friendly City. "It's been a good life," he says, but pauses to reconsider his words before amending them. "A great life." Fortuna's Full Line Family Owned Gun & Sporting Goods Store 908 South Fortuna Blvd., Fortuna 707-725-6879 � 707-725-0564 Crystal Springs Bottled Water Local Family Owned & Operated Since 1967 Artesian Water Bottled On Site Delivered to Home or Office NEW CUSTOMERS RECEIVE ONE MONTH FREE PLUS FREE REFILLABLE STAINLESS STEEL SPORTS BOTTLE (707) 443-7171 CrystalSpringsHumboldt.com The Law Offices of Thomas M. Herman 934 S. Fortuna Blvd., Suite A Post Office Box 395 Fortuna, California 95540 Telephone (707) 725-5369 Facsimile (707) 725-5076 E-mail firstname.lastname@example.org BOB OLSEN AND FAMILY, TOP TO BOTTOM BoB oLSen WItH Great-GrandSon oWen PeterSon; BoB and LoIS; BoB and LoIS WItH GranddauGHter KaYLa at CHrIStMaS; BoB WItH GrandSon JuStIn and Great-GrandCHILdren rYLIe and Bo. PHotoS CourteSY oF tHe oLSen FaMILY CELEBRATE - Join us and have an authentic taste of Mexico! Homemade Chile Rellenos � Authentic Tacos & Tamales 955 Main Street � Fortuna � 725-5546 tacolocofortuna.com Fortuna rodeo 2012 13 FARMERS WAREHOUSE & THE FARM STORE WELCOME YOU TO THE 2012 FORTUNA RODEO! LMF HORSE FEEDS Setting The Gold Standard In Horse FeedsFormulated for horses in the western U.S. Balance your horses diet...today! www.fortunarodeo.com www.farmerswarehouse.com Farmers Warehouse 800.400.6377 Don't waste your time standing in line... sign up for atv events ONline 14 Fortuna rodeo 2012 KnowYour Rodeo Authorities California Cowboys Professional Rodeo Association 2012 CCPRA STANDINGS THROUGH JULY 5: SADDLE BRONC 1) Forrest Mallory - $1,231.84 2) John Giacome - $894.90 3) Andrew Steiger - $709.49 4) Ad Bugenig - $528.20 5) Paiden Gillis - $325.22 BAREBACK 1) Casey Meroshnekoff - $2,499.09 2) Chase Bowen - $874.00 3) Cody Kiser - $703.97 4) Jordan Spears - $695.57 5) Grant Denny - $624.63 BULL RIDING 1) Jordan Spears - $4,029.75 2) Keith Roquemore - $3,603.60 3) Derek McCormick - $3,019.34 4) Jesse Aitken - $1,711.40 5) Kris Matthews - $1,254.00 CALF ROPING 1) Chris Wooten - $2,279.91 2) Colton Farquer - $1,846.85 3) Blake Hirdes - $1,797.40 4) Kyle Lockett - $1,438.02 5) J Cody Jones - $1,104.85 STEER WRESTLING 1) Jaed Hare - $1,634.00 2) Billy Holland - $1,457.64 3) Dillon Hushhour - $953.80 4) Tim Hayes - $836.00 5) Shane Radelfinger - $729.60 TEAM ROPING - HEADER 1) C R Wilken - $3,074.82 2) Spencer Mitchell - $2,384.21 3) David Ramont - $2,035.90 4) Joe Murray - $1,562.23 5) Wade Bunn - $1,652.91 TEAM ROPING - HEELER 1) Wyatt Williams - $2,620.34 2) Broc Cresta - $2,384.21 3) Mike George - $2,124.39 4) Dusty Bravos - $1,652.91 5) Wade Wheatley - $1,324.69 BARREL RACE 1) Allie Hamner - $2,349.35 2) Roxie Jimenez - $1,969.07 3) Zoe Geoffrion - $1,841.96 4) Cathy Cagliari - $1,641.80 5) Susie Gunter - $1,302.73 BREAKAWAY ROPING 1) Suzanne Williams - $2,962.57 2) Megan McGinn - $1,468.22 3) Devin Chambers - $1,411.70 4) Destri Davenport - $1,197.95 5) Brushton Minton - $987.52 ALL AROUND 1) Blake Hirdes - $3,272.75 2) Jordan Spears - $3,000.28 3) Billy Holland- $2,918.93 4) Kyle Lockett - $1,803.39 5) J Cody Jones - $1,753.89 T HE FORTUNA RODEO IS ONE OF MANY ON THE CALIFORNIA COWBOYS PROFESSIONAL RODEO ASSOCIATION (CCPRA) SEASON SCHEDULE WHICH RUNS FROM LATE MARCH THROUGH LATE SEPTEMBER WITH EVENTS ALL OVER THE STATE. on the weekends, but all have a love for rodeo. The contestants at CCPRA rodeos are trying for about $500,000.00 in prize money each year. The money comes from entry fees and added purses. Points are awarded on a point per dollar system. Of the total fees from each rodeo, 5% is deducted, with 2% held in the trust and added to the finals purse, 2% going to awards and promotion, and 1% into the general fund. The year's championships are up for grabs at the finals rodeo, include the state queen competition. The weekend concludes with an awards presentation and celebration. The CCPRA continues the tradition of rodeo excitement for young and old alike. The CCPRA is a non profit organization dedicated to promoting the sport of rodeo. Formed in 1966, this regional organization sanctions rodeos throughout California, with numerous coapprovals in Nevada, Washington and Oregon. A steady growth in membership over the years has made the CCPRA the leading rodeo organization in the state of California. Cardholders include cowboys, cowgirls, judges, clowns, bullfighters, photographers, secretaries, announcers, timers, contractors, committee members, and fair managers. These members come from all walks of life. They are teachers, salesman, bank executives, veterinarians, peace officers, students, ranchers, etc. They are people who can usually rodeo only Fortuna rodeo 2012 PHoto BY CaroL nILeS PHotoGraPHY 15 TIRES WHEELS BRAKES SHOCKS BATTERIES ALIGNMENTS SUDDEN SERVICE CONVENIENT CREDIT WARRANTIES IN WRITING EAT TIME! A GR E AV H auto�business home�family farms�ranches www.fortunarodeo.com JUDY DAVIS SERVICES, INC. 744 10th, Fortuna, CA 95540 707.725.5411 1933 Central Ave. Ste D MicKinleyville, CA 95519 707.839.5288 INSURANCE Don't waste your time standing in line... www.jdinsurance.com LIC. #0F41787 SERVING NORTHERN CALIFORNIA SINCE 1977 buy tickets to the barbecue ONline 16 Fortuna rodeo 2012 BIOLAGE Getyour grub on! � JOICO � PAUL MITCHELL � MATRIX � JESSICURL � ISO � PUREOLOGY CATWALK FULL SERVICE SALON BEAUTY SUPPLY � TANNING BEDS NAILS � MAKE UP � SKIN CARE Shear Image MONDAY-FRIDAY 9-7PM SATURDAY 10-4PM � � NIOXIN REDKEN � � BED HEAD � � KMS CREATIVE/OPI � AQUAGE T Feeding Time SaturdaY'S KIWanIS PanCaKe BreaKFaSt raISeS FundS For HIGH SCHooL SCHoLarSHIPS. PHotoS CourteSY oF tHe Fortuna rodeo aSSoCIatIon � 1095 So. Fortuna Blvd Ste 4E � Fortuna � Next to Starbucks BACK TO BASICS 726-9000 SEXY � � ALTERNA � RUSK � CREW � Have fun at the Rodeo! his just in! Much like during Christmas and Thanksgiving times, Rodeo Week calories don't count! At least, that's what we heard from someone. Somewhere. And it is a good thing since the 2012 Fortuna Rodeo carries on the tradition of bringing you tantalizing, gut-busting grub. Whether it be the succulent barbecue, Saturday's fluffy pancake breakfast, Monday's sizzlin' Chili Cookoff, or tempting carnival delights, rest assured, you're gonna be well fed this week. For starters, the Kiwanis Club of Fortuna is proud to once again offer a pancake breakfast Saturday morning. The community group breakfast has been a part of Rodeo festivities for approaching two decades. A guaranteed good time, the breakfast's purpose falls in line with the Kiwanis spirit of improving communities. The club took over the long standing tradition of feeding the Rodeo masses from former event organizers the Business and Professional Women's Association after their local chapter disbanded. Funds raised from the event go toward high school scholarships and in the past five years have awarded an average of $3,000 annually to deserving students to continue their educations. A good cause, sure, but you also get pancakes! The breakfast takes place at the Rohnerville Park Cookshack right next to the Rodeo grounds and is served from 7-11 a.m. on Saturday July 16. Tickets are $6 for adults and $4 for children 12 and under. The breakfast includes pancakes, sausage, coffee, milk, OJ, applesauce, butter, hot syrup, and seconds for anyone who does not get their fill the first time around. Tickets are available at the cookshack on Saturday or in advance through any of the Kiwanis Club members. Get your grub on for a good cause! More foodie goodness can be found at Saturday night's Cowboy Mixer and Barbecue starting at 5 p.m. and centered at the Rohner Park Cook Shack. Cooked with love by the Native Sons of the Golden West and featuring music by Bill McBride, the meal serves as the precursor to the Rodeo Dance. $18 gets you both dinner and into the dance. Don't eat too much. You've still gotta be able to boogie down to the sounds of The Rupert Duncan Band. And then there's Sunday's barbecue -- which is bigger than anything you've ever done in your backyard. What does it take to put on a a Fortuna Rodeo-sized barbecue? A lot. Here's a glimpse: 4,000 pounds of beef, 70 gallons of potato salad, 1,800 rolls, 100 gallons of beans and, of course, a nice sunny day. Good food takes time! The meat season crew meets, bright and early, at the main fire station on Saturday at 7:00 a.m. to season the meat. Later, at 4:00 p.m., the fire crew lights the fire in the pits. They add wood to the pits each hour until midnight when the coals are hopefully just right. The meat is added around 1:00 a.m. Sunday and the pits are sealed. At around 10:30 a.m. Sunday the pits are uncovered and the meat is removed for serving. Then, you eat. Yum! w w w. H u m b o l d t t i t l e . c o m Eureka Fortuna McKinleyville Crescent City WE INC WHITCHURCH ENGINEERING Fortuna rodeo 2012 17 (Corner of 2nd and X Streets near Target) 131 X Street, Eureka (707) 443-9671 Power Equipment Professionals Locally Owned & Operated Since 1975 Top Quality Brands: Husqvarna, Honda, BCS www.fortunarodeo.com Wide Variety of Equipment t ve a grea Ha he ime at t t Rodeo! Lawnmowers, Generators, Chainsaws, & much more Don't waste your time standing in line... www.razursharpca.com buy your event tickets ONline Carhartt Retailer of the Year 2010 Award Winner SURPLUS 6th & D Streets Eureka � 444-9201 � Monday - Saturday 9:30-5:30 � Sunday 11-4 S T O R E 18 Fortuna rodeo 2012 SmallTown Heroes BILLY at tHe CaLGarY StaMPede In 2011. BILLY BuGenIG Had tHe Honor oF CarrYInG tHe CaLIFornIa FLaG In tHe oPenInG CereMonIeS oF tHe 2011 natIonaL FInaLS rodeo. He WaS tHe HIGHeSt CaLIFornIa MoneY earner GoInG Into tHe FInaLS. PHotoS CourteSY oF tHe BuGenIG FaMILY W Catching Up With Billy HILE THE FORTUNA RODEO WILL ENTERTAIN RODEO FANS HERE LOCALLY, ARGUABLY THE MOST SUCCESSFUL COWBOY TO EVER COME OUT OF HUMBOLDT COUNTY, BILLY BUGENIG, WILL BE OFF COMPETING AT THE SPORT'S HIGHEST LEVELS. IN LATE JUNE WHEN THE 2012 RODEO GUIDE WENT TO PRESS, BUGENIG WAS SITTING coincide with the school year. Bugenig has fond recollections of growing up in the Eel River Valley and attending the Fortuna Rodeo. Yes, he competed winning the Fred Barry Memorial Award for Humboldt County's top hand on several occasions. But his memories extend back even further than that. "I used to ride in the parade when I was a little kid," he says, noting that due to his busy schedule during rodeo season that it's been a little under a decade since he's been able to attend. Bugenig sees no end in sight for his rodeo career. He's thankfully been able to avoid serious injury thus far -- only undergoing minor shoulder surgery in 2007 -- and while he'd like to eventually settle down (find a wife, have some kids), right now he's living the rodeo dream. "It's a way of life." To keep track of Billy's rodeo success, keep an eye on the standings and results listed on prorodeo.com. at eighth in the PRCA World Standings for steer wrestling. When we caught up with him on his cell phone he was driving across Nevada on his way to the Strawberry Days Rodeo in in Pleasant Grove, Utah. He tied for fourth in steer wrestling at that event. Then it was on to the next rodeo. "It's something you dream about as a little kid," Bugenig says. Bugenig estimates that he competes in nearly 70 rodeos a year. Getting to all those events means that Bugenig spends more time on the road than he'd probably like. "It's tough being away from home so much," he says. "But that's the only way you're going to make money." When he's not on the rodeo road, Bugening works as assistant rodeo coach at Feather River College in Quincy -- a gig that allows him the freedom to simultaneously pursue his passion. "I can kinda come and go as please," he says, noting that thankfully the majority of the rodeo season doesn't BILLY WItH a GrouP oF HuMBoLdt CountY FanS at tHe 2011 natIonaL FInaLS rodeo. CAREER HIGHLIGHTS � 2012: Won the Mother Lode Round-Up (Sonora, CA). � 2011: Placed in two rounds of the Wrangler National Finals Rodeo. Won the Farm-City ProRodeo (Hermiston, OR); the Rowell Ranch Rodeo (Hayward, CA); the Kern County Sheriff Reserve Stampede Days Rodeo (Bakersfield, CA); the Dinosaur Roundup Rodeo (Vernal, UT). Co-champion at the Woodlake, CA Lions Rodeo. � 2010: Shared Wrangler NFR average title with Dean Gorsuch in his NFR debut; placed in four rounds, including a win in Round 1 with a time of 3.4 seconds. Finished seventh in the world standings with $135,387. Won the Ellensburg, WA Rodeo; the Southwestern International PRCA Rodeo (El Paso, TX); the Glennville CA Round-Up and the Colorado State Fair & Rodeo. Co-champion at the New Mexico State Fair and the Wild Rogue Pro Rodeo (Central Point, OR). � 2009: Won the average at the Dodge California Circuit Finals Rodeo (Norco, CA); finished 31st in the world standings with $37,559. � 2008: Won the Rowell Ranch Rodeo (Hayward, CA) and the Larimer County Fair & Rodeo (Loveland, CO); finished 34th in the world standings with $29,953. � 2007: Won the first round, average and final round at the Puyallup Pro Rodeo, the second leg of the Tour Playoffs series. � 2006: Finished 49th in world standings with earnings of $23,365; won the final round at the Southwestern Exposition and Livestock Show (Fort Worth, TX) in 3.4 seconds. RECENT ACCOMPLISHMENTS 2011 world standings place: Sixth; 2011 earnings: $125,107; 2011 Wrangler NFR place: Sixth; 2011 Wrangler NFR earnings: $28,269. Fortuna rodeo 2012 19 We can help you feel better! Family Shoes & Repair BOOTS � SHOES � SANDALS for MEN WOMEN CHILDREN www.fortunarodeo.com FOOT PROBLEMS? Don't waste your time standing in line... COWBOY BOOT REPAIR Marilyn Strehl, C.PED Certified Pedorthic ID #20535 Corner of 12th & Main � Fortuna � 725.2610 sign up for atv events ONline Ferndale Clothing Company 361 Main Street in the Victorian Village of Ferndale � 786-4111 � Daily 10-5 20 Fortuna rodeo 2012 A week jam-packedwith family fun! L For the Short and Energetic ET'S FACE IT: NO ONE LIKES TO SEE/DEAL WITH BORED CHILDREN. LUCKILY, THE 2012 FORTUNA RODEO ORGANIZERS, AS THEY DO EVERY YEAR, HAVE GOT YOUR BACK ON THIS ONE AND HAVE A SLEW OF "YEEHAW"WORTHY FESTIVITIES PLANNED FOR THE YOUNGER SET. in Rohner Park starting at 6 p.m. and then again on Thursday, July 19 at 9 a.m. Broken up by age group -- Peewees (age 6 and under), Junior Boys and Girls (6-13 years) and Senior Boys and Girls (14-18) -- the youngsters will compete in several trials in an attempt to be the All-Around Champion of their group. Five trophy saddles will be awarded, as well as 20 buckles to be divvied out among the best of each event. On Friday, July 20 at noon, the Carnival fires up the rides in Rohner Park. Unfortunately, due to insurance liability concerns, there won't be any kids' events Friday Night in the arena. Sorry, 'bout that one and thanks for understanding. Saturday, July 21 at noon is the big Downtown Parade, starting at Eighth Street and moving down Main towards Humboldt Tire on Fortuna Boulevard. Come to see the ponies and floats looking their festival best as they compete for the $200 best float prize. For those who want more, the carnival at Rohner Park runs through Sunday, the final day of festivities. After a week of fun, your kids should be too tuckered out to misbehave, right? Maybe. While the main rodeo spotlight has and will always be reserved for grown-ups, that doesn't mean that the cowboys and cowgirls of tomorrow don't get to join in the fun! Tuesday, July 17th kicks the junior fun off with healthy dose of children's games at the Redwood Village Shopping Center starting at 6 p.m. Activities include the Kids' Fireman's muster, pony rides, face painting, wax hands, rock wall climbing and more. The good times rolleth on Wednesday, July 18th as Main Street shuts down from 6 p.m. to 8:30 p.m for street games, including the stick horse race, egg toss, kid's fun jump and kid's dummy roping. There's also the traditional penny scramble, which is broken up by age: 3 and under (with parents), 4-5 years and 6-7 years. The youngins are sure to be hungry after all that effort. Refreshments of hot dogs and hamburgers will abound thanks to the Fortuna Volunteer Fire Department. A special shout out goes to Lithia Chrysler Dodge for sponsoring Wednesday night's games. The Junior Rodeo has also been extended into Wednesday night and takes place at the Rodeo Grounds VarIouS rodeo WeeK KIdS eVentS InCLude (CLoCKWISe FroM toP) StICK HorSe raCe, eGG toSS and PennY SCraMBLe! PHotoS BY CaroL nILeS PHotoGraPHY Fortuna rodeo 2012 21 SPONSOR OF THE FORTUNA JUNIOR ROUND-UP ALL AROUND COWBOY SADDLE! www.fortunarodeo.com Don't waste your time standing in line... 4465 So. Broadway, Eureka � South of KMART Open 7 Days � 443-9388 sign up for atv events ONline 22 Fortuna rodeo 2012 OtherWeek Highlights Revved Up Friday Night T HERE'S A REASON WHY RODEO WEEK'S FRIDAY NIGHT FESTIVITIES HAVE COME TO BE SECOND ONLY TO THE ACTUAL RODEO IN POPULARITY. IS IT THE FEELING OF COMMUNITY? THE COMPETITIVE SPECTACLE? OR IS IT JUST THAT WHIFFLE BALL BATS AND QUADS ARE JUST TOO SWEET A COMBO? PROBABLY ALL OF THAT. until a grand champ is proclaimed. For those of you who grew up playing video games, think "Live Action Mario Kart." If you'd like a preview, just search YouTube for "Quadiators" and you'll find clips of the only-inFortuna action. Also scheduled for the evening is ATV, Rhino and side-by-side racing. Unfortunately, all of the traditional kids events that usually take place Friday had to be shelved due to insurance liability reasons. Break it to the youngster slowly. No animal scramble this year. What you'll get instead is a warm-up performance from Motocross jumper Julian D'usseau. FrIdaY'S nIGHt'S MotorSPortS eVentS InCLude (CLoCKWISe FroM toP) QuadIatorS BattLe roYaLe, LaWn MoWer raCeS and Quad BarreL raCeS. PHotoS BY CaroL nILeS PHotoGraPHY That's right. The Friday's Motorcross Night highlight is none other than the glorious battle royale known as Quadiators. "It's a lot of excitement, full on redneck action, and people just eat it up," said one past Quadiator competitor. Never heard of Quadiators? Here's how it works: Put two riders on a quad and tape a balloon to the helmet of the passenger. Give them a Wiffle ball bat, and watch as they swerve and circle their opponents while trying to bash them on the head, well, pop the balloon anyway. The first team to get popped loses, and is eliminated; the champs move on to another heat. And so it goes MOTORSP ORT EVENTS A RE FRIDAY NI GH AT THE RO T DEO GROUNDS Ride the FR NIGHT E the FORTU E SHUTTLE from NA HIGH S CHOOL and RAY'S FO parking lot OD PLACE s to FAMILY FU FRIDAY N NIGHT! FREE SHUTTLE ! FRIDAY Fortuna rodeo 2012 23 www.fortunarodeo.com FORTUNA MOTORS Safe. Secure. Smart Your Sales & Service in Friendly Fortuna Full Service Auto Center Large Inventory Trailer Repair Service & Parts Complete Auto Center All Makes, Models, RV's & Trailers FORTUNA MOTORS � FEATHERLITE TRAILERS Don't waste your time standing in line... 195 Fortuna Blvd., Fortuna, CA 95540 (707) 725-6921 (800) 248-1999 www.FortunaMotors.com sign up for atv events ONline NEW EQUIPMENT! NEW ATTITUDE! NEW NAME! NEW OWNERS! NEW EQUIPMENT ARRIVING DAILY! TARPS � SAFETY GEAR � FULL SHOWROOM BACKHOES � TRAILERS COMPETITIVE PRICING! FORTUNA � 707-725-1191 MONDAY - FRIDAY 7-5 � SATURDAY 9-5 WHERE MAIN MEETS 101 IN FORTUNA 124 NORTH MAIN STREET WWW.REDI-RENTS.COM 24 Fortuna rodeo 2012 SmallTown Heroes JULIAN D'USSEAU FLIES EXTREME MOTOCROSS STUNTS AT THE RODEO GROUNDS FRIDAY NIGHT FeatS oF darInG PerForMed BY HuMBoLdt CountY'S oWn JuLIan d'uSSeau PHotoS CourteSY oF JuLIan d'uSSeau 1601 BROADWAY, EUREKA � 445-3093 MOTORCYCLES � ATV (QUAD) � TERYX & MULE SIDE X SIDE � PARTS & ACCESSORIES Welcome RODEO FANS to "Dancing with the steers" "Turn on the Life Force" Crosbie Chiropractic 1828 Main Street, Fortuna Up In the Air 707-725-5668 www.crosbiechiropractic.com W hile steeds of flesh and blood have been the bread and butter of the Fortuna Rodeo for the entirety of its 91 years, the addition of motorized riding feats has injected a new kind of excitement into the proceedings. It's a natural progression. Both the rodeo and motorcross rely on human manipulation of an object more powerful than themselves to provide spectacle for audiences. The dance can be dangerous and, therefore, thrilling. Thus, the Fortuna Rodeo has embraced motorsports over recent years. This year the Fortuna Rodeo welcomes pro/freestyle MX rider Julian D'usseau to the Friendly City to entertain the masses with jaw-dropping, motorized aerial feats. A local-kid-made-good, Julian graduated from Arcata High School before going on to carve out a successful career as a pro rider. With more than a decade of competing under his belt, D'usseau has competed at the highest levels of his sport. He's participated in X-Game qualifying contests, the NBC Dew Tour and IFMA, as well as competing in Japan. D'usseau's success has earned him plenty of mainstream exposure and the respect of his peers as well. He has been a member of Metal Mulisha, has been interviewed in Transworld Motocross magazine and has garnered TV appearances on M80 on Fuel TV, as well as contest coverage on ESPN, Fuel, Outdoor Life, and LA TV Network. Wanna see what all the fuss is about? Check out a preview of D'usseau's skills during Friday night festivities at the Rodeo Grounds. Then, catch his full performance on Sunday before the rodeo. Remember to breathe. For more info, head to juliandusseau.com. Brought to you by Bear River Casino. elcome Rodeo Fans! W OPEN EVERYDAY 11 a.m. to 11 p.m. HAPPY HOUR Monday through Friday 4-6:30 p.m. Organic Acai Berry Wheat � Organic Extra Pale Ale � Organic Amber Ale Organic Porter � Organic IPA � Seasonal Specialties Pasta � Steaks � Seafood � Salads � Appetizers � Hamburgers � Fish & Chips � Daily Specials 707 725-BREW (2739) 1777 Alamar Way, Fortuna CA 95540 Fortuna rodeo 2012 Ride on in! 25 q Looking for a place to get hitched? River Lodge Conference Center Call for more information 707-725-7572 or visit www.friendlyfortuna.com City of Fortuna 26 Fortuna rodeo 2012 q 1800 Riverwalk Drive, Fortuna northcoast journal.com q q The Sounds of RodeoWeek ow ven C girls N E JH & Company d hair designers 557 9th St., Fortuna � 725-6866 ee ruPert dunCan Curls! Good luck to all participants! LARGE ANIMAL MEDICINE & SURGERY Robert L. Branch, D.V.M. Bruce C. Carlisle, D.V.M. Meghan V. Mott, D.V.M. tHe ruPert dunCan Band Saturday Night's All Right down. The dust flying up. Without really realizing it, you've been perched on the edge of your bleacher seat for hours, living and dying with each run. Finally, you catch your breath. Geez, you might be more tense than the competitors themselves! It's time to unwind. Head on over to the cook shack, scarf down some friendly barbecued ribs, suck down a beer. OK. You've got your second wind goin'. It's time to let loose. That's when The Rupert Duncan Band swoops in to be your one-night-only musical savior. Rupert and the gang have the honor of being the party band for the annual high-energy, rowdy, tuck-the-kids-in-bed-'cuz-we'regettin'-down-tonight Cowboy Mixer at the Fortuna Fireman's Pavillion starting at 8 p.m. Bring your good time energy. This band will give it right back. "We play music that makes people want to jump up and dance." Duncan says. "If the people aren't dancing and having a good time, then we aren't doing our job." Hailing from Sacramento, the Rupert Duncan Band has specialized in country, southern rock and gold ol' rock `n' roll for nearly a decade now. Over the past few years, Duncan has played gigs in all over Northern California, Oregon, Nevada and even Montana. Wondering if the band knows your favorite song? Head on over to rupertduncan.com and peruse its extensive setlist. You needin' a little Arcata, CA � 822-4885 Fortuna, CA � 726-9262 Y OU'VE JUST SPENT A LONG SATURDAY TAKING IN ALL THE ACTION, SUSPENSE AND DRAMA OF THE FORTUNA RODEO. THE SUN BEATING tHe Band PLaYS MuSIC tHat "MaKeS PeoPLe Want to JuMP uP and danCe." bit of that "Old Time Rock `N' Roll?" Duncan's got it. Maybe you'd like to mellow out with a "Peaceful, Easy Feeling?" Check. Or maybe you'd like to waste away in "Margaritaville?" Well, you have that option. From Toby Keith and Dierks Bently all the way back to Hank Williams and Waylon Jennings, these guys have got stuff you can sing and dance to all night. More than just a jukebox, Rupert Duncan is also an accomplished songwriter in his own right. Over the years, Duncan has recorded songs in Nashville and even had the honor of being produced by the late Ronnie Montrose. While the covers are a lot of fun, naturally he gets a different personal satisfaction out of playing his original material and getting a reaction. "I love it when we play these songs at a show and people come up and say, `Who sings that song?' That's when I just light up and say, "We do! That's our original stuff." So if you'd like to make Rupert "light up," mosey on up to the stage and request "Would You Take Me Drunk?" or "It's Got To Be Country." Sure, he'd be glad to play `em for ya. Saturday Night's Cowboy Mixer is sponsored by Holiday Inn Express. 1-800-575-0229 (8-5) � 707-725-3307 (8-5) 770 S. Fortuna Blvd. � Fortuna CA 95540 � email@example.com Carhartt � Ben Davis � Big Star � Hi Tech � L.A. Idol � Woolrich Lucky�UGGS�MissMe�NorthFace�REEF�Danner�Merrell�Levi's Jeans � Jackets � Pants � Boots � shoes 754 Redwood Dr Garberville | 923-2002 "For All your BBQ needs whether it's Grilled or in the Pit" We Do Full Catering. Petrolia, CA 707-629-3686 firstname.lastname@example.org Cook's BBQ Fortuna rodeo 2012 27 91years ofwranglin'in the redwoods Rodeo Events W ELCOME TO THE 91ST ANNUAL FORTUNA RODEO, THE CENTERPIECE OF THE FRIENDLY CITY'S WEEKLONG SUMMER CELEBRATION! All-Around Buckle Given to the cowboy that has won the most money overall, across all events of the rodeo. Sponsor: Precision Intermedia. Fortuna is proud to offer the largest rodeo in the region, giving cowboys up and down the state a chance to show off the skills that built the American West. In addition to competing in the individual events, which are described in the following pages, each cowboy's individual scores are totaled together to make them eligible for three all-around cowboy prizes -- the rodeo's top honors. They are: The Fred Berry Memorial Buckle for the Humboldt County Top Hand. Given to the Humboldt County-based cowboy with the highest overall standings in all events of the rodeo. Sponsor: Patrick Berry. Fortuna Rodeo Local All-Around Cowboy Gary Edgmon Memorial Saddle. Awarded to the top cowboy from Humboldt, Mendocino, Trinity or Del Norte County. Sponsor: Doug Edgmon and the Edgmon family, American Ag Credit and Sequoia Gas Company. 2011 FORTUNA RODEO HIGHLIGHTS, COUNTERCLOCKWISE FROM TOP LEFT oPenInG CereMonIeS; BuLL rIderS touGH It out; a BuLL CoMeS BaCK For More; CaLF atteMPtS to outrun teaM roPerS; reInInG In a SaddLe BronC GetS aFter tHe rIde; BarreL raCer and Her PInto BLaZe to tHe FInISH. PHotoS BY CaroL nILeS PHotoGraPHY. 28 Fortuna rodeo 2012 Bull Riding Maybe the most popular event and probably the most dangerous, bull riding is a battle of wits and brute strength between a cowboy and the most dangerous of ranch animals. The cowboy attempts to ride for eight seconds, strapped to a bucking, whirling one-ton bull with only one hand. This is a judged competition: Points are awarded for the cowboy's form and for the difficulty of the ride. But if the rider is bucked off, or if he touches the bull with his free hand, he is disqualified. Spur Sponsor: Thirsty Bear Bar & Grill Bear River Casino. continued on next page PHotoS BY CaroL nILeS PHotoGraPHY Fortuna rodeo 2012 29 Rodeo Events continued from previous page Saddle Bronc Bronc riding comes from the essential cowboy skill of taming (or "breaking") a horse for use. As in bull riding, a contestant must stay atop the wild animal for eight seconds using only one hand. But the bronc rider has additional considerations -- he is also judged on how well he spurs the horse to action with his boots, and he must keep his feet in the stirrups at all times. Bronc riders come out of the chute with their legs over the horse's shoulders in order to give the animal the initial advantage. PHoto BY CaroL nILeS PHotoGraPHY Bareback Riding Like the saddle bronc event in many ways -- but more slippery. In the bareback event, the bronc rider goes into action with one hand in a simple rigging and nothing at all between him and the horse except a pair of blue jeans. Once again, the contest is judged on the skill and form of the rider as well as the liveliness of the animal. Contestants must stay on for eight seconds to qualify for a score. Spur Sponsor: Fisch Drilling. Spur Sponsor: Humboldt Fence. PHoto BY CaroL nILeS PHotoGraPHY 30 Fortuna rodeo 2012 Steer Wrestling Calf Roping Calf roping -- also called "tie-down roping" -- introduces another element into the mix. Not only must the cowboy rope the animal, as in breakaway roping, he must also bring it to a full stop and immobilize it. After the animal is lassoed, the cowboy dismounts and runs to the calf carrying a small rope in his teeth. He then throws the calf to the ground and binds three of its legs, after which he signals to the judges and time is called. The event isn't over, though -- if the calf kicks off the rope on its legs within six seconds, the contestant is disqualified. Spur Sponsor: Redwood Memorial Hospital Foundation. Steer wrestling (or "bulldogging") tests the cowboy's strength as well as his skill at handling both horse and cattle. In this timed event, the steer leaves the chute at a run, tailed by one horseman ("the hazer") who keeps the animal running in a straight line. After a head start, the barrier holding back the mounted contestant is tripped, and the steer wrestler races after his quarry. When he catches up, he dismounts his horse at a run and transfers his weight to the steer, which he then wrestles to the ground. Quickest time wins, but as with all timed events the contestant gets a 10-second penalty if he leaves the chute too early. Spur Sponsor: Wyckoff's Plumbing. PHoto BY CaroL nILeS PHotoGraPHY PHoto BY CaroL nILeS PHotoGraPHY continued on next page The Fortuna Country Inn 2025 Riverwalk Drive Fortuna, CA 95540 707-725-6822 800-679-7511 Welcome Rodeo Fans! Congratulations to all the CCPRA Cowboys and Cowgirls and good luck going down the rest of the rodeo trail... When entertaining family and friends from out of town for all of Fortuna's great summer events, bring them to the Best Western Fortuna Country Inn... we promise to take good care of them! � Full hot breakfast buffet � Indoor-outdoor swimming pool with whirlpool � Cable TV � First run movies in all rooms � Pet friendly rooms � Barbecue Area � Jacuzzi-style suites � Family Suites � Internet access Our Lodging facility includes: And the most friendly staff to go with The Friendly City! Fortuna rodeo 2012 31 Rodeo Events continued from previous page Team Roping Manufactured Outlet Leather Crafts PHoto BY CaroL nILeS PHotoGraPHY Tack Repair Monday thru Friday 8:00am-5:00pm 1315 Fernbridge Dr. Fortuna, CA 95540 (707) 725-0228 The only team event in the rodeo, team roping features two different styles of lasso work. A steer leaves the chute running. After a short head start, two cowboys follow on horseback. The first must rope the animal's head or horns to stop its forward progress, moving it into a turn. Then the second -- the "heeler" -- attempts to lasso the animal's rear legs. A fivesecond penalty is assessed if he manages to rope only one leg. The clock is stopped when the steer is fully roped and the contestants' two horses face one another. Spur Sponsor: The Playroom. Your Local Loan `A-Rangers' Let the gang at PMG help you with the perfect place to hang your hat & kick off your boots! Your Local Trusted Lender *By Appointment Only 1036 5th St. � Suite C Eureka 95501 � 445-9767 934 So. Fortuna Blvd. � Suite A Fortuna 95540 � 725-0800 Yvette Pastori-Ables � Angela Zinselmeir Rene' Imperiale-Egan � Lori Matthews www.loanswithpmg.com First Priority Financial � Licensed Broker CA Dept of Real Estate #00654852 Purchase � Refinancing Ask us about our FHA loan program! 32 Fortuna rodeo 2012 Breakaway Roping This fast-paced event is the purest test of a cowgirl's lasso skills. As in steer wrestling, a calf leaves the chute at a run and after a head start trips the barrier holding back the cowgirl. The contestant then gives chase and attempts to lasso the calf's head. She has the rope tied to her saddle horn with a string and halts her horse. Time is called when the calf, which is still running, breaks the string. Spur Sponsor: Artistic Legends, Inc. Barrel Racing The premier women's event in the rodeo, barrel racing is the ultimate test of speed and agility. Riders attempt to run a cloverleaf pattern around the three barrels in the fastest time possible. The quickness of the clockwise and counterclockwise pivots around the barrels are crucial, as is the final sprint back to the starting line. Riders are penalized five seconds if they tip over a barrel. Spur Sponsor: Edward Jones: Hec Wood and Scott Wheeler. PHoto BY CaroL nILeS PHotoGraPHY PHoto BY CaroL nILeS PHotoGraPHY Fortuna rodeo 2012 33 www.fortunarodeo.com AL SB C PA Don't waste your time standing in line... Welcome to Fortuna's Recycling Arena RECYCLE AT THE RODEO... AND GIVE TRASH THE BOOT! Eel River Resource Recovery Offers: Recycling Debris drop off Green Waste & pick up Electronic Waste drop off Debris & Storage unit rentals Anderson, Lucas, Somerville & Borges, LLP Certified Public Accountants buy your event tickets ONline Trusted Professionals Since 1945! 707.725.4442 www.alsb.com Fortuna www.eelriverdisposal.com ay icThursd Nights Live Mus n' Friday Same ol' Shamus, New Location r Bring yen' ! pardnern by! yster Bar O swing o Serious Pit BBQ Bay View Full Cocktail Bar Wood-Fire Grilled Steaks Expanded Seafood Menu Easy Parking Open Daily for Lunch and Dinner, 11:30am to 10pm � Extended Bar Hours 1911 Truesdale Street � Eureka � Off Broadway behind the Best Western Bayshore Inn Reservations Recommended ~ (707)407-3550 34 Fortuna rodeo 2012 fun run! Long May You Run s tempting as it might be to chomp down on plump, juicy corn dogs and mouth-watering cotton candy all Rodeo week, maybe we should make (just a few) healthy choices. How `bout this. You can have one extra corn dog if you promise to participate in the Fortuna Rodeo's Annual 5K Run/Walk which takes place on Saturday, July 12, at 9 a.m. on a course that takes runners/walkers down Main Street and onto Fortuna Boulevard. It's $20 to enter. Not sure you wanna wake up early on a Saturday just to end up sweaty and out of breath? Here's extra incentive. Not only will you be burnin' some calories, you'll also be raising money for cancer research as all proceeds benefit Relay for Life. So lace up! The following are pictures from last year's race supplied by Lanore Bergenske, as well as the best times by participants in last year's Fun Run. A 2011 FUN RUN RESULTS Place 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Name Jason Lewis Reed Richard Joshua Quintal RJ Richard Matthew Campbell Amy Bergenske Solomon Gienger Dylan Toerpe Sara Davis Tom Guyer Madison Kansen Matt Allen JR Larkins Dean Matheson Jenny Mace Bowdrie Cox Chris Hamer Joe McManus Max Rousselot Peter Meyer Anna Kane Michaela Barros Mariah Aguiar Laurie Clendenen Tony Cathey Age 25 43 35 11 35 34 38 14 14 50 19 34 30 52 32 8 55 48 50 44 24 13 16 55 55 Time 16:57 18:03 18:27 18:29 19:05 19:22 19:32 20:53 21:06 21:14 21:55 21:59 22:48 23:07 23:09 23:10 23:15 23:27 23:30 24:07 24:12 24:24 24:44 24:50 25:05 on Your MarK. Get Set. Go! JaSon LeWIS, 2011 BeSt MaLe tIMe. aMY BerGenSKe, 2012 BeSt FeMaLe tIMe. SISterS aMY BerGenSKe-aLZIna and LISa BerGenSKe-BarSantI. tHe HILLerS ABOVE teaM In traInInG teaM MeMBerS. THE IS FUN RUN AY SATURD JULY 12 .M. AT 9:00 A teaM PaPa SMurF PHotoS CourteSY oF JoYCe Benton deBBIe auGuSt'S CoLdWeLL BanKer teaM Fortuna rodeo 2012 35 www.fortunarodeo.com Senior Homecare by Angels We know it isn't easy to invite someone into your home to provide homecare. You'll interview and select any caregiver we refer to you. At Visiting Angels� character matters in caregivers! Low Hourly Rates! Up to 24 Hours Care. Hygiene Assistance, Errands, Shopping, Meal Preparation, Rewarding Companionship. All our experienced caregivers are thoroughly screened! Select Your Caregiver! � Don't waste your time standing in line... 1719 Main St. � Fortuna � 725-3611 buy tickets to the barbecue ONline boldt Fence C m o. Hu "quality at reasonable rates" HUMMEL TIRE & WHEEL � Residential � Commercial � Industrial � Agricultural � Automatic Gate Openers 5660 West End Road, Arcata CA email@example.com humboldtfence.com Tires � auTo Trucks � TracTors brakes � alignmenTs Wendy Hummel-Franck/lisa Hummel oWners 260 s. Fortuna blvd. �725-4120 822-9511 Lic. #808339 WWW.HUMMELTIRE.COM 36 Fortuna rodeo 2012 origins of a localtradition The History of the Fortuna Rodeo T HE FORTUNA RODEO HAD ITS BEGINNINGS WAY BACK IN 1921 WHEN THE CATTLEMEN'S ASSOCIATION OF HUMBOLDT COUNTY PLANNED A PICNIC. It was to be an afternoon and evening affair, with "Rodeo Stunts" after the barbecue and a dance in the evening with the intention of making it the biggest and jolliest picnic of the year! Charles W. Moore of Ferndale was general chairman, with Frank Rolley as superintendent of the barbecue. On the PHoto BY CaroL nILeS PHotoGraPHY general committee were H. W. McWhorter, W. N. Russ, E. N. Tooby and Fred D. Smith, with volunteer help from others. Ben Snodgrass was director of judges with William Graham of Bridgeville, Joe Russ of Ferndale and Buff Robinson assisting. The first event had a 25-piece band, a grand ball and a chicken supper. There was a gratifying response with 3,000 people attending. That was the beginning.... A great tradition began in Fortuna; the Redwood Fortuna Rodeo. Humboldt County has been an agricultural center for California, as its first settlers were ranchers. continued on pg. 39 after the Rodeo Bar Opens at 4 pm Join Us D Serving Dinner Wednesday thru Sunday Dining Room Opens at 5 pm Reservations & Hotel Accommodations 786-9000 315 Main Street � Ferndale www.ivanhoe-hotel.com Fortuna rodeo 2012 37 www.fortunarodeo.com DYNAMIC OUTDOOR ADVERTISING Where Great Floors Begin We have everything you need from Start to Finish � Friendly, knowledgeable Staff � Sample Check-Out Service � In-home Consultations � Guaranteed Installation � Finance Options � Complete Warranty Service � Free Estimate vehicle wraps printed banners ridged signage sandblasted redwood signs granite headstones A DBA OF LEWIS REDWOOD PRODUCTS Don't waste your time standing in line... Monday-Friday 9-5 Saturday 10-3 465 N. Fortuna Blvd Fortuna 726-7745 � johnnysflooring.com Rupe r t Du with the ncan Band buy tickets to the MIXER ONline 38 Fortuna rodeo 2012 Rodeo History continued from pg. 37 SALES � RV PARTS � SERVICE FIFTH WHEELS � BRAKE SERVICES � AXLE AND BEARINGS TRAVEL TRAILERS � HORSE TRAILERS � STOCK TRAILERS APPLIANCE REPAIRS � ELECTRICAL SYSTEMS � MOTOR COACHES UTILITY TRAILERS � TOWING ACCESSORIES � INSURANCE REPAIRS 988 HWY 36 FORTUNA, CA (707) 725-3426 PHoto BY CaroL nILeS PHotoGraPHY It's a little wonder that Fortuna lays claim to the oldest and longest running annual rodeo on the North Coast. Because of that, the rodeo has a long-standing history of attracting some of the top livestock and rodeo cowboys on the West Coast. By 1926, the event had turned into a rip-roaring three-day whirlwind of thrills and excitement. Doug Prior of Blocksburg was the chairman, and W. F. Robinson was committeeman in charge of the stock and the grounds. Ready were three carloads of bucking horses and 60 head of wild range cattle, secured by E. B. Lytle and Charles Moore. Crowds came, enjoyed the Maverick ball and the Sombrero ball on both Saturday and Sunday evenings. In 1930 there were more changes -- now came riders from Humboldt, Del Norte, Trinity and Mendocino, instead of professional riders. Putting on the show were G. E. Peterson, Charles Wescott, Art Chandler, George Graves, Cecil Evers, Paul Friedenbach, Jack Benson, Louis Gist, H. W. McWhorter, Fred Krieg, Frank Brelle, Paul Mudgett, L. L. Bryan, L. S. East, P. A. Hugo and others. One year the rodeo went "long hair," when Frederick Jagel of the Metropolitan Grand Opera Company sang every afternoon. By 1939, the rodeo had simmered down to a twoday event, but packed with just as much dynamite as the longer celebrations had been because the citizens continued to make every day preceding it a build up for the real thing. About 10,000 people attended the show in 1939 and though the new grandstand was not yet completed, the show was bigger and better than ever. In 1941 the rodeo joined the National Rodeo Association of America and at the time became known as one of the best and biggest rodeos in Northern California. The blight of the war fell that year, and with it fell the Fortuna Rodeo, for the next five years. But in 1946 it rose again to newer and greater proportions. Bill Clark rode in the 1946 rodeo at the age of 80. In 1948 Stella James of Willits was chosen as the Rodeo Queen, with Pat Barnwell of Bridgeville and Naomi Pries of Ferndale as her attendants. The 1948 rodeo events grew to include a parade downtown, penny scramble, street dancing and vigilantes jailing local men who chose not to grow a beard for the event. Since its beginning, new faces and new hands guide the destiny of the Fortuna Rodeo while keeping alive the old traditions. That tradition continues today in Fortuna, every third weekend in July. WYCkOFF'S ed We've g you cov Hardware � Electrical Plumbing Home & Commercial 725-4475 2065 Main St., Fortuna Fortuna rodeo 2012 39 www.fortunarodeo.com The Farm Shop Farm EquipmEnT � TracTorS parTS � SErvicE W YATT & WHITCHURCH, E.A., INC. BOOKKEEPING & TAX SERVICE ENROLLED TO PR ACTICE BEFORE THE IRS GARY L. W YATT, E.A. PATRICK E. WHITCHURCH, E.A. 804 12TH STREET � BOX 864 �FORTUNA CA 95540 TEL. (707) 725-5109 � FAX (707) 725-2212 E MO VED! 725-2608 650 Herbert St. � Ferndale Laurence Hindley Don't waste your time standing in line... WE'V 786-9541 Signora pierceall 2832 Old State Hwy � Fortuna, CA 95540 (Across the highway from Hansen's) CUSTOM WELDING & FABRICATION BUY hats and posters ONline Humboldt Auction Yard Inc. 603 S 3rd St. Fortuna, California Gates, Railings, Stairs, Custom, Ornamental Iron, Lumber Racks, RVs, Trucks, Trailers and Heavy Equipment Repair Certified Welding Punching, Shearing & Forming Structural Steel � Stainless Steel � Aluminum In Shop & Mobile Service 725-2608 � www.fortunairon.com Auction Every Wednesday (707) 725-5188 Lee, Lou & Justin Mora (707) 725-9822 (FAX) 40 Fortuna rodeo 2012 Smalltown heroes Rodeo Builders T HE FORTUNA RODEO IS ONLY AS SPECIAL AS THE PEOPLE THAT HAVE WORKED TIRELESSLY EACH AND EVERY YEAR TO ENSURE THAT IT CONTINUES TO BE A BINDING FORCE FOR THE EEL RIVER VALLEY COMMUNITY. License #832746 577 W. Sixth Street � Fortuna � 707-725-7415 As such a tradition of honoring those that came before, as well as those that carry on the work permeate the annual proceedings. Learn about some of the people that made and continue to add to the legacy. Fred Barry Memorial Buckle The Fred Barry Memorial Buckle is awarded yearly to the Humboldt County Top Hand named after one of the larger figures in Fortuna Rodeo lore. Fred was a local cowboy/rancher, born and raised in Humboldt County. He won the All Around Cowboy award that would later bear his name at the 1941 Fortuna Rodeo. He would later go on to have a successful rodeo career on the national circuit competing in many of the big rodeos, including the Cheyenne Frontier Days, Pendelton Roundup and the Calgary Stampede to name a few. After retiring from rodeo, Fred ran a successful cattle ranching operation in Loleta and continued to be a big supporter of the Fortuna Rodeo. The Fred Barry Memorial Buckle carries on his spirit. www.fortunarodeo.com 2010 (aBoVe) and 2011 (LeFt) Fred BarrY MeMorIaL BuCKLeS PHotoS BY CaroL nILeS PHotoGraPHY Ross Insurance Group The Tom McWhorter Scholarship Rodeo has always been a McWhorter Family tradition. For 54 years, Tom McWhorter served on the Fortuna Rodeo Board, enjoying the sport and camaraderie that are part of the cowboy way of life. In 2005, Tom's family established the Tom McWhorter Rodeo Scholarship for high school rodeo participants from District Two of the California High School Rodeo Association. Not a scholarship in the traditional sense, this fund is set up to help students (freshmen to seniors) pay for the expenses of participating in the sport of high school rodeo. There are eight rodeos during the school year open for these young athletes. The costs of entry fees, equipment, travel and training can be prohibitive to some. This scholarship fund is open to all students who are in good academic standing in their school and have a drive and passion to compete. Tom grew up on a ranch in Yager Creek and always enjoyed going to the high school rodeos, watching the young people develop their skills Family Owned and Operated Specializing in SR-22s Motorcycle Boats ATVs Health Farm & Ranch toM MCWHorter PHoto CourteSY oF KatHLeen JaCoBSen and tHe MCWHorter FaMILY Call Tom or Donna Fortuna 725-5777 Eureka 443-5777 534 12th St. � Fortuna Lic #0D30322 and grow into world-class athletes. "District Two has had a number of state and college champions that started in the local high school rodeo circuit," stated McWhorter's son Ted, who continues the family's rodeo tradition working for West Coast Rodeo Company. "We have an excellent reputation for outstanding competitors from our district." Congratulations go out to 2012's Tom McWhorter Scholarship recipient Madison Vallerga. In her winning essay, she writes, "No one can take that feeling away from me when I am on my horse and turning a steer, or turning a barrel." Home � Auto � Life � Business Fortuna rodeo 2012 41 51 YEARS OF KICKIN' IT UP IN THE REDWOODS Eel River valley ORICK RODEO JULY 14TH AND 15TH sit on top of the action in orick PALCO PHARMACY Come in for our friendly service Palco Pharmacy is your drug store & more... You'll Find Local Gift Ideas Fire & Light Glass Holly Yashi Jewelry Stephens' Candles Mon.-Fri. 9am-6pm Sat. 10am-2pm, Closed Sunday Saturday 9am Jackpot Roundup � 1:30 Quad Competition � 3:00pm Kid's Games � 5pm CCPRA Rodeo Sunday 11am Quad Competition � 11:30 Deep Pit Beef BBQ � 1pm Kids Games � 2:30 CCPRA Rodeo SPONSORED BY ORICK CHAMBER OF COMMERCE FOR INFO CALL: 707.488.2885 The Most Beautiful Stones in the World Gem & Mineral Shop & Museum Local Fossils � Geodes Agates � Crystals Stone Carvings Petrified Wood Thunder Eggs Amethyst CHAPMAN'S 764-3591 113 Main St., Scotia Hwy. 101, 4 Mi. S. of Fortuna � 725-2714 91ST 42 Fortuna rodeo 2012 eeL rIVer BottoM Land PHoto BY BoB doran y lodging,dining & attractions Eel River Valley Guide Area code (707) unless otherwise noted Services FORTUNA LIBRARY 753 14th St., Fortuna 725-3460 FERNDALE LIBRARY 807 Main St., Ferndale 786-9559 REDWOOD MEMORIAL HOSPITAL 3300 Renner Dr., Fortuna 725-3361 POLICE & FIRE, Fortuna 725-7550 HUMBOLDT COUNTY CONVENTION AND VISITORS BUREAU, 443-5097, www.redwoods.info FERNDALE ART AND CULTURAL CENTER, 580 Main St., Ferndale 786-9634 FORTUNA CHAMBER OF COMMERCE, (800) 426-8166, 725-3959 www.discovertheredwoods.com RIO DELL/SCOTIA CHAMBER OF COMMERCE riodellscotiachamber.org 764-3436 Dining, Wineries and Breweries For a complete directory of all Humboldt county restaurants, wineries and breweries, pick up a free copy of the North Coast Journal's Menu of Menus or visit www.northcoastjournal.com CARLOTTA LEVENPENCE CELLARS 751 Porcupine Lane, Carlotta. .........................................768-2090 FERNBRIDGE/FERNDALE CREAM CITY CAFE 543 Main St., Ferndale. Espresso, muffins, bagels, croissants. M-Sat. BL $ ................................786-4442 F E R N B R I DG E M AR K E T 623 Fernbridge Dr. Fernbridge Traditional American, legendary bakery. M-Sun. L $ ............ ...........................................725-3701 F E R N DA L E M E AT CO M PANY 376 Main St., Ferndale. Meat market sandwiches. M-Sat. BL $ ...................786-4501 F E R N DAL E PIZZ A CO M PANY 607 Main St., Ferndale. Italian family restaurant. T-Sun. LD $ .............................. 786-4345 FROG ALLEY CELLARS 1436 Ambrosini Lane, Ferndale. ...............................786-4353 HOTEL IVAN HOE 315 Main St. Ferndale. Historic, hotel, saloon & restaurant. www. ivanhoe-hotel.com WSun. D $$$ ................ 786-9000 HUMBOLDT SWEETS CHOCOL ATE & COFFEE 399 Main St. Ferndale. Homemade lunch specials. M-Sun. BL $$ ......................................... 834-5420 LOST COAST CAF� & BAKE RY 4 6 8 M a i n St. , Fe r n d a l e . Vege t a r i a n , veg a n , scratch bakery. M-Sun. BL $ ......................................... 786-5330 NO BRAND BURGER STAND 1400 Main St., Ferndale. Best in the west. MSat. LD $ .................... 786-9474 POPPA JOE'S 409 Main St., Ferndale. Good, down home cooking. M-Sun. BL $ ....................... ......................................... 786-4180 Making Your Dreams Our Goal 131 S. Fortuna Blvd., Fortuna � (707) 725-7940 A Vacuum Cleaner Hospital In Fortuna 812 S. FORTUNA BLVD. 725-6257 Largest Selection of Vacuum Supplies New & Refurbished Vacuums � Sewing Machine Repair Mon-Fri. 9-5:30 � Sat. 10-2 Lodging BEST WESTERN COUNTRY INN 2025 Riverwalk Drive, Fortuna 725-6822, (800) 679-7511 COMFORT INN AND SUITES 1583 Riverwalk Drive, Fortuna 725-7025, (800) 228-5150 HOLIDAY INN EXPRESS 1859 Alamar Way, Fortuna 725-5500, (800) 483-9446 NATIONAL 9 MOTEL 819 Main Street, Fortuna 725-5136 RIVERWALK RV PARK & CAMPGROUND 2189 Riverwalk Dr., Fortuna 725-3359, (800) 705-5359 SIX RIVERS MOTEL 531 South Fortuna Blvd., Fortuna 725-1181 SUPER 8 MOTEL 1805 Alamar Way, Fortuna 725-2888, (800) 800-8000 TRAVEL INN MOTEL 275 12th Street, Fortuna, 725-6993 THE FARMHOUSE AT RIVER BAR FARM (B&B) 355 River Bar Road, Fortuna, 768-9272 SPRINGVILLE SAFETY & SUPPL Y 401 8th St., Fortuna 800-775-9268 FAX 707-725-3726 No Wutchoodoin'? submit your events online or by e-mail Deadline: Noon Thursday the week before publication continued on next page B,L,D Breakfast, Lunch, Dinner � Average Entr�e: $ under $8, $$ $8-$13, $$$ $14-21 , $$$$ $21 and up northcoastjournal.com firstname.lastname@example.org Fortuna rodeo 2012 43 Eel River Valley Guide continued from previous page FERNBRIDGE/FERNDALE cont. RESTAURANT MATIAS 460 Main St., Ferndale. Mexican family cuisine. www.restaurantmatias.com M-Sat. LD $ ............... ........................................ 786-4648 ROSE CAF� (Rose Cottage) 385 Main St. Ferndale. Unique food and atmosphere. WSun. BL $$................. 786-4880 THE BRIDGE 623 Fernbridge Rd., Fernbridge. Burgers, pizza, ice cream Live music eves. M-Sun. LD $ ................. 725-2190 VALLEY GROCERY 339 Main St., Ferndale. Deli sandwiches, homemade foods. MSun. L $........................ 786-9515 VI RESTAUR ANT (Victorian Inn) 400 Ocean Ave., Ferndale. Historic bar, new restauraunt. www.victorianvillageinn.com M-Sun. BLD $$$ .........................................786-4950 FORTUNA AUCTION YARD CAF� 603 3rd St., Fortuna. Hamburgers & Weekly Wednesday Specials. Cash only. W BL $.................... .......................................... 725-5188 BOB'S FOOTLONGS 505 12th, Fortuna. Family owned since 1949. M-Sat. LD $ ... 725-2016 BURGER KING 925 S. Fortuna Blvd., Fortuna. www.bk.com. M-Sun. BLD $............ 725-1706 DEB'S GRAPEVINE BISTRO 1260 Main St., Fortuna. Breakfast menu, sandwiches, burgers. M-Sun. BL $ .............. 726-7779 EEL RIVER BREWING CO. 1777 Alamar Way, Fortuna. Organic brews. Steaks, seafood, burgers, seasonal and daily specials www.eelriverbrewing. com M-Sun. LD $$ ................... ..........................................725-2739 HOT BREW 904 S Fortuna. Blvd., Fortuna. Dine-in, takeout. Quality worth waiting for. MSun. BL $ ......................725-2361 H U M B O L DT H E A LT H Y FOODS Corner of Main & 9th Sts., Fortuna. Organic, gluten and dairy free foods, local products and groceries. $ BLD ................................725-7911 HUNAN VILLAGE 1468 Main St., Fortuna. Gourmet Hunan, Manchurian cuisine. M-Sun. LD$$ ...............................725-3459 JAMAICIAN GRILL 939 Main St., Fortuna. Caribbean cuisine. Musical evenings. MSat. LD $$ ...................725-9350 J I T T E R B E A N CO F F E E 4 6 6 North Fortuna. Blvd., Fortuna. Coffee, pastries, fruit drinks. www.jitterbeancoffee. com M-Sun. BL $ ....725-4594 K E N T U C K Y F R I E D C H I C KEN 432 S. Fortuna. Blvd., Fortuna. www.kfc.com 725-5585 KOME RESTAURANT 679 S. Fortuna Blvd., Japanese Cuisine. M-Sun. LD $$ ..............725-8899 LA COSTA MEXICAN RESTAUR ANT 664 South Fortuna. Blvd., Fortuna. Seafood specialties, house specials. MSun. LD $ .................... 725-9416 LAS CAZUELAS RESTAURANT & CANTINA 435 North Fortuna. Blvd., Fortuna. Traditional Mexican and full bar. MSat. LD $ ...................... 725-2431 L'S KITCHEN 1260 Main St., Fortuna. Country home cooking. M-Sun. BL $$ .. 726-7779 MANDARIN BUFFET 751 S. Fortuna. Blvd., Fortuna. Sushi. Everything fresh fresh fresh. M-Sun. LD $ .............725-9988 MCDONALD'S 761 South Fortuna . Blvd ., For tu na . Tr y our new healthy choice selections. www.mcdonalds. com M-Sun. BLD $ ................... ......................................... 725-9530 PAPA MURPHY'S TAKE AND BAKE PIZZA 709 South Fortuna. Blvd., Fortuna. www. papamurphys.com LD $$....... ...........................................725-9391 PEPPER'S R ESTAUR ANT 719 South Fortuna. Blvd., Fortuna. Daily specials & great desserts. M-Sun. BLD $ ......... ......................................... 725-5580 PENNYBITER S CAKENN BACONN CAFE 758 10th St., Fortuna. Baked goods and sandwiches. T-Fri. BL $..... 599-8352 RAY'S FOOD PLACE DELI 2009 Main St., Fortuna. www.gorays. com LD .........................725-3835 REDWOOD CAF� 1206 Main St., Fortuna. Breakfast and lunch. M-Sun. BL $ .................. ......................................... 725-3998 ROUND TABLE PIZZA 759 South Fortuna. Blvd., Fortuna. www. roundtablepizza.com M-Sun. LD $$ ............................ 725-4459 SAFEWAY DELI 701 South Fortuna Blvd., Fortuna. www. safeway.com M-Sun. BLD $ ..... .......................................... 725-5104 SHOTZ COFFEE AND DRIVE THRU 1665 Main St., Fortuna. Espresso caf�, smoothies, milkshakes, deli, sweet treats and more. M-Sun. ................... ........................................ 725-8000 SUBWAY 791 Riverwalk Dr., Fortuna. Made to order fresh sandwiches. www.subway. com M-Sun. BLD $ .................. ...........................................725-1293 SUBWAY 741 South Fortuna. Blvd., Fortuna. Made to order fresh sandwiches. www.subway.com M-Sun. BLD $ ......... .......................................... 725-6218 TACO LOCO 955 Main St., Fortuna. Dine in or take out authentic Mexican food prepared fresh daily. www.tacolocofortuna.com M-Sun. LD $ ......................................... 725-5546 THE RIVER STEAK HOUSE 1875 Riverwalk Dr., Fortuna. Fine dining, specialty steaks. MSun. D $$$ .................. 725-5458 THE WINE DEN 1156 Main St., Fortuna. (Furniture Den entrance.) Fine wine tasting. MSat. .................................725-4336 TOM'S SOURDOUGH PIZZA VILLA 101 12th St., Fortuna. Delivery available. .................725-1123 LOLETA LOLETA BAKING CO. 348 Main St., Loleta. Extraordinary breads, caf� & coffee T-Sun. BL $ ..................................733-1789 RIVER'S EDGE (BEAR RIVER CASINO) 11 Bear Paws Way, Loleta. Steaks and seafood, vegetarian dishes, children's menu. www.bearrivercasino. com M-Sun. BLD $$ ................ ......................................... 733-9644 THIRSTY BEAR SPORTS BAR (BEAR RIVER CASINO) 11 Bear Paws Way Loleta. Karaoke Thurs., Happy Hour 5-7 pm M-F. www.bearrivercasino. com M-Sun. BLD $$ ................ ......................................... 733-9644 RIO DELL/SCOTIA CC MARKET 1328 Eeloa Ave., Rio Dell. Complete deli and catering. M-Sun. BLD $764-2941 From wedding plans to dinner plans... we guide the way! The Wedding Guide is available at newsstands and wedding retailers throughout Humboldt. Menu of Menus is available at newsstands throughout Humboldt. www.northcoastjournal.com And online at or call 442-1400 for more information. B,L,D Breakfast, Lunch, Dinner � Average Entr�e: $ under $8, $$ $8-$13, $$$ $14-21 , $$$$ $21 and up 44 Fortuna rodeo 2012 DJ'S BURGER BAR 509 Wildwood Ave. Rio Dell. Deli ci o u s , m a d e -to - o rd e r food. M-Sat. LD Th-Sat. BLD $ ........................ 764-2924 H O BY ' S M A R K E T A N D DELI 111 Main St., Scotia. Famous sandwiches, salads, soups. M-Sun. BLD $ ........... ......................................764-3623 REDWOOD MINI GOLF MARKET & DELI 44 Davis St., Rio Dell. Beer, soup & sandwiches, groceries. M-Sun. L $ ..... .....................................764-2500 RIO DELL PIZZA FACTORY 185 Wildwood Ave., Rio Dell. Pasta, salad bar, sandwiches. LD $ .............................764-2233 SCOTIA INN PUB 100 Main St., Scotia. Homemade upscale pub food. T-Sat. LD $$$ .............................. 764-5338 TONETTA'S ESPRESSO AND E AT E RY 128 W i l d wo o d Ave., Rio Dell. Charming restaurant, famous breakfast all prepared fresh in our kitchen. M-Sat. BL $ ............ ..................................764-2010 Now with two locations in Ferndale 305 MAIN ST. 430 MAIN ST. HATS, JEWELRY, GIFTS GALORE 786-4288 Whether your pet is a ranch dog, a barn cat, pet is a cat, a Whether your ferret, bird or bird or snake, dog, ferret,a SHOES, CLOTHING, LEATHER GOODS 786-4277 www.fortunarodeo.com ABRAXAS Must-See Eel River Valley Attractions Fortuna "The Friendly City" is an allAmerican town with nostalgic Main Street, local events and old time hospitality. Attractions include antique shops, the Fortuna Depot Museum, Rohner Park and rodeo grounds, Riverlodge Conference Center with a heather garden and the Eel River trail. Lima's compounding Lima'scompounding pharmacist, working closely with your caring pharmacist, working veterinarian, can result in closely with your caring the improved health and veterinarian, can result in happinesswith the of your petimproved health easy to give and happiness ofyour flavored dosage pet withanimals to give forms that easy devour. flavored dosage forms that animals devour. Visit us at Your Pharmacy For Life M-F 9-6 & SAT 9-12 www.limasrx.com Delivery from King Salmon to Trinidad to Blue Lake Eureka - 441-8500 McKinleyville - 839-8500 1711 Central Ave. 2097 Harrison Ave. Why wait in line? Ferndale From Fortuna: U.S. 101 north to Ferndale exit; approximately eight miles west on Hwy. 211 "The Victorian Village" is a short drive west from Fortuna. Attractions include Victorian architecture, unique shops on Main Street, the Ferndale Museum, Kinetic Sculpture Museum, Ferndale Cemetery, Fern Cottage and the Humboldt County Fairgrounds. The continued on next page SANDY YVONNE RHONDA JESSICA ELVA GO ONLINE! Buy tickets online for any Fortuna Rodeo event, including the Barbecue, Cowboy Mixer, Rodeo admission to all 3 days... register for ATV events online... even buy Fortuna Rodeo hats and posters online. This service will be available until Thursday evening, July 19, at 5 p.m. Fortuna rodeo 2012 KATIE 710 Main Street, Fortuna, CA 95540 707-725-1094 45 Eel River Valley Guide continued from previous page entire town has been designated a historic landmark. CENTERVILLE BEACH West of Ferndale. Hwy. 101 to Ferndale/ Fernbridge exit to Ferndale, turn right at Shaw Ave, then left to Centerville Rd. (approximately three miles). Flanked by spectacular cliffs of gray sandstone carved into unique formations by the ocean, hikers will see a variety of birds and sea life while enjoying the quiet of the beach. FERNDALE WALKING TOUR Take a self-guided walking tour of this historic and architecturally authentic Victorian Village. Beautifully restored homes and buildings have made Ferndale a popular destination spot for those travelling the north coast. Maps for the walking tour are available in most of the shops in Ferndale. FERNDALE AFTER FIVE. The third Friday of every month -- July 15, next -- dine, shop, and stroll, while enjoying the talents of local artists. A Friday evening of music, arts, shopping and dining on Main Street until 9 p.m. Relax and unwind with family and friends, or plan a girls' night out. Displays of local artists and live music make this an enchanted evening you won't want to miss. spot is the public pier on the South Jetty at the end of Hookton Beach. The jetty is a good spot to catch kelp bass, snapper, ling cod and perch. LOLETA CHEESE COMPANY From Fortuna: approximately 10 miles north off U.S. 101 in Loleta, 733-1871 Family owned and operated. Visitors welcome May through Friday, 9 a.m. to 5 p.m. and Saturday, 10 a.m. to 4 p.m. Large viewing windows and tasting room. scenic highway lined by giant redwoods. Look for turnouts and foot paths that take you from the Avenue to secluded beaches and swimming holes on the Eel River. CARLOTTA From Fortuna: approximately six miles east off Highway 36 Just east of Fortuna on Highway 36, in Carlotta at the 6.3 mile marker, is a popular swimming hole. Park at the turnout and walk down to the river. RICHARDSON GROVE STATE PARK From Fortuna: approximately 52 miles south on U.S. 101, Garberville, 247-3318 1,000-acre day-use park with picnic areas, swimming, fishing, nature trails, a visitor center, summer campfire programs, food concession and camping. VAN DUZEN COUNTY PARK From Fortuna: approximately 12 miles east on Hwy. 36 Old-growth redwoods, two drive-in campgrounds, picnic sites and group camping. Swimmers Delight offers year-round facilities. Loleta & Vicinity Approximately 10 miles north of Fortuna, Loleta exit off U.S. 101 BEAR RIVER CASINO U.S. 101 to Ferndale exit. 11 Bear Paw Way, Loleta, (800) 761-2327 On the breath-taking coast of Northern California. Open seven days a week. More than 300 slot machines, the Grizzly Bear Den poker room, nine table games, restaurant, sports bar. CANNIBAL BEACH/HOOKTON BEACH From Fortuna: approximately 20 miles northwest via Loleta Two popular beaches in Loleta, a short drive northwest of Fortuna, are Cannibal and Hookton Beaches. Cannibal Beach is a good launching spot for kayakers where the Eel River forms an estuary and the water is mellow and flat. A popular fishing Rio Dell & Scotia Located on Highway 101, about five miles south of Fortuna. Scotia was an original "company town" built around the redwood sawmills. Across the Eel River is Rio Dell. Be sure to visit the Scotia Inn, Scotia Museum and Scotia Freshwater Aquarium. Surrounding Region AVENUE OF THE GIANTS (Scenic Route 254) From Fortuna: approximately 12 miles south off U.S. 101. As you drive along this two-lane, 31-mile Since 1941 822-4851 1907 Heindon Rd. Shane McWhorter Arcata 725-4465 926 Main St. Shannon McWhorter Fortuna Cut and Run to the Fortuna Rodeo! 46 Fortuna rodeo 2012 "Your Local Propane Company" 1941 - 2011 A History That Lives On Fortuna Rodeo 1920's era - Photo courtesy of the Fortuna Depot Museum The 9151 Fortuna Rodeo is d wonderful community event with d long history. COdst Cen tra l Credit Union is proud to sponsor Saturday's Rodeo. As you r locally owned credi t union since 1950 we dre committed to hel ping our members and communities grow and p ros per. One way we do that is by sponsoring community events like the Fortuna Rodeo. We're For People. Not Pro~t. That's the credit union way. Isn't it time you join ed? SATURDAY IS COAST CENTRAL CREDIT UNION DAY AT THE RODEO. WE'RE GIVING AWAY PRIZES AND HAVING A GREAT TIMEI COME BY AND SAY HI! 445-8801 www.coastccu .org Belonging Never Felt Better1M CoastCentral Credit Union Fortuna rodeo 2012 47