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93

UA L N N A RD

OFFICIAL PROGRAM

JULY 14-20,2014

www.fortunarodeo.com www.northcoastjournal.com

(707) 725-3959

Welcome!

Contents 2014 Rodeo Committee ...............................................4 President’s Message.......................................................5 Special Thanks to Our Sponsors ...............................6 Schedule of Events ........................................................ 7 About the Cover Art .....................................................9 2013 Winners ....................................................................11 2014 Fortuna Rodeo Grand Marshals: Albert & Betty Hunt ................................................12 Firemen’s Muster ...........................................................16 CCPRA History and Current Standings ...................17 Rodeo Week Eats ..........................................................19 Kids Events All Week ..................................................21 Friday Night Motorsports .........................................23 Saturday: Bands, Bulls and Brews ............................25 In Memory of Pam Cassaca.......................................27 Motocross High Flyer ..................................................29 Rodeo Events ..................................................................31 Bull Riding .................................................................. 33 Saddle Bronc .............................................................35 Bareback Riding........................................................35 Steer Wrestling ........................................................ 37 Calf Roping ................................................................ 37 Team Roping .............................................................39 Breakaway Roping ....................................................41 Barrel Racing ..............................................................41 2013 Fortuna Rodeo Fun Run Results .....................43 The History of the Fortuna Rodeo .........................45 Keeping the Dream Alive ..........................................49 Eel River Valley Services, Lodging, Dining and Attractions ...........................................51

310 F St., Eureka CA 95501 • 707 442-1400 fax 707 442-1401 • www.northcoastjournal.com OFFICIAL FORTUNA RODEO PROGRAM 2014 is a publication of the North Coast Journal Weekly. ©2014 Entire contents copyrighted. No portion may be reproduced without the publisher’s written permission.

PHOTO BY CAROL NILES PHOTOGRAPHY

to the 93Rd annual

Publisher/General Manager Sales Manager Melissa Sanderson Chuck Leishman Advertising Sales Contributing Writer Mike Herring, Linda Stansberry Terrence McNally, Production Manager Shane Mizer, Tad Sarvinski and Art Director Marketing and Holly Harvey Promotions Manager Graphic Design Drew Hyland and Production Office Manager Amy Barnes, Miles Eggleston, Carmen England Carolyn Fernandez, Christian Pennington Bookkeeper/Receptionist Jonathan Webster Michelle Wolff on the cover 2014 Fortuna Rodeo poster art by Jim McVicker. Read more about the artist and this year’s poster on page 9.

OFFICIAL PHOTOGRAPHER OF THE FORTUNA RODEO

FORTUNA RODEO 2014

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Welcome to the 93rd Annual Fortuna Rodeo !

2014 Rodeo Committee

Fortuna Rodeo Association, Inc. (a Non-Profit Organization) is sponsored jointly by the Fortuna Chamber of Commerce and the Fortuna Volunteer Fire Department.

ROY CURLESS Carnival & Concessions

DAVE JACKSON Treasurer

RICKY RUUD Street Activities

HEC WOOD Street Activities

JIM HINRICHS Parade

KENT JOHNSON Parade

WAYNE TOMASINI Dance & Beer

TODD FULTON Dance & Beer

SCOTT WHEELER Friday Night Activities

CHAD LAKE Saturday Night

DAVE VICTORINE V.P. Parking & Security

DAVE NICHOLSON BBQ

ROBB FOLEY BBQ

JOHN CROTTY Grounds

BEN McWHORTER Merchant Contributions/ Sponsorships

PHOTOS BY CAROL NILES PHOTOGRAPHY

SHANNON McWHORTER President, Tickets/Advertising

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President’s Message

ELCOME TO THE 2014 FORTUNA RODEO WEEK. AS YOU CAN SEE, WE HAVE A WEEK PACKED FULL OF INEXPENSIVE fun and excitement for the whole family. For 93 years the friendly city of Fortuna has been hosting the Fortuna Rodeo and our community is proud of the ongoing traditions, established back in 1921. This year we honor Albert and Betty Hunt as the Grand Marshalls of the Fortuna Rodeo. Al and Betty have lived and ranched in Humboldt County all their lives, as have their families for genera-

tions. Please join me in congratulating them for their many contributions to this place we call home. As always the Fortuna Rodeo would not be possible without a concerted effort between the Fortuna Rodeo Association, Fortuna Volunteer Fire Department, Fortuna Chamber of Commerce and the City of Fortuna. We hope you enjoy this year’s festivities celebrating “Ranching, Farming and Rodeos: A Family Tradition.” Happy trails, Shannon McWhorter

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FORTUNA RODEO 2014

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Thank you to all of our 2014 Sponsors: Platinum Super Sponsor • Bear River Casino – Friday Motorsports Night, Julian D’Usseau, Bull Riding, Bulls, Bands and Brews

Gold Sponsors • Lithia Dodge Chrysler – Saturday at the Fortuna Rodeo • Humboldt Beer Dist. – Sunday at the Fortuna Rodeo • Redwood Capital Bank – Electronic Score Board

6 FORTUNA RODEO 2014

Silver Sponsors • Pacific Motorsports – Quadiators • Whitchurch Engineering – Saturday Night, Bulls, Bands and Brews • Law Office of Tom Herman – Saturday Night, Bulls, Bands and Brews • Les Schwab Tire – Saturday Night, Bulls, Bands and Brews • Fortuna Ace Hardware – Downtown Children’s Games and Penny Scramble • Security – Advanced Security Systems • American Ag Credit – Saddle Co-sponsor • Sequoia Gas Company – Saddle Co-sponsor • Barbeque – Humboldt Grub Rub Spice Blend

Bronze Rodeo Awards Sponsors • Humboldt Fence Company – Saddle Bronc Riding • Bear River Casino/Pump and Play – Bull Riding • Edward Jones – Hec Wood/Scott Wheeler Women’s Barrel Racing • Redwood Memorial Hospital – Tie Down Roping • The Playroom – Team Roping • Wyckoff Plumbing – Bulldogging • North Valley Bank – Bareback Riding • Les Schwab Tire – Women’s Breakaway Roping • Patrick Barry – Fred Barry Memorial Buckle • Precision Intermedia – Tom McWhorter Memorial All-around Buckle

a week of fun,games,thrills and spills

CLOCKWISE FROM TOP: AN OLD-FASHIONED STREET FAIR DOWNTOWN; SMILE AND WAVE AT THE PARADE; QUADIATORS TEST THEIR METTLE. PHOTOS BY CAROL NILES PHOTOGRAPHY

Monday • July 14th CHILI COOKOFF Fortuna Chamber of Commerce Hundreds of folks flood Main Street each year for the Chili Cookoff! Live music. 5-6:30 p.m., Main Street. Chamber of Commerce 725-3959

Tuesday • July 15th CHILDREN’S GAMES 6-8:30 p.m., Redwood Village Shopping Center. Wax hands, bounce house, face painting, horse rides by Korobi Stables, Western-themed kids’ costume contest with prizes, candy walk, HealthSPORT demonstrations, Cobra & Butterfly demonstrations, Polynesian BBQ by Vainuku Kitchen/Sammy’s BBQ, Sidewalk chalk, Fireman’s muster and more. Event registration at 6:30 p.m., contest at 7:15 p.m.

JUNIOR RODEO 9 a.m. $3 adult, $1 for kids 6-12, 5 and under are free. Rodeo Grounds in Rohner Park. Kris, 722-1988.

Friday • July 18th KIDNAPPED TOURIST TRIAL AND HANGING Noon. Fortuna Library Lawn, 14th Street between Main and N streets.

CARNIVAL Noon, Rohner Park All-day wrist bands available for $25 each day.

PARADE Theme: “Ranching, Farming and Rodeos: A Family Tradition.” Noon, Main Street.

RODEO Humboldt Beer Distributors Day at the Rodeo 1:30 p.m., Rodeo Grounds. $7 adults, $3 children under 12, children under 3 free.

RODEO Lithia Chrysler Dodge of Eureka Day at the Rodeo 2 p.m., Rodeo Grounds. $7 adults, $3 children under 12, children under 3 free. JULIAN D’USSEAUMOTOCROSS JUMPER Be ready to witness some spectacular freestyle P St jumping during rodeo.

to HWY 101

16th St

FORTUNA

N FORTUNA BLVD

to HWY 101

15th St

I St

14th St

J St

RO

12th St

K St

MAIN ST

13th St

L St

Park St

11th St

N St

16th St

O St

Rohner Park Scenic Loo p

P St

10th St

BULLS, BANDS O St AND BREWS N St Whitchurch Engineering, Les Schwab Tires, Tom Herman-Attorney at Law At the rodeo grounds. Gates K St open at 6:30 p.m. Bands play at 7 p.m., bull riding at 8 p.m. $6 all ages.

Rodeo Grounds

9th St

MOTORSPORTS NIGHT AT THE RODEO Sponsor: Bear River Casino Quadiator Sponsor: Pacific Motorsports 7 p.m., gates open at 5 p.m. Rodeo Grounds in Rohner Park. Business calf dressing competition, quad barrel racing. PLUS Julian D’Usseau, Motocross Jumper. Be ready to witness some spectacular freestyle jumping. $6 admission for all ages. All sign-ups will start at 5 p.m. at the Rodeo Grounds.

BARBECUE 11 a.m., Rohner Park-Live Music, $12

CARNIVAL Noon, Rohner Park All-day wrist bands available for $25 each day.

15th St

CARNIVAL Noon, Rohner Park

FORTUNA RODEO RUN / WALK 2014 9 a. m. 13th & Main streets. Presented by Six Rivers Running Club & Fortuna Rodeo Association

8th St

REFRESHMENTS Hamburgers and hot dogs provided by Fortuna Volunteer Fire Department’s Muster Team.

FIREMEN’S GAMES 6:30 p.m., Main Street

FORTUNA KIWANIS PANCAKE BREAKFAST 7 a.m., Rohner Park Cook Shack $6 adults and $4 kids 12 and under

7th St

STREET GAMES Sponsor: Fortuna Ace Hardware 6-8:30 p.m., Main Street. Stick horse race, egg toss, kid’s bounce house, kid’s dummy roping, Tony Johnston Penny Scramble (age 3 and under with parents, 4-5 years, 6-7 years), rock climbing wall, face painting and more.

CARNIVAL Noon, Rohner Park

Sunday • July 20th

12th St

CARNIVAL Noon, Rohner Park All-day wristbands available for $25 each day.

Thursday • July 17th

Saturday • July 19th

9th St

Wednesday • July 16th

JUNIOR RODEO $3 adult, $1 for kids 6-12, 5 and under are free. 5 p.m. Rodeo Grounds in Rohner Park. Kris, 722-1988

HN

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VI

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E

R

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A

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Smith Lane

FORTUNA RODEO 2014

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8 FORTUNA RODEO 2014

on the cover

Artist Jim McVicker By Linda Stansberry

J

IM MCVICKER CAME TO HUMBOLDT COUNTY TO VISIT A FRIEND IN 1977 AND NEVER LEFT. McVicker credits his move to Humboldt with his transition from abstract to more representative artwork. In the past 40 years he’s garnered a reputation for his Humboldt County landscapes, the fine brushwork and unique palettes of which capture the elusive light found in our fog-shrouded forests and pastoral hills. His still lifes and portraits are equally arresting, with a use of color that bring to mind some of the Old Masters, including Velasquez, whom McVicker reveres. He met his wife Terry, also a painter, in 1984, and the two built a house together on Singley Hill, near Loleta. He can often be seen perched at the edge of the road with his easel, painting the rolling hills of the Eel River Valley. The painting commissioned by the Fortuna

ABOVE, 2014 FORTUNA RODEO POSTER ARTIST JIM MCVICKER AT HIS EASEL. RIGHT, DETAIL OF PRELIMINARY WATERCOLOR STUDY.

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Rodeo presented a unique challenge for McVicker, who actually hadn’t been to a rodeo prior to the assignment. He and Terry visited last year and took many pictures. He was intrigued by the athleticism of the animals and cowboys, and initially painted the scene in watercolor help capture the fluid movement of the horse. The final piece was done in McVicker’s customary oils, and is one of the only paintings commissioned by the Rodeo not to feature clearly defined faces on its subjects. More of the artist’s work can be found at www. jimmcvickerpaints.com. ✪

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The Fortuna Country Inn 2025 Riverwalk Drive Fortuna, CA 95540 707-725-6822 800-679-7511

Congratulations to all the CCPRA Cowboys and Cowgirls and good luck going down the rest of the rodeo trail…

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And the most friendly staff to go with The Friendly City! 10 FORTUNA RODEO 2014

Rodeo results

2013 Winners

2013 FORTUNA RODEO LOCAL ALL-AROUND WINNER Cody Jones - Kelseyville, CA Doug Edgmon, Presenter

FRED BARRY MEMORIAL HUMBOLDT COUNTY “TOP HAND” Kelly O’Day Mike Mora, Presenter, sponsored by Patrick Barry Attorney at Law

TOM MCWHORTER MEMORIAL ALL-AROUND COWBOY Billy Holland - Live Oak, CA Sponsored by Precision Intermedia

BAREBACK RIDING Blaine Davies Sponsored by North Valley Bank

CALF ROPING Billy Holland - Live Oak, CA Shannon McWhorter, Presenter

STEER WRESTLING Cody Jones - Kelseyville, CA Ryan Reback Family, Presenters Sponsored by Wyckoff Plumbing

BREAKAWAY ROPING Marla Zuber Sponsored by Artistic Legends

BARREL RACE Angie Hardin Scott Wheeler

BULL RIDING Kris Matthews Sponsored by Bear River Caisino Pump and Play

SADDLE BRONC Jace Angus Humboldt Fence

TEAM ROPING Header Blake Teixerra, Heeler Jeffrey Larsen The Playroom FORTUNA RODEO 2014

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the COUPLE of the hour SPONSOR OF THE

FORTUNA JUNIOR ROUND-UP ALL AROUND COWBOY SADDLE!

2014 Fortuna Rodeo Grand Marshals Albert and Betty Hunt

Jr. Rodeo July 16th & 17th

4465 So. Broadway, Eureka • South of KMART Open 7 Days • 443-9388

By Linda Stansberry

I

T’S PROBABLY JUST AS WELL THAT THE FORTUNA RODEO DOESN’T HAVE A CONTEST FOR CUTEST COUPLE, BECAUSE ALBERT AND BETTY HUNT WOULD LEAVE THE competition in the dust. The pair, who have been married for 66 years, were originally introduced in 1948 on a blind date orchestrated by Albert’s cousin. And was the date a success? Did he have second thoughts? “Hell no!” says Albert automatically, chuckling. On first acquaintance, you might mistake Al as the laconic type, with his broad suspenders, weatherbeaten hat and poker face. But then he comes out of left field with a one-liner, his face breaks into an easy grin and the illusion is gone.

Al Hunt is a card. And Betty — with her dark, sparkling eyes and carefully color-coordinated clothing — is his match. “Sure, but it took you three years to make up your mind,” she retorts back, “You only asked me to marry you because you thought I was going to choose someone else.” “That’s right,” says Al, “I stole her from a cop. A highway patrolman.” The two laugh. They’ve already said they have no idea why they were selected as grand marshals for this year’s rodeo, an honor that includes leading Saturday’s Rodeo Parade. Shannon McWhorter, president of the rodeo board, knows they’re just being modest. “The Hunts have ranched in Humboldt County for generations,” says McWhorter. “They’ve made many, many contributions to continued on pg. 13

ALBERT AND BETTY HUNT HAVE RANCHING IN THEIR BLOOD.

12 FORTUNA RODEO 2014

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THE HUNTS IN THEIR 50s.

THANKSGIVING WITH FAMILY FROM NEAR AND FAR.

FORTUNA RODEO 2014

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Welcome

RODEO FANS! And Good Luck to All Competitors!

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14 FORTUNA RODEO 2014

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continued from page 10

our community.” Indeed, Albert Hunt’s father was instrumental in starting the rodeo, along with McWhorter’s grandfather, in 1921. Betty, whose maiden name is Fulton, was raised on a ranch in Kneeland, and it was only after the two started courting that they discovered their grandparents had actually owned neighboring ranches in the Arcata Bottoms just “a pasture apart.” After the pair married they moved to Bridgeville, where they worked for Albert’s father on the Sunny Basin ranch. They bought the Baker Creek ranch in 1967, where they worked side by side, raising cattle, sheep

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and children. Those children were always busy with 4H and FFA, while Al and Betty were active members of the Cattlemen’s Association and the Cowbelles. Betty was a charter member of the Cowbelles THE HUNTS CELEBRATE THEIR 66th (now known as the ANNIVERSARY. Humboldt County cently been fighting cancer, Cattlewomen), as well as the and the hair loss from chemo1946 Eureka Rodeo Queen. therapy has left her wondering A life of many blessings has what to wear for the parade. A included some setbacks. The cowboy hat wouldn’t sit right pair had three children but their on her head. oldest son, Russell, was lost “I’ve seen so many people early in life. Betty has also rewith cheap wigs I decided I’d go without,” she says, “I’m probably going to wear a cap.” “Well, I’m going to wear a Western hat,” says Albert, with a teasing tone in his voice. You can tell he still loves to get her goat. Betty is optimistic about her prognosis. “There are good days and there are bad days. I think things are going to get better.” The Hunts will be spending the Fourth of July at the family ranch, one of two annual gatherings that will include their nine grandchildren and 18 great-grandchildren. It will also include Dot, Albert’s faithful terrier, whom Betty calls “the dog from hell.” Dot has a spot on her ear and a spot on her tail, and Albert claims that if the rest of the family had their way she’d be left on the side of the road. “They don’t like her because she’s smarter than them,” he says with his customary soft chuckle. Betty shoots him a sweetly exasperated look. It’s a familiar argument, you can tell, but one nobody really wants to end.

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Firemen’s muster

Firemen’s Games By Shannon McWhorter

B

RING YOUR RAINCOAT, BECAUSE YOU MIGHT NEED IT AT THE FIREMEN’S RODEO ON THURSDAY NIGHT. THIS EVENT IS HOSTED BY THE FORTUNA VOLUNTEER FIRE DEPARTMENT AND BRINGS FIRE DEPARTMENTS FROM across the county together for some friendly competition and camaraderie. Each department will show its skills at a variety of firefighting challenges. It’s a fast paced night with lots of excitement. Hose laying, bucket brigades and target shooting are a few of the events. The fastest and most accurate teams are declared the winners and will brag about it for the next year. Most of these departments are made up of volunteers who give their time for the benefit of us all. If you are interested in serving as a volunteer firefighter, give your local department a call. The Fortuna Rodeo Board salutes all the firefighters for their service to the community. ✪

IN THE SPLASH ZONE FOR THE BUCKET BRIGADE CHALLENGE. PHOTO BY CAROL NILES PHOTOGRAPHY

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16 FORTUNA RODEO 2014

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California Cowboys Professional Rodeo Association By Linda Stansberry

R

ODEO SEASON IS A NON-STOP SERIES OF WEEKENDS FROM APRIL THROUGH SEPTEMBER, AND THE FORTUNA Rodeo is a favorite stop for many CCPRA families. “Cowboys are always on the road,” says Shannon McWhorter, President of the Fortuna Rodeo Board, “They’ll be going from one arena to the next every day. With Fortuna a good 6 to 7 hours away from the rest of the rodeo schedule, they have a chance to relax and make it kind of a vacation.” A few years ago the rodeo board shook things up in an effort to boost attendance and make the rodeo more family friendly. The result was a weeklong event with free activities for the kids — what McWhorter calls “more bang for your buck.” The event has become a favorite among CCPRA contestants, leading to Fortuna’s nomination by the CCPRA as “Rodeo Board of the Year.”

McWhorter adds that the relatively cooler temperatures of the North Coast may contribute to Fortuna’s popularity. The 100-plus temperatures found in Southern California’s host cities are especially hard to withstand when you’re sitting on top of an ill-tempered, 2-ton bronc or bull. The CCPRA is a nonprofit organization dedicated to promoting the sport. Card-holding CCPRA members include representatives from every aspect of the sport imaginable: cowboys, cowgirls, clowns, secretaries, fair managers, timers, announcers and performers. The contestants at CCPRA rodeos vie for about $500,000 in prize money each year, with the season culminating in the coronation of the state rodeo queen and the finals championship, to be held in Corning, Calif., on Oct. 3 and 4 of this year. ✪

2013 CCPRA TOP FIVE STANDINGS THROUGH MAY 16 BAREBACK RIDING 1 Zack Brown ..........................$445.55 2 Casey Meroshnekoff.......$363.85 3 Dustin Moody ................. $243.20 BARREL RACING 1 Vicky Benedetti ............. $2,227.09 2 Zoe Geoffrion .................$1,079.39 3 Tiffany Hannan ............... $1,037.21 4 Carly Twisselman ............ $943.92 5 Jessie Jones ......................... $911.72 BREAKAWAY ROPING 1 Nic Tsosie ......................... $1,162.04 2 Sammy Jo Cardoza ....... $926.44 3 Noel Hannon ................... $862.32 4 Wendy Johnson .............. $837.52 5 Bailey Bean ....................... $836.76 BULL RIDING 1 Keith Roquemore ....... $2,088.00 2 Robert Brasier .............. $1,368.00 3 Will Morris ...................... $1,143.80 4 Kris Matthews ................ $1,133.00 5 Justin Riley ...................... $1,109.60

SADDLE BRONC RIDING 1 Dustin Moody ................ $1,261.77 2 Nicholas La Duke ......... $1,160.90 3 Logan Naillon ................. $790.40 4 Luke White ....................... $593.75 5 Ad Bugenig ...................... $224.20 STEER WRESTLING 1 Billy Holland .................... $1,314.80 2 Joshua Garner .................. $936.22 3 Danny Brown......................$778.05 4 Kelly O’Day ...................... $570.00 5 Cody Mcnaney ............... $570.00 TEAM ROPING HEADER 1 Blake Teixeira ................ $1,094.40 2 Cody Cowden ................ $958.39 3 Ryan Reed ......................... $867.26 4 Case Hirdes ..................... $820.80 5 Colton Campbell ........... $819.28 TEAM ROPING HEELER 1 Joe Hamilton ...................$1,989.68 2 Frankie Martinez.............$1,234.24 3 Jeffrey Larson .............. $1,094.40 4 Case Hirdes .................... $1,021.44 5 Joseph Shawnego ........... $867.26

TIE DOWN ROPING 1 Tyler Santos .................... $1,561.66 2 Doyle Hoskins ............... $1,158.05 3 Chant Deforest .............. $868.54 4 J. Cody Jones .................... $837.52 5 K C Miller ............................ $548.7

FORTUNA RODEO 2014

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the 2014 great chili cookoff! Monday • July 14

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By Linda Stansberry

I

F YOU’RE SPORTING A FANCY BELT BUCKLE, YOU’D BEST UNDO IT AND GIVE YOURSELF A FEW EXTRA NOTCHES. RODEO FOLK TAKE THEIR GRUB SERIOUS, AND IT’S A GOOD THING, TOO. IT TAKES A FEW EXTRA calories to keep you going through all of the fun activities this weekend has in store! On Saturday at 7 a.m., the Fortuna Kiwanis club will be taking the Rohner Park Cook Shack by storm, serving up a hearty pancake breakfast with sausage, ham, orange juice and lots of good, strong coffee on the side. The community breakfast has been part of the Fortuna Rodeo tradition for more than two decades. Longtime Kiwanis volunteer Ken Wrede says that they expect to serve about 500 people on Saturday morning, all on the picnic benches just outside the rodeo arena. The cost is $6 for adults and $4 for children under 12 — a bargain! Proceeds will go on to benefit the Kiwanis’ many great community efforts, including scholarship funds, helping out local sports teams and literacy projects. Wrede says that, at no additional cost, he is willing to show you how to make both a “Mickey Mouse pancake” and the very tricky “Target Pancake.” Now who can turn that down? Saturday’s rodeo action starts at noon. If you’re not still full from breakfast, make sure to stop by the concession stand inside the rodeo grounds helmed by the Fortuna Volunteer Fire Department’s Women’s Auxiliary. With local caterer Julie Winburn (owner of Moonlight Catering) in charge of the menu, you can’t go wrong! Finally, on Sunday, the big event. Barbecue.

Not some city slicker’s version of barbecue where a couple of chicken wings are slapped on a propane grill. No, real slow-cooked pit barbecue. The kind that takes days to prepare and months to plan. Veteran Rodeo Board Member, volunteer firefighter and barbecue connoisseur Dave Nicholson handed me the shopping list for this year’s feast: 2,800 pounds of beef, 45 gallons of beans, 2,000 rolls, 60 gallons of potato salad and 38 cases of Jello salad. That’s just the shopping list — the work is a whole other story. The feat of feeding 1,900 people is pulled off by a dedicated team of volunteers mostly made up from the Fortuna Volunteer Fire Department. They work in shifts and crews to help the food make the journey from the pit to your mouth. First, the seasoning crew gathers at the fire station at 7 a.m. on Saturday, a full day before the big event. They season and repack the meat, then put it back in the refrigerator. At 4 p.m. on Saturday, the fire is lit at Rohner Park, with wood added each hour until around 12:30 to 1:30 p.m., when grates are installed above the coals. Meat is carefully piled in and the pits are covered. The crew is able to leave at 2 a.m., only to return four hours later to begin set up. The pits are uncovered at 10:45 a.m. Serving starts at 11 a.m. ($15 a plate), but we suggest getting there early because there’s definitely going to be a line. Take a minute to give your local volunteer firefighter a pat on the back. ✪

Garcia’s Florist “A small store that makes big dreams come true.” (707) 725-6792 1741 Main Street, Fortuna, CA FORTUNA RODEO 2014

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Get more info about kids’ events:

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The Wedding Guide is available at newsstands and wedding retailers throughout Humboldt. Menu of Menus is available at newsstands throughout Humboldt. And online at

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20 FORTUNA RODEO 2014

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Aweek jam-packed with family fun!

All About the Kids, All Week Long By Linda Stansberry PHOTOS BY CAROL NILES PHOTOGRAPHY

F

INDING AFFORDABLE ENTERTAINMENT FOR THE WHOLE FAMILY CAN BE A CHALLENGE, BUT THE FORTUNA RODEO HAS YOU COVERED. THE EVENT HAS A LONG TRADITION OF PROVIDING FREE ACTIVITIES for the kids, thanks to the generous sponsorships of Lithia Chrysler Dodge, Bear River Casino and other community businesses. On Tuesday, July 14, all the action is happening at the Redwood Village Shopping Center. There will be activities for a wide age range: wax hands, a free bounce house, free face painting, free horse rides by Korobi Stables, a free candy walk, demonstrations by HealthSPORT and the Cobra and Butterfly martial arts studio, sidewalk chalk and (last but not least) a fireman’s muster! Dress your offspring in their finest duds, because at 7:15 p.m. there will be a Western-themed costume contest. (Event registration is at 6:30 p.m.) If the kids are ready for another round of fun, take them down to Main Street between 6 and 8:30 p.m. on Wednesday, July 15 for street games sponsored by Fortuna Ace Hardware. Activities will include a stick horse Race, a climbing wall, face painting, the egg toss, a bounce house, dummy roping and the ever-popular Tony Johnston Penny Scramble. Hamburgers and hotdogs will be provided by the Fortuna Volunteer Fire Department’s muster team.

The Junior Rodeo kicks off on Thursday, July 17 at 9 a.m., with young competitors from all over the state vying for six All-Around Champion Trophy saddles, 28 trophy buckles and prizes to fifth place awarded to top point earners at the end of the twoday event. The Junior Rodeo has the highest cash paybacks in Northern California. Admission to the Junior Rodeo is $3 for adults and $1 for the kids. Just outside the rodeo arena, the carnival will be getting started at high noon. Ride the Zipper, win a teddy bear or just get a cotton candy and watch the kids scream. The carnival goes on through Sunday, July 20, and all-day wristbands are available for $25. Finally, nobody’s going to want to miss this year’s parade, which starts at noon on Saturday, July 19 from Fortuna’s Main Street. The theme this year is “Ranching, Farming, Rodeos: A Family Tradition.” Let’s hope your family tradition includes getting there early for a good seat, because the sidewalks are traditionally packed with people. The decorated floats will be competing for the $200 dollar prize. Expect music, pageantry, horses, flags and a whole lot of fun! It’s all thanks to the generous sponsorship of Lithia Chrysler Dodge of Eureka. Your little ones should be well and truly worn out by the end of Rodeo Week!

THEY GET YOUNGER EVERY YEAR.

SERIOUS FUN AT THE FIREMAN’S MUSTER.

GETTING DOWN AT THE PENNY SCRAMBLE.

GEARING UP FOR THE STICK HORSE RACE. FORTUNA RODEO 2014

21

friday night events! Quad Barrel Racing freestyle motocross jumper Julian D’usseau Quadiator competition

Page 23 and online Fortunarodeo.com

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22 FORTUNA RODEO 2014

friday night

Bear River Casino Brings on the Quads! By Linda Stansberry PHOTOS BY CAROL NILES PHOTOGRAPHY

QUAD BARREL RACING TRADES HORSEPOWER FOR HORSES.

BATS, BALLOONS, QUADS — SOUNDS LEGIT.

T

HE CRITTERS GET A BREAK ON FRIDAY NIGHT WHEN THE ACTION IS ALL ABOUT REVVING ENGINES, JUMPS, TIGHT TURNS AND A JOUSTING TOURNAMENT featuring mechanized steeds. Find a seat by 7 p.m. for Quad Barrel Racing. If you thought that looping those barrels was tough on a fast horse, try it on a roaring four-wheeler! Points go to the operator with the best time and dexterity. Next up, hometown hero and professional motocross jumper Julian D’Usseau will favor us with a nail-biting performance. D’Usseau loves performing for a local crowd, and he’s sure to have us on our feet as he shows off his daredevil antics. Finally, one of the most popular events, Quadiators, is back, HANG TIME WITH JULIAN D’USSEAU. T H IG N Y thanks to the sponsorship of A ID R F DS N U O Pacific Motorsports. Lore R G O E D AT THE RO ing competition, abounds as to where this ss re d Business calf , G sport originated. Some IN C A R L QUAD BARRE ORS, say it started in a Ferndale QUADIAT corral on a quiet country ACES, R E ID H R E night. Whatever the origin, L E 4-WHE . U A E S S it’s clear that whoever ’U D N JULIA mes or events.) came up with the idea to ga s d (Sorry, no ki ages. l al r tape a balloon to the helmet fo n o si is $6 adm p.m. 5 of someone sitting on the at s p -u gn si 7 p.m., back of a quad and have them try to pop the balloon of an equally-equipped opponent with a Whiffle bat all while their friends drive them around a muddy arena is a genius. Was that too long a sentence? Balloons. Bats. Quads. Fun. Go. The grounds open at 6 p.m. with an admission of $6. Motorsports night is proudly sponsored by Bear River Casino. PHOTO COURTESY OF JULIAN D’USSEAU

QUADIATORS — WE WHO ARE ABOUT TO CRASH, SALUTE YOU

FORTUNA RODEO 2014

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24 FORTUNA RODEO 2014

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Saturday Night

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August 23rd in Fortuna’s Rohner Park

Cowboys on Stage, Cowboys on (and off) Bulls

4

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By Linda Stansberry

B

ANDS, BULLS, AND BREWS RETURNS FOR ITS SECOND YEAR ON SATURDAY NIGHT! IF YOU’RE UNFAMILIAR with this new tradition, pull your cowboy hat down a little tighter. Yes, we said hold onto your hat, because the rodeo committee has lined up an extraordinary evening of entertainment complete with a wide selection of local microbrews. The rodeo grounds will be alive with the sounds of heels hitting the floor, glasses clinking and crowds roaring. First, kicking off at 7 p.m. Saturday, cowboy musicians the Bill Jones Band will be getting your boots scooting to some real old-time country music. The band, which combines the vocal and guitar stylings of former pro team-roper Bill Jones and local musicians Ranch Party, doesn’t “play anything newer than George Strait.” You’ll be able

to do the two-step to covers of classics by George Jones and Merle Haggard, as well as original songs. If you like what you hear, the band just released a CD of original work, titled “Grampas, Heroes and Honkytonks,” in February. It can be purchased online or at the Great Western Clothing Company. Jones, who has been playing music “since the fourth grade,” left a 40-year career in the rodeo to hone his talents as a musician. Does he miss the broncs, the bulls, the dust and the mud? “Yes,” he says, “especially when I get around a rodeo. But I don’t have the drive to go out and practice five to six times a week, which is what you have to do to keep up with those young guns. I’ve been going to CCPRA rodeos since I was 18. I’m 60 now, and I’d rather stay inside on a rainy night and practice my guitar.”

Kick up your heels, but make sure to get a good seat in the grandstands too. The big event — bullriding — starts at 8 p.m. You’re not going to want to miss top cowboys from all over the region competing for the $3,000 cash prize. Only 30 of this sport’s most talented athletes are eligible for their chance at eight seconds of glory. One hand on the rope, one hand in the air, with points for style, consistency and time, this is one of the most dangerous and challenging events of any rodeo. The bulls from West Coast Rodeo Company’s prime bucking stock are sure to give us all a wild ride! Gates for Bands, Bulls and Brews open at 6:30 p.m., with $6 admission for all ages. This event is proudly sponsored by Whitchurch Engineering, Les Schwab Tires and Tom Herman, Attorney at Law. ✪ FORTUNA RODEO 2014

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26 FORTUNA RODEO 2014

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LEFT PAM WITH HER FAMILY FROM LEFT TO RIGHT. GARTH JR. (“TOTE”) CASSACA, PAM, HUSBAND GARTH, DAUGHTER CAROL STONE, DAUGHTER LOIS CASACCA. BELOW LEFT PAM SPORTING HER SIGNATURE HAT IN HUSKY BLUE.

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In Memoriam

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61 years & Going STrong!

By Linda Stansberry

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HIS YEAR’S FORTUNA RODEO IS DEDICATED TO PAM CASACCA, A STEADFAST VOLUNTEER AND BELOVED MEMBER OF OUR COMMUNITY WHO LEFT US IN JANUARY. Born in Vallejo, Calif., on Oct. 8, 1943, Pam moved to Fortuna with her family at the age of 7 and attended Fortuna Elementary and Fortuna High. She went beauty to school in San Francisco before returning to work at Granvall’s Beauty Salon on L Street in Fortuna. She was owner and operator of Granvall’s (which relocated to behind her house) for more than 50 years. “They don’t make ‘em like Pam,” says Rita Chism, Casacca’s friend of four decades. Pam, or “Pammy” to her friends, was a spunky gal. An avid fan of regional sports and a die-hard Fortuna Huskies supporter, she was known for occasionally chasing basketball referees around the court when she ran the shot clock at highschool games. (The school instituted a new set of rules because of her enthusiasm.) Her daughter Carol Stone recalls her mom’s loud cheering during football games as rather embarrassing when she was in school, but the memory still makes her smile. Pam was easily recognizable to her grandchildren when she attended their soccer, baseball or softball games, as she always sported a bright sequined cap her granddaughter Jillian dubbed “The Bedazzler.” “When the sequins wore off she would just sew more on,” says Carol, “And she bled blue — Husky blue.” Pam was married to her husband, Garth, whom she met at a Sheepherder’s Ball in Bear River, for

more than 48 years. The two were active in the Rodeo for many years, always toting their three kids, Carol, Lois and Garth Jr. She volunteered at the concession stand as a member of the Women’s Auxiliary and when her sister, Carol Silberschlag, passed away, Pam assumed her duties organizing volunteers to help with taking tickets and selling refreshments. Pam was generous with her time and her goodwill. She received a Ruby Award from the Eel River Valley’s chapter of Soroptimist International in 2010. It was a well-deserved honor. Besides her contributions to many worthy local causes, she also visited the homes of elderly and ill women to style their hair, something she knew would boost their spirits. Pam was an active member of SCOP (Sheriff’s Citizens on Patrol) and she loved listening to the police scanner. Pam walked out of her salon the day she was diagnosed with mesothelioma in July 2013, never to return. The disease made her tired and weak, but she never lost her sense of humor or faith in family and God. Her friend Rita described the last day of Pam’s life, Jan. 12, 2014, as one “filled with grace.” Pam’s team, the 49ers, had just won a game on TV. Her pastor had stopped by for a visit. The scanner was playing in the background. Surrounded by family and with her faithful dog, Gin, at her side, Pam passed on. The Bedazzler has been retired. As we commence with this year’s Rodeo, it’s worth considering Pam’s generous spirit, her patriotism and love of this community. No one can replace “Pammy,” but we could probably each chase a referee in her honor. ✪

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HE PARENTS OF FREESTYLE MOTOCROSS STAR JULIAN D’USSEAU DIDN’T WANT HIM ANYWHERE NEAR MOTORCYCLES. “They’d really rather that I was into soccer or guitar,” he says, a chuckle coloring his voice. Both his parents were soccer coaches. His mom coached the Humboldt State University team. But his fascination with the sport proved permanent. “I asked for one every birthday and, finally, they bought me a little two-stroke. Really, it was a good motivation for me, the only one they could use. Get good grades, eat your veggies, then you can ride your bike. It worked. They taught me some good values.” By the time D’Usseau was 15, he was making a competitive salary on the motocross scene. When he turned 18 he knew that he was going to do it for the rest of his life. He’s been on the road ever since. D’Usseau has spent the past 10 years competing professionally in motocross, accruing numerous awards and clocking in several international trips along the way. The day we spoke he was just getting ready to leave a show in Temecula, Calif. He admits that the heat of Southern California is refreshing during Humboldt County’s dreary winter months, but when temperatures get up to 100 degrees, he thinks wistfully about returning to the fog in McKinleyville. The Fortuna Rodeo, he says, is a welcome chance for him to perform for a hometown crowd. This will be D’Usseau’s third year showing off his moves at the rodeo, with performances scheduled for Friday night and Saturday afternoon.

“It’s nice to sleep in my own bed instead of at a hotel,” he says, “And it’s cool for my family and friends to be able to come down and see what I do.” The group of family and friends coming to watch his performance will include his daughter, Liliana, who turns 3 on July 16. D’Usseau took an unscheduled leave from performing recently after suffering an accident while filming a commercial for Metal Mulisha. He went over the handlebars of his bike and then the bike crashed into him. He broke three ribs, collapsed a lung and separated his collarbone. He’s back in the saddle now, and says that while the accident was painful, he was grateful to be home for a while to spend time with his daughter, something he doesn’t get to do often enough. He says, despite the many injuries he’s sustained over his career, it’s all worth it to do what he loves. “It’s still fun. When you’re hurt you say you’ll never do it again, but as soon as you start feeling better you forget and want to go right back to it.” Asked if he plans to introduce his daughter to the sport, he responds with an emphatic, “No.” “It might already be too late, though,” he says, “She’s already got the posters and stuff up on her walls. “I feel kind of sorry for my parents now,” he adds. D’Usseau will perform at the Fortuna Rodeo Friday night and Saturday afternoon, thanks to the support of Bear River Casino and Pacific Motorsports. ✪

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Rodeo Events

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ELCOME TO THE 93RD ANNUAL FORTUNA RODEO, THE CENTERPIECE OF THE FRIENDLY CITY’S WEEKLONG SUMMER CELEBRATION! Fortuna is proud to offer the largest rodeo in the region, giving cowboys up and down the state a chance to show off the skills that built the American West. In addition to competing in the individual events, which are described in the following pages, each cowboy’s individual scores are totaled together to make them eligible for three all-around cowboy prizes — the rodeo’s top honors. They are:

All-Around Cowboy

Award given to the cowboy that has won the most money overall, across all events of the rodeo. Sponsor: Precision Intermedia

The Fred Barry Memorial

Silver Buckle award for the Humboldt County Top Hand. Given to the Humboldt County-based cowboy with the highest overall standings in all events of the rodeo. Sponsor: Patrick Barry

Fortuna Rodeo Local All-Around Cowboy

Gary Edgmon Memorial Saddle. Awarded to the top cowboy from Humboldt, Mendocino, Trinity or Del Norte County. Sponsor: American Ag Credit and Sequoia Gas Company continued on next page

RODEO ACTION, CLOCKWISE FROM TOP: GETTING ON THE BULL; CLOWNS TAKE THEIR WORK SERIOUISLY; THE NOT-SO-SERIOUS WILD COW MILKING; A HIGH-SPEED TAKE-DOWN; THE COLORFUL OPENING CEREMONY. PHOTOS BY CAROL NILES PHOTOGRAPHY

FORTUNA RODEO 2014

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32 FORTUNA RODEO 2014

Rodeo Events

continued from previous page

Bull Riding Maybe the most popular event and probably the most dangerous, bull riding is a battle of wits and brute strength between a cowboy and the most dangerous of ranch animals. The cowboy attempts to ride for eight seconds, strapped to a bucking, whirling one-ton bull with only one hand. This is a judged competition: Points are awarded for the cowboy’s form and for the difficulty of the ride. But if the rider is bucked off, or if he touches the bull with his free hand, he is disqualified.

friday night events!

PHOTO BY CAROL NILES PHOTOGRAPHY

Quad Barrel Racing

Trophy Jacket Sponsor: Thirsty Bear Lounge/ Bear River Casino

continued on next page

freestyle motocross jumper Julian D’usseau Quadiator competition

Page 23 and online Fortunarodeo.com

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Rodeo Events

continued from previous page

Bareback Riding Bronc riding comes from the essential cowboy skill of taming (or “breaking”) a horse for use. As in bull riding, a contestant must stay atop the wild animal for eight seconds using only one hand. But the bronc rider has additional considerations — he is also judged on how well he spurs the horse to action with his boots, and he must keep his feet in the stirrups at all times. Bronc riders come out of the chute with their legs over the horse’s shoulders in order to give the animal the initial advantage. Trophy Jacket Sponsor: Humboldt Fence Company

PHOTO BY CAROL NILES PHOTOGRAPHY

PHOTO BY CAROL NILES PHOTOGRAPHY

Saddle Bronc

Like the saddle bronc event in many ways — but more slippery. In the bareback event, the bronc rider goes into action with one hand in a simple rigging and nothing at all between him and the horse except a pair of blue jeans. Once again, the contest is judged on the skill and form of the rider as well as the liveliness of the animal. Contestants must stay on for eight seconds to qualify for a score. Trophy Jacket Sponsor: North Valley Bank

continued on next page

FORTUNA RODEO 2014

35

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Rodeo Events

continued from previous page

Calf Roping

PHOTO BY CAROL NILES PHOTOGRAPHY

Steer wrestling (or “bulldogging”) tests the cowboy’s strength as well as his skill at handling both horse and cattle. In this timed event, the steer leaves the chute at a run, tailed by one horseman (“the hazer”) who keeps the animal running in a straight line. After a head start, the barrier holding back the mounted contestant is tripped, and the steer wrestler races after his quarry. When he catches up, he dismounts his horse at a run and transfers his weight to the steer, which he then wrestles to the ground. Quickest time wins, but as with all timed events the contestant gets a 10-second penalty if he leaves the chute too early. Trophy Jacket Sponsor: Wyckoff’s Plumbing

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Steer Wrestling

Calf roping — also called “tie-down roping” — introduces another element into the mix. Not only must the cowboy rope the animal, as in breakaway roping, he must also bring it to a full stop and immobilize it. After the animal is lassoed, the cowboy dismounts and runs to the calf carrying a small rope in his teeth. He then throws the calf to the ground and binds

three of its legs, after which he signals to the judges and time is called. The event isn’t over, though — if the calf kicks off the rope on its legs within six seconds, the contestant is disqualified. Trophy Jacket Sponsor: St. Joseph Hospital/ Redwood Memorial Hospital continued on next page

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38 FORTUNA RODEO 2014

Rodeo Events

continued from previous page

Team Roping

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The only team event in the rodeo, team roping features two different styles of lasso work. A steer leaves the chute running. After a short head start, two cowboys follow on horseback. The first must rope the animal’s head or horns to stop its forward progress, moving it into a turn. Then the second — the “heeler” — attempts to lasso the animal’s rear legs. A five-second penalty is assessed if he manages to rope only one leg. The clock is stopped when the steer is fully roped and the contestants’ two horses face one another.

PHOTO BY CAROL NILES PHOTOGRAPHY

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This fast-paced event is the purest test of a cowgirl’s lasso skills. As in steer wrestling, a calf leaves the chute at a run and after a head start trips the barrier holding back the cowgirl. The contestant then gives chase and attempts to lasso the calf’s head. She has the rope tied to

her saddle horn with a string and halts her horse. Time is called when the calf, which is still running, breaks the string. Trophy Jacket Sponsor: Les Schwab Tire

PHOTO BY CAROL NILES PHOTOGRAPHY

Barrel Racing

PHOTO BY CAROL NILES PHOTOGRAPHY

Breakaway Roping

The premier women’s event in the rodeo, barrel racing is the ultimate test of speed and agility. Riders attempt to run a cloverleaf pattern around the three barrels in the fastest time possible. The quickness of the clockwise and counterclockwise pivots around the barrels are crucial, as is the final sprint bac k to the starting line. Riders are penalized five seconds if they tip over a barrel. Trophy Jacket Sponsor: Edward Jones – Hec Wood and Scott Wheeler ✪

FORTUNA RODEO 2014

41

The Legendary Fortuna Rodeo Barbecue! Beef 4,000 lbs.

Potato Salad 80 gallons

Rolls 1,800

Beans 80 - 100 gallons

deo Fans o R y ! He

GREAT TIME! A VE A H

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42 FORTUNA RODEO 2014

5k & 10K fun run andwalk!

It’s a Stampede! By Linda Stansberry

S

HUCK YOUR BOOTS AND LACE UP YOUR SNEAKERS ON SUNDAY, JULY 20 FOR THE ANNUAL FORTUNA RODEO 5K RUN/ WALK, WHICH STARTS AT THE CORNER OF 13TH AND MAIN STREETS AT 9 A.M. All community members are invited to participate in this long-standing event presented in partnership with the Six Rivers Running Club. The course is flat out and back through Main Street onto Fortuna Boulevard to finish back at the start point. Proceeds from this event benefit the Six Rivers Running Club’s American Cancer Society Relay for Life team and the Fortuna High School Cross Country Program. The first team to complete the 5K will win the Merchant Team trophy. Teams need at least five registered participants (any combination) and a Fortuna merchant sponsor. Matching shirts are greatly encouraged! Entry forms are available online (www.6rrc.com) or at Fortuna Sport & Cycle or the Arcata Jogg’n Shoppe. A chance at a prize, guaranteed glory, supporting a good cause — do you need more encouragement? Well, consider the fact that the race comes the morning before the big annual barbecue. Better burn off those calories in advance!

2013 FUN RUN RESULTS 10K READY, SET, RUN PHOTOS COURTESY OF SIX RIVERS RUNNING CLUB

THE FUN RUN IS NOW ON

SUND20AAYT! JULY 9 A.M.

5K WOMEN’S WINNER LAURA MCNULTY

For all results and more photos, visit www.6rrc.com.

5K MEN’S WINNER GEOFF MYERS

10K MEN’S WINNER JOHN BERGENSKE

Name John Bergenske Reed Richard Matthew Kidwell Nicolas Huerta Robert Wilson Pedro Olea Ed Cohen Suzie Pearl-Reed Ted Childs Kate Weaver Dean Matheson Chris Hamer Jadon Bruckner Carrie Hurst Eva Backus Portia Matheson

5K TOP 25 RESULTS

10K WOMEN’S WINNER SUZIE PEARL-REED

Place 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 Place 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25

Name Geoff Myers Laura McNulty Ed Coppini Lanore Bergenske Christian Alatorre Andres Alatorre Anna Welch Adrian Matias Adam Wheeiel Robyn Petrusha Cameron Renner Russel Wallen Eve Sotelo Michaela Barros Ian Hart Nicole McCune Karen Kidwell Laura Bringhurst Matt Allen Mary Wells Will Barbee Scott Hagerty Lia Martin Bob Beede Leslie Goff

Age 42 45 32 24 32 24 43 43 42 32 54 57 10 37 33 65

Time 36:51 37:02 37:24 42:02 43:09 45:00 47:45 49:05 50:17 52:59 53:16 53:23 56:34 56:50 56:50 1:02:43

Age 33 46 46 55 17 17 32 14 15 49 35 30 42 15 33 32 28 41 36 58 12 53 34 60 32

Time# 19:22 19:26 20:02 20:57 21:03 21:05 21:06 21:12 21:20 21:22 21:30 21:35 21:39 21:43 21:55 22:25 22:25 22:32 22:46 22:51 23:04 23:06 23:07 23:40 23:43

FORTUNA RODEO 2014

43

Joan Woodcock Insurance Services

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Super 8 - Fortuna 1805 Alamar Way, Fortuna CA 95540 Hwy 101 Exit #687 Kenmar 707-725-2888 fax 707-725-1895 Toll Free Reservations: 1-800-800-8000 www.super8fortuna.com Operated under a franchise agreement with Super 8 Worldwide, Inc.

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707-764-1999 Aqua Dam, Inc. w w w. A q u a D a m . n e t 121 Main St., Ste. A, Scotia (right past the theater)

origins of a localtradition

The History of the Fortuna Rodeo

T

HE FORTUNA RODEO HAD ITS BEGINNINGS WAY BACK IN 1921 WHEN THE CATTLEMEN’S ASSOCIATION OF Humboldt County planned a picnic. It was to be an afternoon and evening affair, with “Rodeo Stunts” after the barbecue and a dance in the evening with the intention of making it the biggest and jolliest picnic of the year! Charles W. Moore of Ferndale was general chairman, with Frank Rolley as superintendent of the barbecue. On the general committee were H. W. McWhorter, W. N. Russ, E. N. Tooby and Fred D. Smith, with volunteer help from others. Ben Snodgrass was director

of judges with William Graham of Bridgeville, Joe Russ of Ferndale and Buff Robinson assisting. The first event had a 25-piece band, a grand ball and a chicken supper. There was a gratifying response with 3,000 people attending. That was the beginning. … A great tradition began in Fortuna — the Redwood Fortuna Rodeo. Humboldt County has been an agricultural center for California, as its first settlers were ranchers. It’s a little wonder that Fortuna lays claim to the oldest and longest running annual rodeo on the North Coast. Because of that, the rodeo has a long-standing history of attracting some of the top livestock continued on pg. 39

PHOTO BY CAROL NILES PHOTOGRAPHY

FORTUNA RODEO 2014

45

MOVIE TIMES.

Kelly’s Barber Shop

O E D 1042 Main RO

Open Tues.-Sat. 606-3175

TRAILERS. REVIEWS. DESKTOP: northcoastjournal.com/MovieTimes MOBILE: m.northcoastjournal.com

WHY WENDT? A: BECAUSE THEY DO IT ALL!

Browse by title, times and theater.

46 FORTUNA RODEO 2014

Commercial Buildings Residential Custom Homes Metal Buildings Additions & Remodels Concrete Work Retaining Walls Foundations Demolition Subdivision Improvements Underground Utilities Septic & Mound Systems Sewer & Water Systems Road Construction French Drains Trenching & Ditching Topsoil Slide Repair Land Clearing Stump Removal Erosion Control Watershed Projects Stream Restoration Trucking Equipment Rentals Drainage Systems

CALL DENNIS AN D THE CREW TODA Y!

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The Most Beautiful Stones in the World

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Gem & Mineral Shop & Museum Local Fossils • Geodes Agates • Crystals Stone Carvings Petrified Wood Thunder Eggs Amethyst

PHOTO BY CAROL NILES PHOTOGRAPHY

Hwy. 101, 4 Mi. S. of Fortuna • 725-2714

Rodeo History continued from pg. 37 and rodeo cowboys on the West Coast. By 1926, the event had turned into a rip-roaring three-day whirlwind of thrills and excitement. Doug Prior of Blocksburg was the chairman, and W. F. Robinson was committeeman in charge of the stock and the grounds. Ready were three carloads of bucking horses and 60 head of wild range cattle, secured by E. B. Lytle and Charles Moore. Crowds came, enjoyed the Maverick ball and the Sombrero ball on both Saturday and Sunday evenings. In 1930 there were more changes — now came riders from Humboldt, Del Norte, Trinity and Mendocino, instead of professional riders. Putting on the show were G. E. Peterson, Charles Wescott, Art Chandler, George Graves, Cecil Evers,

Paul Friedenbach, Jack Benson, Louis Gist, H. W. McWhorter, Fred Krieg, Frank Brelle, Paul Mudgett, L. L. Bryan, L. S. East, P. A. Hugo and others. One year the rodeo went “long hair,” when Frederick Jagel of the Metropolitan Grand Opera Company sang every afternoon. By 1939, the rodeo had simmered down to a twoday event, but packed with just as much dynamite as the longer celebrations had been because the citizens continued to make every day preceding it a build up for the real thing. About 10,000 people attended the show in 1939 and though the new grandstand was not yet completed, the show was bigger and better than ever. In 1941 the rodeo joined the National Rodeo Association of America and at the time became known as one of the best

and biggest rodeos in Northern California. The blight of the war fell that year, and with it fell the Fortuna Rodeo, for the next five years. But in 1946 it rose again to newer and greater proportions. Bill Clark rode in the 1946 rodeo at the age of 80. In 1948 Stella James of Willits was chosen as the Rodeo Queen, with Pat Barnwell of Bridgeville and Naomi Pries of Ferndale as her attendants. The 1948 rodeo events grew to include a parade downtown, penny scramble, street dancing and vigilantes jailing local men who chose not to grow a beard for the event. Since its beginning, new faces and new hands guide the destiny of the Fortuna Rodeo while keeping alive the old traditions. That tradition continues today in Fortuna, every third weekend in July. ✪

Art & Old Things Antiques & Collectables 1026 Main St., Fortuna (707) 725-3003 Store Hours: Mon - Sat 11-5

Antique Depot 1122 Main St. Fortuna (707) 725-5503 Jason Preyer Owner

WELCOME RODEO FANS!

GRUNDMAN’S INC. 1937

SINCE

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75 WILWOOD AVE., RIO DELL, CA•764-5744 FORTUNA RODEO 2014

47

HUMBOLDT COUNTY’S FIRST FOUR-SEASONS VISITOR GUIDE! Humboldt Insider does more than give visitors a primer on the county, it gives them the real scoop on how to eat, drink, play and shop like the locals do. The in-depth four-seasons calendar makes sure they won’t miss a beat. Seasonal stories let them in on what life is really like behind the Redwood Curtain, and customized guides for parents, adventurers and foodies help them plan the perfect trip, an extra day, or the next visit.

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48 FORTUNA RODEO 2014

Smalltown heroes

Keeping the Dream Alive

YVONNE

SANDY

The Fortuna Rodeo is only as special as the people that have worked tirelessly each and every year to ensure that it continues to be a binding force for the Eel River Valley community. As such, a tradition of honoring those who came before as well as those who carry on the work permeate the annual proceedings. Learn about some of the people who made and continue to add to the legacy.

JESSICA

ELVA

RHONDA

Gary Edgmon Memorial Saddle

The Gary Edgmon Memorial Saddle is awarded to the top local all-around cowboy. Competitors must reside in Humboldt, Del Norte, Trinity or Mendocino counties to qualify for this award. Gary was the owner of Ferndale Meat Co. and a member of the Fortuna Rodeo Board for many years. He was in charge of the rodeo’s deep pit barbeque while on the board and he served up a great meal. Edgmon passed away in 1998 and a memorial saddle has been given in his name ever since. Gary was a lifetime Fortuna resident known for his lighthearted humor and a giving personality. American AgCredit and Sequoia Gas Co. are proud to sponsor this award.

710 Main Street, Fortuna, CA 95540 707-725-1094

THE 2013 GARY EDGMON MEMORIAL SADDLE WAS AWARDED TO CODY JONES OF KELSEYVILLE. PHOTO BY CAROL NILES PHOTOGRAPHY

Fred Barry Memorial Buckle

The Fred Barry Memorial Buckle is awarded yearly to the Humboldt County Top Hand named after one of the larger figures in Fortuna Rodeo lore. Fred was a local cowboy/rancher, born and raised in Humboldt County. He won the All Around Cowboy award that would later bear his name at the 1941 Fortuna Rodeo. He would later go on to have a successful rodeo career on the national circuit, competing in many of the big rodeos, including the Cheyenne Frontier Days, Pendelton Roundup and the Calgary Stampede to name a few. After retiring from rodeo, Fred ran a successful cattle ranching operation in Loleta and continued to be a big supporter of the Fortuna Rodeo. The Fred Barry Memorial Buckle carries on his spirit.

Tom McWhorter Memorial All-Around Buckle

This buckle is presented to the Fortuna Rodeo’s All-Around Cowboy. Precision Intermedia proudly sponsors this award. Rodeo has always been a McWhorter Family tradition. For 54 years, Tom McWhorter served on the Fortuna Rodeo Board, enjoying the sport and camaraderie that are part of the cowboy way of life. From 2005 until 2012, Tom’s family granted the Tom McWhorter Rodeo Scholarship to high school rodeo participants from District Two of the California High School Rodeo Association. Tom grew up on a ranch in Yager Creek and always enjoyed going to the high school rodeos, watching the young people develop their skills and grow into world-class athletes. “District Two has had a number of state and college champions who started in the local high school rodeo circuit,” stated McWhorter’s son Ted, who continues the family’s rodeo tradition working for West Coast Rodeo Co. “We have an excellent reputation for outstanding competitors from our district.” ✪

Krista Freeman | kfreeman@gpins.com

KELLY O’DAY OF FORTUNA RECEIVED THE 2013 FRED BARRY MEMORIAL BUCKLE FOR HUMBOLDT COUNTY “TOP HAND.”

RODEO: As American as the red, white & blue!

PHOTO BY CAROL NILES PHOTOGRAPHY

BILLY HOLLAND OF LIVE OAK RECEIVED THE 2013 TOM MCWHORTER MEMORIAL BUCKLE FOR ALL-AROUND COWBOY. PHOTO BY CAROL NILES PHOTOGRAPHY

Eureka Fortuna McKinleyville Del Norte

w w w. H u m b o l d t t i t l e . c o m

FORTUNA RODEO 2014

49

Welcome to Fortuna, Rodeo Fans!

         

Located in a small town, serving cowboys in a big way! Meat Beer/Ice Propane Tanks Soil

friday night events!

Quadiator competition

Page 23 and online Fortunarodeo.com

50 FORTUNA RODEO 2014

          1665 Main Street Fortuna, CA Monday-Saturday: 6:15am - 5:30pm Sunday: 7:15am - 5:00pm

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BB

Quad Barrel Racing

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Eel River valley lodging,dining & attractions

Eel River Valley Guide

Area code (707) unless otherwise noted

Services

NATIONAL 9 MOTEL 819 Main Street, Fortuna .................. 725-5136

FORTUNA LIBRARY 753 14th St., Fortuna ..........................725-3460

RIVERWALK RV PARK & CAMPGROUND 2189 Riverwalk Dr., Fortuna .....................................725-3359, (800) 705-5359

FERNDALE LIBRARY 807 Main St., Ferndale ......................786-9559 REDWOOD MEMORIAL HOSPITAL 3300 Renner Dr., Fortuna ...................725-3361 POLICE & FIRE, FORTUNA .................... 725-7550 HUMBOLDT COUNTY CONVENTION AND VISITORS BUREAU, www.redwoods.info ................................... 443-5097, (800) 346-3482 FERNDALE ART AND CULTURAL CENTER, 580 MAIN ST., FERNDALE ............... 786-9634 FORTUNA CHAMBER OF COMMERCE, www.fortunachamber.com, www.discovertheredwoods.com, 735 14th St., Ferndale ....................................(800) 426-8166, 725-3959 RIO DELL/SCOTIA CHAMBER OF COMMERCE riodellscotiachamber.org 715B Wildwood Ave., Rio Dell ........ 764-3436

SIX RIVERS MOTEL 531 S. Fortuna Blvd., Fortuna ......................................................................725-1181 SUPER 8 MOTEL 1805 Alamar Way, Fortuna .................................725-2888, (800) 800-8000 TRAVEL INN MOTEL 275 12th St., Fortuna ..........................725-6993

Dining, Wineries and Breweries

For a complete directory of all Humboldt County restaurants, wineries and breweries, pick up a free copy of the North Coast Journal’s Menu of Menus or visit www.northcoastjournal.com FERNBRIDGE/FERNDALE

Lodging BEAR RIVER CASINO & HOTEL www.bearrivercasino.com 11 Bear Paws Way, Loleta ..................733-9644 BEST WESTERN COUNTRY INN 2025 Riverwalk Drive, Fortuna ..................................... 725-6822, (800) 679-7511 COMFORT INN AND SUITES 1583 Riverwalk Drive, Fortuna ........725-7025, (800) 228-5150 FORTUNA TRAVEL INN 275 12th Street, Fortuna, CA .......... 725-6993

EEL RIVER BOTTOM LAND PHOTO BY BOB DORAN

HOLIDAY INN EXPRESS 1859 Alamar Way, Fortuna ................................... 725-5500, (888) 465-4329 HUMBOLDT GABLES MOTEL 40 West Davis Street, Rio Dell, CA ................. 764-5609 THE REDWOOD FORTUNA RIVERWALK HOTEL 1859 Alamar Way, Fortuna, CA ..... 725-5500, (800) 483-9446 REDWOOD SUITES 332 Ocean Avenue, Ferndale, CA 786-5000 THE SCOTIA INN 100 Main Street, Scotia, CA ........... 764-5338

CURLEY’S FULL CIRCLE 460 Main St., Ferndale. American dining with steaks, seafood, sandwiches and salads. Mon.-Tue., Fri.-Sun. 11:30am-9pm. $-$$$. ... 786-9696 FERNDALE MEAT COMPANY 376 Main St., Ferndale. Meat market and sandwiches. Mon.-Sat. L. $. ......................................................................... 786-4501 FERNDALE PIE COMPANY 543 Main St., Ferndale. Baked goods, ice cream and coffee drinks. Mon.Sat. 7am-7pm. V. $-$$$ ................................786-4444 FERNDALE PIZZA COMPANY 607 Main St., Ferndale. Italian family restaurant serving pizza, pasta and sandwiches. Tue.-Sun. L, D. $. .................... 786-4345 FROG ALLEY CELLARS 1436 Ambrosini Lane., Ferndale. Winemaker. ......................................................786-4353 HOTEL IVANHOE 315 Main St., Ferndale. American dining with steaks, seafood, Italian entrees and a full bar. www.ivanhoe-hotel.com. Wed.-Sun. 5-9pm. D. $$$................................................. 786-9000 HUMBOLDT SWEETS CHOCOLATES & COFFEE 614 Main St., Ferndale. Homemade lunch specials daily. Mon.-Sun. B, L. $$.............................. 786-4683 LOST COAST CAFÉ & BAKERY 468 Main St., Ferndale. Vegetarian and vegan dining, bakery and coffee drinks. Daily. V, B, L. $-$$. ............................ 786-5330 NO BRAND BURGER STAND 1400 Main St., Ferndale. Burgers, sandwiches and shakes. Mon.-Sat. L, D. $. ......................................................................... 786-9474 continued on next page

B,L,D,V Breakfast, Lunch, Dinner, Vegetarian • Average Entrée: $ under $8, $$ $8-$13, $$$ $14-21 , $$$$ $21 and up • Area Code (707) unless noted

FORTUNA RODEO 2014

51

Get more info about kids’ events:

Page 21 and online Fortunarodeo.com

WE BRING THE VIEW BACK TO YOU

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53 YEARS OF KICKIN’ IT UP IN THE REDWOODS

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THE 2014

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RESTAURANTS

A-Z 400+ Locations

52 FORTUNA RODEO 2014

Eel River Valley Guide

continued from previous page

LOLETA BEAR RIVER EXPRESS, BEAR RIVER CASINO 11 Bear Paws Way, Loleta. Deli sandwiches, subs and light fare. www.bearrivercasino.comeurekacasino-hotel-dining/bear-river-express. Daily. V, B, L, D. ........................................................... 733-9644 RIVER’S EDGE, BEAR RIVER CASINO 11 Bear Paws Way, Loleta. American dining with views of the Eel River Valley. www.bearrivercasino.com. Daily. Breakfast 7-11am, Lunch 11am-5pm, Dinner Sun.-Thu. 5-9pm, Fri. & Sat. 5-10pm. Sun. Brunch 9am-2pm. V, Local ingredients, B, L, D. $$. .................................... 733-9644 THIRSTY BEAR LOUNGE, BEAR RIVER CASINO 11 Bear Paws Way, Loleta. Full-service bar with food and live entertainment. www.bearrivercasino.com. Daily. B, L, D. $$. ............................................. 733-9644 RIO DELL/SCOTIA CC MARKET & DELI 1328 Eeloa Ave., Rio Dell. Complete deli and catering. www.fortunachamber. comcc-market-deli. Daily. $-$$$............... 764-3073

THE EEL RIVER VALLEY PHOTO BY FLICKR USER HUMBOLDTHEAD

POPPA JOE’S 409 Main St., Ferndale. American country breakfast and brunch. www.facebook.com/ PoppaJoes. Mon.-Sun. B, L. $. .................... 786-4180 VALLEY GROCERY 339 Main St., Ferndale. Deli sandwiches, homemade foods. Mon.-Sun. L. $. ......................................................................... 786-9515 VI RESTAURANT (Victorian Inn) 400 Ocean Ave., Ferndale. New American dining with steak, seafood and a full bar. www.victorianvillageinn.com. Daily. B, L, D. $$$....................................................... 786-4950 FORTUNA BOB’S FOOTLONGS 505 12th St., Fortuna. Burgers, dogs, fries and shakes since 1949. Mon.-Sat. L, D. $. ......................................................................... 725-2016 BURGER KING, FORTUNA 925 South Fortuna Blvd., Fortuna. Fast food. www.bk.com. Daily. B, L, D. $. .......................................................................... 725-1706 CLENDENEN’S CIDER WORKS 96 South 12th St., Fortuna. Apple orchard and cider press with baked goods. Open mid-August through January: Mon.-Sat. 9am-5:30pm, Sun. 10am-5pm. V, Local ingredients. $. EEL RIVER BREWING CO. 1777 Alamar Way, Fortuna. American pub dining and brewery. www.eelriverbrewing.com. Daily, 11am-11pm. Local ingredients, L, D. $$. ...............................................725-BREW (2739) HOPPY’S FROYO 1151 Main St., Fortuna. Self-serve frozen yogurt and ice cream shop. Mon.-Thu. noon8pm, Fri. & Sat. noon-9pm. $..................... 682-6187 HOT BREW 904 S Fortuna Blvd., Fortuna. American breakfast, sandwiches and salads. Mon.-Fri. 6am3pm, Sat. & Sun. 7am-3pm. B, L. $. ............ 725-2361 HUNAN VILLAGE FORTUNA 1468 Main St., Fortuna. Chinese dining and take-out. Daily. L, D. $$. ....................................................................... 725-3459 JITTER BEAN COFFEE COMPANY, FORTUNA 466 North Fortuna Blvd., Fortuna. Drive-thru coffee, espresso drinks, pastries and fruit drinks. www. jitterbeancoffee.com. Daily. $................... 725-4594

KOME RESTAURANT 679 S. Fortuna Blvd., Fortuna. Sushi, Japanese dining and take-out. www.komefortuna.com. Mon.-Thu. 11:30am-9:30pm, Fri. 11:30am-10pm, Sat. noon-10pm, Sun. noon-9:30pm. $-$$$$............................................................... 725-8899 L’S KITCHEN 1260 Main St., Fortuna. Country-style American family dining. www.facebook.com/LauronsKitchen. Mon.-Tue. 6:30am-2:30pm, Wed.-Sun. 6:30am-9pm. B, L, D. $$. .............................. 726-7779 LA COSTA MEXICAN RESTAURANT 664 S. Fortuna Blvd., Fortuna. Traditional Mexican and seafood dining. Daily. L, D. $. ...................................... 725-9416 LAS CAZUELAS RESTAURANT & CANTINA 435 North Fortuna Blvd., Fortuna. Traditional Mexican dining and full bar. Mon.-Sat. L, D. $. .................... 725-2431 LITTLE L’S KITCHEN 2865 School St., Fortuna. American dining with soups, salads, burgers and sandwiches. Tue.-Sun. 6:30am-2:30pm. $$. ....................................................................... 726-7885 LONGBOARD SUBS 1095 S Fortuna Boulevard. Fortuna. Made-to-order sandwiches, salads and frozen yogurt. Mon.-Fri. 10am-6pm, Sat. 11am-4pm. $-$$ 725-5471 MCDONALD’S FORTUNA 761 South Fortuna Blvd., Fortuna. Fast food. www.mcdonalds.com. Daily. B, L, D. $................................................................. 725-9530 PAPA MURPHY’S TAKE ‘N’ BAKE PIZZA, FORTUNA 709 S. Fortuna Blvd., Fortuna. Take-and-bake pizza and desserts. www.papamurphys.com. Sun.-Thu. 11am-9pm, Fri. & Sat. 11am-9:30pm. L, D. $$. ........................................................................ 725-9391 PEPPER’S 719 S. Fortuna Blvd., Fortuna. American family dining. Daily 6am-10pm. B, L, D. $$. ...................................................................... 725-5580 RAY’S FOOD PLACE, FORTUNA 2009 Main St., Fortuna. Grocery with deli, bakery and prepared foods. www.gorays.com. Daily. B, L, D................... 725-3835 REDWOOD CAFÉ 1206 Main St., Fortuna. American family dining. Daily. B, L. $. ........................ 725-3998

ROUND TABLE PIZZA, FORTUNA 759 South Fortuna Blvd., Fortuna. Pizza, salad bar and beer. www.roundtablepizza.com. Daily. L, D. $$. .................. 725-4459 SAFEWAY, FORTUNA 701 South Fortuna Blvd., Fortuna. Supermarket with sandwiches, soups and hot and cold prepared foods. www.safeway.com. Daily. B, L, D. $. ..................................................................... 725-5104 SHOTZ COFFEE AND DRIVE THRU 1665 Main St., Fortuna. Espresso drinks, smoothies and baked goods. Mon.-Sat. 6:15am-5:30pm, Sun. 7:15am-5:00pm. B, L. $. ........................................................................ 725-8000

DJ’S BURGER BAR 509 Wildwood Ave., Rio Dell. Made-to-order burgers. Mon.-Sat. B, L, D. $. ......................................................................... 764-2924 GALLAGHER’S IRISH PUB, SCOTIA INN 100 Main St., Scotia. Pub fare and Irish specialties with a full bar and live music www.thescotiainn.compub. Tue.-Sat. L, D. $$. ............................................................. 764-5338 HOBY’S MARKET AND DELI 111 Main St., Scotia. Famous sandwiches, salads, soups. Daily. B, L, D. $. . 764-3623

SPRINGVILLE STEAK 320 Main St., Fortuna. American dining with steaks, seafood and full bar. Thu.-Sun. 5-9pm. $$$. ......................................................725-3700

MONUMENT MOUNTAIN VINEYARDS 2330 Monument Road, Rio Dell. Call for Winery and vineyard tours. www.facebook.com/MonumentMountainVineyards. Call for information. ................................................................................764-375

STARBUCK’S FORTUNA 1095 S Fortuna Boulevard. Fortuna. Coffee and espresso drinks, baked goods and sandwiches. Daily. $-$$. ......................726-7870

PIZZA FACTORY, RIO DELL 185 Wildwood Ave., Rio Dell. Pizza, pasta, salad bar and sandwiches. riodell. pizzafactory.com. Daily. L, D. $-$$. .......... 764-2233

SUBWAY, FORTUNA 741 South Fortuna Blvd., Fortuna. Made-to-order sandwich chain. www.subway.com. Daily. B, L, D. $. ................................................ 725-6218

SUBWAY 127 Wildwood Ave., Rio Dell. Made-to-order sandwich chain. V, B, L, D. $-$$.

SUSHI BOAT BUFFET 751 S. Fortuna Blvd., Fortuna. Chinese buffet and all-you-can-eat sushi on floating boats. sushiboatbuffet.webs.com. Mon.-Fri. 11am-9pm, Sat.-Sun. 11:30am-9pm. L, D. $$. ...................................................................... 725-9988

Must-See Eel River Valley Attractions

TACO LOCO 955 Main St., Fortuna. Traditional Mexican dining. www.tacolocofortuna.com. Mon.-Fri. 10am-9pm, Sat. 10am-8pm, Sun. 11am-8pm. W, L, D. $. ......................................................................... 725-5546 TIMEOUT SPORTS PUB 1095 S Fortuna Blvd., Fortuna. Full bar with flat-screens and American pub fare. $-$$ ..................................................................... 725-9100 TOM’S SOURDOUGH PIZZA VILLA 101 12th St., Fortuna. Pizza delivery available. L, D. $-$$$. .............. 725-1123 WESTSIDE PIZZA 432 S Fortuna Blvd., Fortuna; 600 F St., Arcata. Pizza, pastas and salads. Take-out and delivery available. Daily. L, D. $-$$. ......... 725-9990

FORTUNA “The Friendly City” is an all-American town with a nostalgic Main Street, local events and old time hospitality. Attractions include antique shops, the Fortuna Depot Museum, Rohner Park and rodeo grounds, Riverlodge Conference Center with a heather garden and the Eel River trail. FORTUNA FARMERS MARKET. Every Tuesday from mid-May through October you’ll find the weekly local market in downtown Fortuna at 10th and Main streets. Farmers Market brings the bounties of local farms and nurseries to the tables of the Eel River Valley. All the produce continued on next page

B,L,D,V Breakfast, Lunch, Dinner, Vegetarian • Average Entrée: $ under $8, $$ $8-$13, $$$ $14-21 , $$$$ $21 and up • Area Code (707) unless noted FORTUNA RODEO 2014

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Eel River Valley Guide

continued from previous page

and plants at the Fortuna market are locally grown and nearly all are organically produced. FERNDALE From Fortuna: U.S. 101 north to Ferndale exit; approximately eight miles west on State Route 211. “The Victorian Village” is a short drive west from Fortuna. Attractions include Victorian architecture, unique shops on Main Street, the Ferndale Museum, Kinetic Sculpture Museum, Ferndale Cemetery, Fern Cottage and the Humboldt County Fairgrounds. The entire town has been designated a historic landmark. CENTERVILLE BEACH West of Ferndale. U.S. 101 to Ferndale/Fernbridge exit to Ferndale, turn right at Shaw Ave, then left to Centerville Road (about three miles). This quiet beach is flanked by spectacular cliffs of gray sandstone carved into unique formations by the ocean, enjoyed by a variety of birds and sea life. FERNDALE WALKING TOUR Take a self-guided walking tour of this historic and architecturally authentic Victorian Village. Beautifully restored homes and buildings have

made Ferndale a popular destination spot for those travelling the North Coast. Maps for the walking tour are available in most of the shops in Ferndale. FRIDAY’S MAKE-SHIFT COFFEE LOUNGE Stop by Mind’s Eye Manufactory at 393 Main St. every Friday from 6 to 10 p.m. to sit a spell, dream, scheme, invent, inspire, get inspired, collaborate, visit, read, relax, share and connect. LOLETA & VICINITY About 10 miles north of Fortuna, Loleta exit off U.S. 101. BEAR RIVER CASINO U.S. 101 to Ferndale exit. 11 Bear Paw Way, Loleta, (800) 761-2327 On the breathtaking coast of Northern California. Open seven days a week. More than 300 slot machines, the Grizzly Bear Den poker room, nine table games, restaurant, sports bar. CANNIBAL ISLAND BEACH/HOOKTON BEACH From Fortuna: about 20 miles northwest via Loleta. Two popular beaches in Loleta are Cannibal and Hookton. Cannibal Island Beach is a good launching

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spot for kayakers where the Eel River forms an estuary and the water is mellow and flat. A popular fishing spot is the public pier on the South Jetty at the end of Hookton Beach. The jetty is a good spot to catch kelp bass, snapper, ling cod and perch. LOLETA CHEESE COMPANY From Fortuna: about 10 miles north off U.S. 101 in Loleta, 733-1871 Family owned and operated. Visitors welcome Monday through Friday, 9 a.m. to 5 p.m. and Saturday, 10 a.m. to 4 p.m. Large viewing windows and tasting room. RIO DELL & SCOTIA Located on U.S. 101, about five miles south of Fortuna. Scotia was an original “company town” built around the redwood sawmills. Across the Eel River is Rio Dell. Be sure to visit the Scotia Inn, Scotia Museum and Scotia Freshwater Aquarium. SURROUNDING REGION AVENUE OF THE GIANTS (S.R. 254) From Fortuna: about 12 miles south off U.S. 101. As you drive along this two-lane, 31-mile

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scenic highway lined by giant redwoods. Look for turnouts and foot paths that take you from the Avenue to secluded beaches and swimming holes on the Eel River. CARLOTTA From Fortuna: about six miles east off S.R. 36 Just east of Fortuna on S.R. 36, in Carlotta at the 6.3 mile marker, is a popular swimming hole. Park at the turnout and walk down to the river. RICHARDSON GROVE STATE PARK From Fortuna: about 52 miles south on U.S. 101, Garberville, 247-3318 Richardson Grove State Park is where you first encounter significant old growth redwood forest when coming north. The ninth tallest coast redwood, a fallen tree ring study conducted in 1933, and a walk-through tree are immediately available. 1,000-acre day-use park with picnic areas, swimming, fishing, nature trails, a visitor center, summer campfire programs, food concession and camping. VAN DUZEN COUNTY PARK From Fortuna: about 12 miles east on S.R. 36 Old-growth redwoods, two drive-in campgrounds, picnic sites and group camping. Swimmers Delight offers year-round facilities. ✪

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