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NAEYC 2014 Annual Conference & Expo Exhibitor Prospectus

An invitation to exhibit and advertise! NAEYC Annual Conference & Expo Dallas, Texas November 5–8, 2014

\ www.naeyc.org/conference/

NAEYC brings the buyers from colleges, elementary schools, and Head Start and child care programs to

YOU at the Annual Conference & Expo!

n Direct mailings: Save-the-date

postcards, brochures, and e-blasts to members, previous Conference attendees, NAEYC Online Store customers, members of “sister” education associations, and other teachers, administrators, faculty, and trainers

n Specialized communications

about the Conference to targeted groups, including NAEYC Affiliate leaders and NAEYC-accredited centers

n Year-round marketing efforts to

a targeted audience, including 70,000 NAEYC members and more than 100,000 other early childhood educators

n Social media outreach through

Facebook, Twitter, YouTube, Pinterest, and Flickr

n Publicizing by NAEYC’s 300

Affiliates—including links to the NAEYC Conference website on Affiliate webpages

n An interactive Conference

website with online registration, downloadable preliminary and final programs, and an itinerary planner

n E-newsletters sent monthly to

58,000 NAEYC members with Conference updates and links to registration, Exhibit Hall promotion, and housing and travel information!

n Over 34,000 page views on the

Conference website in 2013!

TOP

5

age groups/population our attendees reach the most

34%

Preschool/pre-K

19%

Infant/toddler

12%

Kindergarten

What do previous Annual Conference exhibitors say about their experience?

80

%

rated the quality of the attendees as excellent or good!

90

%

plan to exhibit or are considering exhibiting at the 2014 Annual Conference in Dallas!

8%

Families

7%

Primary/school-age

The NAEYC Annual Conference is the perfect venue for connecting and re-connecting with the key decision makers in the world of early childhood. Having everyone around the country gathered in one location makes NAEYC a vibrant and exciting place to help educators meet their goals.” Kevin Carnes, President, Lakeshore Learning Materials

Access to early childhood program buying power Meet face-to-face with your market’s customers—and potential customers! Over

Over

86%

70%

of attendees are experienced early childhood professionals with 11+ years in the field.

46%

of these attendees have more than 20 years of experience.  

27%

of these attendees have 11–20 years of experience.  

The NAEYC Conference attendees represent the early childhood field and are a perfect audience for anyone who wants to focus on the early childhood field.” Dr. Shulamit Ritblatt, Founder, delibrainy LLC

hold a bachelor’s, master’s, doctoral, or other professional degree. 

45%

30%

11%

of attendees hold a master’s degree.

of attendees hold a bachelor’s degree.

of attendees hold a doctoral or other professional degree.

The 2013 Annual Conference resulted in the largest number of leads for any show, in any industry, that our company had ever exhibited at in 25 years.  It gave us unprecedented access to the educators, regulators, administrators, and industry professionals who we knew would greatly assist us with our entrance into this new industry.” Chad Miller, Happy Child Products, American National Manufacturing, Inc.

2013 Annual Conference total attendees

3

TOP

ATTENDEES

BY POSITION 38% Teacher

10,908 Showcase your products and services The NAEYC Annual Conference & Expo is THE opportunity to meet the administrators who purchase your products and services—and the teachers who use them. You’ll also reach the faculty, trainers, licensors, advocates, and others who influence purchasing decisions for early childhood programs.

18%

Center director/ school administrator

8%

College educator/trainer

Become an exhibitor and advertiser at NAEYC’s 2014 Annual Conference & Expo.

The National Association for the Education of Young Children (NAEYC) works to ensure that all young children, from birth through age 8, experience excellence in early childhood education.

Join us in Dallas—November 5–8, 2014! The NAEYC Annual Conference & Expo offers the opportunity to network, learn, and share best practices in creating a playful learning environment in the areas of early math, science, literacy, social and emotional development, and cognitive development. The event allows like-minded individuals to come together and raise awareness regarding young children’s learning needs.” Stephan Turnipseed, President Emeritus and Executive Director, Strategic Partnerships, LEGO Education

Showcase your products and services at the NAEYC Annual Conference & Expo! NAEYC offers the best opportunities for reaching leaders in the early childhood field. Meet these leaders at your booth in the Exhibit Hall. Advertise in the Conference Final Program. And be sure to check out advertising opportunities in Young Children, Teaching Young Children, NAEYC For Families, and on the NAEYC website!

% 90

of Annual Conference survey respondents said they use the Exhibit Hall to “see and explore new resources, meet the exhibitors, and purchase and place orders.”

National Association for the Education of Young Children 1313 L Street NW, Suite 500 Washington, DC 20005-4101

To reserve a booth, please contact The Carambola Tradeshow Group 321-255-9341 Owen@carambolagroup.com Holly@carambolagroup.com www.carambolagroup.com

www.naeyc.org/conference/

To advertise in the Conference Final Program and NAEYC’s print and online publications, contact Marlon Deang 800-424-2460, ext. 8832 mdeang@naeyc.org


NAEYC 2014 Annual Conference & Expo Exhibitor Prospectus