2012-2013 MWCC College Catalog & Student Handbook

Page 162

Video/Film Concentration (BCTV)—continued

Program Competencies for BCTV Upon graduation from this program, students shall have demonstrated the ability to: Analyze and describe the component sectors, interrelationships, technology, and the legal and business practices of the current electronic media and communications industries, and apply this understanding to projections for future developments and opportunities. Explain, analyze, and evaluate the media’s power and role in and on today’s society, and the legal and ethical issues that confront communications professionals. Set up and operate video, audio, and photography equipment and explain signal flow and the working interrelationships of the technical components. Practice oral and written presentation skills unique to the electronic communications industry. Specify and design media solutions to fulfill identified communications objectives. Work individually and as part of a production team in developing communications projects from initial conception to final completion, while meeting industrystandardized guidelines. Employ media aesthetics to maximize communications effectiveness and create audience interest. Analyze career opportunities and individual strengths, apply effective job search and acquisition skills, and promote their professional skills and services in today’s marketplace.

Technical Standards for BCTV Students entering this program must be able to demonstrate the ability to: 1. Comprehend textbook material at the 11th grade level. 2. Communicate and assimilate information either in spoken, printed, signed, or computer voice format. 3. Gather, analyze, and draw conclusions from data. 4. Distinguish the movement of needles on meters, the component parts on electronic boards, and visual images through a camera lens. 5. Differentiate content, tones, frequencies, and words in sound recordings. 6. Work as a member of a production team. 7. Function as production manager, including decision making and scheduling. 8. Use appropriately tools/machines/equipment traditionally associated with audio video and photography courses such as cameras and camera supports, audio consoles, lighting equipment and digital editing stations (with or without accommodations).

In addition, students concentrating in Video/Film shall have proven: An understanding and critical appreciation of the history, theory, and technique common to effective film and video production. Mastery of advanced camera, lighting, editing and directing skills, and digital postproduction workflows. The ability to integrate strong technical expertise, knowledge of communication theory, and creative storytelling technique to produce visually compelling production.

160 MWCC 2012-2013 College Catalog & Student Handbook


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