Perfect
silhouette Commit to the monogamy of minimalism with stripes, blocks and motifs in classic palette...
Cool Shawls to keep you Warm Think bold & show your style
Fall-Winter ‘14 The
VEffect elvet
175
+
ways to keep you warm this
winter
Linen
Mantra
fall’s
Everything you need to know about the Fashion Game
beautiful new mood The Trends, the colours and the prints to wear now
Silk wool
Confident tones, exquisite embroideries, flawless impression
silk Velvet embroidered collection
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The new line Single embroidered shirt collection
Winter collection ‘14
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embroidered collection
ontent
Winter
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collection 2014
12 14 30 48
Editor Letter
spectacular fall fashion
Spoilt for choice
The most exquisite collection is all set to create its empire.
The shearling innocence
Let GulAhmed set your attire for your evenings and special occasion this winter.
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Fabulous winter
This season’s coolness is the new chic.
60
Classic designs, timeless twist
82
Feel beautiful
We bring the same charm to match your good taste.
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212
The travel spirit
106
Cold comfort
Take some time out for yourself and route escape from chaos.
The new wool is the triumph.
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134
Theatrical hues
Add some drama to your routine and stay gorgeous.
148 158 170 180 198
Folklore fantasy
212
A fine line
258
Digital folk
266
Perfection personified
282
Mix and max
294
Tangled in
300
The bright side of black
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32
104
The eternal trends Simply divine Cherished possession Chicest of f-all
Long boots, chic bottoms and embroidered coats…
Silk Karandi
Dazzle yourself to the most exclusive digital prints. The elegant line spells femininity and class. Be yourself and make your own style with the prints. Live your fantasy and be the princess. Enjoy the most loveable contrast with all new prints.
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Cheering timelessness
Built to last
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330
Brightness to the max
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Fabulous and fashionable
348 356
Autumn Temptations
364 370 378 379
Belle Fleur
380
The Fashion Show Runway Love
382 384
Store Locator
Strut in style… your attire says it all.
Timeless Treasures
Fabricating the future
Print Matters
Chic and edgy
History is our treasure; bask in its magnificence with delicate embroideries.
Embroidered Single Print
308
The warm shawls will be the coolest trend this season.
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224 232
pages of
240 248
Indulge in the mesmerizing charm of everything new and fabulous.
A fine blend
The colour of fashion is all set to dazzle you.
Full spectrum My Moodboard Trend Report
Upcoming Stores
Designs, Patterns and brand names are exclusive property of GulAhmed Textile Mills Limited under the copyright act, and no attempt shall be made to counterfeit these designs, patterns and brand names.
Silk Velvet Collection
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Editor’s Letter
Winter brings delight, serenity, cold weather, windy nights and, usually, dark-coloured fashion. Then again, the 360-degree change in the season keeps the passion alive, making fashion reach its peak. GulAhmed guarantees to take it to new limits beyond imagination! Bold, dark hues have been the staple of this electrifying winter collection by GulAhmed. Splashes of winter colours can be found complementing the chic designs created with immense hard work and boundless imagination that will keep you warm in style. The tempting freshness is the best definition of each print! Our winter collection includes a scintillating blend of patterns over a wide combination of fabrics, offering diversity this season. Our velvets, designed with exquisite embroideries, make them the ultimate must-have of the season. Moreover, the winter feel has been kept alive with GulAhmed’s exclusive silk velvet, pashmina, linen, khaddar and corduroy with shocking colours like royal red, violet, magenta, and midnight blue, with a touch of black and white. Our silk karandi with bold prints brings a comfortable feel, particularly when the colder weather hits. The collection contains something for everyone. Our passionate designers known for their impeccable taste have made sure to give something unique and highly innovative. You’ll surely love to be draped in GulAhmed this winter!
Black
&white
W I N T E R C o l l ecti o n
12
s
i
l k
v
spoilt
choice
for
Every season, GulAhmed releases signature creations; your selection turns them into the season’s must-haves.
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l
v
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t VL-10 Silk Velvet Collection Twill linen embroidered front, printed back, embroidered sleeves, silk velvet dupatta & dyed shalwar.
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sV
sil k ve lvet embroidered collection
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since 1953
VL-8
Twill linen embroidered front, printed back, sleeves, silk velvet dupatta & dyed shalwar.
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VL-11 Silk Velvet Collection Twill linen printed shirt, silk velvet dupatta & dyed shalwar.
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Silk Velvet Collection
VL-9 20
Twill linen embroidered shirt, velvet laces, silk velvet dupatta & dyed shalwar.
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silk velvet 22
info@gulahmedshop.com | visit gulahmedshop.com
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VL-17 Silk Velvet Collection
Twill linen embroidered shirt, velvet lace, silk velvet dupatta & dyed shalwar.
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VL-13 Silk Velvet Collection Twill linen embroidered front, printed back, embroidered sleeves, silk velvet dupatta & dyed shalwar.
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Intricate embroidery against linen fabric brings the magnificence that befits the season...
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Classic gold jewel-like embroidery for a distinct look to shimmer in the night...
VL-12 Silk Velvet
Collection Twill linen embroidered front, printed back, embroidered sleeves, silk velvet dupatta & dyed shalwar.
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SV Silk Velvet w i n t e r
C o l l e c t i o n
‘1 4
The
Shearling innocence
Our bold new take on this texture – think luxe velvet and silk, blazing embroideries and flirty accessories
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Pashmina 100% pure woolen collection
winds of
P-37 Twill linen embroidered front, dyed back, embroidered sleeves, embroidered lace, pashmina shawl & dyed shalwar.
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change How best to answer autumn's call after a tenacious summer? Let our pre-fall picks be your beacon
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fall/winter collection ‘14
this season, get hot.... Evening wear took the chicest route this fall, with you opting for a more embellished outfit to create a statement to be followed.
K-57 Khaddar Collection 100% Pure Cotton
Embroidered shirt, printed dupatta & dyed shalwar.
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visit gulahmedshop.com
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Premium Embroidered Chiffon Collection 100% Pure SilK
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Khaddar embroidered front, back, embroidered sleeves, jacquard lace, embroidered chiffon dupatta & dyed shalwar.
PM-68 37
embroidered
velvet silk collection
VL-15 Twill linen embroidered front, back, sleeves, silk velvet dupatta & dyed shalwar.
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premium embroidered fall/winter collection ‘14 PM-65
Khaddar embroidered front, printed back, embroidered sleeves, jacquard lace, embroidered chiffon dupatta & printed shalwar.
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P-41 Pashmina
Woolen Collection 100% pure wool
Khaddar embroidered shirt, pashmina shawl & dyed shalwar.
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VL-16
Silk Velvet Collection Twill linen embroidered front, printed back, embroidered sleeves, silk velvet dupatta & dyed shalwar.
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Red is the new
Oomph K-53 Khaddar Collection 100% Pure Cotton
Embroidered shirt, printed dupatta & dyed shalwar.
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Silk Karandi fabulous winter
When it comes to the assembling the perfect wardrobe, the search for trendy yet timeless pieces can feel like a winding road trip. To get you to that elusive final destination we have put together a comprehensive guide of the best we have to offer.
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KR-8 Silk
Karandi Collection Printed shirt, dupatta & dyed shalwar.
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Silk Karandi collection
KR-7
Printed shirt, dupatta & dyed shalwar.
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Silk Karandi
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KR-6 Silk
Karandi Collection
Printed shirt, dupatta & dyed shalwar.
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KR-10 Silk
KR-4 Printed shirt, dupatta & dyed shalwar.
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Karandi Collection Printed shirt, dupatta & dyed shalwar.
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classic designs
timeless twists The new lines and statement cuts elevated by fabric innovation make for a meticulous new-season look.
embroidered
chantillycollection de silk visit gulahmedshop.com
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C-256 Chiffon Collection 100% Pure Silk
Khaddar printed front, sleeves, embroidered back, printed chiffon dupatta & dyed shalwar.
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Khaddar embroidered front, printed back, sleeves, printed chiffon dupatta & dyed shalwar.
C-205 64
Chiffon Collection 100% Pure Silk
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SS-34 Terencia
Satin Silk Collection
100% Pure SilK
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Khaddar embroidered front, printed back, sleeves, printed silk dupatta & dyed shalwar.
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Chiffon Collection
100% Pure Silk
Khaddar embroidered front, printed back, sleeves, printed chiffon dupatta & dyed shalwar.
C-222
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Embroidered
Chiffon
winter collection
C-255
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Khaddar embroidered front, printed back, sleeves, printed chiffon dupatta & dyed shalwar.
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SS-20 Terencia
Satin Silk Collection 100% Pure SilK
Khaddar embroidered front, printed back, embroidered sleeves, printed silk dupatta & dyed shalwar.
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embroidered
chantilly collection 100% Pure Silk
CT-81 Khaddar embroidered front, printed back, embroidered sleeves, embroidered chiffon dupatta & dyed shalwar.
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embroidered
Chiffon C-275
Embroidered cotton jacquard front, jacquard back, sleeves, embroidered laces, slits, printed chiffon dupatta & jacquard shalwar.
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SS-25 Terencia
Satin Silk Collection 100% Pure SilK
Khaddar embroidered front, printed back, sleeves, printed silk dupatta & dyed shalwar.
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Chiffon Collection
100% Pure Silk
Khaddar embroidered front, back, sleeves, printed chiffon dupatta & dyed shalwar.
C-258
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Pashmina
feel beautiful
Woolen Collection 100% pure wool
P-29 Twill linen printed shirt, embroidered sleeves, printed border, pashmina shawl & dyed shalwar.
Whether you fancy yourself a minimalist, a bohemian, or any persona in between, our collection has all the components for assembling the kind of traffic-halting style that perfectly suits you.
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Eternally chic
Mix and match pashmina woolen shawls with our intricate embroidered collection...
P-45
Pashmina
Woolen Collection
100% pure wool
Twill linen embroidered front, back, sleeves, pashmina shawl & dyed shalwar.
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P-43 Twill linen embroidered shirt, pashmina shawl & dyed shalwar.
e m b r o ide r e d 100% pure wool
Pashmina a 86
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everyday
occasion
Make every day special with the GulAhmed Embroidered Pashmina Shawl Collection. From casual to bohemian chic, from sophisticated elegance to street style, whatever the look, your style choices would set a trend.
P-35 Pashmina
Woolen Collection 100% pure wool
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Twill linen embroidered front, back, sleeves, pashmina shawl & dyed shalwar.
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P-32 Pashmina
Woolen Collection 100% pure wool
Twill linen embroidered front, printed back, sleeves, pashmina shawl & dyed shalwar.
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P-36 Pashmina
Woolen Collection 100% pure wool
Khaddar embroidered shirt, pashmina shawl & dyed shalwar.
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K-11B Khaddar Collection
100% Pure Cotton
Embroidered front, back, printed sleeves, printed dupatta & dyed shalwar.
the travel spirit
Get ready for a far-flung adventure - fall’s exotic new mood takes you around the world with folk accents, rich embroideries and bright colours.
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K-21c Khaddar Collection 100% Pure Cotton
Embroidered front, printed back, embroidered sleeves, printed border, printed dupatta & dyed shalwar.
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Khaddar
Embroidered C o l l ect i o n
K-6B Embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.
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K-4C Khaddar Collection 100% Pure Cotton
Embroidered front, printed back & sleeves, printed dupatta & dyed shalwar.
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K-7A Khaddar Collection 100% Pure Cotton
Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.
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K-7B Khaddar Collection 100% Pure Cotton
Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.
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SW
cold
Merino
silk wool
comfort
Look for the versions other than wool – get in the mood for fall by embracing the earthy tones, florals and textures of the forest.
instagram/gulahmedfashion, facebook/gulahmedfashion, twitter/gulahmedfashion, pinterest/gulahmedgtm, info@gulahmedshop.com, +92-21-486-486 ext. 6530, 6517 & 6510
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s i n c e
1 9 5 3
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embroidered
winter collection ‘14
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100% silk chiffon
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C-253 Chiffon Collection 100% Pure Silk
Khaddar embroidered front, printed back, embroidered sleeves, printed chiffon dupatta & dyed shalwar.
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C-250 Khaddar embroidered front, printed back, sleeves, velvet lace, printed chiffon dupatta & dyed shalwar.
SW-1 Twill linen embroidered front, back, sleeves, silk wool shawl & dyed shalwar.
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C-215 Chiffon Collection 100% Pure Silk
Khaddar embroidered front, printed back, sleeves, embroidered lace, printed chiffon dupatta & dyed shalwar.
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K-61 Khaddar Collection 100% Pure Cotton
Embroidered shirt, printed dupatta & dyed shalwar.
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K-58 Khaddar Collection 100% Pure Cotton
Embroidered shirt, printed dupatta & printed shalwar.
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Theatrical hues
Whether your
aesthetics leans
C-251 Chiffon Collection 100% Pure Silk
Khaddar embroidered front, printed back, embroidered sleeves, printed chiffon dupatta & dyed shalwar.
forward minimal or glam, smoky dark clothing is the perfect styling piece; a touch of deep tones will add savvy to your attire‌ perfect for evenings.
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SS-21 Terencia
Satin Silk Collection 100% Pure SilK
Khaddar embroidered front, printed back & sleeves, printed silk dupatta & dyed shalwar.
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P-28 Twill linen embroidered front, dyed back, embroidered sleeves, pashmina shawl & dyed shalwar.
Pashmina
Woolen Collection
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100% pure wool
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P-30 Pashmina
Woolen Collection 100% pure wool
Twill linen embroidered shirt, pashmina shawl & dyed shalwar.
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Where style meets serenity and beauty knows no bounds.
C-178 Chiffon Collection 100% Pure Silk
Khaddar embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.
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winter
c o l l ect i o n
Fluid Fabrics from Natural Fibre
M-7 130
Embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.
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Digital Twill Linen
DV-7
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Embroidered front, back, sleeves, printed dupatta & dyed shalwar.
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embroidered pashmina collection 100% pure wool
P-46
Twill linen embroidered front, printed back, embroidered sleeves, pashmina shawl & dyed shalwar.
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chic & edgy Every iconic creation has a story behind it, and ours starts from the finest harvest to the most delicate attire. Stand out like a diva this winter season.
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P-44 Pashmina
Woolen Collection 100% pure wool
Twill linen embroidered front, printed back, embroidered sleeves, pashmina shawl & dyed shalwar.
Sharp, stylish & sleek, these flashly shades are fit for glow getters...
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P-34 Pashmina Woolen Collection 100% pure wool
Twill linen embroidered front, back, sleeves, pashmina shawl & dyed shalwar.
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P-33 Pashmina Woolen Collection 100% pure wool
Twill linen embroidered front, printed back, embroidered sleeves, pashmina shawl & dyed shalwar.
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Pashmina Woolen Collection
P-31 142
Twill linen embroidered front, printed back, sleeves, pashmina shawl & dyed shalwar.
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embroidered pashmina collection
P-38 Twill linen embroidered front, printed back, embroidered sleeves, pashmina shawl & dyed shalwar.
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P-40 Pashmina Woolen Collection 100% pure wool
Twill linen embroidered front, back, sleeves, pashmina shawl & dyed shalwar.
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Folklore Fantasy live the dream of the modern day princess with natural fabric... a free-flowing dress in these prints is the season’s best buy!
Linen winter collection '14
V-6 148
Printed shirt, dupatta & dyed shalwar.
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DV-12 Printed shirt, dupatta & dyed shalwar.
Digital Twill Linen Collection
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V-16 Linen
Collection Printed shirt, dupatta & dyed shalwar.
Printed front, back, sleeves, dupatta & dyed shalwar.
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V-7
153
V-8B Linen
Collection
Printed shirt, dupatta & dyed shalwar.
V-8A 154
155
Linen Collection
V-11 Printed shirt, dupatta & dyed shalwar.
V-12 Printed shirt, dupatta & dyed shalwar.
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157
K-6A Khaddar Collection
100% Pure Cotton
Embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.
the eternal trend embroidery
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Khaddar Collection 100% Pure Cotton
Embroidered front, printed back & sleeves, printed dupatta & dyed shalwar.
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K-4A
161
K-21A Khaddar Collection 100% Pure Cotton
Embroidered front, printed back, embroidered sleeves, printed border, printed dupatta & dyed shalwar.
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Embroidered front, back, printed sleeves, printed dupatta & dyed shalwar.
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Khaddar Collection
K-11A
K-4B Khaddar Collection
100% Pure Cotton
166
Embroidered front, printed back & sleeves, printed dupatta & dyed shalwar.
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K-21B Khaddar Collection 100% Pure Cotton
Embroidered front, printed back, embroidered sleeves, printed border, printed dupatta & dyed shalwar.
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169
K-19A
Embroidered shirt, sleeves, printed dupatta & dyed shalwar.
simply divine
Lead the charge with a deeptone palette – your statement for the party season – bring fantasy into the real world.
Embroidered
Collection
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171
Khaddar Collection 100% Pure Cotton
K-8A Embroidered front, back, embroidered sleeves, printed dupatta & dyed shalwar.
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K-8B 173
K-19B Khaddar Collection 100% Pure Cotton
Embroidered shirt, sleeves, printed dupatta & dyed shalwar.
K-17A Khaddar Collection 100% Pure Cotton
Embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.
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K-18
Khaddar Collection 100% Pure Cotton
Embroidered yarn dyed front, back, sleeves, printed dupatta & dyed shalwar.
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K-17B Khaddar Collection 100% Pure Cotton
Embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.
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Cherished Possession Look beyond brown and black with bold colours, contrast them with organic fabric party dresses in feminine patterns.
Fall / Winter d i g i ta l L i n e n c o l l e c t i o n
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DV-1 Digital Twill linen Collection
Printed shirt, dupatta & dyed shalwar.
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DV-2 Digital Twill linen Collection
Printed shirt, dupatta & dyed shalwar.
visit gulahmedshop.com
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DV-5 Digital
Printed shirt, dupatta & dyed shalwar.
Twill linen Collection
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187
DV-4
DV-8 Printed shirt, dupatta & dyed shalwar.
Printed shirt, dupatta & dyed shalwar.
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Digital
Twill linen Collection
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DV-3 Digital Twill linen Collection
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Printed shirt, dupatta & dyed shalwar.
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DV-6 Printed shirt, dupatta & dyed shalwar.
Digital linen Collection 192
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DV-10 Digital Twill linen Collection
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Printed shirt, dupatta & dyed shalwar.
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The liberation of classic dressing also offers a comforting embrace.
DV-9 Digital linen Collection Printed shirt, dupatta & dyed shalwar.
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Chicest of f-all an eclectic blend of cameo print, colossal embroidery, tactile top and chic bottom give a vintage classic feel for the eternal impression.
Merino
Woolen Collection
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P-27 Pashmina
Woolen Collection 100% pure wool
Twill linen printed shirt, pashmina shawl & dyed shalwar.
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P-39 Pashmina
Woolen Collection 100% pure wool
Twill linen embroidered front, printed back, embroidered sleeves, pashmina shawl & dyed shalwar.
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SW-3 Merino
Woolen Collection Twill linen embroidered front, printed back, sleeves, silk wool shawl & dyed shalwar.
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SW-2 Merino
Woolen Collection Twill linen printed shirt, velvet embroidered laces, silk wool shawl & dyed shalwar.
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VL-7 Silk Velvet Collection
Twill linen printed shirt, sleeves, velvet embroidered lace, silk velvet dupatta & dyed shalwar.
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VL-14 Silk Velvet Collection Twill linen embroidered front, printed back, embroidered sleeves, silk velvet dupatta & dyed shalwar.
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a fine line Think bold and
indulge your senses in this exclusive blend of colours and embroidery.
embroidered
single c o l l ect i o n
SK-4 212
Embroidered shirt.
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Embroidered
Single collection
SK-3 214
Embroidered shirt.
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embroidered
Single
collection
ST-1 Linen embroidered front, printed back & sleeves.
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Single Twill linen Collection
ST-2
Embroidered front, back, & sleeves.
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ST-3
Embroidered front, back, & sleeves.
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Single Twill linen Collection
ST-4 Embroidered front, back, & sleeves.
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ST-6
Embroidered front, back, & sleeves.
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the perfect combination of the vibrant contrast with the most delicate embroidery is the wardrobe must have this season.
ST-5 Linen embroidered front, back, & sleeves.
embroidered
Single collection
222
An expert guide to the finest, most coveted and most celebrated fashion of the season. It will tell you everything you need to know to be glamorous all winter long.
Timeless Treasures
Linen
EMBROIDERED
w i n t e r
V-14B 224
Embroidered front, back, sleeves, printed dupatta & dyed shalwar.
c o l l e c t i o n
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Linen collection
V-13A
Embroidered front, back, sleeves, velvet neckline, lace, printed dupatta & dyed shalwar.
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227
Linen Collection
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V-14A
Embroidered front, back, sleeves, printed dupatta & dyed shalwar.
Embroidered front, back, sleeves, velvet neckline, lace, printed dupatta & dyed shalwar.
V-13B
229
M-12B Pali
Collection Fluid Fabric from Natural Fibre
Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.
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M-12A 231
Silk Karandi winter collection '14
A sequence of delicate silk makes for dream-like dressing beyond the norms.
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KR-2 Silk Karandi Collection
Printed shirt, dupatta & dyed shalwar.
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KR-5
Printed shirt, dupatta & dyed shalwar.
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KR-1 Printed shirt, dupatta & dyed shalwar.
KR-11 Silk Karandi Collection Printed shirt, dupatta & dyed shalwar.
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KR-9 Silk Karandi Collection Printed shirt, dupatta & dyed shalwar.
KR-3 Printed shirt, dupatta & dyed shalwar.
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e m b r o i d e r e d
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Ethereal, flowing layers and dainty
feminine embroideries combined with a playful, adventurous attitude make for a spirited style that’s perfect for the magical time of fall’s promise.
SV-8A
Linen embroidered front, printed back, embroidered sleeves & printed border.
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The familiarity of jersey harmonizes with hedonistic prints.
SV-8B
Single Linen Collection Linen embroidered front, printed back, embroidered sleeves & printed border.
Experience freedom and revel in contemporary embroidered motifs.
SK-1
Single Khaddar Collection 100% Pure Cotton
Embroidered front, back & sleeves.
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Muted pastel shades and delicate prints add lightness to the new season’s fashion trend.
SK-2
Single Khaddar Collection 100% Pure Cotton
Embroidered front, back & sleeves.
Dense textures merged with fragile patterns signal nomad vitality.
SM-4
Single pali Collection Fluid Fabric from Natural Fibre
Embroidered front, printed back, embroidered sleeves & lace.
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Abandon all inhibitions and add some drama this fall by creating unexpected combinations.
SV-9 Single Linen Collection Embroidered front, dyed back, embroidered sleeves & lace.
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c o l l e c t i o n
Fabricating the
future Rich, exquisite embroideries on layers of luxurious fabrics embody the perfection of fall fashion.
V-9A
248
Embroidered front, dyed back, embroidered sleeves, printed dupatta & dyed shalwar.
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250
K-55
Embroidered front, back, sleeves, printed dupatta & dyed shalwar.
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embroidered Khaddar Collection 100% Pure Cotton
K-16B Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.
K-16A 252
253
V-9B Linen
Collection Embroidered front, dyed back, embroidered sleeves, printed dupatta & dyed shalwar.
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255
M-8B Pali
Collection Fluid Fabric from Natural Fibre
Printed shirt, dupatta & dyed shalwar.
M-8A
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a
new
ki nd
of
Digital folk collection
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DV-17 Linen printed shirt, dupatta & dyed shalwar.
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DV-15 Digital Folk Collection
Linen printed shirt, dupatta & dyed shalwar.
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DV-18 Digital Folk Collection
Linen printed shirt, dupatta & dyed shalwar.
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DV-16 Digital Folk Collection
Linen printed shirt, dupatta & dyed shalwar.
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PERFECTION PERSONIFIED This season fashion is inspired by the opposites, where striking contrast of deep and bright tones will be the muse and mod embroideries will create the oomph.
K-56
embroidered collection 266
Khaddar embroidered shirt, printed dupatta & dyed shalwar.
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embroidered collection K-51
Khaddar embroidered front, back, sleeves, printed dupatta & dyed shalwar.
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269
R&P
reed & pick collection 100% Pure Cotton
Embroidered yarn dyed front, yarn dyed back, sleeves, embroidered lace, printed dupatta & yarn dyed shalwar.
RP-1 270
271
RP-2 Reed & pick collection 100% Pure Cotton
Yarn dyed shirt, embroidered neckline, embroidered lace, printed dupatta & yarn dyed shalwar.
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A cloud of shearling woven into motifs with intricate handicraft details is the triumph.
embroidered
Khaddar collection 100% Pure Cotton
Embroidered shirt, printed dupatta & dyed shalwar.
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K-52
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Fall / Winter embroidered khaddar collection
K-59 Embroidered shirt, printed dupatta & dyed shalwar.
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visit gulahmedshop.com
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embroidered khaddar 100% Pure Cotton
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Embroidered shirt, printed dupatta & dyed shalwar.
K-62 279
K-60
Khaddar Collection 100% Pure Cotton
Embroidered shirt, printed dupatta & dyed shalwar.
280
281
mix
& Max
Unexpected print and colour contrasts - and textures - are imbued with an irresistible youthful spirit.
SM-3 S i n g l e 282
p r i n t
w i n t e r
c o l l e c t i o n
283
SV-1 284
SV-10 285
single
print c
286
SM-6
o
l
l
e
c
t
i
o
n
SV-7
287
S i n g l e w i n t e r
p r i n t
c o l l e c t i o n
SM-2
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SV-4 288
289
SM-1 290
SV-2 291
fashion is an antithesis of timelessness’
S i n g l e w i n t e r
p r i n t
c o l l e c t i o n
SV-5 292
293
embroidered
fall/winter collection
Tangled in... The grandeur and feminity of the new season’s couture bring fantasy to life. This fairy tale of exquisite embroideries and high fashion prints is coming together.
294
M-18A
M-18B Pali
Collection Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.
295
V-15A
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V-15B embroidered linen collection Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.
296
297
M-23A Pali
Collection Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.
From the most supple fabric to the most exquisite embroidery we will guide you out of the chaos.
embroidered
fa l l / w i n t e r c o l l e c t i o n
M-23B 298
299
The
Bright side of
Black Step through the parted boughs into an eerie world where mystery lingers in the shadows and magic lurks around every corner. Fashion dives into fantasy with dramatic prints and mono hues to weave its own enchanting story this winter.
BK-5
Black
& white Collection
Khaddar printed shirt, dupatta & dyed shalwar.
301
BK-6 Khaddar
Black & White Collection
BK-4 302
100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
303
BK-2 Khaddar Black & White Collection 100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
BK-3 304
Printed shirt, dupatta & dyed shalwar.
305
BK-1 Khaddar
Black & White Collection 100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
306
307
Wint er Collection '14
Cheering
Timelessness No matter what you have got planned, these styles have the elegant cool to handle it.
Pali
Collection
M-9A Printed shirt, sleeves, dupatta & dyed shalwar.
M-9B 308
309
M-1A Pali
Collection Fluid Fabric from Natural Fibre
M-1B
Printed shirt, dupatta & dyed shalwar.
310
311
M-20A Pali
Collection Fluid Fabric from Natural Fibre
Printed front, back, sleeves, printed dupatta & dyed shalwar.
M-20B 312
313
Khaddar collection
Built to last The simpler the better with basic being classic; treat yourself to simple prints and the most comfortable fabric.
314
K-44B Khaddar Collection
100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
315
K-44A Printed shirt, dupatta & printed shalwar.
Khaddar 1 0 0 % Co t t o n c o l l e c t i o n
K-54A Khaddar Collection
100% Pure Cotton
Printed shirt, sleeves, dupatta & printed shalwar.
316
visit gulahmedshop.com
317
CD-9A Corduroy Collection 100% Pure Cotton
Printed shirt, sleeves, dupatta & dyed shalwar.
Corduroy
318
CD-9B
319
K-54B
Printed shirt, sleeves, dupatta & printed shalwar.
320
K-54C
100% pure Cotton collection
Khaddar 321
matters
visit gulahmedshop.com
Make a splash with an unexpected array of pieces-from bold tones to graphic shirts – that is daring, dashing and dynamic.
322
di g i ta l t w l l l i n e n col l e cti o n
323
M-11A
Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.
M-16
Printed shirt, dupatta & dyed shalwar.
324
Pali Collection
Fluid Fabric from Natural Fibre
325
GulAhmed has taken all that is timelessly vogue and places it in a contemporary content. The result is a flamboyant collection.
M-11B Pali
Collection Fluid Fabric from Natural Fibre
Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.
V-3A Linen
Collection Printed shirt, embroidered sleeves, printed dupatta & dyed shalwar.
326
327
DV-11 Digital Twill linen Collection
Embroidered front, back, printed sleeves, printed dupatta & dyed shalwar.
V-3B Linen
Collection Printed shirt, embroidered sleeves, dupatta & dyed shalwar.
328
329
Brightness to the max!
CD-8 Corduroy Collection 100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
These dazzling hues will hit you like a solar flare this winter! Opt for them during the day for your routine and meetups. 330
Corduroy 1 0 0 % Co t t o n c o l l e c t i o n
331
K-48C
K-48A Printed shirt, dupatta & dyed shalwar.
332
K-48B
100% pure Cotton collection
Khaddar 333
CD-7b
CD-7A
334
y o r u d r Co
CD-7c
1 0 0 % p u r e Co t t o n Printed shirt, dupatta & dyed shalwar.
335
K-42A
Khaddar Collection 100% Pure Cotton
K-42B 336
Printed shirt, dupatta & dyed shalwar.
337
Khaddar
1 0 0 % Co t t o n c o l l e c t i o n
K-49A
Khaddar Collection 100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
338
K-49B 339
fabulous &fashionable
Exploring the blurred lines between imagination and reality. Our winter inspired range weaves a fantasy with classic prints and embroideries
340
CD-2A
Corduroy Collection Embroidered front, back, sleeves, printed dupatta & dyed shalwar.
CD-2B 341
CD-1B Printed shirt, dupatta & dyed shalwar.
342
CD-1A
Corduroy Collection 100% Pure Cotton
343
CD-6B
Corduroy Collection 100% Pure Cotton
Printed shirt, sleeves, dupatta & dyed shalwar.
344
CD-6A
345
CD-11B 346
Embroidered front, printed back, sleeves, dupatta & dyed shalwar.
CD-11A
Corduroy Collection 100% Pure Cotton
347
Autumn temptations Rich colour palette creates mystery while our exquisite fabric gives a cosy feel to autumn.
M-4B
Printed shirt, dupatta & dyed shalwar.
Pali
Collection Fluid Fabric from Natural Fibre
348
349
V-17 Linen Collection Jacquard shirt, printed border, embroidered lace, printed dupatta & dyed shalwar.
Pali Collection Fluid Fabric from Natural Fibre
M-2B
Printed shirt, dupatta & dyed shalwar.
350
351
M-2A Pali Collection Fluid Fabric from Natural Fibre
Printed shirt, dupatta & dyed shalwar.
M-4A 352
Printed shirt, dupatta & dyed shalwar.
353
M-13A Pali Collection Fluid Fabric from Natural Fibre
Printed shirt, sleeves, dupatta & dyed shalwar.
M-13B 354
355
K-5B
K-5C
A fine blend
The winter fashion calls for fabrics and colours that will elevate your mood, so be the diva and indulge yourself this season.
K-5A 356
Khaddar collection
Printed shirt, dupatta & dyed shalwar.
visit gulahmedshop.com
357
K-15B
K-15A Khaddar Collection
100% Pure Cotton
Printed shirt, embroidered neckline, motifs, printed dupatta & dyed shalwar.
358
359
K-30
K-31 Khaddar Collection 100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
360
361
Khaddar Collection
100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
K-41B 362
K-41A K-41C
363
K-40C
Printed shirt, dupatta & dyed shalwar.
belle
fleur
Inspired by winter hues, we have
brought together prints and patterns
with our exclusive khaddar fabric for a contemporary makeover.
K-40A
Khaddar c o l l e c t i o n
364
www.gulahmedshop.com
365
K-1A
K-1C Khaddar Collection
100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
366
367
K-1B
K-40B Khaddar Collection 100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
368
369
CD-4B
full spectrum This season is all about bright tropical colours and easy comfortable silhouettes aimed at the young fashionista who also requires simplicity and flexibility.
Corduroy
Printed shirt, sleeves, dupatta & dyed shalwar.
CD-4A
fa l l / w i n t e r c o l l e c t i o n ‘ 1 4 100% pure cotton
370
visit gulahmedshop.com
371
corduroy fa l l / w i n t e r c o l l e c t i o n
CD-5A CD-5B Printed shirt, dupatta & dyed shalwar.
372
373
CD-3B Corduroy Collection 100% Pure Cotton
Printed shirt, dupatta & dyed shalwar.
CD-3A 374
375
CD-10B Corduroy Collection 100% Pure Cotton
Printed shirt, sleeves, dupatta & dyed shalwar.
CD-10A 376
377
Editor's choice
GulAhmed Inculcate y
ourself in ro
yalty...
the inspiration
my moodboard Thought bright prints, tribal motifs and flowing fabrics are only for the colder months? This collection, filled with a modern take on ethnic details, will make you think again. Try to keep it fun; it shouldn’t be too serious after all....
classic
fusion
Inject joy into the greyest of days with our blindingly bold picks...
378
er the be
tter
d n e Terport R er 2014
fall/wtionf gtold at the end of this
H
eritage represents our country's core values & identity. Our culture includes designs with an array of bright colours, rich in embroidery with sequins & mirror work. Each design depicts a unique aspect of our heritage, lifestyle & ethnic values.
the simpl
... a po rainbow g n li z z a d lean gainst c a s ie r ia e f nostalg embroid o e t h a s ic u r r t a In ck bring ba t class. s d n u o r g for craf
There's ith . les w ssories.. b m e e s c n c ea te e seda nochrom m r o o sf Tran vibrant m
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the fashion show Bright spots at "THE SAFFRON NIGHT" GulAhmed shines a spotlight on everything at the charity fashion show, brilliantly supported by OAKS to build wells for the people in Tharparkar. GulAhmed believes in making a difference & has a sense of giving back to the society.
runway
love
Absolutely original, extremely stylish, incredibly collectable pieces that you won’t find anywhere else.
380
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store Locator Karachi Bahadurabad
Bahadurabad Arcade, Shop No. 5 & 6, Block-3, Near KFC. Tel: 021-34858951-54
Clifton
BC 13, Block-9, Ground Floor, Razi Towers, Near Schon Circle, Main Clifton. Tel: 021-35374131-5
Dolmen City, Outlet No. G140-4, Block-4, Scheme No. 5, Ground Floor. Clifton. Tel: 021-35296106-10
Park Tower, Shop No. GR-35, Clifton. Tel: 021-35837515-18
The Ocean Mall, Plot No. G-3 Khyaban-e-Iqbal, Block-9, Clifton. Tel: 021-35140831-35
DHA
The Place, 214-A Khayaban-e-Shaheen, Phase VIII, DHA. Tel : 021-35249725
Dhoraji Colony
Block 7&8, Shop No. 3 & 4. Tel: 021-34942441
Factory Outlet
Plot No. 27 & 28, Korangi Industrial Area, Korangi, Karachi. Tel: 021-35144311-6
FPS-8, H/7, Landhi Industrial Area, Near Dawood Chorangi Tel : 021-111-485-485 ext. 8603
FPS Ghafooria, H T/4, Landhi Industrial Area, Main National Highway Tel: 021-111-485-485 ext. 5730
Gulistan-e-Johar
Millenium Mall, G-1, Shop No. 17, 18, 19 Main Rashid Minhas Road, Tel: 021-34603366 & 021-34680671
Gulshan-e-Iqbal
Shop No.3 & 4, Block-3, KDA Scheme No.24. Tel: 021-34988285
Hyderi
Plot No.D-4, Block H, North Nazimabad, Hyderi. Next to Saima Pari Mall. Tel: 021-36724481-88
Lasbela
Shop No. G3 & G4, Bagh Sarah Apartment, Lawrence Road, Garden West. Tel: 021-32237341-2
Saddar
Atrium Mall, 249 Staff Lines, Shop No. 2, 3, 24, & 25, Zaib-un-Nisa Street, Saddar. Tel: 021-35640994-6
Metro Cash & Carry Store, Lines Area, Saddar. Tel: 021-32788868 & 021-32788801
Shahrah-e-Faisal
Metro Cash & Carry Store, Star Gate, Shahrah-e-Faisal. Tel: 021-34602257-59
382
Tariq Road
Dolmen Mall, 3rd Floor Outlet No. T-32, Block No. 3, PECHS. Tel: 021-34321180-4
Shop No. 2&3, Ground Floor, Liberty Chowk. Tel: 021-34389554-55
University Road
Shop No. 4, Ground Floor, Al Khyber Market, Adj. Samama Mall. Tel: 021-34810980
Lahore
Cavalry Ground
Plot No. 13, Commercial Area, Lahore Cantt. Tel: 042-36610234-6
DHA
Building No. 1, Block Z, Phase-3, Commercial DHA. Tel: 042-35692884
EME Society
Shop No. 4-10, Sraw Square, Near Muhafiz Town Phase 1, Canal West Bank Road. Tel : 042-35452973-79
Gulberg
City Tower Shop No. MF C2-A, Main Boulevard Road, Gulberg. Tel: 042-35788778 & 042-35788791-2
Iqbal Town
Plot No. 17, Pak Block, Allama Iqbal Town. Tel: 042-37800577
Liberty
Building No. 5 Commercial Zone Liberty Market, Lahore Cant. Tel: 042-35789703-4
Mall Road
Shop No. S-19-59, Mall Road, Near Panorama Center. Tel: 042-36309166-8
Model Town
Plot No. 207 B/P-II, Link Road, Model Town. Tel: 042-35201592-7
Metro Cash & Carry Store, Link Road, Model Town. Tel: 042-35916953
New Anarkali
New Anarkali, Wool House. Tel: 042-37360855-7
Ravi Road
Metro Cash & Carry Store, Main Ravi Road. Tel: 042-37947261-3
Wapda Town
Plot No. 189-F, PIA Housing Society. Tel: 042-35955403
Islamabad Centaurus Mall
IDEAS Centaurus, Islamabad Plot No.1, Blue Area F-8/G-8, Jinnah Avenue, Centaurus Mall, Ph: 051-2701240-5
F-7 Markaz
Plot No. 13-A, Main Double Road, F-7 Markaz. Tel: 051-2652491-96
F-10 Markaz
Building No.7-G, Lords Plaza, F-10 Markaz. Tel: 051-2113614-19
Safa Gold
Safa Gold, Shop No. S-21 & S-28, Second Floor, Plot No. 5, Markaz F-7. Tel : 051-2608534
University Road
Ideas Sargodha, Modern Shopping Mall, Main University Road, Sargodha. Tel : 048-3769070 ,3769170
Near DC Office Chowk in, Haqi Center, Bahawalpur, Tel: 062-2281224, 062-2281227, 062-2281229
Bahawalpur
Saddar
Adamjee Road, Opposite Paradise Inn hotel. Tel: 051-5120792-6
Ideas Bahawalpur
Satellite Town
Building No. B-1, City Shopping Center, Commercial Market. Tel: 051-4428819-21
QUETTA
Rawalpindi
Hyderabad Auto Bhan Road
Plot No. 7, B-15, Railway Employee Housing Society, Main Auto Bhan Road. Latifabad No. 3. Tel: 022-3820023-24 & 022-3821321-22
Chandni Bazaar
Shop No. 56-57, Cantonment Shopping Center, Salahuddin Road, Chandni Bazaar, Cantonment. Near Bombay Bakery. Tel: 022-2729972-3 & 022-2729934
Faisalabad Jaranwala Road
Sialkot Sialkot Cantt.
Gujrat
Main Court Road
Kohinoor City, Doburj Plaza, Tel: 041-8535686-88
Multan Ismail Abdali Road
Peshawar University Road
Sargodha
Bhandari Chowk
Shop No. 2, Millenium Mall, Adj. of Police Lane, Shahrah-e-Gulistan, Quetta Cantt. Tel : 081-2830476-77
Girls College Road, Near Bhandari Chowk, Sahiwal, Tel: 040-4460222 & 040-4460444
RAHIMYAR KHAN Model Town
Plot No. 28, Town Hall Road, Opp. North Gate City Park, Model Town, Tel: 068-5879100-3
Mandi Bahauddin
Hakim Mall, Jail Road. Tel : 0546-502491-96
GULAHMED INTERNATIONAL
Eastern Portion Building,V Mall Adj. to Borjan, Sialkot Cantt. Tel: 052-4292070
UAE GulAhmed International Limited FZC, Sharjah, UAE. Tel : +971-6-557 9483
Abdullah Mall, Main Court Road. Tel: 053-3606490 & 053-3607945
UK
Ground & First Floor, Green Center, Main Market. Tel: 055-3734006-7
Mirpur (AJK) Kotli Road
SAHIWAL
Jail Road
Gujranwala Satellite Town
Gulistan Road
Plot No.63-A, Muhammad Ismail Plaza. Tel: 05827-437353-5
77, Abdali Tower, Near Ramada Hotel Abdali Road. Tel : 061-4574005-10
Ideas By GulAhmed Store, University Road. Tel : 091-5854154-5
GTM Europe Limited, Suites 3 & 5, Third Floor, No. 3, Universal Square, Devonshire Street North, Ardwick Manchester - M12 6JH Tel : +44-161-2760888
For business enquiries, please contact :
+9221-111-485-485 & +9221-111-486-486 Ext. 6530, 6517, 6510 & 6542
inquiry.directormarketing@gulahmed.com mediamarketing@gulahmed.com info@gulahmedshop.com - fashion@gulahmed.com www.gulahmedshop.com www.gulahmed.com Exclusively available at IDEAS & GulAhmed exclusive stores and nationwide at all
leading stores
Designs, Patterns and brand names are exclusive property of GulAhmed Textile Mills Limited under the copyright act, and no attempt shall be made to counterfeit these designs patterns and brand names.
383
the two faces of chic
upcoming stores
Lahore
Rawalpindi
Xinhua Mall, 24-B-II, Gulberg, Mahmood Ali Kasuri Road.
Bahria Town, North Express Way, Bahria Town, Phase 7.
Gulberg III Plot No. 100 B-II, Gulberg III, MM Alam Road.
PWD society Property No. 25, Block-D, Pak PWD Cooperative Housing Society Ltd.
Bahria Town Fortress Square
Islamabad
GET GORGEOUS for online catalogue
gmag.gulahmed.com
Multan Bosan Road Pace N Pace, Shop No. 15-18 & 24-30, Ground Floor Hall, Bosan Road.
F-6 Markaz
Gujranwala
F-11 Markaz
Kings Mall, By Pass, Opposite Wapda Town
Jhelum
Burewala
Civil Lines
The print and digital editions of GulAhmed
District Vehari
Sukkur Shop # C-260/5, Camp Road, Near Muhammad Bin Qasim Road.
Abbottabad Shop # 902, Main Mansehra Road.
www.gulahmedshop.com instagram/gulahmedfashion, facebook/gulahmedfashion, twitter/gulahmedfashion, pinterest/ gulahmedgtm, info@gulahmedshop.com, +92-21-486-486 ext. 6530, 6517 & 6510 visit gulahmedshop.com
384
www.gulahmedshop.com - info@gulahmedshop.com +9221-111-486-486 - Ext. 6530, 6517 & 6510 visit gulahmedshop.com