consumer banking
NIBC Direct: what you see is what you get NIBC introduced its no frills online savings formula NIBC Direct at the end of 2008. Just as NIBC’s corporate bankers support entrepreneurial corporate clients in building their businesses, NIBC Direct targets independent-minded, enterprising retail customers in the Netherlands, Belgium and Germany who want control of their financial future. NIBC Direct products are simple, communication is transparent and interest rates are among the most attractive in the industry. At end-2011, NIBC Direct had more than 200,000 online savings customers with a collective EUR 6.1 billion in savings – a 45% rise over 2010. Some 40% of the savings were in term deposits with maturities of up to 10 years.
Summer 2011 saw the launch of brokerage activities in Germany. NIBC Direct now offers German retail clients an extra service and the opportunity to keep their savings and financial investments in one place. Via the NIBC Direct platform, customers can – on an execution-only basis – invest in shares, bonds, investment funds and index trackers. NIBC introduced NIBC Direct in Belgium in late 2011. The launch was a response to growing demand in the Belgian market for a bank able to offer competitively-priced products in combination with convenience and maximum transparency.
“With NIBC Direct, what you see is what you get. There is no small print and all clients are treated equally - regardless of age, amount of savings, or whether they are new or existing customers” Michel Kant, Managing Director Consumer Banking
NIBC View 2012
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