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July/August 2011
The Kissner Group he Kissner Group is “North America’s largest ice melter manufacturer,” according to the company, and owner of the famous Detroit Salt Mine. This trusted market leader is known in the ice melter industry for providing premium quality products, innovative packaging and designs, products that perform, and superior customer service to an impressive list of clientele throughout North America.
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Superior Ice Melters The Kissner Group specializes in the manufacturing and distribution of bulk rock salt, bagged rock salt and specialty ice melter formulations. The company formulates a wide array of deicers to ensure each customer’s specific needs are met. It combines premium ingredients in the company’s stateof-the-art manufacturing facilities to create ice melter products that are safer for the environment and protect surface areas and plant life.
“The Kissner Group’s total focus is Ice Melter so it sells Ice Melter products 12 months of the year. This is key to distributors, as it gives them an early start to the season. As a result, these distributors enjoy a boost in their revenue sooner.” — Kissner’s Ice Melt Category Manager Jeff Browes
The Kissner Group works to revolutionize the market’s demand for ecofriendly, “green” ice melter formulations. A few of the company’s ecofriendly products are EnvironMelt®, Safer Than Salt with CI-56®, Evergreen®, Landscaper’s Choice®, and Green-Ice®. The Kissner Group’s Landscaper’s Choice® with IB-9 Boost™ is a premium ice melter formulation that is widely sold across North America. “Designed with the landscaper’s needs in mind, Landscaper’s Choice® is formulated with plant friendly ingredients, anti-corrosion inhibitors and melting extenders, making it the top deicing choice for landscapers nationwide,” according to Kissner’s Ice Melt Category Manager Jeff Browes. “Kissner has grown to become the dominant producer of quality deicers in North America. We are a highly innovative company that has revolutionized the manufacturing process, allowing us to develop market-leading, premium quality, science-driven deicers with environmentally friendly ingredients,” Browes said. With the acquisition of the Detroit Salt Mine, The Kissner Group recently launched a new rock salt/halite product to its line, Ice Patrol®. This product is quickly emerging as the new standard for quality rock salt with its premium assortment of granules and a double-screening process, according to the company. “Early response for Ice Patrol® has been outstanding. The customers love how clean the salt is,” according to Browes.
from their manufacturer. The Kissner Group is a customer service-driven company, with an exceptional marketing department, consistently surpassing client expectations with the tools and training materials they provide,” Browes said. The customer service and marketing provided by The Kissner Group greatly complements the value-added products it produces, according to the company. “You’re essentially getting more from Kissner,” Browes said. The Kissner Group provides complete on-site training to distributor sales representatives, educating them on the traditional deicers found on the market today. This is accomplished through practical application and uncovering some “hidden costs” associated with using the wrong deicers, right through to product performance measures and how the various deicers actually work. The company will even customize CD-ROM presentations for its distributors to help them while they sell at the end-user level. “The Kissner Group’s total focus is Ice Melter so it sells Ice Melter products 12 months of the year. This is key to distributors, as it gives them an early start to the season. As a result, these distributors enjoy a boost in their revenue sooner,” Browes said. Industry Leading Turnaround Time No matter what quantity, The Kissner Group gets its customers the products they need, when they need them. An advanced infrastructure and ordering system enable the company to offer fast delivery times. “The Kissner Group has located its plants across North America to service all customer needs quickly, efficiently and on time,” Browes said. “While some suppliers may run out of product during the harshest winter times, The Kissner Group produces 24/7 to ensure its distributors meet their requirements and more. “The recent acquisition of the Detroit Salt Mine enables The Kissner Group to further enhance its ability to keep customers supplied at all times.”
Marketing & Sales Support “When it comes to selling ice melter products, it’s extremely important for distributors to understand what kind of Sales Support they can depend on
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Contact The Kissner Group today for all of your Ice Melter needs. 32 Cherry Blossom Road, Cambridge, ON, N3H 4R7. Phone: 1-800-434-8248; Fax: 1-877-434-8250. Email: enquiries@kissner.com. Website: www.kissner.com.
“The Kissner Group has located its plants across North America to service all customer needs quickly, efficiently and on time. While some suppliers may run out of product during the harshest winter times, the Kissner Group produces 24/7 to ensure its distributors meet their requirements and more.” — Kissner’s Ice Melt Category Manager Jeff Browes