NEW
DANCE FITNESS BRAND LAUNCHES IN THE UK WITH INDUSTRY SEAL OF APPROVAL
A new club inspired dance fitness brand has launched nationwide across the UK with industry recognition by REPs. Developed for those who want to keep fit whilst dancing to their favourite club tracks, Clubbercise is a unique concept which delivers an energising total body workout. Led by qualified Clubbercise instructors, with easy-to-follow fun and motivating dance routines, participants work out in a darkened room with disco lighting, to their favourite club tracks from the 90’s right through to today’s chart hits. Sessions offer individuals an uplifting cardio workout to enhance calorie burn and tone and shape. “We wanted to create a dance fitness class that people would enjoy just as much as going to a club at the weekend, dancing to the music that they love with the associated endorphins and euphoria. Many people don’t get to go clubbing as much as they might like to due to work and family commitments so we’re bringing the nightclub atmosphere to their workout instead!” says Claire Green, co-creator and Managing Director of Clubbercise. “It seemed an obvious addition to create a nightclub atmosphere with disco lighting for the class to take place in which gives people the confidence to really let go. Glow sticks were introduced as a fun element for the 90’s tracks, but it was soon realised they only added to the full body workout, and so were incorporated into every routine.” added Claire. Receiving industry recognition by REPs, the Clubbercise training course provides fitness professionals with six REPs CPD points as they learn how to teach and promote their own classes. “As a new training provider it’s important that we are affiliated with REPs
“WE WANTED TO CREATE A DANCE FITNESS CLASS THAT PEOPLE WOULD ENJOY JUST AS MUCH AS GOING TO A CLUB AT THE WEEKEND”
as it shows instructors that we adhere to a high standard of quality and teaching practices,” says Claire. “With high demand from the public for classes - an average of 100 enquiries per week - accompanied by dozens of instructor enquiries we’ll be holding regular training courses throughout the UK in 2014.” The training course consists of a Clubbercise master class, a brand presentation with strategic marketing information, and practical training for teaching choreographed Clubbercise routines. Further marketing support is available for qualified instructors via an ‘Instructor VIP Area’ on the Clubbercise website, which is
updated regularly with support and advice on increasing customer base, and member retention. Clubbercise have recently partnered with Oxfam. Every time a new instructor signs up, Clubbercise donate to Oxfam so they can provide safe drinking water for around ten people in the poorest places around the world. The Clubbercise training course is available for a special introductory offer of £199 + £19 monthly license fee. www.clubbercise.com
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