EMMA
DECEMBER 2012 | IPAD
10 G ID IF 1 EA T S
if martha were a 20-something
Holiday GIFTING GUIDE
EASY PLAN THE FESTIVE Perfect Decor BRUNCH
#01
TABLE OF CONTENTS
THE EDITOR
PLAN A PARTY
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08
Inspiration and how-tos for stress-free holiday entertaining.
2-minute DIY project perfect both for Christmas Day and New Year's Eve.
CHRISTMAS BRUNCH
03
PLEASED TO MEET YOU A peek into the life of Emma Magazine's editor: a former reality TV personality, new Momma, and unapologetic Christmas fanatic. Follow her on Instagram for snapshots of her holiday season.
DIY PROJECT
27
HOLIDAY STYLE
FESTIVE SIPS: SWIZZLE STICKS
11
9 STEPS TO A PINTERESTWORTHY FĂŠTE
25
Watch Emma's holiday video for more inspiration and how-tos.
Take the fashion trend to your table.
OMBRE TABLE RUNNER
ON THE COVER
CHAMBRAY THREE WAYS From holiday shopping to holiday parties, how to pull off "blue-collarchic."
EVERY ISSUE 33 Required Reading 31 Recipe Classic
35 101 THOUGHTFUL PLAN AHEAD GIFT IDEAS BRUNCH 02 EMMAMAG
22
06 DECK THE HALLS IN RETRO GLAM
32 Monhtly Jams 04 Contributors 54 Behind the Scenes 58 Free Printable
EDITOR'S NOTE
HOME
RECIPE FILE
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30
Jill of Baby Rabies spruced up her front door with a burlap wreath and is giving you all the hairy details.
Plus a yummy Christmas cookie recipe.
BURLAP TWIST ON TRADITION
Q&A WITH A TV CHEF
29
MULLED WINE In case Eggnog isn't your jam.
GIFT GUIDE
35
THOUGHTFUL GIVING For everyone on your list from boyfriends to babies.
SNEAK PEEK
59
A PEEK AT THE JANUARY ISSUE How one Etsy owner quit her day job plus tips on throwing a co-ed shower.
EDITOR'S NOTE Starting a magazine is a bit like having a baby. I've tried both recently, so you'll have to take my word. Both endeavors require a temporary lapse in sanity, sleep deprivation, and a whole lot of cupcake runs. The first several weeks after we had our baby boy, friends and family signed up to bring us mountains of tabouli, fried rice, and Thai turkey wraps (a personal favorite). We didn't lift a finger to put together a meal for more than a month. Most of those weeks are a blur. I do, however, vividly recall crying one night when my husband thoughtlessly double stacked a paper plate. I was sure his gross oversight would lead to a household plate shortage. If we ran out of plates, how would we survive parenthood? Eventually, miraculously, my hormones restored balance, sleep patterns regained normalcy, and my husband breathed a little easier when serving dinner. It takes a village to raise a child. In those weeks following our son's birth, we learned the truth in that clichĂŠ. This launch certainly took a village, but instead of meals, photographers, designers and stylists brought loads of talent, inspiration and hard work to the table. Cheers to my wildly creative friends and colleagues, cheers to my husband with his newfound grasp of paper plate preservation, and cheers to you, our lovely readers. May your holidays be merry and bright. EMMAMAG 03
HOLIDAY GUIDE
SARAH HUBBELL
SHELLY SAZDANOFF ASSOCIATE EDITOR
EDITOR IN CHEIF
ALEX EVJEN
MICHELLE HERRICK PHOTOGRAPHER
FASHION EDITOR
SARA NEVELS
PHOTOGRAPHER
USUAL SUSPECTS
REGULAR CONTRIBUTORS
04 EMMAMAG
SARA CHAMBERS ADVERTISING
CONTRIBUTORS
HOLIDAY GUIDE
GUEST CONTRIBUTORS
JILL KRAUSE BABY RABIES
MEGAN COLLINS STYLE GIRLFRIEND
RHIANNON BANDA HEY GORGEOUS
SHERRY PETERSIK
YOUNG HOUSE LOVE
JEN RAMOS
MELISSA ESPLIN I STILL LOVE YOU
MADEBYGIRL
KELSEY NIXON COOKING CHANNEL EMMAMAG 05
1. WOODEN REINDEER, THE CONTEMPORARY HOME $38 2. WOOD ORNAMENTS, ETSY $20 3. MINT STOCKING, ANTHROPOLOGIE $48 4. CONFETTI ORNAMENT, WEST ELM $12 5. GEOMETRIC GARLAND, LEIF SHOP $38 6. PEACE ON EARTH CANVAS, LINDSAY LETTERS $200
HOME
2
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RETRO
XMAS 6
EMMAMAG 07
DRINK STIRRERS
STYLED AND PHOTOGRAPHED BY JENNIFER PRINCE
DIY
DIY SCISSORS GLUE GUN GLUE STICKS WOODEN SKEWERS TINSEL CUT AN INCH OF TINSEL. SQUEEZE A DAB OF HOT GLUE ON SKEWER TIP. WRAP THE TINSEL AROUND IT. WAH-LAH. CHEERS!
EMMAMAG 09
Darling. Vintage. Mobile.
SHOPMERRYMAY.COM
FASHION
Chambray Three Ways FROM HOLIDAY SHOPPING TO HOLIDAY PARTY, STYLIST, ALEXANDRA EVJEN PUTS A CHIC CHRISTMAS SPIN ON A BLUE-COLLAR LOOK. HAIR AND MAKEUP BY HEATHER WILSON. PHOTOGRAPHS BY MICHELLE HERRICK.
EMMAMAG 11
HOLIDAY GUIDE
(THIS PAGE) FLORAL SCARF GAP $30
GREEN SKINNY CORDS GAP $70 BROWN WOVEN BELT TARGET $13 (OPPOSITE PAGE) BLACK BLAZER ZARA $90 ORANGE NECKLACE J.CREW
Seasonal
SHOPPING
12 EMMAMAG
LEOPARD SKINNY BELT J.CREW $40
FASHION
Holiday PHOTOS
EMMAMAG 13
HOLIDAY GUIDE
14 EMMAMAG
FASHION
POLKA DOT CARDIGAN TARGET $23 JEWELED COLLAR NECKLACE CHIC WISH $27 BLACK TIGHTS J.CREW $27 BLACK SUEDE PUMPS NORDSTROM $80
CHRISTMAS
PARTY EMMAMAG 15
SPONSORED
[ ONLY $35!
PARTY PRETTIES
]
NAVY BLAZER RED PIPING DETAIL
COLORBLOCK SPARKLY DRESS
FESTIVE FLATS
16 EMMAMAG
ENTERTAIN
SUPPORT SMALL BUSINESS CREATIONS BY MINDA
VINTAGE. FASHION. SUSTAINABLE LIVING. EMMAMAG 17
ALEXANDRA V. EVJEN FASHION, PHOTO AND WARDROBE STYLIST AVESTYLES.COM
HANDMADE HOLIDAY
Handmade Holiday BURLAP WREATH TUTORIAL AND PHOTOGRAPHS BY JILL KRAUSE
EMMAMAG 19
HOLIDAY GUIDE
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Wind one piece of accent strip around your wreath and secure with hot glue. Take a burlap square and bunch the corners together. Apply a dot of hot glue to the center of the square. Hold square on wreath for a few seconds to allow the glue time to cool. Continue this around the wreath in several rows, then fill in the holes until your wreath is as full as you like. Tie bow around accent strip with remaining accent fabric strips. 20 EMMAMAG
ENTERTAIN
MATERIALS SCISSORS GLUE GUN GLUE STICKS 1 14" STYROFOAM WREATH FORM 2 YARDS OF BURLAP CUT IN 4"X4" SQUARES 1/2 YARD OF ACCENT FABRIC CUT IN 2" TO 3" STRIPS
EMMAMAG 21
HOST THE PERFECT
Christmas Brunch
ENTERTAIN
STORY BY SHELLY SAZDANOFF PASTRIES BY TAMMIE COE CAKES FLOWERS BY LÉ CHANCÉ PHOTOGRAPHS BY SARA NEVELS OF TALK STUDIOS
EMMAMAG 23
Fresh Fruit
REFRESHING BRUNCH SIDE THAT REQUIRES NO PREP.
ENTERTAIN
When acheiving an urban rustic feel, you don't want anything too perfect or over-the-top. The table runner acts as a simple backdrop, allowing the food to steal the show. With berry and mustard sample paint jars, I brushed an ombrĂŠ effect onto sunbrella fabric. I love the bold colors and soft texture against the natural wood.
EMMAMAG 25
HOLIDAY VIDEO
WATCH FOR DIY ORNAMENTS & MORE HOLIDAY HOW-TOS.
26 EMMAMAG
ENTERTAIN
1
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9 ANTHROPOLOGIE
1. Chalkboard easel menu, IKEA. 2.Tuck a sprig of rosemary with utensils for a festive and fragrant touch. 3. Salvaged wine bottle glasses, Refresh Glass. 4. Buy pastries ahead of time for less day-of prep. 5. Wrap vases with cinnamon sticks. 6. Provide guests with snuggling material. 7. DIY feather ornaments in glass. 8. Use chalk pens for restaurant menu results. 9. DIY Anthropologie-inspired gift wrap how-to in Emma's holiday video. EMMAMAG 27
ENTERTAIN
Mulled Wine 2 BOTTLES CHIANTI 4 OUNCES BRANDY 12 WHOLE CLOVES 4 CINNAMON STICKS 1 LARGE ORANGE, ZESTED
COMBINE INGREDIENTS IN A STOCK POT. BRING TO A SIMMER. DO NOT ALLOW MIXTURE TO BOIL. HEAT FOR 20 MINUTES AND SERVE SPRINKLED WITH FRESHLY GROUND NUTMEG.
EMMAMAG 29
Kelsey Nixon COOKING CHANNEL'S
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CHOCOLATE CHIP
COOKIE RECIPE INGREDIENTS 1 CUP BUTTER
2 CUPS FLOUR 1 TSP. BAKING SODA 1 TSP. BAKING POWDER 1/2 TSP. SALT 1 CUP SUGAR 2 1/2 CUPS OATMEAL 12 OZ. CHOCOLATE CHIPS 1 CUP BROWN SUGAR 1 4 OZ. CHOCOLATE BAR (GRATED) 2 EGGS 1 1/2 CUPS CHOPPED PECANS OR WALNUTS 1 TSP. VANILLA
DIRECTIONS BLEND OATMEAL IN A BLENDER AND SET ASIDE.
CREAM TOGETHER BUTTER AND BOTH SUGARS. ADD EGGS AND VANILLA; MIX TOGETHER WITH FLOUR, OATMEAL, SALT, BAKING POWDER, AND SODA. ADD CHOCOLATE CHIPS, HERSHEY BAR AND NUTS. ROLL INTO BALLS AND PLACE TWO INCHES APART ON A COOKIE SHEET. BAKE FOR 10 MINUTES AT 375 DEGREES. MAKES 4-5 DOZEN COOKIES.
HIPSTER HOLIDAY 1. "COME ON! LET'S BOOGEY TO THE ELF DANCE" SUFJAN STEVENS 2. "ROCKIN AROUND THE CHRISTMAS TREE" SHE AND HIM 3. "GET DOWN FOR THE HOLIDAYS" JENNIE O. 4. "WINTER SONG" SARA BAREILLES & INGRID MICHAELSON 5. "IT'S CHRISTMAS SO WE'LL STOP" THE FRIGHTENED RABBIT 6. "CHRISTMAS REINDEER" THE KNIFE 7. "KING NIGHT" SALEM 8. "ELECTRONIC SANTA CLAUS" BLAZER FORCE 9. "ALL THESE TREES" PASSION PIT 10. "WE COME BACK" THE LOCAL NATIVES
CAROLS CURATED BY RYAN HUBBELL
ENTERTAIN
HOLIDAY
READS
EMMAMAG 33
SPONSOR
EMMAMAG 34
MERRY GUIDE TO
Gift Giving
In the spirit of giving meaningful gifts this season (really, who needs another pair of fuzzy socks?), EMMA brings you a thoughtful guide to giving. Plus, shopping from the comfort of your cushy desk chair gives you more time to deck the halls.
GIFT GUIDE
STOCKING
Stuffers
1
2
ALL NATURAL SOAP YOU SMELL
$8
3 4
36 EMMAMAG
STOCKING STUFFERS
5
BEER ADVOCATE SUBSCRIPTION
$15
7 6
8 1. LANCOME LIP GLOSS NORDSTROM $18 2. OX BLOOD NAIL POLISH AMAZON $6 3. WASHI TAPE ETSY $3 4. JOURNAL RIFLE PAPER CO. $15 5. TEAM GOLF BALLS AMAZON $9 6. TIE BAR ASOS $11 7. COFFEE INTELLIGENTSIA $14+ 8. IPHONE COVER BLOOMINGDALE'S $40
EMMAMAG 37
GIFT GUIDE
2 1
The
RAG& BONE CARDIGAN TARGET
$70
4 3
38 EMMAMAG
MEN
TEE
5
BALL&BUCK
$48
7
Boy
6
CURATED BY
8
Style Girlfriend
1. KNIT GLOVES UNIQLO $13 2. SHAVE CREAM PORTLAND GENERAL $36 3. SPOTIFY PREMIUM SPOTIFY $10/MO 4. TOM FORD COLOGNE SAKS $205 5. SOAP SPONGE CLEANLOGIC $5 6. SHACKLE BRACELET FORM FUNCTION $70 7. DARK WASH JEANS NORDSTROM $135 8. LAPEL FLOWER KNOTTERY $8 EMMAMAG 39
GIFT GUIDE
Sartorial
1
GIFT PICKS 2
3
OX BLOOD TOTE UNCOVET
$229
4
40 EMMAMAG
FASHION
6 5
7 PARTY DRESS
TOP SHOP
$250
8 1. TA DA EARRINGS KATE SPADE $48 2. POLKA DOT CLUTCH J.CREW $128 3. VINTAGE 1950 DRESS MERRY MAY $48 4. TEXTURED OXFORDS BLOWFISH SHOES $45 5. POLKA DOT SCARF J.CREW $68 6. STRIPED TEE MADEWELL $50 7. BURGUNDY CORDS H&M $24 8. SURI'S BURN BOOK AMAZON $13
GIFT GUIDE
1
NAVY RUG
URBAN OUTFITTERS
$44+
Ho Dwe
2
3
LOVE PRINT
MADEBYGIRL
$35
42 EMMAMAG
HOME
CHEVRON DOORMAT TARGET
$12
4
5
ome ellers
7 6
1. DESSERT PLATE ANTHROPOLOGIE $14 2. CAKE STAND ETSY $44 3. METALLIC VASE ZARA HOME $36 4. FLORAL PILLOW CAITLINWILSON $60 5. YOUNG HOUSE LOVE AMAZON $26 6. PAPER TABLE RUNNER CAKEVINTAGE $32 7. COLORFUL UTENSILS MACY'S $20
EMMAMAG 43
GIFT GUIDE
GIFTS FOR
Newlyweds
1
2
CHALK MAP TERRAIN
$168
3
4
44 EMMAMAG
NEWLYWEDS
5
RAINY DAY THROW LEIF
$298
6
8 7
CURATED BY
Rhiannon Nicole 1. CUSTOM STAMP MOLLY JACQUES $50 2. ICE BUCKET ANTHROPOLOGIE $198 3. COOKBOOK WILLIAMS SONOMA $35 4. GLITTER SALAD SET LEIF. $38 5. DATE BRACELET DALLA NONNA $650 6. HIGH BALL SET KATE SPADE $50 7. WITH LOVE WINE SWANSON $25 8. CANDLE 29ARMSTRONG $45
GIFT GUIDE
1
BOOK POSTERS IMAGEKIND $25+
2
3
1. RECORD PLAYER ANTHROPOLOGIE $168 2. GLASSES JUMPER THUMBELINE $96 3. PINT SIZE PIANO FAO $85 4. INSTAGRAM CAMERA ETSY $35 5. MINI BERTOIA CHAIR LITTLE NEST $89 6. OLLIBLOCKS CARAVAN SHOPPE $5 7. CHALKBOARD EASEL IKEA $15
46 EMMAMAG
Kid
&
Ba 4
CHILDREN
5
CUSTOM VIEWFINDER IMAGE 3D $25
ddos
6
&
abes
7
CITY TRAVEL BOOKS AMAZON $18
EMMAMAG 47
GIFT GUIDE
GIFTS FOR
Hostess
1
2
RECIPE HEIRLOOM BOX RIFLE PAPER
4
$135
3 5
48 EMMAMAG
HOSTESS
6
2013 TEA TOWEL ETSY
$25
7
8 1. VOLUSPA CANDLE NORDSTROM $16 2. GOLD AND WHITE TRAY ETSY $98 3. ARTISAN VASE WEST ELM $15 4. OVEN MITT CRATE & BARREL $24 5. BOTTLE OPENER ANTHROPOLOGIE $28 6. NATE BERKUS FRAME TARGET $13 7. NUMBERED DISHES ETSY $28 8. EDIBLE SELBY BARNES & NOBLE $20
EMMAMAG 49
GIFT GUIDE
UNDER
$25
1
MINI PLANTER ETSY
$24
3
4
50 EMMAMAG
2
ON A BUDGET
1. KNIT GLASSES CASE ETSY $13 2. SCARF GAP $18 3. MESSAGE TOTE FIELD GUIDED $20 4. STAMP ETSY $25 5. KNIT TIE NORDSTROM $40 6. FRENCH PRESS WILLIAMS SONOMA $50 7. BRACELETS MADEWELL $38 8. PHONE CASE URBAN OUTFITTERS $35
5
6 NECKLACE
MADEWELL
$28
7 8
UNDER
$50 EMMAMAG 51
GIFT GUIDE
WISH LISTS
MICHELLE HINCKLEY 4 MEN 1 LADY
SHERRY PETERSIK
YOUNG HOUSE LOVE
JEN RAMOS
MADEBYGIRL 52 EMMAMAG
WALL ORGANIZER
LEATHER DUFFLE
JOURNAL
PENCIL SHARPENER
URBAN OUTFITTERS
MODCLOTH
LEATHER PANTS SHOP BOP
ETSY
URBAN OUTFITTERS
BLACK DUFFLE
NEIMAN MARCUS
WISH LISTS
GIFT INSPIRATION FROM A FEW OF YOUR FAVES
WOOD TRAYS
ANTHROPOLOGIE
GREEN VASE TARGET
TOMBOY STOOL BARNEY'S
STRIPED BLANKET BRANCH HOME
LINEN BOXES IKEA
TIGER PILLOW BARNEY'S
SNEAKERS J.CREW
CHANDELIER
WORLD MARKET
BRASS LINK BOXES JAYSON HOME
EMMAMAG 53
HOLIDAY GUIDE
GET THE
INSIDE SCOOP EMMA'S NEWSLETTER
MONTHLY EMAIL UPDATES MEMBER-ONLY GOODIES SIGN UP BY 12/1 FOR 12 DAYS OF GIVEAWAYS! 54 EMMAMAG
GIVEAWAY
12 DAYS OF
GIVEAWAYS
A FEW SPONSORS INCLUDE: AMBER INTERIORS CITRUS LANE UMBA BOX THE ALTERED CHAIN OLIVE BOX EMMAMAG 55
56 EMMAMAG
SPONSORED
[
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POMEGRANATE BELLINI MOCKTAIL
ONE PART POM WONDERFUL
ONE PART SPARKLING CIDER
BLEND WITH ICE
MINT GARNISH
EMMAMAG 57
GIFT TAG PRINTABLE
CLICK HERE TO DOWNLOAD YOUR OWN! DESIGN BY MELISSA ESPLIN I STILL LOVE YOU
EMMA MAG
PREVIEW ISSUE #02
PUBLISHER Sarah Hubbell EDITORIAL STAFF Sarah Hubbell (Chief Editor) Shelly Sazdanoff (Editor) Alex Evjen (Editor) Ralston PR House (Layout) EDITOR’S OFFICE Phone: +1 323 743 3309 www.emmamag.com hello@emmamag.com SUBSCRIPTION
A.HEIRLOOM This Etsy shop owner quit her day job when sales skyrocketed. She spills her secrets to making it in the online marketplace.
http://eepurl.com/qlTHH PRINT Hard copies available on demand beginning in January. ADVERTISING Sara Chambers Phone: +1 623 203 7842 advertise@emmamag.com CONTRIBUTOR INFORMATION Emma welcomes your submissions of: home projects, interior design, DIY tutorials, entertaining and parties, wearable hair and fashion, staged shoots, and printables. Please send your previously unpublished stories along with professional quality photos to submissions@emmamag.com.
STYLISH MAMAS These maternity mavens know where to score (and where to strike out) when dressing for two. Plus, your favorite mommy bloggers reveal maternity must-haves.
Cover Image by Sara Nevels talkstudiosphotography.com