Los Feliz Ledger
Where to Shop on the Cheap By Sean Mahoney Echo Park Columnist As Pinkberry stores continue to pop up like dandelions and a new Wa l-Mart is built every two minutes, it seems like patronizing chains is unavoidable. Personally, I’ve long tired of flavorless merchandise churned out on assembly lines and blandly displayed for mass consumption. I’ve already sold my soul to Starbucks so I try to buy everything from gifts to fashion within walking distance of my apartment. With-
out a superstore in sight, the results are unique and surprisingly affordable. Take for example Jumbo Bargain at 1555 Sunset. When decorating for a loved ones recent birthday bash, I furnished the entire dĂŠcor from this quirky discount store. My haul, which included tablecloths, noisemakers, napkins, banners, and birthday tiaras for ten, was under $20. This place also stocks gift-wrap, pink vinyl Marilyn Monroe totes bags and even potted bamboo plants. Directly across the street is Buy and Save, another independent discount store. Some of my friends lovingly refer to this treasure trove of bargains as “Ghetto Targetâ€? which is oddly accurate considering they really do have
everything. However, the big score here is the “5 T-shirts for $10� deal they proudly advertise on the window outside. In all styles and colors, these tees are a must have. Speaking of designers, I’ve recently discovered MediaNoche which resides in the old Labor Fruit space at 1200 North Alvarado. This boutique specializes in smaller designers without the hefty price tags. Great men’s shirts from English Laundry, cool Kill City denim, and an impressive selection of hats are just some of the enticing items they carry. It’s worth checking into MediaNoche periodically as they have frequent sidewalk sales and discount racks. My last shopping destination is one I share with reservation but if sharing it means
saving one person from going to the mall, then so be it. BBC Vintage at 1707 Sunset has been my little thrift store secret for many years. Nearly all of my favorite shirts and jackets have come from this gem of a store. Newly remodeled and re-merchandised, BBC Vintage harkens back to the Melrose thrift stores shops of yesteryear. Local
[new on the block] The following are new members to the Silver Lake Chamber of Commerce: Adien Aggenback Mortgage Consultant Wachovia Bank 6180 Laurel Cyn. Blvd. # 301 North Hollywood, CA 91606 (818) 487-5292
Benjamin Lemon CMFC financial planning 150 S. Los Robles Ave Ste. 880 Pasadena, CA 91101 (626) 568-2770
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Cranky John’s Electric Co. electrical service & repair John Klein, owner (License # 888242) 1411 Silver Lake Blvd. #3 LA CA 90026 (323) 912-1913
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June Czerwinski Photography June Czerwinski, owner LA, CA 90027 (323) 667-2867
Koda Sushi Richard Kaye, owner 3719 Sunset Blvd.. LA CA 90026 (323) 663-1048
Little Scallywag online baby skin care retail/ wholesale Kristina Pipkin, Nick Wenbourne, owners 4470 W. Sunset Blvd. #192 (PO BOX) LA CA 90027 (323) 646-7652
Madame Matisse Debra King, owner 3536 W. Sunset Blvd. LA CA 90026 (323) 662-4862
L Design & Build, Inc architecture, construction & management Luis F. Herrera, AAIA. Stacie B. London, owners 3746 W. Sunset Blvd. LA CA 90026 (323) 668-0734
Lark Cake Shop Jim and Colleen Standish, owners 3337 W. Sunset Blvd. LA CA 90026 (323) 667-2968
Jacek W. Lentz attorney at law Shevin & Lentz criminal law office 9000 W. Sunset Bl., Suite 720 West Hollywood, CA 90069 (310) 273-1300
Provisions food and catering Lisa Feinstein, owner 2643 Locksley Place. LA CA 90039 (323) 667-2565
Royale on Wilshire Restaurant Anthony C. Jones, owner 2619 Wilshire Blvd. LA CA 90057 (213) 388-8488
S B LONDON technocraft objects, exhibit of industrial art Stacie B. London Luis F. Herrera, owners 3740 W. Sunset Blvd. LA CA 90026 (323) 668-0734
Yoga Bodyworker pregnancy massage and yoga
Large Marge Sustainables Meg Dickler-Taylor, owner 2658 Griffith Park Blvd. #274 LA CA 90039 (310) 902-4104
Leah Miller, LMT, RYT 2336 Terviot St. LA CA 90039 (310) 497-7198
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teens and stylists alike can be seen perusing the racks during the weekends so I’d recommend a visit during the week to avoid the crowd. The great thing about Los Angeles is every neighborhood has little boutiques and shops free from parking structures and crowds. Take a walk down your street and you might be surprised.
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August 2007