Little
Black Book
This quarter’s tips are directed specifically towards interior designers and manufacturers, to provide insider advice on how to pitch new projects to press. The tips may be short and sweet- but they certainly pack a punch!
ARIANNE NARDO Editor-in-Chief, Interiors Magazine
“At the risk of veering into the self-help aisle, one piece of advice that is potentially obvious but absolutely vital is to know who you are. Magazine editors (especially the jaded ones) love passion in design when it isn’t diluted by platitudes, disco balls and glitzy packaging. Having a real sense of your brand, expertise, what makes you distinct –not just fueling the figment of what you perceive—will create better editorial relationships. Self-scrutiny is good for marketing and anti-aging serums.”
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| FALL 2012
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