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(FROM PAGE 12) EDITORIAL STATEMENT: FROM ANALOG TO DIGITAL AND BACK AGAIN LA FORUM NEWSLETTER AGAIN beckons with tall tales of ran 1 chos and modernisms, lost urbanisms, and had-to-be-there debates. Last summer, the LA Forum’s retrospective exhibition Unfinished Business shuffled After a long hiatus, the LA through our archives. This Forum Newsletter is back in spring, the Getty Foundation print. But the return to pulp revives its Pacific Standard and ink is not as perverse as it Time initiative with Modern sounds. Throughout the 1990s, Architecture in L.A., a citywide, the publication of a physimulti-institutional look at the cal newsletter was a defining built environment from 1940 endeavor of the LA Forum’s to 1990. But as the legacy of efforts to disseminate ideas the designers and critics of about architecture and urbanism the 20th century hangs heavy into the community. A decade overhead, our appreciation ago the newsletter transitioned and consciousness of that legto a low-overhead online veracy cajole and threaten us at sion, where obscurity led with every turn. Frank Lloyd Wright seeming inevitability to total dor- and Ray and Charles Eames mancy. The Internet’s fleet blogs haunt this issue, as do banal and digital imagery seduce and 1980s office buildings and titillate with a cheap ease. By retrofuturism. contrast, print is slow, outpaced “The past is where by millions of keyboards. Still, the romance lies now, not the we recognize an aesthetic value future,” writes contributor Simon in the experience of the newsReynolds. Indeed, the Forum’s print, the smell and smudge return to paper scratches the of old-fashioned inks and the itch to toss out incendiary misslapping sound of a practiced sives in newsprint just like our flap-fold. The broadsheet may feisty predecessors did. But be the most disposable of we intend this newsletter to be printed media, but it has a rela- more than just an exercise in tive permanence compared with nostalgia. As such, our plan is to web-only content—it may be accommodate the kinds of discollected and archived in a box course that best fit the medium: somewhere, ready to be redislong-form articles, interviews, covered years later. and commissioned, site-specific Yet gazing backward centerfolds. By bringing the can be a dangerous preocnewsletter back to the printing cupation. In L.A., the past (CONT’D ON PAGE 2) SPRING 2013 AND BACK PAGE 1 FROM

LA Forum Newsletter_Spring 2013

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