Jubilee Manifesto

Page 20

Arts, Sports & Culture: Celebrating the best in the world

THE CHALLENGE Our collective love of sport and the arts is one of the strongest factors that unite us. In the sporting arena we are world leaders in middle and long distance running. At home our culture is vibrant and thriving. However, successive Governments have too often neglected sports and creative industries. As a result, the potential in these sectors has not been accorded a chance to improve our quality of life or boost our economy. Major sporting events such as the Olympics and World Cup would provide a massive boost to local investment and growth. The success of the 2010 World Cup in South Africa has demonstrated what Africa can do. Kenya should be a serious contender to host future regional and international sporting events. While we have some of the best creative talent in Africa but our copyright laws and production systems seem skewed against them.

THE OPPORTUNITY The ambition of the Coalition is for Kenya to host major sporting events such as the Africa Cup of Nations in 2019 and the 2019 World Athletics Championships. To that end the Coalition will continue to support our emerging athletes in the areas where Kenya has traditionally been strong, as well as encouraging our young people to explore their sporting potential in other areas, such as rugby, cricket, basketball, tennis, volleyball, hockey, swimming and football. We will also support the growth of sports at a local level by helping to provide community sporting facilities. The association between sport and the creative industry have long been overlooked by the Government in Kenya. We believe they should be nurtured and supported. We will take measures to ensure that they are able to flourish and contribute to our economic growth and general well-being as a nation.

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Agenda for Kenya 2013 - 2017 and beyond


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