The creative industries can be understood as those that include mechanisms for providing information in different languages and expression forms, exerting a strong influence on our quotidian. The analysis of chromatic information, as a form of expression and content, was the main subject of this research, because it‟s an element of visual language with significant relevance in the processes of communication and has a great semantic load, contributing significantly to the composition aspects of syntactic, semantic and pragmatic data. From this reflection on the roles played by color as visual sign, linking their importance to the visual arts as a generator of information and support, we conclude that there is a need to create a digital platform based and found on color theory and cultural aspects, which contributes for decisions on the applicability of the resources of visual information.