Learning from JCC Benchmarking:
Add it up The numbers are in: JCCs with dedicated fundraising staff raise significantly more money. Period.
By Andy Paller DIRECTOR, JCC EXCELLENCE: BENCHMARKING
W
hile still a relatively small percent of total operating revenues, financial resource development (FRD) or fundraising is growing in importance to JCCs. What are the lessons in this area from JCC Excellence: Benchmarking? BY THE NUMBERS First, a few numbers to frame the discussion. The 41 JCCs submitting fundraising data in the 2012–13 round of Benchmarking generated a total of $34 million for operations from contributions, government funding, JCC endowment proceeds and United Way. This excludes an additional $15 million in restricted contributions. On average, FRD represented 11% of total operating revenues. However, there was great variation from JCC to JCC: among the smallest JCCs, FRD represented between 7% and 19% of total operating revenue, with these JCCs
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