Radio Lumbini audience survey

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Table 26: Radio at home, language. 1,503 respondents.

The Nepali language community would most likely have a radio at home in comparison with the other language communities. In particular the Tharu and Urdu communities are behind when it comes to having a radio at home. Whether the reason for these communities do not have a radio at home is related with the fact fewer radio programs are available in these languages or due to the fact these communities have fewer recourses available and therefore cannot afford a radio receiver is unclear. The survey cannot provide a clear-cut answer on this.

3.1 Consumption In this paragraph we shall see how much people listen radio and where and when people most likely listen.

Table 27: Hours of radio listening, education. 1,293 respondents.

People listening to radio in average listen 1 hour 38 minutes a day. People with a primary education spend more hours listening to radio (1 hour 50 minutes), whereas uneducated people in average listen 1 hour 15 minutes a day.

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