RETAILBIZ: SUPER MARIO BROS WII 36 MCV 06/11/09
Everyone’s favourite plumber (and his brother) make another journey to the Wii…
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by James Batchelor
Princess Peach has (surprise, surprise) been kidnapped again by the incorrigible Bowser and Mario is once again tasked with bringing her back.
THE SUCCESS of New Super Mario Bros on DS proved that, as much as gamers cry out for new experiences and better This is a triple-A Mario advances in their titles, launch. We hope it will millions are still happy to perform strongly and delight revisit their roots and Wii owners this Christmas. enjoy a slightly more nostalgic offering. Rob Lowe, Nintendo With that in mind, the But this time, he isn’t alone. Luigi and stage is set for the sequel to improve on two anonymous Toads are along for the its predecessor’s performance. New ride, making a roster of four playable Super Mario Bros Wii brings 2D platforming back to Nintendo’s home characters that lends itself perfectly to consoles, with the portly plumber and the new multiplayer mode. his ilk off on a brand new blockNintendo’s hopes are particularly high for NSMB Wii. Not only is it the first jumping, Goomba-stomping adventure.
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Mario platformer to allow four people to play simultaneously, it also ticks all the boxes for a sure-fire hit on Wii. The game appeals to loyal Nintendo followers, challenges fans of more retro-style platform games, and is accessible to everyone from children to grandparents. “This is a triple-A Mario launch, and we hope it will perform strongly, and surprise and delight Wii owners this Christmas – and then into 2010 and beyond,” says senior product manager Rob Lowe. “It’s a pretty busy month in terms of releases but we hope that the quality of the title and the strength of the Mario brand will shine through.”
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