One billion global customers are waiting for
you Master of Tourism Administration Traditional and Online Programs
Master of Tourism Administration (MTA) On-campus; Full-time or Part-time Study
For nearly 40 years, GW’s Master of Tourism program has been producing the industry’s next great leaders. Students interact with peers and instructors from all over the world within a rich learning environment that combines individual experiences and interests with sustainable local and global initiatives. You can concentrate your studies in one of four areas, or take cross-concentration courses to develop your own tourism expertise: • Sustainable Tourism Management: Learn how to minimize the negative impact of tourism and preserve cultural and natural resources; optimize tourism’s contribution to economic development in local communities
• Sport Management: A $500 billion global business, no single aspect of our culture has the power to bring people together as sport; learn how to plan, organize, market, and lead sport activities, products, and services
• Event & Meeting Management: The MEEC industry generates significant revenue for cities, counties, and countries; learn how to bring important sources of economic growth to your community
• Hospitality Management: Employing nearly 220 million people and generating almost 10% of the world’s GDP, the hospitality industry is the core of travel and tourism; learn how to lead this important sector
We continually strive to equip our students with the knowledge and skills that contribute to personal and corporate success in a rapidly changing global environment. Dr. Douglas C. Frechtling, Ph.D.
Academic Advisor, Sustainable Tourism Management Professor of Tourism Studies Special Consultant to the U.N. World Tourism Organization (UNWTO)
Our MTA degree equips you with the tools you need to seek job titles in the tourism industry such as: • Meeting Manager • Event Manager • Catering Manager • Sales Manager • Marketing Director • Account Representative • Director of Sponsorship Services • Public Relations Coordinator/Director • Community Relations Coordinator/Director • Director of Game Operations • Business/Policy Analyst • Hotel General Manager Our MTA alumni help guide the futures of exciting, global corporations, organizations, and agencies, including: • Accenture / PKF Consulting • American Express • American Hotel and Lodging Association • Beijing University • Brand USA • Carnival Cruises / Royal Caribbean Cruises • Disney World • ESPN • Marriott International / Hilton Hotels & Resorts • National Collegiate Athletic Association (NCAA) • NBA, NFL, NHL, MLB, MLS • Puerto Rico Convention Bureau • Solimar International • United Airlines • USAID • U.S. Department of Commerce • U.S. Department of State • U.S. Olympic Committee • U.S. Travel Association • Washington Convention and Tourism Corp. • World Bank Group • World Wildlife Fund • Yahoo! / Google Travel
GW provides the opportunity for a lot of collaborative learning. We often work in groups. We work with industry professionals in real-world settings doing real research projects, real proposals, and plans for events. That’s an opportunity you don’t get at just any school. With GW and the connections GW has to the tourism and hospitality industry, we get to dig in and get our hands dirty doing real work. Leah Bernick
MTA Graduate Event & Meeting Management, Class of 2010
APPLICATION DEADLINES: On-Campus MTA Program: Fall Semester: May 1 Spring Semester: October 1 GWSB:DC MTA Program (Distance): Fall Semester: May 1 Spring Semester: October 1
T
he international tourism and hospitality industry is the world’s largest private employer. Growth is steady. But like any dynamic industry, what’s new today is outdated tomorrow. Consolidation, realignment, GW providesofthe opportunity globalization—all these factors for a lot of collaborative are constantly reshaping and learning. We oftentourism. work in redefining international
groups. We work with indusThe of Tourismin real-world tryMaster professionals Administration (MTA) degree settings doing real research from the George Washington projects, real proposals, and University School of Business plans for events. That’s an offers you real-world learning opportunity you don’t get opportunities to help you at just any With GW recognize and school. manage the andand theareas connections GW has issues influencing the tourism and hospitality thetoworld of tourism: sustainable tourism, events industry, weand getmeetings, to dig in sport, andand gethospitality. our hands dirty doing real work. Over one billion international tourists looking to you to Leah are Bernick MTA Graduate help lead the way. Event & Meeting Management, Class of 2010
APPLICATION DEADLINES: On-Campus MTA Program: Fall Semester: Maywith 1 the ability • Flexible study options toSpring customize your interests through Semester: October 1
independent research and specialized electives
GWSB:DC MTA Program (Distance): • Heart of the nation’s capital Fall Semester: May 1 with opportunities for practical experience, Spring Semester: October 1 professional networking, and career development
• Summer Study Abroad experience with actual international clients, including Olympic sporting events and management • Faculty who are industry experts with real-world knowledge and contacts
Distance learning Beyond textbooks– That eliminates You’re Master of Tourism Administration (MTA) in
Distance. immersed On-campus; Full-time orthe Part-time Study
real life
For nearly 40 years, GW’s Master of Tourism program has been producing the industry’s next great lead Students interact with peers and instructors from all over the world within a rich learning environment th combines individual experiences and interests with sustainable local and global initiatives.
Move at your own pace. You can concentrate your studies in one of four areas, or take cross-concentration courses to develop your own tourism expertise: Our MTA program features Online Distance Education Platform full- and part-time study options,
• Sustainable Tourism Management: Learn how on-campus learning. to minimize or theonline negative impact of tourism and And it doesn’t stop there. preserve cultural and natural resources; optimize Our students work with real-lifedevelopment tourism’s contribution to economic clients real-life situations in localin communities
to gain firsthand management
• Event & Meeting Management: The MEEC experience with public, industry generates significant revenue for commercial, and nonprofit cities, counties, and countries; learn how organizations around theofworld. to bring important sources economic Summer Abroad study gives growth to your community
you added international exposure, and Sport Management students have the opportunity to study the intricate running of the Olympic Games.
As a busy professional, your time islooking precious. If you are IT a mid-career professional
• Sport Management: Aprospects $500 billion global The GWSB:DC online platform to expand yourMSIST skills and inlets theyou work around your schedule through the use business, no single aspect of our culture has t tourism industry, our online Master of Tourism of real-time video lecture, online dialogue Administration (MTA) may suit your individual power to bring together as sport; lear and discussion withpeople your faculty and peers, goals and lifestyle. Featuring the same level actual research projects and more. You receive how to plan, organize, market, and lead spor of as our traditional, theinstruction same opportunities and sameon-campus quality of activities, products, and services program, the online MTA degree is designed instruction as on-campus MSIST students. In to give flexibility in a fact, thedistance range oflearners what youadded can accomplish
through multimedia lectures and online virtual classroom is truly limitless. The majority nearly • Hospitality Management: Employing of our MSISTwith coursework has students. been available to discussions faculty and 220 million people and generating almost 10 students online for over a decade. Our advisors of the world’s GDP, thecan hospitality industry and coordinators help you cusThe program online MTA degree course begins tomize and create an online/on-campus course is theancore of travel and tourism; with Inaugural Residency—two dayslearn how of study that best fits your goals and lifestyle. of orientation designed to help you to lead this important sector get to know faculty, peers, and alumni, as well as Timing
the dynamic surroundings of Washington, Students typically complete the 33-creditD.C. second residency is the Capstone hour The degree requirements—including three Experience near the of your studies, (3) foundation coursesend in database, systems which culminates in a highly regarded analysis, and programming—in the following MBA-style time frames:case competition with industry experts servinginas judges. • Full-time 18-24 months We continually strive (2-3 to classes/semester) equip our students Online MTA students canmonths concentrate in •and Part-time in 24-30 with the knowledge skills that contribute one of twoclasses/semester) areas similar to the traditional, (1-2 on-campus program: to personal and corporate success in a rapidly
World-Class Faculty It is one thing to learn about research, • Sustainable Tourism Management changing global environment. Online or on-campus, you benefit from our tourism planning and policy from a • Event & Meeting Management world-class faculty who are renowned in their textbook, but it is raised to another field, as well as adjunct professors on the level when you have an actual Dr. client frontlines of IT innovation. Douglas C. Frechtling, Ph.D. Academic Tourism Management and the outcomes of the project can Advisor, Sustainable There’s a flexibility in the GW Program faculty include: Professor really affect those [organizations] youof Tourism Studies Current [that lets you] customize your interests. John M. Artz, Organization Associate Professor (UNWTO) I also Tourism found that the instructors were are doing the consulting workSpecial for. Consultant to the U.N.•World • Elias G. Carayannis, Professor very open, and I had as much opportunity Now, I have a drastically better grasp • Edward J. Cherian, Professor to engage with them in a learning of the time and work that it takes to • Subhasish Dasgupta, Associate Professor platform as if I was in a classroom. be a tourism consultant. • Richard G. Donnelly, Associate Professor They were always very accessible.
Lynette Andrews MTA Graduate, Class of 2011
• Wenjing Duan, Associate Professor •Cheryl Mary J. Hargrove Granger, Professor •GW William E. Professor EmeritusPresident SchoolHalal, of Business Alumnae •HTC Ross Partners/Hargrove A. Lumley, AssistantInternational, Professor Inc. • William H. Money, Associate Professor
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http://digitalcommunity.gwu.edu/MTA.php digitalcommunity.gwu.edu/MSIST.php
Main Campus
2201 G Street, NW Funger Hall, Suite 515 Washington, DC 20052 Phone: 202.994.6281 Email: mta@gwu.edu business.gwu.edu/tourism