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YOUR IMAGE SPACE VIDEOS Discover the key creative features of Olympus’s system cameras and go behind the scenes with leading professional photographers in a series of special videos designed to help you unlock your full photographic potential – just click a video to watch it

2 / PAPER AEROPLANE

Top pro Neil Buchan Grant uncovers the benefits of using interchangeable lenses with an Olympus system camera

3 / LEARN TO LOVE LIVE BULB

4 / A PASSION FOR PORTRAITURE

Learn how to get unprecedented control over long exposures by taking full advantage of the Live Bulb feature unique to Olympus

Go behind the scenes with Olympus’s Principal Photographer Damian McGillicuddy and find out about his passion for photography

5 / THE MOTORCYCLE DIARY

6 / OLYMPUS OM-D E-M10 OFFICIAL PROMO

7 / OLYMPUS OM-D E-M10 PREVIEW VIDEO

Recreating retro looks from the past is simple with an Olympus system camera – find out exactly how it’s done in this moving story

Discover the OM-D E-M10 – the latest addition to the Olympus system camera range – in this promotional video

Digital Camera’s Head of Testing Angela Nicholson previews the E-M10 – reproduced with the permission of Future Publishing

Find out how Olympus’s innovative Image Share technology can bring people closer together in this touching tale

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1 / GET CREATIVE WITH LENSES

www.olympus-imagespace.co.uk

6 6 / INSPIRED… GALLERY

10 / 10 HOTTEST PHOTO TRENDS

Stunning imagery that will kick-start your imagination

Explore the visual trends sweeping the photographic world

18 14 / NEIL BUCHAN GRANT

16 / GABRIELLE MOTOLA

18 / DAMIAN MCGILLICUDDY

The award-winning photographer who likes to travel light

The women of Iceland inspired this portrait professional

Olympus’s Principal Photographer reveals how he got started

20 20 / TAKE IT NICE AND SLOW

22 / SHARE AND SHARE ALIKE

24 / UNLEASH YOUR ARTISTRY

Take control of long exposures with Live Bulb and Live Time

Exchange photos with the OLYMPUS Image Share app

Easily apply creative effects to photos with Art Filters

26 26 / THE NEW OM-D E-M10

28 / THE OM-D MISCELLANEA

30 / OLYMPUS OUTFITTERS

Take a tour of the latest addition to the Olympus OM-D ranks

A collection of tips and trivia to make OM-D owners smile

Find your ideal camera in this guide to the Olympus range

34 / LAWSON WOOD The underwater photographer examines an old cliché CREDITS / All images copyright of Olympus unless otherwise stated FOLLOW / T: @OlympusUK FB: www.facebook.com/OlympusUK PROMOTIONS / www.olympus.co.uk/promotions

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THE WATER IS MY IMAGE SPACE. EVERY TIME I ENTER IT I COMPLETELY FORGET ABOUT TOPSIDE AND IMMERSE MYSELF IN EVERY WAY FOR WHATEVER COMES MY WAY LAWSON WOOD, UNDERWATER PHOTOGRAPHER

e all have an image space. Whether that’s a specific place where you feel particularly at one with a camera in hand – the studio or a favourite landscape, for instance – or something more abstract, such as a moment in time or a feeling, your image space is likely to be something incredibly personal that only you identify with. As photographers we’re all unique individuals, each with our own special way of seeing the world around us, but there are some common denominators that bind us together: the things we like to shoot, the cameras we like to use, our passion for pictures.

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MY IMAGE SPACE IS WHERE MY MIND INTERSECTS WITH MY WORLD GABRIELLE MOTOLA, PORTRAIT PHOTOGRAPHER

MY IMAGE SPACE HAS TO BE THE VOID BETWEEN MY EARS – IT’S WHERE ALL MY PHOTOS COME FROM DAMIAN MCGILLICUDDY, PRINCIPAL PHOTOGRAPHER, OLYMPUS

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MY IMAGE SPACE IS THE KIND OF PHOTOGRAPHY I WANT TO SHOOT. SOMETHING THAT’S DYNAMIC, IMPACTFUL AND BRINGS OUT AN EMOTIVE RESPONSE IN THE VIEWER NEIL BUCHAN GRANT, TRAVEL PHOTOGRAPHER

WHEREVER MY SUBJECTS ARE IS MY IMAGE SPACE. IN THE STUDIO, THEIR HOMES OR EVEN OUTDOORS – THE PLACES THEY FEEL MOST COMFORTABLE GHENE SNOWDON, PORTRAIT PHOTOGRAPHER

Image Space is a magazine about all these things. It’s a celebration of great photography and the creative geniuses behind the lens. It’s also about empowering people to tackle exciting new projects with dynamic products, such as the Olympus OM-D range of system cameras and accessories. But more than anything else it’s about the passion for photography and the relentless pursuit of better photos – the desire to capture at least one great image in a lifetime. The full story unfolds in these pages and on the accompanying videos (see page two for details). This is our image space. What’s yours?

MY IMAGE SPACE IS THE GAP BETWEEN MY EYE AND THE VIEWFINDER. SO MUCH IS GOING ON IN THAT LITTLE SPACE! JONATHAN POSNER, FASHION PHOTOGRAPHER

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LET THIS SELECTION OF STUNNING IMAGERY FROM TOP OLYMPUS PHOTOGRAPHERS SPARK PHOTOGRAPHIC ADVENTURES OF YOUR OWN

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COUPLE BY KAROL SRNEC SHOT WITH / Olympus OM-D E-M1 and 75mm lens “This was shot in the historic centre of Bratislava, when I saw some pedestrians in interesting backlighting. I incorporated part of a church wall and the couple’s shadows to strengthen the composition. The Raw file was modified in Adobe Lightroom 5.” EXPOSURE / 1/1250 sec at f/4.5, ISO200 MORE / www.roebuck.sk

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465 PACIFIC HIGHWAY

CRAZY PAVING

PATRICIA

BY PAUL EMMINGS SHOT WITH / Olympus OM-D E-M5 and 12mm lens “While touring Australia, a quick need for car repairs left me wandering around Pacific Highway, Sydney. A magnificent set of office buildings in an amazing complex gave me two hours of photography fun and the Olympus OM-D was my dream companion.” EXPOSURE / 1/400 sec at f/11, ISO200 MORE / http://500px.com/Emmo

BY JOHN PURCHASE SHOT WITH / Olympus OM-D E-M5 and 60mm lens “I was very fortunate to find a four-foot iguana in a face-to-face position at the Tropical Butterfly House in Worksop. It was the perfect ‘model’, remaining quite still and enabling me to get up close and personal with my Olympus macro lens.” EXPOSURE / 1/80 sec at f/4.5, ISO400 MORE / http://500px.com/ klythawk

BY GHENE SNOWDON SHOT WITH / Olympus OM-D E-M5 and 35-100mm lens “I wanted something beautiful for Halloween instead of scary. Patricia was perfect; she channeled Wednesday Addams very nicely. I used a single studio light with a beauty dish and grid. A big foil-covered Styrofoam board reflected some light back to her.” EXPOSURE / 1/125 sec at f/4.5, ISO200 MORE / www.gsnowdon.com

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/ OLYMPUS PHOTOS /

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GET INSPIRED WITH Image Space is much more than a magazine – it’s also the online booking hub for Olympus photography events in the UK. Visit the Image Space website today and you can sign up for seminars with big-name professional photographers, such as Olympus’s Principal Photographer Damian McGillicuddy (see page 18 for more), burlesque specialist Tigz Rice and landscape expert David Taylor. Look out for exhibition-based events too, where you’ll be able to enjoy the work of photographers like Gabrielle Motola (see page 16) in an inspirational setting and at the same time try out the very latest Olympus kit under the tutelage of a top pro. www.olympus-imagespace.co.uk

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THE 10 HOT TEST PHOTO TRENDS

WHERE WILL PHOTOGRAPHY HEAD NEXT? OUR GUIDE TO THE STYLES SETTING THE PHOTO FORUMS ABLAZE REVEALS ALL ntriguing developments in photo technology and changing attitudes to how images are perceived have helped photographers find an unlikely partnership with online communities that appreciate the many boundaries cameras can now push. Thanks to innovation by brands like Olympus, we live in a new era where photographers can shoot and share images faster than any of their predecessors. Here we rank the most popular trends to come from this new golden age…

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HYPNOTISING HDR

WHY IT’S HOT / 10 years on, HDR isn’t going anywhere. And thanks to improved HDR modes in system cameras, we can record all the detail in a scene without it looking like ‘crayon drawings’. GET THE LOOK / You could take the time to blend three exposures… Or you could simply use the HDR mode found on cameras like the Olympus PEN E-PL5. SIZZLE FACTOR /

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FREAKY FACE SWAPPING WHY IT’S HOT / While there are very practical uses for the face swap technique, using it to make people look ridiculous is the only reason most people do it. GET THE LOOK / Almost any photo editing software and a basic knowledge of Layers will get the job done. This tutorial shows you how to do it in six easy steps: http://bit.ly/1bl1mIF SIZZLE FACTOR /

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10 HOTTEST TRENDS 8

REMARKABLE ROOFTOPPING

WHY IT’S HOT / The ‘rooftopping’ phenomenon of taking ‘selfies’ from one thousand feet in the air captures reality from perspectives we’ve not seen before – nor dare to. GET THE LOOK / We definitely don’t advise trying this at home, but rooftoppers typically trespass on private property to climb as high as they can, hang on to a structure by one arm and take their picture before sharing it to Facebook. SIZZLE FACTOR /

Caters News Agency

Linus Lohoff

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STYLISH SURREALISM

WHY IT’S HOT / New technology and an ensuing ethos bent on experimentation has photographers like Linus Lohoff, pictured, pushing the limits of what they were once able to do. GET THE LOOK / Surrealism is all about the concept. And once you have your message you’ll want a small, versatile camera with which you can compose from unusual angles. SIZZLE FACTOR /

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TREMENDOUS TIMELAPSE

WHY IT’S HOT / Wi-Fi-capable cameras and app convergence have simplified previously time-consuming creative effects. Timelapse photography is king of them all. GET THE LOOK / Take daily photos of that impressive beard you’re growing. Download one of the many timelapse apps available from download services like Google Play and the Apple App Store. Overlay your images. Collect your Oscar in March. SIZZLE FACTOR /

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PLAYFUL PETS

WHY IT’S HOT / Cute or intense, pet photos are as viral as the 1918 Flu Pandemic, yet no one can really say why. The key is showing them in ways we’ve not seen... Or in ways we’ve all seen but never think to record. GET THE LOOK / Unless your cat plays piano, keep a compact camera such as the new Olympus OM-D E-M10 on you for those moments when your pet reveals its emotions. Or, like Seth Casteel’s Dogs Underwater series, coax them into making fools of themselves! SIZZLE FACTOR /

Seth Casteel

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RED HOT RETRO

WHY IT’S HOT / Psychologists could undoubtedly give you a longer reason, but in short: the retro look feeds into our nostalgia for simpler times, simpler tools and perhaps that memory of physically holding your image. GET THE LOOK / Unless you have a time-travelling DeLorean, an Olympus PEN camera is your best bet for recapturing the soft hues of yesteryear. Their range of art filters (see page 24 for more) are subtle, yet precise, with bodies as sultry as the hottest disco dancers. SIZZLE FACTOR /

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LOVELY LEVITATION

WHY IT’S HOT / 2013 was the year photo manipulation shed its reputation for being a second class type of photography. Sites like 500px have helped promote the beauty (and physical impossibility) of what skilful photo editing can achieve. GET THE LOOK / Use a tripod to photograph your subject on and off a perch. Combine them and show or hide appropriate details: http://bit. ly/1aRdSQh If only the Rooftopping crowd would consider this. SIZZLE FACTOR /

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SMART SELF PORTRAITS

All images Future Publishing unless otherwise stated

WHY IT’S HOT / The ‘selfie’ for serious photographers, this new phenomenon feeds into our vanity and our desire to create something that looks unique. GET THE LOOK / Find a plain background. Shoot face-on and profile portraits. Open both images as layers. Rotate, resize and align. Use Masks to hide parts of each image and then merge. SIZZLE FACTOR /

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BEAUTIFUL BOKEH

WHY IT’S HOT / Bokeh is – still! – as popular as water or sex, and the affordability of bigger sensors in cameras like the Olympus OM-D E-M10 and fast lenses has bred millions of new low-light photographers. GET THE LOOK / Position a string of fairy lights far enough behind your subject so that they will be thrown out of focus when shooting at a wide aperture. SIZZLE FACTOR /

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TRAVELLING MAN: NEIL BUCHAN GRANT I’m a self-taught photographer who got into photography by reading magazines about gear. I work as a travel and portrait photographer. From a commercial standpoint, travel photography is about going through a huge shot list of 300-400 items – it could be Paganini’s violin in a museum or a certain vista on a certain beach – but the really exciting part is when you go off the scheduled list and find something that inspires you. I’ve used all sorts of cameras down the years, but now I’m concentrating on the Olympus OM-D EM-1. It’s a beautiful machine with a superb selection of lenses – fast primes and good zooms – and because they all fit in a tiny bag, I can keep them on me in the plane. I’m looking to develop a signature look – when you take a picture that nobody else would have seen and it’s really something only you could have noticed is when photography feels fantastic.

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“I love the new M.ZUIKO DIGITAL 25mm f/1.8 lens – it’s amazingly sharp, contrasty and has a gorgeous bokeh.”

BEING A PHOTOGRAPHER GIVES ME A DIFFERENT PERSPECTIVE. I’M LOOKING AT DETAILS AND LIGHT www.olympus-imagespace.co.uk

/ NEIL BUCHAN-GRANT / PLAY THE VIDEO

“I’ve really enjoyed street portraiture in the last couple of years. It’s a reflection of a place that says as much about it as a building or a vista.”

“The new Olympus Fisheye Body Cap Lens is remarkably effective when you want a dramatic perspective, as these shots of Bath’s iconic Royal Crescent (left) and Circus show.”

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WHO / Neil Buchan Grant WHERE / Winchester, England WHAT / An award-winning travel and portrait photographer, Neil’s most recent achievements include being named as British Travel Press Photographer of the Year and winning the AOP Open Award (both in 2013). HOW / Neil likes to travel light with his Olympus OM-D EM-1, Olympus PEN E-PL5 and the following lenses: 12mm f/2, 17mm f/1.8, 45mm f/1.8, 75mm f/1.8, 60mm macro and 12-40mm f/2.8 MORE / www.buchangrant.com

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THE OBSERVER: GABRIELLE MOTOLA I’ve been fascinated with looking for as long as I can remember. My parents were both creative and encouraging. My father bought me a 110mm

María Rut Kristinsdóttir, student leader and Slut Walk spokeswoman: “Our conversation was very intense as we both shared quite personal stories. To get her to relax I asked her to close her eyes while I adjusted my camera.”

when I was nine. My mother bought me a Minolta x-700 when I was 13.  With Women of Iceland I aim to shed light on the value of women, to highlight that they are every bit as important as men. I want the project to trip a switch in women’s minds; to nurture a self-belief and confidence that seems to be more frequently socialised into men.  Photography, contrary to popular belief, doesn’t take you out of the moment. It puts you into hyper-reality if anything. You are dropped into an extended time and space and experience the moment more than if it just passed you by. I mostly use the OM-D E-M1, but half of Women of Iceland was shot on the E-M5. For portraits I often use an Olympus 45mm f/1.8, but for the majority of my work I use the Olympus 17mm f/1.8.

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/ GABRIELLE MOTOLA /

Dr Guðbjörg Ásta Ólafsdóttir, marine research director: “We met at a café and walked down to the harbour. She brought her young son with her so I asked him to help us by holding the reflector.”

WHO / Gabrielle Motola WHERE / London, England. WHAT / A two-time AOP Open winner, Gabrielle has also received nominations from the Observer Hodge Award and The IOI International Travel Competition. Her Women Of Iceland project, elements of which are shown here, was exhibited as part of the Olympus Image Space @ The Loading Bay event in 2013. HOW / Gabrielle likes the light and discreet nature of the new breed of system cameras and mostly shoots with an Olympus OM-D E-M1. Her favourite portrait lens is the Olympus M.ZUIKO DIGITAL 45mm. MORE / www.gabrielle motola.com

Margrét Pála, educator: “The strong wind and Margrét’s energetic personality threatened to carry me away. The session felt a failure because I didn’t have control, but in retrospect I caught what she so intensely projected.”

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LIGHT MASTER:DAMIAN MCGILLICUDDY My uncle Brian started me off in photography. He’d take me with him when he went out shooting and to a 10-yearold he was as cool as cool was. Watching became wanting to do, so I saved up, got my first SLR and he showed me the difference between an f-stop and a bus stop. The biggest thing someone can do to improve their photography is to learn the fundamentals, understand the basics. Get firm foundations and build from there. A great camera helps, but you have to drive the equipment; it doesn’t drive you. The advantages of taking logistically light kit and still getting great results are hugely important to me, so I’m a big fan of the OM-D E-M1. The E-M1 has a feature called Colour Creator, which enables me to adjust the hue and saturation in the picture – the electronic viewfinder gives me immediate and accurate feedback, so it’s really stacking the odds in my favour.

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“Caption to go here xxx xxx caption to go here xxx xxx xxx caption to go here xxx xxx xxx xxx xxx xxx”

“Taken at my seminar The Very Best of British, this shot mixes various sources to isolate the subject from the backgrounds and light both separately for effect.”

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/ DAMIAN MCGILLICUDDY /

PLAY THE VIDEO “Olympus likes to do things slightly differently and we decided to echo that fact by getting a live band involved in The Very Best of British. This image demonstrates how useful bare speed lights can be!”

“This image shows just how fantastic continuous lighting is for beauty images.”

www.olympus-imagespace.co.uk

WHO / Damian ‘The Big Dog’ McGillicuddy WHERE / Chester, England WHAT / Damian’s 25 years in the photographic industry, 673 international awards and passion for photography all contributed to his appointment as Olympus UK’s Principal Photographer and Educator in 2013. HOW / Damian tours the UK giving workshops and staging photographic spectaculars, such as The Very Best of British (seen here) at The Societies’ 2014 Convention. MORE / www.damian mcgillicuddy.com

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TAKE IT NICE AND SLOW USE LIVE BULB OR LIVE TIME TO SIMPLIFY YOUR LONG EXPOSURES ong exposures are great fun because they let you blur movement and reveal things you can’t see in the dark. The only problem is that calculating the length of the exposure can be confusing. Thankfully Olympus’s unique Live Bulb and Live Time modes make it really easy because you actually see the image build up on the camera screen, enabling you to simply close the shutter when the picture looks right. In Live Bulb mode the shutter stays open as long as your finger is on the shutter button, but in Live Time mode the first press opens it while a second closes it. Read on as we explain how to use it…

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LIVE BULB AND LIVE TIME LET YOU SEE THE IMAGE BUILD UP ON THE SCREEN

DIAL M FOR MANUAL

Live Bulb and Live Time mode only work in 1 manual exposure mode, so turn the camera’s mode dial to M for manual. Now set the sensitivity and aperture that you want to use for the lighting conditions.

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SELECT THE MODE

Now you need to adjust the shutter time to the longest exposure setting possible and then adjust one step further to access Live Bulb mode or two steps further to reach Live Time mode.

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/ LIVE BULB / PLAY THE VIDEO

CAPTURE THE ACTION

Now all you need to do is start the 3 exposure by pressing the shutter release (in Live Time mode) and watch the image build up. Once you’re happy, press the release once more to stop the exposure and save the image.

www.olympus-imagespace.co.uk

KEEP IT STEADY

It’s best to trip the shutter remotely during long exposures to avoid camera shake. This can be done using a dedicated remote release or an Android or Apple smartphone with the OLYMPUS Image Share app (see page 22).

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SHARE AND SHARE ALIKE... CONTROL YOUR CAMERA AND SHARE IMAGES FROM YOUR SMARTPHONE OR TABLET WITH OLYMPUS IMAGE SHARE he OLYMPUS Image Share app is available to download for free to Android and Apple iOS mobile devices. It enables you to transfer images wirelessly, edit shots, tag images with location data and control your camera remotely. It’s incredibly useful if you want to send someone you love a photo of yourself because you can compose the shot on the device’s screen, then trip the shutter without even touching the camera and transfer the image to your phone so you can email it or upload it to Facebook. Naturally, Olympus has made this all very easy. Here’s what you need to do…

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CRACK THE CODE

In the Set-up menu, tap the Wi-Fi logo on 2 the camera’s screen and wait for the QR code to appear. Scan the code with the device and app when it appears. Now tap Remote Control in the app to see the image through the camera’s lens on your device.

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GET THE APP

Download OLYMPUS Image Share from Google Play for Android devices http://bit.ly/O3kbM7 or the Apple App Store for iOS devices http://bit.ly/1jNmqA8 Once it’s installed, start the app. Now set your camera’s Wi-Fi Connect Setting to Private Connection.

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TAKE IT AND SHARE IT

Tap the screen to set the focus point, then tap and adjust any settings as you see fit before taking the shot. You can now save the image to your device, edit it and then share it via Facebook, Twitter or email with someone special.

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/ OLYMPUS IMAGE SHARE /

PLAY THE VIDEO

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PLAY THE VIDEO

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/ ART FILTERS /

UNLEASH YOUR INNER ARTISTRY WHY WASTE TIME ADDING CREATIVE EFFECTS IN SOFTWARE WHEN YOU CAN NOW DO IT ALL IN-CAMERA? lympus’s Art Filters allow you to apply creative effects to images as they are captured, instead of having to spend ages working on them at a computer. The even better news is that you can preview the effect of each filter on the LCD screen or in the electronic viewfinder, enabling you to assess how it works with the scene and make changes if necessary. What’s more, you can shoot Raw and JPEG files simultaneously if you like, so you have an image with the effect and a ‘clean’ Raw file to process. Art Filter effects can be applied via the Art Filter mode, or in any of the exposure modes. Here’s how…

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CUSTOMISE YOUR LOOK

You can vary the effect of some of the Art 2 Filters by pressing OK after you’ve made your selection. Depending on your chosen Art Filter, you may be able to apply different colour variations, vignetting and even frame effects to your shot – experiment to see what works best.

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CHOOSE AN EFFECT

Turn the camera’s mode dial to ART, use the up and down navigation keys to locate the effect that you want and simply start shooting. If you want to change the filter at any point, just press the OK button to see the options available to you.

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REAPPLY YOUR FAVOURITES

Once you’ve edited and saved a custom Art Filter you can use it in any of the exposure modes next time you go out shooting. Just turn the dial to the mode you want and then select the Art Filter in the Picture Mode options in the Super Control Panel.

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THE WORLD ACCORDING TO THE NEW OM-D E-M10

MEET THE LATEST ADDITION TO OLYMPUS’S OM-D RANGE AND UNCOVER ITS UNIQUE PRODUCT PHILOSOPHY…

BE AFRAID OF STANDING STILL

FOCUS ENTIRELY ON THE USER

QUALITY IS EVERYTHING

This ultra-desirable 16.1MP system camera pairs the power of the flagship E-M1 with the classical styling of the E-M5. Available in black and silver (£529, body only), its ultra-compact design puts the emphasis firmly on portability.

The E-M10 is wonderfully ergonomic and feels great in the hand. Top features include a large, high-speed electronic viewfinder, a 3-inch tiltable LCD screen and 3-axis image stabilisation – all housed in a digital SLR-style enclosure.

From the robust casing that protects the E-M10 from bumps and bruises to the next-generation TruePic VII image processor, this is a camera where you can not only feel the quality but also see that quality in the results it produces.

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/ OLYMPUS OM-D E-M10 / THIS IS A CAMERA WHERE YOU CAN NOT ONLY FEEL THE QUALITY BUT ALSO SEE IT IN THE RESULTS PLAY THE VIDEO

SENSOR / 16.1-megapixel 4/3 Live MOS Sensor VIEWFINDER / 1,440,000-dot, 100 per cent field of view VIDEO / Full HD (1920 x 1080), 30p (29.97 fps), 24Mbps ISO RANGE / 100-25600 AUTOFOCUS / Contrast Detection AF, 81 points MAX BURST RATE / 8fps MONITOR / 3.0-inch tilting, LCD Touch Panel WEIGHT / 396g (including battery and memory card) DIMENSIONS / 119.1mm (w) x 82.3mm (h) x 45.9mm (d) MORE / www.olympus.co.uk

INNOVATION DISTINGUISHES

COMBINE STYLE AND PRACTICALITY

EVOLVE FROM YOUR TRADITIONS

The E-M10’s 3-axis image stabilisation is an ingenious technology derived from the 5-axis stabilisation found in the E-M5 and E-M1. It counteracts yaw, roll and pitch to minimise camera shake at shutter speeds of 1/15 or less.

Olympus has included all the features a modern photographer needs on the E-M10 so there’s a pop-up flash, and built-in Wi-Fi so the camera can talk to smartphones and send your images directly to websites and social networks.

The E-M10 incorporates the E-M5’s high-speed 1,440,000-dot electronic viewfinder and the E-M1’s Adaptive Brightness Technology to reproduce both light and dark images as the naked eye perceives them.

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Lovingly prepared for the enjoyment and edification of Olympus users everywhere 10 REASONS

What owners like most, from the official OM-D Facebook page

BY TOP FASHION PHOTOGRAPHER AND FORMER CANON EOS 5D MKII OWNER JONATHAN POSNER

“The water- and dust-resistant qualities. I was the only chap that could use a camera during the ride in the Maid of the Mist at Niagara Falls without a housing.” Matthew Tjow “Image quality, size, weight, fast lens... and the list goes on. Beautiful design is just the icing on the cake.” Chad Poore “The ability to shoot all day without getting tired or any kind of hand or neck fatigue.”  Amit Sharma “Weatherproof body, built-in viewfinder, touch-to-focus screen, extra dial, excellent image stabilisation, some great new lenses.” Claire Williams Read more at: http://on.fb.me/1fbIRZO Jonathan shot this fashion image with an E-M1 for Vogue Italia

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/ THE OM-D MISCELLANY /

Presenting the very best practical hints from the blogosphere… IN THE BUSH WITH THE E-M5 http://bit.ly/1ewMuIj

OLYMPUS COLOUR CREATOR http://bit.ly/1b3VuH3

DROWN IT, SHOOT IT! http://bit.ly/1mWKZrj

Watch as landscape and adventure photographer Scott Rinckenberg takes the E-M5 out into the American wilderness.

Olympus Colour Creator is designed to help you get perfect colour in-camera. Find out how it works here.

Discover just how water resistant an E-M1 is in this hands-on test (also includes a guide to the timelapse feature).

Whatever you shoot, it’s important to set your OM-D up properly. Fashion pro Jonathan Posner likes to swap the two main control dials around. “It’s way more intuitive to use your index finger to change aperture and thumb to alter exposure compensation than the other way round,” he explains. Get more of his expert insight at http://bit.ly/1niXe4p Arbib from the OM-D Resource Blog, meanwhile, recommends those using manual focus with AF lenses do the following to prevent pressing the shutter halfway from overriding it: “Change the AEL/AFL to Mode 3. Make Fn1 your AF Button and change the AF Mode to S-AF+MF.” Read more at http://bit.ly/1b3Zojl Finally, Kelli Dickinson at Underwater Photography Guide advises macro lens users to: “Open your aperture to around f/8 when shooting fish; at f/22, your strobes won’t ‘reach’ very far and the photo will look black.” Get more of her tips from http://bit.ly/1e6TUXH Read more from Jonathan at: http://jonathanposner.tumblr.com/

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FIND YOUR NEXT CAMERA AND LENSES FOR THE COMING SEASON WITH OUR BESPOKE SERVICE

OLYMPUS’S FLAGSHIP SYSTEM CAMERA RANGE PACKS HIGH-END FEATURES INTO ULTRA- COMPACT BODIES

OM-D E-M1, £1,299 (body only) THE LOWDOWN / If you’re a professional photographer who hankers after a lightweight system with genuine high quality performance then the E-M1 is for you. With a host of high-end features and stunning image quality, it’s no surprise professional photographers are switching to this camera from bulkier SLR systems. GET ONE IF / The ultimate in pro-grade, lightweight system camera performance is what you need.

SENSOR / 16.3-megapixel 4/3 Live MOS Sensor VIEWFINDER / 2,360,000-dot, 100 per cent field of view VIDEO / Full HD (1920 x 1080), 30p, 24Mbps ISO RANGE / LOW-25600 AUTOFOCUS / High-speed imager AF, 81 points MAX BURST RATE / 10fps MONITOR / 3.0-inch tilting LCD Touch Panel WEIGHT / 497g (including battery and memory card) DIMENSIONS / 130.4mm (w) x 93.5mm (h) x 63.1mm (d)

1 / OLYMPUS FISHEYE BODY CAP LENS 9MM, £89

ACCESSORISE YOUR OLYMPUS SYSTEM CAMERA WITH THE VERY LATEST MICRO FOUR THIRDS LENSES

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Distort perspective to tremendous creative effect in portraits and architectural shots with this new, fixed-aperture manual fisheye.

www.olympus-imagespace.co.uk

OM-D E-M5, £749 (body only) THE LOWDOWN / The awardwinning E-M5 will go down as the camera that rebooted the classic Olympus OM film heritage for the digital age. It’s a beautifully made camera that’s at once elegant and rugged, thanks to its dustproof and splashproof housing. The E-M5 offers the perfect balance of features, performance and great value. GET ONE IF / You’re a keen enthusiast who loves the outdoors – it’s weatherproof.

SENSOR / 16.1-megapixel 4/3 Live MOS Sensor VIEWFINDER / 1,440,000-dot, 100 per cent field of view VIDEO / Full HD (1920 x 1080), 30p, 20Mbps ISO RANGE / 200-25600 AUTOFOCUS / Contrast Detection AF, 35 points MAX BURST RATE / 9fps MONITOR / 3.0-inch tilting OLED Touch Panel WEIGHT / 425g (including battery and memory card) DIMENSIONS / 121.0mm (w) x 89.6mm (h) x 41.9mm (d)

OM-D E-M10, £529 (body only)

SENSOR / 16.1-megapixel 4/3 Live MOS Sensor VIEWFINDER / 1,440,000-dot, 100 per cent field of view VIDEO / Full HD (1920 x 1080), 30p (29.97 fps), 24Mbps ISO RANGE / 100-25600 AUTOFOCUS / Contrast Detection AF, 81 points MAX BURST RATE / 8fps MONITOR / 3.0-inch tilting, LCD Touch Panel WEIGHT / 396g (including battery and memory card) DIMENSIONS / 121.1mm (w) x 82.3mm (h) x 45.9mm (d)

THE LOWDOWN / The latest addition to the OM-D line-up is a stone cold design classic, packing the very best features of the E-M1 and E-M5 into a significantly smaller body and offering incredible value for money in its category. There’s a large viewfinder, a built-in flash and 3-axis image stabilisation. Get the full story about this exciting newcomer on page 26. GET ONE IF / You want the best the OM-D range has to offer at a great price.

2 / M.ZUIKO DIGITAL 12-40MM 1:2.8, £899

3 / M.ZUIKO 14-42MM 1:3.5-5:6 EZ, £299

This top-of-the range standard zoom lens has an effective focal length of 24-80mm, a robust, weatherproof construction and a fast aperture.

Street photographers will love the discreet nature of this ‘pancake’ lens. It weighs in at just 93g – over 50 per cent smaller than Olympus’s older 14-42mm.

www.olympus-imagespace.co.uk

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INSPIRED BY THE PEN-F FILM CAMERA, THE PEN SERIES BLENDS RETRO-STYLED CHIC WITH PREMIUM PERFORMANCE

OLYMPUS PEN, FROM £799 THE LOWDOWN / The E-P5 sits atop the PEN range, which eschews electronic viewfinders for an even smaller design than the OM-Ds. However, the high performance and features, such as a tiltable LCD, are still present. GET ONE IF / You want a stylish, compact and high-powered interchangeable lens camera.

OLYMPUS PEN LITE, FROM £449.99 (with 14-42mm lens) THE LOWDOWN / The E-PL5 has the same sensor as the E-P5, but it’s even smaller and has a more compact camera-style interface that some users may find less intimidating. GET ONE IF / You want the best of the PEN in a smaller and more affordable form factor.

OLYMPUS PEN MINI, FROM £299.99 (with 14-42mm lens) THE LOWDOWN / The E-PM2 is the entry-level PEN and also the smallest model. With a choice of red, black, silver or white bodies, it’s targeted at more fashion-conscious photographers. GET ONE IF / You’re after a great value ‘starter’ interchangeable lens camera. 4 / M.ZUIKO DIGITAL 25MM 1:1.8, £369

5 / M.ZUIKO DIGITAL 75300MM 1:4.8-6.7 II, £499

Get great pictures in low light with this new ultra-compact prime lens. The maximum aperture of f/1.8 guarantees beautiful out-of-focus areas.

The effective focal length of 150-600mm makes the updated version of this telephoto zoom a natural choice for any wildlife and action photographers.

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www.olympus-imagespace.co.uk

/ OLYMPUS OUTFITTERS / THE OLYMPUS COMPACT RANGE COMPRISES FIVE DIFFERENT TYPES OF CAMERA, EACH DESIGNED FOR A DIFFERENT TYPE OF PHOTOGRAPHER 1 / OLYMPUS STYLUS 1, £549

2 / OLYMPUS SMART VR-370, £129.99

3 / OLYMPUS CREATOR XZ-2, £479.99

THE LOWDOWN / This superslim, super-powerful bridge compact offers the best of all Olympus worlds, harnessing technology from the firm’s compact, SLR and OM-D lines.

THE LOWDOWN / Chic and practical, this slim camera comes in four different colours (black, silver, blue and red) and can shoot crystal-clear 16MP stills and HD movies.

THE LOWDOWN / The XZ-2 marries the TruePic VI image processor from the OM-D E-M1 with a 12MP sensor, so great image quality in an ultracompact design is guaranteed.

4 / OLYMPUS TRAVELLER SP-100EE, £349.99

5 / OLYMPUS TOUGH TG-850, £269.99

THE LOWDOWN / The world’s first dot-sight camera works with a newly developed 1:2.96.5 24-1200mm 50x optical zoom lens, making it ideal for capturing planes and wildlife.

THE LOWDOWN / Small, light and incredibly robust, this is a camera for active people. It’s shockproof to 2.1 metres, waterproof to 10 metres and crushproof to 100kg.

www.olympus-imagespace.co.uk

FOLLOW THESE LINKS FOR MORE ABOUT THE OLYMPUS RANGES: OM-D RANGE http://bit.ly/1ke6rJ0 PEN RANGE http://bit.ly/MlKvQd DIGITAL COMPACTS http://bit.ly/1ie27J8

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ARE YOUR PICTURES WORTH 1,000 WORDS? A PHOTOGRAPH CAN COMMUNICATE AN ENORMOUS AMOUNT ABOUT ITS SUBJECT BUT AS UNDERWATER SPECIALIST LAWSON WOOD EXPLAINS, THE FULL STORY OF WHAT IT TOOK IS RARELY TOLD… or a number of years I often thought of myself as a bit of a ‘Tail-End-Charlie’. I saw so many great stories and great photographs from all corners of the globe that invariably I often felt a little left behind. I have even turned up at a dive only to hear: “Oh, you should have been here last week!”. Or yesterday. Or even elsewhere on the same dive. Last year a minke whale came inside the bay of my hometown, having herded in a vast shoal of mackerel – my mum even phoned to ask if I had been in to photograph this amazing phenomenon because it had been on the news. Twice. Where was I? Moping at hearing the news a little too late.

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So, don’t think about the what-if’s. Don’t try and pre-plan any photography until you are actually in the water. And if the knowledge is sketchy, learn quickly – as I discovered when photographing basking sharks off the west coast of Scotland.  It was only when I was snorkeling with the sharks that I discovered how to get the ‘money shot’. I learned that the more I swam after a shark, the more its awareness increased and the more it turned away, necessitating me swimming faster and turning tighter circles with the shark until I was absolutely pooped. My wife Lesley always reminds me that we are moving; the subject is moving; the water is also moving and is usually

highly corrosive; we are in low light; using a camera in a (hopefully) waterproof box and in a restrictive time constraint that often beggars belief. While the photographs I got of the basking shark illustrated the story, they don’t do justice to the effort, the hours in the water, the stinging jellyfish, and what else I went through to capture it. So a picture might well be worth 1,000 words to the viewer, but for the photographer the full story is often worth many more. Lawson Wood was the first person ever to gain Fellowships with the Royal Photographic Society and the British Institute of Professional Photographers solely for underwater photography. www.lawsonwood.com

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INTERACT

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MOVE INTO A NEW WORLD

The new OM-D E-M10 interchangeable lens camera will transform your photography. Its unique design complements the high-grade build to provide an extraordinary shooting experience and amazing performance. Welcome to a New World. Ask your local dealer or visit us online at olympus.co.uk/e-m10


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