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P&G’s Student Stylist Competition at ABS 2011 Fabio Sementilli, Creative Director for P&G Salon Professional, is excited about the student competition planned to take place at ABS 2011 in Chicago in March. “Today, I’m the Creative Director of P&G salon professional working shoulder to shoulder with the coolest and biggest stars in our industry, but none of this would have been possible if I didn’t take that chance to show my skills in competition. Go ahead and make your mark!” And what better place to make a mark than the ABS, the leading professional hairdressing event attended by professional hairdressers from all corners of the United States. The winner from each category will be awarded a $1,000 cash prize, a PGSP Stylist Kit and their choice of an in-school education course taught by a PGSP top educator. Good luck to all participants!
CHI Enviro launch at ISSE ISSE, the International Salon and Spa Expo held from 29-31 Jan 2011 at the Long Beach Convention Centre in California, was the perfect venue for the launching of Farouk Systems timely response to widespread concerns about hazardous levels of formaldehyde in keratin hair smoothing treatments. Always on the cutting-edge of healthier hair care products, CHI Enviro American Smoothing System, starts with an in-salon treatment based on amino acids, proteins, silk and pearl molecules, making it much safer for both salon professionals and clients, especially as there is no bond breaking involved, just rearranging. The product is also specially formulated for a variety of hair types: Virgin/ Resistant, Colored/Chemically Treated, and Highlighted/ Porous/Fine. Clients can then follow up with the CHI Enviro Home Care Maintenance Products, which help to prolong results. CHI Enviro will be available in salons as of March 2011.
Kris Sorbie’s MembersOnly Education Platform On-line education is where it’s at, and so it only seems natural for Kris Sorbie to be there as well with her MembersOnly, a digital education program providing stylists around the world with inspirational images, tips and techniques. “Stylists are always looking for easy access to information to help them stay on-trend all year long,” states Kris Sorbie, Creator of MembersOnly. “MembersOnly helps stylists expand their brand and provide clients with exceptional service and bespoke, tailored looks. In the end, each stylist will be able to earn a better living and live a better life.” The MembersOnly program allows stylists to tap into the latest in business, color, and styling, including weekly inspirational images and monthly step-by-steps. Always attentive to professional needs, an optimized version of MembersOnly is now being developed for your iPhone to offer easier access while working in your salon. Kris is currently Redken 5th Avenue’s Education Artistic Director and even boasts an educational DVD series.
Style Masters International Creativity Contest This year, Revlon Professionals has launched the Style Masters Project international creativity contest to find talented hairstylists who embody the same values Revlon supports. Entry requirements can be found on the contest’s site, www.stylemasters.com, and has received entries from at least 14 different countries, promising a truly exciting and international competition. The selection and nomination of each Country Winner will take place on March 15th and the 7 Worldwide Finalists will be reported on March 31st. The next STYLE MASTER artist will be officially announced at the Style Masters International Event in Amsterdam, on May 9th, 2011, where exclusive trophies will be presented to all country winners as well. Don’t miss out on the excitement!. E S T E T I C A ❘141