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of an enterprise begins with a sense “Transformation of crisis or urgency. No Institution will go through fundamental change unless it believes it is in deep trouble and needs to do something different to survive. ” Lou Gerstner, Former IBM Chairman Making the Grass Greener Fresno Skyline Photo by Fomhoire Recommendations to Retain, Attract, Develop, and Support Knowledge Workers Repo rt to Mayor Alan Autry & The Fresno City Council Pr esented by Mayor’s Creative Economy Council January 9, 2006

Creative Economy Council Report (Fresno)

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