Going for Gold: The Olympics and Branding Special Issue – July/August .BIZ Builder Magazine
July 25, 2012 commprobiz 10 other publications
In this special issue of .BIZ Builder Magazine, we explore two timely billion-dollar topics—both of which are widely misunderstood: “The Olympics & Branding.” Exclusive features range from an interview with GE’s Olympic Sponsor President Peter Foss and an article by UTA’s Laurence Vincent revealing Hollywood’s branding secrets, to a list of Top brands on Twitter and a “How-to Branding Guide” for business.
In this special issue of .BIZ Builder Magazine, we explore two timely billion-dollar topics—both of which are widely misunderstood: “The Olympics & Branding.” Exclusive featur...