Career Guide

Page 11

PRINTMAKERS

RETAIL DESIGNERS

work with ink, paper, and a wide range of reproduction techniques to create limited-edition art prints that can be highly prized by galleries and collectors.

are creative and commercial experts who bring together a broad base of retail knowledge and individual talents to design and construct intriguing spaces and engaging displays that stop shoppers and drive sales.

PRODUCT DESIGNERS can be found in service, software, and physical product design. Their role is to conceptualize and evaluate ideas, turning them into tangible products.

PRODUCTION DESIGNERS work in film and television, selecting the setting and style to visually tell the story—essentially, taking responsibility for the overall look of a filmed event.

PUBLIC RELATIONS PHOTOGRAPHERS are employed by private, commercial, or political organizations to capture and convey the images that touch upon and address key issues of public concern.

SCULPTORS work with many different types of media and are employed across a surprising range of industries, including animation and film production, fine arts, education, theater, and transportation and product design.

SOUND DESIGNERS use audio elements to create desired moods and effects in a wide range of fields, including film, television, web, theater, post-production, and video game software development.

TECHNICAL ILLUSTRATORS use drawing to communicate technical information to the general public—in the fields of science or engineering—and between experts through user/ operator documentation.

TELEVISION AND MOVIE STORYBOARD ARTISTS create a visual representation of the action in a screenplay or script that guides the camera and production crew. They are an integral part of every movie, television commercial, and music video.

WEB DESIGNERS

“The future belongs to a very different kind of person with a very different kind of mind—creators and empathizers, pattern recognizers, and meaning makers. These people . . . will now reap society’s richest rewards and share its greatest joys.” —Daniel H. Pink, A Whole New Mind

create and maintain websites, employing a broad range of disciplines including web graphic design, interface design, and user experience design, and work with standardized computer code to create proprietary software.

TEXTILE DESIGNERS create novel designs and structures for knitted, woven, and non-woven fabrics, or the embellishments of fabrics, and then oversee the processing of raw material into a finished product.

VISUAL DEVELOPMENT ILLUSTRATORS perform many of the roles of a traditional illustrator, but without the traditional constraints—they work with computers and 3-D design across a dynamic range of industries and teams.

VIDEOGRAPHERS work in the field of digital media for advertising, film, and television industries—often in live or studio television settings—gathering and producing new stories.

Career Guide CCAD

09/10


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