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Inside Featuring few companies which have completed fifty years and still striding ahead with foundations created out of strong values, foresight, vision and individuals. The Indian Express- Ahmedabad, Chandigarh, Delhi, Jammu, Kolkata, Lucknow, Mumbai, Nagpur, Pune, Vadodara The Financial Express- Ahmedabad, Bangalore, Chandigarh, Chennai, Hyderabad, Kochi, Kolkata, Lucknow, Mumbai, Delhi, Pune A Space Marketing Feature June 8, 2009 BOTH 1910 AND 1959 ARE SIGNIFICANT TO INDIA THIS YEAR. ESPECIALLY BECAUSE BOTH THESE YEARS, IN BETWEEN OF THEM CHURNED OUT SOME OF THE MOST MIGHTY CORPORATES, BANKS AND COUNTRY OR EVEN THE CASES HAVE SEEN. PSUS THAT THE WORLD, IN MOST THESE ARE COMPANIES 50, BUT NOT YET CENTENARY. THESE ARE WHICH ARE OLDER THAN TOUCHED THEIR COMPANIES WHICH ARE CELEBRATING THEIR GOLDEN JUBILEE YEAR THIS YEAR. BUT THERE IS A LOT COMMON IN ALL OF THEM. PATIENCE, COMMITMENT, RESILIENCE, FORESIGHT…ALL A COMBINATIONAL RECIPE OF SUCCESS. THEY ARE FEW, BUT THEY HAVE LIVED EVERY DAY OF THEIR EXISTENCE TO GRACE GREATNESS. 1910. Halley’s Comet brushes Earth with its tail. The Union of South Africa is created. African-American boxer Jack Johnson defeats American boxer James J. Jeffries in a heavyweight boxing match, sparking race riots across the United States. Henry Ford sells 10,000 cars. 1959. The United States recognizes the new Cuban government of Fidel Castro. The Caves of Nerja are discovered in Spain. The Barbie doll debuts. NASA announces its selection of 7 military pilots to become the first U.S. astronauts. Ceylon’s prime minister S.W.R.D. Bandaranaike is assassinated. MGM’s widescreen, multimillion dollar, Technicolor version of Ben-Hur, starring Charlton Heston, is released and becomes the studio’s greatest hit. Cold War – Antarctic Treaty: 12 countries, including the United States and the Soviet Union, sign a landmark treaty, which sets aside Antarctica as a scientific preserve and bans military activity on that continent. 1959, a year specific to India marked the establishment of Doordarshan, India’s national state-owned broadcaster. It also marked Tenzin Gyatso, the 14th Dalai Lama, fleeing Tibet and travelling to India and Bajaj Auto obtaining license from Government of India to manufacture two- and three-wheelers in India. These events and more, within its bracket, spurned several events of great importance towards the world’s and even India’s media-related, political, and industrial development. But there was more to happen. There were companies in the waiting to start a revolution of change and bring India to a place where it could individually claim stake on several entrepreneurial acclaims and make its stand sealed on the industrial and corporate bandwagon. India was to change from these years on and there were a number of companies which marked India’s entry into a the new dominion of the third world to a fast growing, next big economic power-house of the world. There were many companies which were floated between 1910 and 1959; many perished, but those who survived have lived it through and succeeded continuously even in these times of economic recession. These are companies which have constantly proved their acumen in the Corporate as well as PSU circles through their foresight, vision and mission rules concretely in place. Companies like Ashok Leyland, Bajaj Group, Cadbury India, Cipla, DLF group, Hero Group, Hindustan Lever Ltd, ITC, Larsen & Toubro Limited, Mahindra Group, Proctor & Gamble India, TVS Group, V-Trans (India) Ltd.; banks like Andhra Bank, Bank of Maharashtra, Central Bank of India, Dena Bank, ICICI Bank, Indian Overseas Bank, Karur Vysya Bank, Oriental Bank of Commerce, Reserve Bank of India, Syndicate Bank, UCO Bank, Union Bank of In- dia, United Bank of India, ING Vysya Bank, Vijaya Bank; PSUs like Bharat Electronics Limited (BEL), Hindustan Aeronautics Limited (HAL), Indian Oil Corp, National Mineral Development Corporation, New India Assurance Co Limited, ONGC, Oriental Insurance Company, Singareni Collieries, Steel Authority of India Limited (SAIL), United India Insurance…all have shown their might in terms of maturity in growth as well as business ethics; professional growth, expansion through foresight and side by side building an empire of robustness and transparency. Golden Success These are companies which have followed the secrets of success in their individual businesses. They stretched their goal overcoming failures, problems and difficulties by conscious effort and by application of capabilities, resources and methods. They have clearly differentiated their success from luck, chance and doing what comes naturally without effort. And then these companies had the most precious of them all…people. Mathematician James A. Yorke once commented, “The most successful people are those who are good at Plan B.” Most companies which crossed the long tenure with great success had people who had a Plan B when the initial plan failed and this factor made all the difference at the most crucial of times. Contd. on Page 2...

The Golden League

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