drive more buyers to your booth Promotional products and services for better exposure
consider the facts. Exhibitors with consistently strong sales have something in common – they invest in pre-show, on-site and post-show marketing. Buyers are more time-starved than ever. They are all charged with trying to do more during their time in the markets. Consequently, gaining their attention has never been more difficult and more important. That is why the BJI Fashion Group has developed such an affordable and effective array of promotional products and services to better your chances of staying top-of-mind and/or being discovered. Increasingly, market success is not just about the physical space; it is also largely about your pre-show, on-site and post-show visibility. As detailed in the following pages, significant marketing support is already included in the booth package. However, in today’s hyper-speed environment, the enhanced products and services also presented on the following pages are almost essential to help ensure a successful show. With all the events you participate in a year, the cost and time for an ad agency, freelance promotional support or developing in-house talent is expensive and overwhelming. However, being a fully integrated media company, the BJI Fashion Group makes this critical support quick, easy and affordable. Our business is to help grow your business.
promotional products & services Product/Service
Services Included Premium Results in Booth Package Promotions Pre-Show Promotions Exhibitor Profile in Magazine & Website x Newsletter Editorial Submission x Exhibitor Listing in Mobile App x Exhibitor Listing in Badge Mailing x Custom Email Blasts x Direct Mail List Rental x Showroom in Mobile App x Full Mobile App Banner Ad x Mobile App Category Banner Ad x Web Site Advertising x
On-Site Promotions Exhibitor Profile in Magazine & Website Exhibitor Listing in Mobile App Exhibitor Listing in Directory Directory Advertising Showroom in Mobile App Full Mobile App Banner Ad Mobile App Category Banner Ad Mobile App Email to Attendees Web Site Advertising
x x x
x x x x x x
Post Show Promotions Exhibitor Profile in Magazine & Website Exhibitor Listing in Mobile App Exhibitor Listing in Directory Directory Advertising Showroom in Mobile App Full Mobile App Banner Ad Mobile App Category Banner Ad Web Site Advertising
x x x
x x x x x
there are many choices; designed to fit your preference and budget. keep in mind the best buys and tried and true. Best Buys • Mobile app showrooms enable your company and products to stand out Pre & Post Show, as well as On-Site. They can make your booth up to 6 Xs more likely to be visited.
• Website advertising makes your company and products top-of-mind throughout the full season and enhance your brand awareness as our sites generate hundreds of thousands of page views each season.
Tried and True • Directory ads are not the sexiest or newest medium, but they work. 90% of attendees use the directory during and/or after the show.
lizette chin
t. 212.710.7414 f. 212.686.6821 lizettec@mrketshow.com
larry hymes
t. 212.710.7448 f. 212.686.6821 larryh@mrketshow.com
adam eisenhut
t. 212.710.7423 f. 212.686.6821 adame@mrketshow.com