GOING GREEN
Green is the new black
Photo by Jessica Frey
Pure-fection goes well with everything
Dee Dee Todd, owner of E Salon | Spa.
field thriving on 100 percent wind power. It uses recyclable and post-consumer recycled materials and products derived from raw, herbal ingredients, which not only aids in making you feel and look beautiful, but allows you to give back to the environment in the process. With every in-store visit, the salon offers a cup of Aveda tea, arousing one’s taste buds of sweet berries, tickled with pine and lemon zest. Also included when you walk in are two of seven complimentary services: aromatherapy, shoulder/neck massage, a finishing makeup application, hand and arm treatment or a men’s facial cleanse. Yes, men, along with women and children, reap the rewarding benefits that E Salon | Spa offers. Owner Dee Dee Todd said, “It’s all about giving back to the environment.” Cutting friends’ hair back in high school, Todd answered her calling in life, and loves what she does. “The best moments are those when I’ve changed someone’s life. Maybe it’s a new hair color, a drastic cut or a massage that worked out all the aches and pains; all of these result to feeling more beautiful, inside and out.” Her personal relationship with the environment has enhanced her own actions toward a healthier diet, exercise regimen and community work in Bakersfield. “Things I used to not think about, I now do.”
Dee Dee Todd’s top 3 products By Jolie Brouttier
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othing looks as good as natural feels and while there is no such thing as perfection, “pure-fection” is available to all of us. It’s no secret Bakersfield has bad air, but two local women can breathe easier knowing they are doing their fair share to better Bakersfield and gear the community toward going green. E Salon | Spa Every time I have stepped into a salon, my nose hairs have curled from the strong aroma of harsh chemicals and commercial products. Walking into E Salon | Spa, a fullservice salon, spa and retail shop supplying products that are 97 percent botanical and eco-friendly, it smelled like green spirit. Amazing as it may be, the Aveda hair, skin, pure-fume and all lifestyle products are professionally developed, clinically tested and deeply respectful of the Earth. E Salon | Spa is the very first and only salon in Bakers94
Bakersfield Life
March 2012
Hand Relief, $20: An incredibly rich moisture therapy that soothes dry, chapped hands leaving them noticeably softer and smoother with ingredients from hydrating plant emollients, humectants, exfoliating fruit acids and antioxidants, including vitamins A and E. “I have eczema and have always struggled to find a cream that leaves my hands silky, not sticky or greasy. I use it often daily, and it fits in my purse,” Todd said. Energizing Body Cleanser, $16: “This lathers like shaving cream and elicits amazing scents of peppermint,” Todd said. It purifies and invigorates your skin with a refreshing blend of aloe vera, witch hazel and grapefruit seed extract. Blue oil, $13.50: The simplicity of this roll-on, stress-relieving blue oil helps dissolve tension and raise energy levels with the balancing aromas of refreshing peppermint and soothing blue chamomile. Just apply a little to the inside of each wrist and hand, inhale, then exhale three times and expect to experience a calmer body and mind. Pulling it out of her pocket, Todd shared with me, “I’m constantly adjusting to a new situation, whether I am dealing with a client, going to my other location (Essentiels) or holding a meeting. If I am feeling anxious, I use this to relax.” This oil definitely took me to my “happy place” in a matter of three breaths.