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REAL ESTATE - ANTON COMMUNITY NEWSPAPERS - WEEK OF JANUARY 9, 2012
ANTON REAL ESTATE
The
GUIDE The Right Price and the Right Picture Is Worth More than 1,000 Words
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By Ronald Scaglia ocal real estate professionals advise sellers hoping to attract interest among buyers to mind their Ps if not their Qs – specifically price and photographs. According to Karen Newhouse, executive director of the Prudential Douglas Elliman office in Port Washington and Don Scanlon, president of the Long Island Board of Realtors and an owner/broker with Century 21 American Homes in Wantagh, most homebuyers begin their search by viewing real estate listings on the Internet. Both Newhouse and Scanlon agree that in order for a house to be given consideration by buyers, it is essential that the home be appropriately priced and marketed with well-taken photographs. Both of them said that homebuyers are extremely knowledgeable about current market conditions and aware of the appropri-
Since most homebuyers begin their home search on the Internet, quality photographs are essential in capturing consumer interest.
ate pricing levels in the housing market. “We have consistently shown, even in the markets that have been considered a challenge, when it’s priced right, it sells,” said Newhouse. Newhouse said that because of the Internet and public sources, buyers are more informed than ever about market conditions and the correct pricing levels for housing. Consequentially, they know a good value when it is presented and stay away from those homes that are overpriced, no matter how nice they might be. “You’re not there to impress the neighbors with how high your price is; you’re there to impress the buyers with your price,” said Scanlon. Scanlon spoke specifically of a property that he listed in which the owner overestimated the home’s value and was overpriccontinued on page 14R
danielgale.com
Glen Cove, NY
Glen Cove, NY
Glen Cove, NY
Opportunity knocks. Located in the desirable New Woods area, this 3-bedroom, 2.5-bath home offers 3 levels of easy living. Most upgrades within the last 10 years enable the lucky buyer to concentrate on their decorating skills. The country club setting with gorgeous IG-pool is perfect for summer alfresco entertaining. Near all amenities including beaches, shops, YMCA and transportation. SD #5. MLS# 2397692. $549,000.
Light, bright and inviting. Mint end unit with over 2,000 sq. ft. of generous living space. Lots of closets, garage, deck and fabulous exposure. Two blocks from LIRR, express bus to NYC, near shops and more. Priced to sell. SD #5. MLS# 2317946. $425,000.
Think summer. One-bedroom Co-Op with your own community pool. L-shaped living room, eat-in-kitchen, terrace and walk-in closets. Near all amenities including bus, train, parks, and shopping. Incredibly priced. SD #5. MLS# 2377640. $149,000.
Contact: Ruth Press
Licensed Associate Broker Glen Head/Old Brookville 240 Glen Head Road Suite 2, Glen Head, NY 11545 516.674.2000 ext.101, c.516.526.2291 ruthpress@danielgale.com Each office is independently owned and operated. We are pledged to provide equal opportunity for housing to any prospective customer or client, without regard to race, color, religion, sex, handicap, familial status or national origin.
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