LOWER MANHATTAN
of, w o n k u rk yo o Y w e N It’s a t. e y t e m t ’ but ha ven
2016 1
19 0 6
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2016
“ DOWNTOWN WAS THE 19TH CENTURY CENTER OF NEW YORK, AND IT’S THE 21ST CENTURY CENTER OF NEW YORK.” Dynamic. Flourishing. Evolving. Lower Manhattan is changing rapidly, as more and more businesses and residents move south of Chambers Street, infusing this globally recognized business district with undeniable energy. Home to over 300,000 workers, one of New York’s most affluent and fastest-growing residential communities and a thriving international tourist destination – this kinetic square mile at New York’s southern tip has something for everybody. At the center of a regional, multi-modal transportation network, the district has experienced a dramatic transformation, with $30 billion of capital investment in transit, new office and residential towers, retail space, hotels, parks, and cultural institutions.
It’s no longer business as usual in Lower Manhattan. Forget about 9 to 5 – Lower Manhattan is hopping 24/7. Fabulous stores, celebrity chefs and restaurateurs, cozy coffee shops and inviting public parks play host to power brokers and fashionistas alongside a savvy tech and media crowd — and students and young families. With $6.5 billion in annual buying power and with retail inventory set to climb to 6.7 milion square feet by the end of 2019, the Lower Manhattan market is on track to become New York City’s premier retail destination. Come and see what all the buzz is about. Amazing things are happening. 3
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KEY FACTS
ANNUAL SPENDING POWER OF THE LOWER MANHATTAN MARKET: $6.5 BILLION EDUCATION • K-12 Public and Private Schools: 26 • Total K-12 Student Enrollment: 13,000 • Institutions of Higher Learning: 25 • Total Enrollment at Institutions Of Higher
LOCATION
• Southernmost Tip of Manhattan • South of Chambers Street • 1 Square Mile • 88 Million Square Feet of Office Space • 612 Stores and Storefront Services • 472 Bars and Restaurants
Learning: 53,000
VISITORS AND TOURISM
• Annual Visitors: 14.2 Million • Hotel Rooms: 5,600 • Hotels: 26
PRIMARY MARKET AREA
• Population: Approximately 60,000 • Total Households: 32,000 • Average Household Income:
MASS TRANSIT
$206,000
(Average Daily Ridership Totals)
GREATER MARKET AREA (3-Mile Radius)
• Total Households: 378,000 • Average Household Income: $134,000 EMPLOYMENT
• Private Sector Employment: 226,000 • Public Sector Employment: 40,000 • Average Employee Annual Wage:
• 12 NYC Subway Lines: 270,000 • 6 Ferry Terminals & 13 Routes: 76,000 • PATH Train to New Jersey: 37,000 • 30 Bus Routes • 28 CitiBike Stations • Free Circulator Bus (Intra-District)
$124,000
• Estimated Private Sector Job Growth Through 2019: 40,000
• Major Industries: Media, Financial
Services, Insurance, Real Estate, Government, Professional Services, Creative Services, Technology, Nonprofit
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1995
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“ DOWNTOWN IS VIBRANT. DOWNTOWN IS SEXY. DOWNTOWN IS NOW.” Lower Manhattan is undergoing an incredible metamorphosis. From the opening of One World Trade Center (the tallest building in the western hemisphere) to two newly remade transit hubs to a stunning, brand-new waterfront esplanade on the East River to the blossoming of a robust media and technology sector — nearly every corner of Lower Manhattan’s landscape is being transformed. The cumulative impact of over $30 billion in public and private investment over the past 15 years is materializing and mesmerizing locals and visitors alike. The National September 11 Memorial Museum welcomed more than 3 million visitors in its inaugural year since opening in May 2014. One World Observatory, on floors 100-102 of One World Trade Center, opened in May 2015. Throughout 2015, towers 1 and 4 at the World Trade Center ushered in Lower Manhattan’s rebirth, while Brookfield Place became the first project to embrace the retail revolution. Three World Trade Center will bring another 2.5 million square feet in 2018, and a redesign of Two
World Trade Center will allow new media companies to set up shop in 2020. The unveiling of the World Trade Center Transportation Hub in 2016 will follow Fulton Center’s debut in 2014. Both are marquee projects among the $6.4 billion of new transit infrastructure in the district. And more great things are just over the horizon. By yearend 2019, Lower Manhattan will see another 5,200 new housing units. There are 3,900 new hotel rooms now planned or under construction in 23 hotels, including The Four Seasons Downtown New York, The Beekman Hotel and the AC Hotel. New attractions have joined the district’s plethora of landmarks, and tourism is expected to reach nearly 15 million annual visitors. The potential for increased consumer spending is vast. How will Lower Manhattan meet the surge of demand? With over 2 million square feet of new retail and dining possibilities. Lower Manhattan’s next chapter is underway.
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LOWER MANHATTAN. IT’S A NEW YORK YOU KNOW OF, BUT HAVEN’T MET YET. The market is heating up downtown, as major shopping brands and celebrated chefs contribute to the remaking of Lower Manhattan. In response to the rapidly growing residential population and diversifying workforce, the expanding of transportation options and the arrival of more and more tourists, many savvy retailers and restaurateurs have already established a presence here. From high-end shops to boutiques to popular chains, the constellation of quality brands is varied and rich: Saks Fifth Avenue and Hermès, Equinox and Soul Cycle, Zara and Urban Outfitters, Financier Patisserie and Gregory’s Coffee, Tiffany and Century 21 — just to name a few. Spending power in the area is strong and on the rise, and the time is ripe for a retail boom. Pioneering brands have a unique chance to be part of something big in Lower Manhattan. The time is now.
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WHAT’S IN STORE FOR LOWER MANHATTAN 11
Opening in mid-2016, Westfield World Trade Center will emerge as an iconic destination, unveiling a global collection of fashion, dining and cultural offerings with an unmistakable New York sensibility. The center will host a curated mix of 125 world-renowned fashion, lifestyle and technology brands. It will also feature an exquisite array of dining opportunities and guest experiences powered by state-of-the-art technology. Banana Republic, H&M, Kate Spade, Victoria’s Secret, Hugo Boss and Eataly are among the many tenants that have signed on. Anchored by The Oculus, designed by famed Spanish architect Santiago Calatrava, Westfield World Trade Center will be a 365,000-square-foot, world-class destination with a major street-level presence along Church Street, Cortlandt Way and Dey Street. This will include three stories of retail in Towers 3 and 4. An additional 90,000 square feet of retail will be added when Tower 2 opens in 2020. At Westfield World Trade Center, the opportunities for connectivity are endless. With various modes of transportation, including 12 subway lines and the PATH train to New Jersey, no place in New York City has ever felt so central.
NEW DEVELOPMENTS 12
“The neighborhood is becoming one of the busiest and most dynamic in the city.�
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Brookfield Place NY is the pinnacle of luxury shopping, dining and cultural arts in downtown Manhattan. The complex is uniquely positioned just south of Tribeca along the Hudson River waterfront. International fashion houses, including Hermès, Bottega Veneta, Salvatore Ferragamo, Burberry, Omega and Ermenegildo Zegna — and contemporary fashion brands such as Diane von Furstenberg, Theory, Michael Kors, Vince, Paul Smith and Lululemon — make Brookfield Place Downtown Manhattan’s most sought-after shopping destination. An 85,000-square-foot Saks Fifth Avenue department store will open in early 2016, revolutionizing the luxury shopping experience in the area. Best-in-class dining options include Hudson Eats, a curated collection of 14 chef-driven, fast-casual eateries; Le District, a 30,000-square-foot, French-inspired marketplace; and eight signature restaurants, including L’Atelier, Amada and Parm. Complemented by the renowned cultural programming of Arts Brookfield, Brookfield Place is leading the transformation of the area as the premier destination for residents and visitors alike.
NEW DEVELOPMENTS 14
“The light, the architecture, the water. It’s really transcendent.”
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A reimagined Seaport District will create a spectacular New York experience. Opening in 2017, seven buildings on several city blocks — including the new Pier 17 building — will fully reopen with 365,000 square feet comprising over 80 new shops and restaurants filled with culinary, fashion, entertainment and cultural offerings designed to captivate New Yorkers. As part of the ongoing effort to revitalize the Seaport District, the Fulton Market Building (scheduled to open in mid-2016) will feature iPic Theaters, an eight-screen, 500-seat luxury movie theater. The Howard Hughes Corporation announced the signing of the renowned New York bookstore McNally Jackson, opening on Schermerhorn Row in 2017. They have also partnered with celebrated chef and restaurateur Jean-George Vongerichten to introduce a food market and flagship restaurant reminiscent of the Seaport’s rich history as a center of food and commerce. The new Pier 17 will feature a one-and-a-half-acre rooftop that will hold up to 4,000 people for concerts and special events – becoming a premier boutique entertainment venue. The pier will showcase stunning views of New York Harbor, the Statue of Liberty, the Brooklyn Bridge and Lower Manhattan. Committed to creating a unique destination for New Yorkers and visitors alike, The Howard Hughes Corporation has also brought an enticing collection of programs to the Seaport focused on food, fashion and culture. The District has become home to the popular Smorgasburg food vendors and Seaport Studios, a fashion forward retail shop curated in partnership with Women’s Wear Daily and featuring a rotation of emerging and cutting-edge designers. Other unique shops include Brother Vellies and Northern Grade marketplace. Overall, the Seaport District now offers over 50 authentic shops and restaurants in an unparalleled historic setting, with many more to come.
NEW DEVELOPMENTS 16
“The cool factor is rising in the cobblestone historic district downtown.�
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The opening of the MTA’s $1.4 billion Fulton Center heralds another great development in Lower Manhattan. The new train station becomes a significant hub in its own right — radically reinventing and uplifting the commuting experience between 9 subway lines and five existing subway stations. Fulton Center will serve 300,000 commuters, residents and tourists each day. Combining a state-of-the-art transportation hub with shopping, dining and office space, the site will offer 65,000 square feet of commercial possibilities. With Westfield as the master leaseholder, retail tenants will include Shake Shack, Irving Farm Coffee Roasters and Zaro’s Bakery. The building is organized around a grand civic space, defined by a glasstopped atrium with a distinctive cable net sculpture. Two floors of retail below ground, open retail areas at street level, and two glass-enclosed upper floors will serve members of the Lower Manhattan community and transit riders alike. The importance of these transit improvements is clear. Extensive residential development and dramatic neighborhood revitalization in Manhattan, Brooklyn and New Jersey’s Hudson River waterfront cities have attracted huge numbers of young, educated people. Since 2000, the population of college-educated adults ages 18-44 living within a 30-minute commute of Lower Manhattan grew by nearly 40%. Additionally, the labor force within a one-seat ride of Lower Manhattan grew 2.5 times as fast as the rest of the New York City metro area.
NEW DEVELOPMENTS 18
“Great space, great services, great transportation. It’s all here.”
9
Subway Lines
300,000
Daily Riders 19
In Lower Manhattan, opportunities for new stores come in all shapes and sizes and are around every corner. Exciting possibilities go far beyond the four big upcoming development projects. More than 2 million square feet of retail space is on the way in numerous individual locations across the district starting with Westfield World Trade Center, Brookfield Place, the Seaport and on almost every block in between. Several different buildings are undergoing major improvements at the same time, as the Lower Manhattan retail frontier continues to expand in spaces old and new. Rose Associates will soon convert the art deco building at 70 Pine Street into 644 rental apartments and 132 extended-stay apartments; the renovated building will also include 35,000 square feet of new retail space featuring a street-level grocery store and rooftop restaurant with superchef April Bloomfield and partner Ken Friedman. At 222 and 195 Broadway — the crossroads of Lower Manhattan, adjacent to Fulton Center — L&L Holding Company is creating 77,000 square feet of new and repositioned retail space; Zara, Anthropologie and legendary restaurant Nobu have already signed leases. The historic One Wall Street will undergo conversion as Macklowe Properties turns the office building into more than 500 residential units and 100,000 square feet of retail. Additionally, Fosun International plans to add up to 200,000 square feet of new retail and amenities below the two-acre plaza of the landmarked 28 Liberty Street. The potential is everywhere — in buildings that are historic and grand and in those that are modern and open. Space is plentiful and adaptable and can accommodate the needs of stores and restaurants big and small.
NEW DEVELOPMENTS 20
“There is a retail revolution that is underway in Lower Manhattan.”
Fosun’s 28 Liberty Street
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WHO SHOPS IN LOWER MANHATTAN?
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Lower Manhattan
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226,000 Private-Sector Employees
40,000
Public-Sector Employees
WORKERS
MAJOR EMPLOYERS
With over 88 million square feet of office space, Lower Manhattan is one of the largest and most active business districts in the country. And with 2.5 million square feet of new space coming online at the World Trade Center site through year end 2019, the number of workers — and potential shoppers — in the district will reach new heights in the years ahead. By the end of 2019, Lower Manhattan will gain an estimated 40,000 new private sector jobs. Lower Manhattan’s workforce is becoming bigger and represents an increasingly diverse group of industries. Technology and media companies are setting up shop here in droves. The number of Technology, Media, Advertising and Information (TAMI) companies stands at over 800 today. These newcomers are energizing the neighborhood and bringing more buying power and a varied gamut of tastes and retail habits. Among the creative companies that have recently committed to Lower Manhattan are publishing titans Condé Nast, Time, Inc. and HarperCollins Publishers; media and technology agencies GroupM and Mediamath; and advertising firm Droga5. Hudson’s Bay Company, Gucci, Hugo Boss and Revlon lead the pack of new companies specializing in fashion and beauty. The district’s 9,083 employers span a wide range of other industries as well, including Finance, Insurance, and Real Estate; Professional Services; Government; Education and Nonprofits. While the creative services and technology sector continues to grow, Financial Services remains Lower Manhattan’s signature industry — with major companies, including Standard & Poor’s, American Express, Goldman Sachs, Deutsche Bank, and Bank of New York Mellon anchored in the district. The area is also home to numerous law firms and government offices, as well as a steadily growing roster of leading nonprofits such as UNICEF USA and Teach For America.
$124,000 average employee wage
25
Over
60,000 Residents
RESIDENTS
Highly educated, affluent and well-traveled, the people who call Lower Manhattan home span a wide demographic — from hip, young singles, to couples and families, to empty nesters looking to enjoy their golden years. One of New York City’s fastest growing neighborhoods, the area’s population has doubled since 2001. An estimated 60,000 people live in 32,000 units south of Chambers Street.
80%
college education
As the population grows, residents have shown a strong commitment to the area. Many who moved here as renters ended up buying homes. Almost two-thirds have lived in Lower Manhattan for five or more years, and the overwhelming majority plans to stay for at least the next three years. Many residents hold high-paying jobs, and the average household income is $206,000. The finance, insurance and real estate sector employs 30 percent of the population, while professional, scientific and management services employ 16 percent. An estimated 22 percent of those living here own a second home.
$206,000 average annual household income
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Lower Manhattan is increasingly popular among families with children, and new schools — both public and private — have popped up to meet the rising demand. Almost 13,000 students are enrolled in K-12 schools. But the students aren’t all locals — private Léman Manhattan Preparatory School and the prestigious public schools, Millennium High and Stuyvesant High, are attracting top achievers from around the city. Education is a top priority for all ages. On average, 80 percent of adult residents have a college degree, and 40 percent have done post-graduate work. By comparison, among Manhattan and New York City residents, 59 and 35 percent have a college degree, respectively.
Lower Manhattan
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Lower Manhattan
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14.9 Million visitors projected in 2017
NEW ATTRACTIONS
VISITORS Tourists are flocking to Lower Manhattan. What other neighborhood is home to so many iconic attractions? The Statue of Liberty, Ellis Island, the New York Stock Exchange, the Charging Bull, the Brooklyn Bridge, the Federal Hall National Memorial and the South Street Seaport are all downtown. The area is projected to have 14.9 million tourists in 2017.* The neighborhood’s winding streets, monuments and museums, extraordinary harbor views and waterfront activities, classic architecture, stores and restaurants all add to the allure of Lower Manhattan. The National September 11 Memorial Museum welcomed more than 3 million visitors in its inaugural year since opening in May 2014. One World Observatory, on floors 100-102 of One World Trade Center, opened in May 2015 and anticipates more than 3 million annual visitors. These two attractions will become preeminent New York City tourist destinations, joining the likes of Times Square and Central Park. All this tourism activity has attracted the attention of the hotel industry, sparking a hotel building blitz in the last several years and adding new brands, ranging from luxury to boutique to budget. Today, there are 5,600 rooms in 26 hotels in the district, triple the number of hotels that existed 10 years ago. The development boom continues with 18 additional hotels scheduled for completion, which will bring the inventory to 8,800 rooms in 44 hotels by year end 2019.
5,600
hotel rooms in 26 hotels * Statistic
reflects Westfield’s 2017 projection.
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53,000
full & part-time students
HIGHER & CONTINUING EDUCATION
STUDENTS Education is a booming industry in Lower Manhattan and expands the daytime population by tens of thousands. The student headcount includes those in undergraduate, graduate and continuing education programs. Every segment is growing fast. Lower Manhattan is a center of higher and continuing education. In addition to the main campus of Pace University and the Borough of Manhattan Community College (BMCC), Lower Manhattan’s institutions of higher learning also include NYU’s School of Professional Studies, Cornell University’s College of Art, Architecture & Planning and City College of New York’s Center for Worker Education. Several more — including Nyack College, The New York Film Academy, Institute of Culinary Education and the Flatiron School — have relocated some or all of their operations to the district. In total, 25 institutions offer training and degree programs that have a combined full and part-time enrollment of approximately 53,000 students annually. Pace University, once seen as a “commuter school,” has mirrored the transformation of Lower Manhattan, with a growing residential student population, diversified academic offerings and significant capital improvements. In the past two years, Pace opened two student residence halls at 180 Broadway and 33 Beekman Street. These buildings will bring the number of Pace student residents to almost 3,000 — great news for retailers who might like a piece of the nearly $70 million spent by the Pace University community in off-campus activities each year.
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Lower Manhattan
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SUBDISTRICTS OF LOWER MANHATTAN 33
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4 WTC
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HOTELS:
2,3
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10
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estfield World Trade Center 21. W a collection of 120 retail shops and restaurants (opening August H N O R T2016)
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1 WTC
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19. Duane Reade
NY 20. CityMD Waterway
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17. Racines NY 18. Rosa Mexicano
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13. Aroma Café 14. Soul Cycle 15. Target (opening late 2016) 16. Kaffe 1668
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NORTH END AVENUE
1. Chipotle 2. Babesta
CHAMBERS
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RETAILERS INCLUDE:
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TRIBECA SOUTH
CHURCH STREET
SUBDISTRICT:
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WASHINGTON MARKET PARK
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RETAILERS INCLUDE: ALBANY T REE
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SHI
CEDAR
TRINITY
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Pedestrian Bridge
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FINANCIAL DISTRICT
BROADWAY
T
SUBDISTRICT:
MA
A
EE
4 WTC
LIBERTY STREET
ST
NASSAU STREE
TR
N,R C O R T L A N D T
Governors Island Ferry
1 Staten Island Ferry
R
EE
L
V
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ST
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ICH
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37
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4,5
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LI
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IL
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W
GRE
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Wall C. Holiday Inn New C E Street P L- A S T City F I RYork
MORRIS
SHI
B. Hotel Indigo (opening 2016)
MORRIS
WA
PLACE
LACE SECOND Inn PManhattan A. Marriott Residence World Trade Center
BR
NEW
BATTERY
12
A
GE HAN W
EXC
W22. E S TAnthropologie T H A M E S S(coming T R E E Tsoon)
HOTELS:
WILLIAM
AL E TR
H
21. New York Sports Club
SOUTH COVE
STREE
2,3
J,Z
CE R P L A Coffee 20. Gregory’s RECTO
24. Fulton Center - a transit center with over 20 shops and eateries, including THIRD PLACE Shake Shack
PINE STREE
N,R
23. Saks Off Fifth (coming soon)
R STR E
RL
ST
CEDA
PEA
1
WALL
4,5
ST
RTY
12
REET
TT
E
OR RECT
NE
PLA
ON
19. Fresh & Co.
4
LIBE
LA
ST
Pedestrian Bridge
18. The Capitale Grille
18
EN
AM
17. Urban Outfitters
5
ID
T
LI
16. Chipotle
1
MA
STREE
IL
END AVENUE
EET
H
STREET
EET
UT
CARLISLE
Y 15.N Zara
C 11 5
THAMES
PLACE
STREET
STR
SO
ALBANY
STR
TERY 13. Loft ARK 14. Nine West E E T ITY STR
STREET
10 A B
JOHN
W
ICH
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12. Duane Reade (3)
CEDAR
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11. Pound & Pence
A ALB
GRE
CEDAR
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Pedestrian soon) 9. Nobu (coming Bridge 10. Gap
5
17
H
ST H
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FD
7. Sunglass Hut
8. Aldo
TRINITY
UT
23
6. Pret A Manger (2)
WA
SO
ET
4 WTC
CORTLANDT
T
2,3
J,Z
FULTON CENTER
UT
RE
N,R
8 7 6
EE
FULTON STREET
24
4,5
STREET
2
4. JoS. A. Bank
5. Starbucks (5)
ANN STREET
WILLIAM
DEY
3 WTC
3. Staples
R D REET RIV E
5 22 9
TRANSPORTATION HUB
ST
PINE
A,C
L
L
RETAILERS INCLUDE:
L A NUnderground E Pedestrian LD 1. Sephora Passageway 2. Century 21
N S TR
DUTCH
ET
MA
15
2 WTC
1 WTC
EK
SO
ST
BROADWAY
EA
STREET
BE
NASSAU STREET
WE
VESEY
21 3
TH
SUBDISTRICT:
ET
STREET
BROADWAY
RE
BARCLAY
WAY
N
SOUTH STREET
IE
S
S
L
IP
SUBDISTRICT:
BRO N,R O
SP
RU
CE
ST
RE
TR
N S T
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18. Barnes & Noble at Pace University 19. 55 Fulton Market 20. Smashburger 21. Zeytuna CEDAR
STREET
23. Fulton Center - a transit center with over 20 shops and eateries, including Shake Shack THAMES
T
21 MA
ID
EN
LIBE
LA
NE
PLA
TT
A
E
17 12 STR
EET
16 D
RTY
HOTELS:
38
D. Four Points by Sheraton
EC Street E. AKA Wall R
TOR
ST
REET
WALL
4,5
2,3
MAI CEDA
R STR E
ET
PINE STREE T
STREET
J,Z H
A
NGE
JO
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TER
C. Aloft Hotel Manhattan Downtown Financial District
8
FLE
A. Gild Hall - A Thompson Hotel B. The Beekman Hotel
ET
STREE
RE
JOHN
O
ST
CORTLANDT
17. Stout
BROADWAY
16. Harry’s Italian
NASSAU STREET
11
15. Open Kitchen
15
A
N
O
V
HN
ER
DE
EET
14. Magic Mix Juicery
LT
STR
FULTON CENTER
DEY
19 FU
FULTON STREET 10 14 2,3 20 1 J,Z 22
E
F
13. Denny’s
BE
IF
12. Crunch
23
STREET
4,5
WILLIAM
11. Les Halles
DUTCH
10. Burger King
CL
9. Bareburger
C ANN STREET
ET
RL
EA TH
A,C
RE
EET
MA
STR
EK
E
BE
D
B
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GOL
AL
5. GRK
WILLIAM
LE
Y
4. Hale and Hearty
18
A
3. Potbelly Sandwich Shop
8. Chipotle
DGE
R K
1
7. Melt Shop
D
13
A P
2. CVS
6. Au Bon Pain
MA
BRI
FRANKFORT STREET
R
2,3
1. Starbucks (2)
W
CITY HALL PARK
RETAILERS INCLUDE:
22. Financier Patisserie
YN
PE
FULTON STREET
OKL
SO
N,R
K A EL
E H
ST
E ON
A L
RI
DG
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ET
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STR PEA
RL
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7
6
RE
ET
RE
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T ON
FR
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Pier 15
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5
22
PINE
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ST
RE
STR NE
20 21
C
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F
H
NT
ER
28
Pier 17 (closed for redevelopment 2016) through 2017)
ET
LAN
UT
FRO
SO
UV
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R D ET RIV E
STR GO
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East River Ferry Pier 11
12
E
AM C
R
ST RL A
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12
27
SOUTH STREET SEAPORT
ST
2
T
26
6
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EE
IP
25 23 12 JO HN 24 3
TER
R
SL
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27 27
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MA
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WA
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NGT
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SHI
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W
GRE
WA
M
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ST
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23. Superdry
R ST
D
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22. Industry Kitchen MORRIS
A
IL
OA
STRE
21. El Luchador
H
BR
NEW
19. Juice Generation 20. Trading Post
15 -19
W
18. Soul Cycle
EET
B
E. Best Western J,Z Seaport Inn F. AC Hotel by Marriott GE HAN EXC (opening 2017)
17. Dos Toros
STR
WALL STRE ET 2,3
LI
ET R EChicken 16.RFields S TGood O 1 N,R ECT
LT
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M I 6 11 14 DE 9 10A 12 13 N CEDA R STR 8 EET 4 D 1 PINE STREE T
IL
PLACE
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15. Potbelly Sandwich 4,5 Shop
TT
H
STR
C. Fairfield Inn New York Manhattan/Financial District D. Q&A Hotel
14. Chipotle
UT
ICH
13. Au Bon Pain
PLA
RTY
SO
ENW
THAMES
12. Starbucks (4)
NE
A
PEA BE
FU
EET
LIBE
A. Hampton Inn Manhattan-SeaportFinancial District B. Holiday Inn Express NYC-Wall Street
LA
STREET
EN
WILLIAM
ID
ST
HOTELS:
MA
ET
EET STR
EET ET
2,3
28. Seaport District - a collection of shops, restaurants, market & entertainment JOHN STREE T (opening 2017)
11. Jersey Mike’s
24. Ambrose Beer & Lobster
RE
DUTCH
BROADWAY
TRINITY
GRE
C E Hale D A R and S THearty REET 10.
ET
STREET
J,Z
8. Roti Mediterranean S T R E EGrill T 9. Ramen.Co
RE
D
LE
TR
4,5
5. Watermark Bar & Grill Complete Body
STREET
27. South Street Seaport F URow LTON Restaurant
DEY
DT R T L A N(3) 6. Duane N,R C OReade
N S T
EA
TH
26. iPic Theaters A,C (opening 2016)A N N
NASSAU STREET
3. Roast Kitchen
MA
25. Abercrombie & Fitch
1. Dig Inn
ST
GOL
RETAILERS T R E EINCLUDE: T
NSPORTATION HUB 4. Chop’t
EK
E
AL
BE
YN DO
CE
Y
A,C,E
OKL
FD
RU
STR
SP
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SEAPORT DISTRICT & WATER STREET 2. Gregory’s Coffee
BRO
R
O
FRANKFORT STREET
R
2,3
W
C I TY HA L L P AR K P
SUBDISTRICT:
C 4 W T 7.
DI
P
STREET
TREET
MA
OL OL
D S L
D S L
IP
Seastreak
IP
New York Water Taxi N
T
IE
S
S
L
IP
VIETNAM VETERANS MEMORIAL PLAZA
EAST RIVER
39
IN ON
ET
GT
2 WTC
DEY
1
ET
4 WTC
TRINITY
EET
STREET
STREET
THAMES
PLACE
STR
5 C
12 H 9 F T TREE S R O N,R 2 RECT 6 1 8 3 4
4,5
N
THAMES STREET BATTERY
PLACE MORRIS
MORRIS
W
GRE
W
PLAC
SOUTH COVE
G
ICH
PLACE
THIRD
40
ENW
Pedestrian Bridge
G. Courtyard by Marriott (opening 2016) H. Fairfield Inn & Suites (opening 2017)
GRE
WEST
R
CARLISLE
CEDAR
EET
RECTO
B 11 7
ET
STR
E. Club Quarters, World Trade Center
STREET
ON
D. World Center Hotel
NGT
C. W New York - Downtown
SHI
B. New York Marriott Downtown
E STR
END AVENUE
A. Millenium Hilton Hotel
WA
H NY
10
ALBANY
UT
A ALB
CEDAR
D E
SO
B AT T E R Y PA R K CITY
Pedestrian Bridge
BROADWAY
N,R C O R T L A N D T
RE
10. Morton’s Steakhouse
4,5
A
TRANSPORTATION HUB
ST D IEL OKF BRO LACE P
9. St. George’s Tavern
F. Holiday Inn Manhattan Financial District
STREET
LIBERTY STREET
8. Clinton Hall
HOTELS:
STREET
3 WTC
6. Dunkin Donuts
12. Schilling
A,C,E
Temporary
5. The English 7. Starbucks
2,3
PLACE
1 WTC
Underground Pedestrian Passageway
4. Wogies
11. Bill’s Bar & Burger
ET
RE
SH
3. Tajin
ST
2. Trinity Department Store
VESEY
LD IE KF E OO LAC P
1. Westfield World Trade Center a collection of 120 retail shops and restaurants (opening August 2016)
BR
RETAILERS INCLUDE:
BARCLAY
WE
WORLD TRADE CENTER & GREENWICH SOUTH
BROADWAY
ST
WA
SUBDISTRICT:
PARK
B
K R A P Y
EET
LE
WILLIAM
STR
AL
D
E TR EA TH
GOL
5
2,3 J,Z 1. Le Pain Quotidien
2. North End Grill JO
PNY LA
T
EN 7. Regal Battery ParkWaterway CinemasT L AN
E
STR
14 15
WILLIAM
EET
STR
ST
PEA
RL
ON
E
AM
LI
IL
W H
IC
UT
ENW
EET
CARLISLE
Pedestrian Bridge
STREE
RECT
PLACE
E
SO
GRE
R
STR
EET
AD
RECTO
STREET
STR
AN
41
THAMES STREET BA
E
T
ALBANY
ON
Y
PL
N
NGT
AN
SHI
ALB
CEDAR
WA
B AT T E R Y PA R K 8 CITY
9
WEST E
ET
M
RE
O
4 W
Pedestrian Bridge
END AVENUE
A
ST
New York
C
1
ES
LI
D
ET
FI
D Conrad EL
3 WTC
LIBERTY STR
H
IL
OA
STRE
A.
ET
16
UT
W
BR
NEW
B
EA
HOTELS: ER
V
NORTH
HUDSON RIVER
TRANSPORTA HUB
SO
J,Z
17 12
TH RCOVE shopping, dining and cultural events, N O MARINA COVE
10. Amada CEDA R STR EET 11. Parm 12. Equinox PINE STREE T 13. P.J. Clarke’s 14. Le District - a French-inspired marketplace W Hudson A L LEats S 15. - aT collection of 14 REET fast-casual 2,3eateries 16. Saks Fifth Avenue (opening 2016) 17. Hermès H A 18. Salvatore Ferragamo N O E G V N A C H Ermenegildo Zegna E E X19. R 20. Theory 21. Michael Kors ET 22. Diane von Furstenberg E 23. GucciR 24. Paul S TSmith
2 WTC
Passageway
8. Southwest NY & Black Hound Bar
including...
STREE
1 WTC
18 Underground 23 Pedestrian
EET
I B E R River House 9. LMerchants TY Brookfield Place, featuring luxury
STREET
RE
STREET
PLACE
PLACE
ST
ID
24
13 21 20
VESEY
D IEL OKF BRO LACE P
NASSAU STREET
HN ST REET 4. Harry’s Italian
6. M Blue Smoke A
22
BROOKFIELD 19 PLACE
3. Shake Shack 5. El Vez
10
4
ST
DUTCH
11
A
BARCLAY
WE
FU L T O N INCLUDE: STREET RETAILERS
ET
2 1
3 7 6
BROADWAY
STREET
PARK
RE
ADE
ANN STREET
ET
LAN
A,C
MURRAY
RE
ON
ESP
N S T
GT
MA
IN
BATTERY PARK CITY & BROOKFIELD PLACE
ST
ET
SH
EK
RE
ACE
BE
ST
MURRAY STREE WA
CE
SUBDISTRICT:
T
H
RU
TERR
SP
END AVENUE
VER
PARK
O
ALOF T HOTEL
Completed in 2015
THE CULTURAL HEART AND INTELLECTUAL HEART OF THE CITY IS CONTINUALLY MOVING DOWNTOWN.
FOUR SEASONS HOTEL & RESIDENCES Completion in 2016
THE BEEKMAN HOTEL & RESIDENCES
Completion in 2016
FULTON CENTER
& CORBIN BUILDING Completed in 2014 WORLD TRADE CENTER 1 Wor ld Trade Center Completed in 2014
2 Wor ld Trade Center
Completion in 2020
Wes t f ield W TC/ Transpor t ation Hub Completion in 2016 3 Wor ld Trade Center Completion in 2018 4 Wor ld Trade Center Completed in 2013
WHO’S WORKING HERE NOW? FASHION: HUDSON’S BAY, GUCCI, REVLON, HUGO BOSS MEDIA: CONDÉ NAST, TIME INC., HARPERCOLLINS FINANCE: GOLDMAN SACHS, AMERICAN EXPRESS, DEUTSCHE BANK, AIG NONPROFIT: TEACH FOR AMERICA, PLANNED PARENTHOOD, UNICEF USA ADVERTISING: DROGA5, GROUP M
WHO’S LIVING HERE NOW? EDUCATED, HIGH-INCOME EARNERS
WHO ARE OUR WELL-CONNECTED NEIGHBORS? TRIBECA, SOHO, WEST VILLAGE, EAST VILLAGE PARK SLOPE, FORT GREENE, BROOKLYN HEIGHTS, WILLIAMSBURG HOBOKEN, JERSEY CITY
WHO’S VISITING US? 14.9 MILLION VISITORS FROM ACROSS THE COUNTRY AND GLOBE
National September 11 Memor ial Museum Completed in May 2014
BROOKFIELD PL ACE
Completion in 2015/2016
AK A WALL STREE T
Completion in 2016
SOUTH STREE T SEAPORT Pier 17 Completion in 2017
70 PINE STREE T
Completion in 2016
EAST RIVER WATERFRONT ESPL ANADE Completed in 2013
PIER A
Completed in November 2014
THE BAT TERY
Completion in 2014/2015
50 WEST STREE T
Completion in 2016
BAT TERY MARITIME BUILDING Completion in 2017
GOVERNORS ISL AND
Completion in 2014/2015
42
READE
STREET
W
PEA RL
RL
T
TE WA
FR
LANE
O
V
E
Hornblower
E
R
GOU
EET RL
NE
PEA
STO
ST ET
E
VER
NEU
East River Ferry
R
Seastreak
Pier 11 OLD OLD
SLI
SLI
New York Water Taxi
P
P
ER
RE O
Pier 15
H
N
UT
A
AM
D
C
Pier 17 (closed for redevelopment Through 2017)
T
PINE
OA
T ER
R
PEA
ET RE L
ST
EE
STREET
H IT
ENW
E
N
TI
E
S
A LL
N
VIETNAM VETERANS MEMORIAL PLAZA
H
GTO
ICH
HIN AC
V EA
W
GRE
WAS
PLACE
4,5
PL
EN
PINE STREET
LI
BR
TREE NEW S
BATTERY
EAST RIVER
E
ST
BA
RY
STR
T
IL
E
B
E TT
N
AR STREE
W
AD
ROBERT F. ES WAGNER, JR. PL PARK AN
SOUTH STREET SEAPORT
STR
PLACE
N
2,3
MAID CEDAR
H
MORRIS
IP
R D EET RIV
RTY
JOH
J,Z
THAMES STREET
SOUTH COVE
N
IF
NE
PLACE
MORRIS
MA
CL
T
WALL
4,5
SL
ON
W R K
THAMES
EET R S1 T R N,R
LA
LIBE
CK
SO
ICH
GTO
AN
O RECT
EN
PE
FD
ENW
HIN
END AVENUE
Pedestrian Bridge
CEDAR
ID
GE
ON
F
TRINITY
GRE
WAS
D
UTH
EET
N,R
AT
E
E
AD
LT
EK
PE
ET
LIBERTY STREET
SO
PL WEST
O K R A P
4 WTC
MA
STR
RE IEL OKF BRO LACE P
ES RECTOR
CORTLANDT
JOHN S TREE
YN B RID
WAT
ST
N,R
NA SSA U ST REET
3 WTC
STR
FU
2,3
J,Z
DEY
ST REET
LD IE KF E OO AC PL ANY
BE
FULTON CENTER
BROADWAY
BR ALB
EET
ANN STREET
WILLIA M
ST
B AT T E R Y PA R K CITY
N S TR
OKL
EET
FULTON STREET
4,5 TRANSPORTATION HUB
MA
E S TR
ET
ON
WE
NORTH END AVENUE
ADE
A,C
EK
UC
STRE
GT
LAN
BE
BARCLAY
2 WTC
Pedestrian Bridge
ET
BRO
R
SPR
A,C,E
1 WTC
NORTH COVE
RE
FRANKFORT STREET
O
CITY HALL PARK
2,3 PARK
STREET
Underground Pedestrian Passageway
ST
ON
IS
N,R MURRAY
GOLD
IN
ESP
VESEY
Hudson River Ferry New York Water Taxi
D MA
A
H
SH
CE STREET
WARREN
BROADWAY
IC
WA
TERRA MURRAY
HUDSON RIVER
NW
RIVER
TRIBECA
4,5,6
P
EE
WEST
GR
1,2,3
R
CHURCH
CHAMBERS ROCKEFELLER PARK
CIVIC CENTER
ST REET
J,Z
WASHINGTON MARKET PARK
ST
AT
E
RE
BATTERY PARK
ST
Pier A
ET
Governors Island Ferry 1
Staten Island Ferry
Statue Cruises
GOVERNORS ISLAND
ELLIS ISLAND
STATUE OF LIBERTY
MAP KEY
Major Development Milestones
Transportation
Open Spaces
Hotels
Residential
Hotel & Residential
43
LOWER MANHATTAN : IT’S A NEW YORK YOU KNOW OF, BUT HAVEN’T MET YET
Alliance for Downtown New York 120 Broadway Suite 3340 New York, NY 10271 212-566-6700 DowntownNY.com Telephone: 212-835-2787 Email: Retail@DowntownNY.com
Photo Credits: Courtesy of Joe Woolhead for Silverstein Properties - Cover, page 2 Courtesy of Shorpy.com - Cover, pages 2, 4 Madison McGaw/BFA.com - page 7 Courtesy of Westfield Group - page 13 Jane Kratochvil - pages 16,17 Courtesy of Fosun Properties - page 21 Jennifer May - pages 22,23 Michael Dwornick for Utopia, The Agency - page 27 Mark Weinberg for Utopia, The Agency - pages 4,6,8,15,19,24,27,28,31 Pete Thompson for Utopia, The Agency - Cover, pages 2,4,6,10,12,14,16,18,20,24,27,28,31-33