· Issue 21 · January 2013
Experience level: Beginner, Intermediate Target audience: Merchant/Advertiser Niche/vertical: Affiliate Management »» Sylvia Cintrón, Digital Media Director, AREA203 Digital (Twitter @sylviacintron) (This Session is Open to VIP and All Access Pass Holders Only)
Facts and Fiction Using Video for Affiliates
Session 8b Location: Florentine 3 & 4 Time: 4:40pm-5:00pm We’ll cover topics like when and where calls to action work on your videos; is video on social networks effective; and can you drive leads from your videos? Experience level: Beginner Target audience: Affiliate/Publisher Niche/vertical: Video »» Jonathan Stefansky, C EO, Viewbix (Twitter @jstefansky) (This Session is Open to VIP and All Access Pass Holders Only)
Video Lead Generation
Session 8c Location: Emperors I Time: 4:40pm-5:00pm I will discuss what I’ve learned after creating over 1,000 videos to market my business over the last 6 years, the results, and how to achieve similar with your own video marketing. Experience level: Beginner, Intermediate Target audience: Affiliate/Publisher Niche/vertical: Video »» Tim Jones, Owner, Destinations To Explore, Inc. (Twitter @TheRealTimJones) (This Session is Open to VIP and All Access Pass Holders Only)
Top 5 Mistakes in Mobile Affiliate Marketing
Session 8d Location: Emperors II Time: 4:40pm-5:00pm The mobile space is exploding and affiliates need to avoid mistakes and move quickly to generate revenue. Discuss
practical case studies and learn from our real-life client examples. Experience level: Beginner, Intermediate, Advanced Target audience: Affiliate/Publisher, Merchant/ Advertiser Niche/vertical: Mobile »» Jeff Stevens, Director of Sales, DirectTrack (Twitter @jstevnz ) (This Session is Open to VIP and All Access Pass Holders Only)
Ask the Experts
Location: Networking Space Time: 5:00 pm-6:00pm (This Session is Open to All Pass Holders)
Ask the Experts will be an opportunity for merchants, networks and affiliates to ask questions about various specialties and issues. Hand picked experts will handle topics in their specialty, and conduct chats, answer questions and share opinions during this networking and education session. »» $10,000 Worth of Outsourcing Mistakes: Nick Loper, Founder, ShoeSniper.com (Twitter @nloper) »» Display Is Broken: Dave Zinman, C EO, Infolinks (Twitter @davebehappy) »» Is Your Email List Dirty?: Craig Swerdloff, C EO, LeadSpend, Inc. »» Legal Issues: William Rothbard, Attorney, Law Offices of William I. Rothbard »» Legal Trends 2013: Privacy, Social & Mobile: Ken Dreifach, Counsel, ZwillGen, PLLC (Twitter @zwillgen) »» Leveraging YouTube PPC for Direct Response Advertising: Purna Virji, Online Marketing Manager, Stroll (Twitter @purnavirji) »» No Click Left Behind!: Michael Herrera, VP, Affiliate Marketing, Citi (Twitter @mikefherrera) »» Pay-Per-Call: The Good and Bad: Jason Wells, C EO, ContactPoint (Twitter @jasonrwells) »» The Science of Affiliate Payments: Chen Amit, C EO, Tipalti Solutions Ltd. »» Tap Into Billions of Remnant Google Clicks: Greg Davis, President, Super Affiliate Rockstar (Twitter @gregorydavis) »» US Affiliate Space is Ripe for Disintermediation: Brandon Keenen, Vice President, Performance Horizon Group (Twitter @bkeenen)
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