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shaping the future Our current town centre development pipeline has a forecast end value in excess of £2 billion and extends to over 10 million square feet, including more than 6,000 residential units. With a successful 20 year track record for delivering high quality mixed use regeneration projects, we have unrivalled experience in transforming town and city centres. To find out how we can help to shape your town’s future, visit www.thornfield.co.uk
shaping the future
In partnership with Sunderland arc and the City of Sunderland.
arc the official regeneration magazine of Sunderland JTTVF@ BVUVNO
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farringdon_row
contents autumn_08
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11_
READY FOR TAKE-OFF: An influential think-tank has commended Sunderland’s regeneration schemes. The city is now ready to embark on a new and exciting phase of renewal.
arc the official regeneration magazine of Sunderland
sunniside
07
_ NEWS: From awardwinning gardens to glitzy openings and iconic bridges – we take a look at what’s been happening in the regeneration and renaissance of the largest city in the North East.
15
15
_ FARRINGDON ROW: The new gateway to Sunderland will see homes, offices, hotel and retail elements all enjoying fantastic views out over the river.
17
_ VAUX: The jewel in the crown of the new Sunderland, this 10.4 ha riverside site will be transformed into a lively district set around a large public square.
18_
UNIVERSITY: The multi-million pound upgrade of the university’s city campus will provide state-ofthe-art facilities for students and residents alike.
20
_ SUNNISIDE: The revival of this historic area is already under way, with the neighbourhood’s classic squares and terraces being given a new lease of life.
vaux
25_
30_
DIGITAL REVOLUTION: Last year saw the launch of Sunderland’s ‘Software City’, which aims to make the city a leading player in IT and digital technology. We report on the city’s bright future.
34_
MOVING ON UP: The regeneration of the former Vaux brewery site has thrown up issues that go to the heart of what urban rejuvenation is all about. A solution is now on the horizon.
39_
POWER TO THE PEOPLE: Sunderland’s big urban changes need the support of the local community. We report on how people power is playing a major part in the city’s renaissance.
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WALKING ON WATER: The River Wear was once Sunderland’s economic pulse. Now its waterside developments are planned to ensure the riverside plays a key role once again in the city’s prosperity.
21
_ STADIUM VILLAGE: The grand opening of the new Aquatic Centre has set a high standard for the rest of the Stadium Village development.
22
_ HOLMESIDE: A 34,000sq m retail and leisure development and new public square will radically enhance the city centre.
23
_ GLASSWORKS/ COLLEGE: The former Glassworks at Millfield is about to be transformed for residential and business use. Meanwhile St Peter’s sixth form college has opened the doors to its £6.5m new building.
42_
WELCOME TO THE FOLD: We report on a rare work of art displayed in Sunniside. The fold-up replica of a house was built in just 10 days and was unveiled to spark debate about how our towns and cities are built.
46_
CONTACTS: How to contact Sunderland arc and its partners to find out more about the city’s exciting programme of rebirth.
Big things are happening in the largest city in the North East.
Building on its high-tech industry, superb transport links, top university and passionate people, Sunderland arc is helping the city become a truly 21st century place to live, work and play.
Be part of the future. Visit: www.sunderlandarc.co.uk North Sands Business Centre, Liberty Way, Sunderland, SR6 0QA Telephone: 0191 568 9880 Email: info@sunderlandarc.co.uk Supported by
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Review
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»
Review
Statistics
[all figures from Mid-Term Review]
Qualifications
arc area profilea
15.9% working age residents no qualifications
Employment 2003-2006 (total no.) 2003 20,900 2004 21,500 2005 22,800 2006 23,200
(2006) 19.3% working age residents NVQ4+ level (2006) Earnings £403 median weekly (2007)
Employment by sector 2006 (% of total) Distribution, hotels and restaurants Public administration, education and health Banking, finance and insurance Manufacturing Transport and communications Construction Other activities
30.4 26.7 14.9 11.2 7.3 4.3 5.1
Sunderland GVA. GVA generated in Sunderland between 2001 and 2005 grew by 24.7% to £4.3bn - 11.7% of the regional total. GVA per head in Sunderland is higher than in the North East region as a whole.
Floorspace 2007 (sq m) Factory 174,000 Warehouse 131,000 Retail 221,000 Office 119,000
arc area plans in figures 2002-2017a 303 hectares in area 11,700 new jobs
Sunderland economic and social indicators.
330,000 square metres of new space 4,024 new housing units 303 hectares of brownfield land to be reclaimed
Office rents £100 per sq m per year (Type 1) (2007) Retail rents
£332 million public investment £1.15 billion private investment
£2,206 per sq m per year (Zone A) (2007) Public funding for arc plans 2002-2017a £ million.
House prices £128,137 average sale price (Q4 2006)
Tyne & Wear Partnership / CRIP
64.8
60.3% residents (2001)
English Partnerships
52.8
One North East
45.7
Unemployment
Sunderland City Council
33.8
European Regional Development Fund
5.9
Land and property receipts
1.4
Owner occupation
3.4% claimant count (January 2008)
Total of above
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204.4
INTEGER
CONSULTING planning + regeneration
Integer Consulting has been providing strategic planning advice to Sunderland arc since the genesis of the city’s urban regeneration company in 2002.
PLANNINGTHE URBANRENAISSANCE Sunderland is a city in transition – with a great past and an exciting future. Powerful changes are reshaping the city’s economy, social structure and physical form over an extensive area focused on the River Wear corridor and the City Centre. The mission is to make Sunderland a vibrant, economically sound, attractive and socially inclusive city. To achieve this effectively requires a ‘step change’ in the quality, pace and scale of regenerative action. This makes Sunderland arc one of the most exciting regeneration initiatives in the North East. Sound planning advice is critical to ensuring its success. Small is beautiful Integer Consulting is a small, independent consultancy, working at the interface of planning with urban regeneration, transport, economic development, environmental and management issues. Since its inception in 1999, Integer Consulting has advised clients across the local government, universities, transport, community and development industry sectors.
Specialising in Sunderland We are ‘Sunderland specialists’: we have an unrivalled in-depth knowledge and understanding of the planning issues and opportunities in Sunderland as a whole and Sunderland arc’s target areas in particular. Working alongside other strategic advisors and project consultants, our aim is to ensure that the requirements and opportunities of the planning process are fully integrated into the development and delivery of Sunderland arc’s regeneration strategy. As strategic planning advisor to the arc, Integer has delivered several key planning assignments in Central Sunderland. These have included preparing the Master Plan Strategy for the Vaux-Farringdon Row area and securing the Secretary of State’s planning consent for Sunderland arc’s mixed use scheme for the flagship Vaux Brewery site - as well as advising on a wide range of other major strategies and projects in the Sunderland arc area.
Integer has also undertaken highly effective, research-based commissions in the wider region, focusing on economic, social and environmental issues, notably for the European Union’s EQUAL Programme and the URBAN II Programme Connecting the Coalfield. These have been instrumental in levering significant European resources into the North East. Other planning and regeneration commissions in the city-region have included those relating to the extension of the Tyne and Wear Metro and leading a multidisciplinary planning and regeneration study of a local centre in the south west of Sunderland. Integer Consulting looks forward to continuing to contribute to the urban renaissance of Sunderland and the wider region.
For further information contact Richard Arkell, Integer Consulting, telephone 01697 476039, email integer@arkell.sol.co.uk or visit www.integer-plan.co.uk.
Farringdon Row
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First impressions. The creation of a new gateway will provide the perfect introduction to Sunderlandโ s regeneration
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project update: Vaux
Full focus. The £370 million redevelopment of the former brewery on a striking cliffside location is central to Sunderland’s makeover
sunderland arc and its partners began their search for a partner to deliver the £370 million scheme for Vaux in September 2008. A development partner is due to be appointed in summer 2009. arc’s scheme was given planning permission by the Secretary of State in March 2007 and an adopted unitary development plan for the city supports its uses for the site. The masterplan, created by renowned architects Piers Gough and Andrew Daws of CZWG, defines and sets the vision for a new and distinctive urban quarter in Sunderland city centre. The plans will reinvigorate the economic heart of the city through the creation of a vibrant new business district and office market creating approximately 3,000 jobs. The proposals aim to reconnect the city and its river and provide a model of sustainable urban regeneration with new homes, office space, hotels, civic buildings and leisure facilities. The Vaux site is still currently owned by Tesco, which bought the site in 2002. Sunderland arc and its partners have been working together to assemble the site and are currently in formal negotiations with Tesco to
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acquire the land. Sunderland arc has the support of its founder members (English Partnerships, One North East and Sunderland City Council) to both fund and acquire the site. Vaux has been earmarked for a major multi-million pound courts facility, which will introduce a high quality, landmark building as well as associated offices to a site that enjoys one of the best locations in the North East. Vaux will give visitors and residents a glimpse of the cutting edge design that lies ahead as Sunderland undergoes its transformation.
»
project update: University
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Early learning. The University of Sunderland is set for massive change as its £75 million redevelopment programme takes off
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DPNQMFNFOU UIF NJMMJPO VQHSBEF BU 4U 1FUFS±T DBNQVT QJDUVSFE 5IF EFWFMPQNFOU JT TFFO BT WFSZ NVDI B QBSU PG UIF DJUZ±T SFHFOFSBUJPO 5IF VOJWFSTJUZ IBT BMXBZT TFFO UIF DBNQVT BT QBSU PG UIF DJUZ *U JT LFFO UP FODPVSBHF MPDBM QFPQMF UP VTF UIF OFX TQPSUJOH GBDJMJUJFT BOE FOKPZ UIF JNQSPWFE QVCMJD SFBMN BOE OFX TRVBSF XIJDI JU JT IPQFE XJMM CPPTU UIF BSFB±T JNBHF
»
project update: Sunniside/Stadium Village
Sunniside up. The historic Sunniside district of Sunderland is witnessing a 15-year regeneration programme to restore it back to its former glory
sunderland’s eastern QUARTER, which is home to the city’s largest concentration of listed buildings, has played a key role in Sunderland’s commercial and cultural life over the years and is now receiving millions of pounds of investment to rejuvenate its historic streets. Sunniside Partnership – set up by Sunderland arc, Sunderland City Council, One North East and English Partnerships – is spearheading the area’s transformation. It has already attracted over £90 million of private investment and several of its schemes are helping turn Sunniside into an exciting and dynamic location for business and leisure. The latest addition to its programme
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is thePlace. The landmark £6 million arts and business centre opened its doors this summer boasting performance space, art exhibition areas, a café, meeting rooms and a range of offices. Designed by Newcastlebased Reid Jubb Brown Partnership, it was built by Kendall Cross Holdings Ltd on the site of the former Manor Hotel, the centre also includes six newly refurbished grade II-listed buildings. A new state-of-the-art bowling alley has recently opened. Developed by Helios and Gentoo, the scheme includes apartments. The stunning £2 million Sunniside Gardens are also helping to revive the area. The restored gardens have won several awards since it opened in the summer. Ben
Fitness first. Sunderland’s Stadium Village, a £75 million, 25ha mixed-use development on the north bank of the River Wear, has unveiled its latest addition – the spectacular Sunderland Aquatic Centre The £20 million centre boasts a 50m, 10-lane Olympic size pool – the first in the North East, a 25-metre diving pool and state-of-the-art wellness centre. Sunderland City Council held a glitzy opening earlier this year and the centre has since been selected as a potential training camp for the 2012 Olympics. However, the new aquatic centre and the 48,000-seater Stadium of Light are just the first stages of a much bigger plan for the site. Stadium Village is seeking to deliver sports, health, education and cultural facilities within a high quality mixed housing offer near the city centre. This vision will take another step closer to becoming reality when public consultation of the
Hall, director of Sunniside Partnership, said: “The gardens breathe new life into the area and add vitality and interest to what is rapidly becoming a new-look Sunniside.” Public realm works will be at the heart of the next phase of environmental improvements along key routes linking the city centre to Sunniside. A £2.2 million investment will be rolled out from 2009 and will be supported by installations from international artists. A masterplan for east Sunniside, which proposes new homes and high quality offices with some retail and leisure use, has been incorporated into the new Sunniside Planning and Design Framework, which was adopted following public consultation.
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development framework for the scheme starts towards the end of the year. Local businesses and landowners have already been approached for their opinions on the plans. The initial consultation produced a lot of positivity about how the development would put Sunderland on the map. The development framework includes exciting proposals for the site, which incorporates the surrounding Sheepfolds area, offering new homes, hotel, sports and leisure facilities. A number of key acquisitions on Sheepfolds have already been made, with demolition of the former Cottams factory and ATS depot now complete. Other negotiations continue to be progresssed.
»
project update: Holmeside/Glassworks/College/
No place like Holme.
The plans to transform the site into a thriving mixed-use quarter, offering retail space, residential units, leisure facilities, public space and parking, while creating approximately 1,700 new jobs in the process, were revealed to the public this spring. The £190m redevelopment of the site has received strong support from the public and should significantly improve the city’s central offering, boosting its appeal for both local residents and visitors to the region. Expanding the city centre’s offer will facilitate the wider regeneration of the city, increasing footfall and improving the area’s chances of attracting further inward investment. Delivering a scheme of this magnitude is not easy. But the last 12 months have seen a lot of work being carried out behind the scenes with further property acquisitions to extend site assembly and consultation on a development framework for the site. A development agreement has been negotiated and is expected to be signed imminently, bringing Sunderland’s impressive vision for growth one step closer to reality.
Holmeside is quite literally at the centre of Sunderland’s vision for regeneration. The seven-acre triangle at the heart of the city’s centre is of strategic importance as Sunderland’s renaissance progresses
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Higher learning. Sunderland’s 1619 year-olds are already benefiting from a brand new sixth form college with state-of-theart facilities in the city centre
Moving on at Millfield. The old glassworks site is set for an overhaul as St Modwen Developments move in to regenerate it
THE COUNCIL AND Sunderland arc have recently begun working with St Modwen Developments Ltd, to regenerate the highly prominent former glassworks site at Millfield. The former glassworks represent the bulk of the 10.8 hectare Lisburn Terrace Triangle redevelopment area.
This gateway site offers an opportunity to transform one of the principal approaches into the city centre. It is considered suitable for residential and business use and a comprehensive, welldesigned, high quality scheme is essential. Demolition of the remaining glassworks building is under way.
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St Peter’s new £6.5m sixth form college opened its doors to over 500 new students in September 2008. The new purposebuilt sixth form is situated next to the University of Sunderland’s Tom Cowie campus. John Anderson, head of St Peter’s sixth form, says: “St Peter’s has been sensitively designed on this first-class site and offers breathtaking views across the river and a real university feel to the college, where students are treated more like young adults, so as to prepare them for university entrance.” The college also has plans for a skills academy north of the city centre to provide education and training in key vocational areas. The facility will also include a restaurant, hair and beauty salons, theatre and travel shop which will be open to the public. n
CONSTRUCTIVE EXPERTISE
REGENERATION Faithful+Gould is a leading provider of project and cost management
Dunedin House
services to the regeneration market. We work in partnership with our
Columbia Drive
clients, their partners and local communities regenerating towns and
Stockton-on-Tees
cities across the UK. Our expertise has been used to great advantage by many clients in developing sustainable communities. We have a track record of delivering developments with high quality green design, to fundamentally change the social and physical fabric of our urban heritage. We are proud to play a part in helping to improve the environment in which we live and work. Our passion to be part of this change is what makes the difference!
For more information please visit FGOULD.COM A member of the
Group
TS17 6BJ Tel. 01642 675136 Fax. 01642 671507
Waterside
WALKING ON WATER. 4VOEFSMBOE±T SJWFSTJEF BOE TFBTJEF BSF MPPLJOH UP PODF BHBJO QMBZ B LFZ SPMF JO UIF QSPTQFSJUZ PG UIF DJUZ 1BNFMB #VYUPO SFQPSUT »
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Waterside
F
or centuries, the River Wear was at the heart of Sunderland’s industrial and economic success. Not only was it used to export coal, but it was the catalyst for manufacturing that grew up around the river and the thriving port, providing jobs for over 30,000 people. “It was a fundamental part of the success of Sunderland in those days,” says David Walker, chief executive of Sunderland arc, the urban regeneration company dedicated to promoting regeneration in the area. But when heavy industry declined and port activity shrank in the post war decades, the fortunes of both river and city changed for the worse. The Wear was no longer the economic pulse of the city, and many of the sites around it lay underused or derelict, effectively cutting off the Wear from the town centre. And when the city began to bounce back from its decline in the ‘90s with the arrival of firms such as Nissan, the new jobs were created elsewhere in out of town business parks near motorway junctions, rather than on the former industrial riverside sites. But the potential of these Wearside areas will no longer be passed over, according to plans being promoted by arc, which is putting these riverside sites at the centre of a new regeneration strategy for the city. It believes that the river is a real asset that should be central to the regeneration.
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No one is kidding themselves that these areas will ever be returned to manufacturing use. Instead, rather than heavy industry, the plan is to use them for the new industries that Sunderland is keen to develop: office, leisure (hotels, sports facilities), high-quality retail and some city centre housing that will be attractive for those working in the newly created jobs. “We’re now looking at a series of brownfield sites in the city centre near to the river that used to be the economic drivers of the city, and turning them into that again, but in a different way,” explains Walker. “I want to integrate the river back into the city centre, and make sure that leisure and office uses have access to the river.” He is keen to maintain a balance
Sunderland’s River Wear runs through the heart of the city.
when companies are considering moving to the area “there’s no reason to say no”. These could potentially bring in even more jobs than there had been during Sunderland’s industrial peak. On the Vaux site, for example, the brewery once employed 600 people, but Walker’s hope is that an office development on the site could create 3,000 jobs. The plot has also recently been earmarked for a multimillion pound complex of new courts, an injection of public sector investment that could galvanise private funders.
of office, leisure, retail and housing provision, and is aiming for over 7,400sq m of commercial development a year, although site assembly has been slow because of complexities over land ownership. “You can’t do any one of these four aspects in isolation. You have to do a bit of each at any one time. We’re not asking the market to do more than it normally does, but we’re looking to do it in the city centre and create demand for leisure, hotel and retail,” he says. Sunderland arc wants a range of different office types: small, medium and large, including some suitable for new business incubation, for example, and for established businesses to expand. There will also be a choice of freehold or leasehold tenures so that, Walker says,
Sunderland will certainly not be the first city to look to its waterways as a source of regeneration. Birmingham and Manchester have successfully regenerated large areas of former industrial canal side land in the city centres. Castlefield is a particular success story in Manchester, having been transformed from canal side
»
Sunderland arc is putting these riverside development sites at the centre of a new regeneration strategy for the city
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Waterside
Sunderland has a fantastic coastline and good quality beaches.
The Vaux brewery employed 600 people; arc hopes that offices on that site could create 3,000 jobs Employment in Sunderland 130,000
industrial space to city centre ‘des res’. And London, of course, has been turning its former docklands into a commercial centre since the 1990s. Walker is keen to learn from these precedents. “We’ll look at other cities and take the best bits that are appropriate to our city,” he says. Already, there has been some success with the Stadium of Light on the north side of the river and Sunniside to the south, where development is already under way. Now arc is keen to bring forward half a dozen key sites including Stadium Village on the north of the river and Grove, Vaux and Farringdon Row.
120,000
1 in 4 jobs lost
110,000
100,000
90,000
80,000
70,000
60,000 1973
1975
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1981
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1987
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Growth Relative to UK 2
1
Sunderland
Belfast 0
UK Average Growth Leeds
% -1
York -2
-3 2000
2001
2002
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The former industrial sites aren’t the only focus – consultants have been appointed to prepare a planning framework to guide development close to the historic church of St Peter’s in Wearmouth, where the university is keen to expand. This has been teamed with St Paul’s in Jarrow as candidates for World Heritage Site status. The River Wear, of course, isn’t the only waterway that’s important to Sunderland’s regeneration. There are also its coastal areas including its sandy seaside at Roker and Seaburn. “It’s a surprise to a lot of people that Sunderland has such a lovely coastline,” says councillor Mel Spedding, cabinet member for culture and tourism at Sunderland City Council. “There are big, golden sandy beaches. It’s also a very desirable part of the city to live in, and it’s very important to us in terms of bringing in visitors. It’s key in how we project the image of the city as being a place that’s life-enhancing with a balanced lifestyle.” The annual Sunderland International Airshow, for example, brings one million
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people to the seafront each summer. “Sunderland’s selling feature is that we’re a city by the sea. It’s a lifestyle we can offer that most other cities can’t,” says councillor Spedding. “It has the vibe of a city centre but it has a fantastic coastline and good quality beaches.” But to maintain and promote this image, Sunderland City Council is aware it needs to invest in further regeneration and it has plans to raise funds to explore a number of potential development opportunities. Despite a nationwide economic downturn, Walker is confident, given the long-term nature of the proposed developments – Vaux is expected to take eight to 10 years to complete – that developers will be able to take a longerterm view. “We always knew that we’d have a downturn at some point,” he says. “Developers are looking to have something ready in three to four years time and the first phase of Vaux is perfect for that – they’ll have something ready when the downturn lifts.” Regeneration of the key sites will certainly take time, but Walker is confident that once that happens, Sunderland’s riverside – and seaside – can once again play a key role in the prosperity of the city. “It will be the economic driver – but in a different way,” he says. “It will be much better integrated and a resource for the whole city.” n
Creating Places for People 11 Ducie Street Piccadilly Basin PO Box 85 Manchester M60 3JA United Kingdom T +44 [0]161 834 8441 www.bdp.com
BDP is delighted to be playing a key role in the design of the Holmeside development, one of Sunderland’s flagship regeneration projects as masterplanners and architects. The Holmeside development will bring to Sunderland a new kind of shopping environment which is sure to attract attention on the international stage. The new streets and squares will form a natural extension to the existing street pattern in the city centre. Although external spaces, they will be sheltered by a stunningly designed curved transparent canopy which soars above the eaves line of the buildings. This will provide protection from the rain whilst ensuring that the sunlight floods in. People will be able to move around the area in comfort and even take coffee at a street café in the central square during the winter months.
“Our successful Liverpool One project (pictured above) opened to the public in Summer 2008. It is a 42 acre, mixed-use development based on a cohesive vision of buildings, streets and spaces all of which have been designed to embrace a wide variety of uses and activities. A key objective of the scheme is to link up different areas of the city, as well as being a destination in its own right. “Over 1.6m sq ft of retail space has been built including two department stores. These are cornerstones of new shopping circuits linking the main
shopping streets. Over 160 shops have been constructed to attract a broad range of shopping, including fashion and specialist, niche retailers to complement the existing array of High Street shopping. Excellent connections to public transport ensure that the scheme integrates effectively with the city. “Liverpool One builds on the city’s unique characteristics, creating a destination of regional, national and international significance. It is a shining example of the how the BDP design ethos can create outstanding places for people.”
Skills
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To create opportunities for our graduates we need industries that demand high skills and software is perfectly placed for that
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Skills
July 2007 saw the launch of the Software City vision, which aims to establish Sunderland as one of the world’s leading digital technology hubs. The project sees separate organisations working together for a common purpose. Members include Leighton, the University of Sunderland, Sunderland City Council, the North East Business and Innovation Centre (BIC) and the regional development agency One North East. They are working from a promising base, claims Paul McEldon, chief executive of the BIC. “Sunderland is always looking to develop new technologies and new businesses,” he says. “It has a great track record in developing new industries and new offerings following the decline of the traditional heavy industries of the past.” He’s confident that software is something that Sunderland is capable of developing. “There are companies such as Leighton that have already established themselves in the city,” he says. “Sunderland has an excellent infrastructure and the accommodation and business support services in the city are superb as well. It is a great start to build on.” The city’s ability to develop new industries will be central to the success of Sunderland’s Software City vision. But it is going to take more than a vague promise to encourage a few start-up companies if software is to become the city’s new shipbuilding. First, a skilled workforce must be brought through. Without this the industry will be unsustainable. Schools, colleges and the university have the responsibility of equipping the city’s future software professionals with the
relevant skills and experience to allow Sunderland to flourish. They are ready for this, insists Shabir Aslam, manager of the Centre for Advanced Technology at City of Sunderland College. “Education plays a such vital role in assisting the mechanisms for a successful knowledgeled economy,” he says. “Without education constructing the foundation of skill and ability, it would prove very difficult to establish an environment where knowledge existed as the means of economic growth within the city.” The City of Sunderland College, he explains, has already invested heavily in ensuring its infrastructure and resources meet the needs of 21st century service and industry. Thanks to the Centre for Advanced Technology at the Shiney Row Campus, for example, the college has a facility to teach the community additional skills to ensure IT demands are well serviced from within the region’s own workforce. It’s a similar story at the University of Sunderland, which has an excellent reputation within the IT community. Professor John MacIntyre, dean of the Faculty of Applied Sciences, says: “The University of Sunderland is known as a very proactive partner in the city and regional economy.” As a leading partner in Sunderland Software City, for example, he says the university will drive the innovation agenda through knowledge transfer support to companies who are turning ideas into products. “We will also encourage and support graduates in starting up their own business, and,
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of course, we will take a leading role in delivering skills to the existing and future employees in the software industry in our city and region.” The graduates coming through the education system in the area need places to ply their trade, so business support is going to be vital. And this refers to the people already running software businesses in the city as much as it does to the ones only thinking of taking the plunge. Businesses already up and running need to be encouraged to secure their growth, looking nationally and internationally, and the city’s start-ups must be given every possible opportunity if they are to add to Sunderland’s burgeoning software industry. The city will also have to seek a very specific kind of inward investment and it must try and attract some of the industry’s major players if it is to establish itself as a credible force. Software companies from other cities around the world have to see Sunderland as a desirable location for them to locate part of their operation, and this is only likely to kick-off in earnest when the city has a sustainable, skilled workforce and a thriving homemade software sector. It will be a gradual process, but it has already started. Building a new sector in the city is going to be a huge task but the partners charged with delivering the Software City plan are all definitely pulling in the same direction. “One of the characteristics of Sunderland is its ability to work in partnerships,” says Callaghan. “We have four partners in the Software City project, and it is win/win across the board. Each of the partners has their own objectives. Whether it is attracting more students, creating jobs, attracting new businesses, finding jobs for graduates or seeing the industry grow, all these objectives can be realised.” This partnership is creating an environment that allows business to feed off business so a new industry can take root in the city. As Callaghan puts it: “It is alright being a big fish in a small pond, but I’d rather have a bigger pond.” n
The future’s bright The world has gone digital. Those that don’t get with the programme are going to be left behind, and it is important that people throughout the UK are given the opportunity to learn how to use basic digital technologies such as word processing and email. It is vital that people avoid falling foul of the new class divide that could be created through a lack of access to these technologies. And in a city like Sunderland, which, as well as supporting many deprived areas, is planning on the digital technology sector driving its economy in the coming years, this imperative takes on even greater significance. The Government’s nationwide Building Schools for the Future (BSF) programme is aiming to see every secondary school in the country refurbished or rebuilt. It is a huge project, one that will see £45 billion invested in Britain’s schools by the year 2020. Within the scheme heavy emphasis is placed on ensuring that the schools are able to adequately equip children for life in the technology-reliant world of work. And this could stand to give Sunderland’s future software wizards their first step on the ladder. John Wiseman, Sunderland City Council’s BSF communications manager, believes the programme can help the city achieve its lofty ambitions. “It will play a major part in transforming teaching and learning across Sunderland for years to come,” he says. “Children and young people are central to the programme’s
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aims, and it is anticipated that the outcomes will contribute significantly to securing Sunderland’s status as a world leading software city.” The vision of Sunderland City Council from the outset of BSF, he explains, was to use world-class systems and leading edge technologies which would enhance learning across the city, remove barriers to learning and promote wider learning across the community. Information and Communication Technology (ICT) will play a key role in the transformation of learning within the city’s BSF programme. Wiseman adds: “From a leading edge ICT infrastructure to a fully integrated learning platform and management information system, teaching staff, students and the wider community will be better enabled to fully exploit the potential of ICT across the curriculum. The strategic links between BSF and other major initiatives key to securing Sunderland’s status as a world-leading software city should not be overlooked.”
Vaux
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The Vaux site covers 26 acres.
formed by a multiplicity of site ownerships, listed buildings and the like. It’s rare for a single site of this magnitude to become available,” says Black. “It’s a huge opportunity to be part of a growing city centre. The site is on the existing edge of Sunderland’s retail core and has the capacity to become the new business district for the city centre,” he adds. Black acknowledges that the economic climate is difficult, but points out that Vaux will take eight to 10 years to build. “Brindleyplace (in Birmingham), one of the best examples of regeneration, kicked off in 1992 when interest rates were double what they are now,” he says, adding that developers like the fact that the project has the backing of agencies like English Partnerships and the regional development agency. And the scale of the prize on offer is huge, he insists. “We see the site as an opportunity to transform the economic profile of the city centre and change forever the way the city works.” The site became available following the closure in 1999 of the Vaux Brewery, which gave the site its name. The brewery’s demise brought down the curtain on more than 160 years of
beer making in the city. More importantly, it had employed more than 600 people. But it was also a key part of the city’s cultural life, sponsoring Sunderland football club and making the high strength Double Maxim beer – the city’s answer to Newcastle Brown Ale. At the same time, the city was also suffering a second hammer blow – the axing of the Grove Cranes factory on an adjoining site. The loss of two such major employers was a huge blow to the local economy. But it also provided Sunderland with a large piece of developable brownfield land right next to the city centre. arc’s plans for the site have won outline planning permission following a call-in by the government. In addition, the government has approved Sunderland’s Unitary Development Plan, which makes the Vaux masterplan a key element of the city’s planning policy framework. Tesco currently owns the land and at the centre of their plans is a Tesco ‘Extra’ hypermarket, which goes against the grain of
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Vaux
Development of the Vaux site is vital to arc’s vision for Sunderland.
what arc wants to see on such a key site. arc is keen to see Tesco in Sunderland though, just not on such a crucial site so close to the city centre. Earlier this year the retailer earmarked a more appropriate site – Sunderland Retail Park – for an ‘Extra’ store, for which a planning application has now been submitted. arc and its partners are currently in formal negotiations with the retailer over the acquisition of the Vaux site and are working hard to try and accommodate them elsewhere in the city. arc’s masterplan for Vaux capitalises on its spectacular location overlooking the River Wear. It envisages that the site will become a lively, mixed-use, employment-led, business quarter with homes, civic buildings, additional leisure facilities and new hotels. It proposes a dramatic increase in the site’s permeability with a pedestrian footbridge across the River Wear to link the site to the area surrounding Sunderland AFC’s Stadium of Light, thus reforging connections between the city centre and the Wear. The two have been cut off from one another
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for the past century by the industry that lined the river’s banks. The masterplan also links to other sites being developed by arc, including the Farringdon Row scheme. Councillor Watson insists the scheme will create a design benchmark: “It is important that it is a quality scheme delivered to a standard that can be reflected across the city”. The real importance of the masterplan is economic, widening the job opportunities on offer in the city and drawing in new knowledge businesses and investors. “It will add vitally needed economic capacity to the city centre, which currently punches below its weight,” continues councillor Watson. As well as over 3,000 new jobs, the scheme is also designed to improve the type of employment on offer in the city centre. While there are currently good shopping and leisure facilities, not enough people work in the centre at the moment. Vaux could counter this by delivering a fully functioning central business district for the first time in Sunderland. Many of the new white collar jobs which have been created over the past decade have been generated on business parks rather than in the city centre. “It will be different from business parks that shut at 5pm,” says Black, explaining that the mixed-use nature of the development will foster a more lively atmosphere. Eve Fawcett, a director at arc’s agents GVA Grimley, agrees that the Vaux site has the potential to transform Sunderland’s offer as a business location. She says: “This is a major project that will benefit the whole area by creating jobs, homes and attracting new investment into the region. The high quality office space on offer will greatly stimulate Sunderland’s office market and will create a thriving business community that is integrated into the fabric of Sunderland city centre.” n
Creating and sustaining the built environment At Halcrow we’re driven by the desire to find innovative, sustainable solutions to our clients’ and partners’ project needs. This is the primary driving force of our business and what keeps our thinking fresh.
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With the enviable breadth of skills and expertise afforded by our 8,500 employees, we deliver an holistic, high-value consultancy service, whatever the size or complexity of project. It’s no wonder that clients choose Halcrow. Our north east business goes from strength to strength, bolstered by our ongoing role in some of the region’s largest regeneration, infrastructure and development projects - and our commitment to sustaining and improving the quality of people’s lives. To find out how we can provide value-driven solutions for your project, contact John McNicholas, regional director for our Tees Valley and Newcastle/Gateshead offices, on 01642 632800 or email teesvalley@halcrow.com
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SEYMOUR
Urban Regeneration (Sunniside Gardens)
At Seymour (Civil Engineering Contractors) Limited we take pride in our competitiveness and the quality of service provided to our clients and their customers. Our proven track record of delivering projects to time and budget with our flexibility ensures that we develop relationships with our clients to match their needs and aspirations.
Sunniside Gardens
We are proud to be associated with the regeneration of the Sunderland City Centre and look forward to working with other forward looking clients transforming the urban environment. Sunniside Gardens
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Seymour (Civil Engineering Contractors) Limited 30-34 Navigation Point • Hartlepool • TS24 0UQ Tel: 01429 233521 • Fax: 01429 862504 Part of Renew Holdings plc
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Community
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Community
Involving local children is a key element of the community enagement project.
One of the difficulties with consultation is how to keep the momentum going. In the case of a large project such as Vaux, the regeneration process takes a long time. As arc went to press Vaux has reached the stage where a developer is being selected and a detailed scheme will then be drawn up. There will then be another major consultation on the detailed proposals. The community is being kept informed about plenty of other schemes. Last year, a stand was set up in the Bridges Shopping Centre to showcase Sunderland arc’s regeneration projects. “This was an opportunity to re-engage with local people,” explains Emily Taylor, communications manager at Sunderland arc. “We were available to talk to them and provide information they could take away and digest. We handed out feedback forms and encouraged people to give their views. About 80% of people who visited the stand asked to receive further information.” Sunderland arc has also been involving local school children in the changes to the city through an arts project. “The school children of today are probably going to get the most benefit from our projects,” Taylor points out.
“We are trying to create a better future for them so they don’t necessarily have to move outside the area for good jobs and a better quality of life. If they do move out to see a bit of the world, they’ll want to come back.” The project involves arts education consultancy Infinite Arts who are developing the children’s work for display on hoardings around key regeneration sites in the city. “To give them an understanding of what we are trying to achieve we showed them artist’s impressions of some of our projects and explained how they all link together,” Taylor says. Infinite Arts focused the children’s ideas and artwork on the theme of place and friendships. Pauline Taylor of Infinite Arts says: “The children came up with some wonderful ideas. We talked about what in Sunderland was important to them, where they go with their friends and how places define a city. “The project has helped the children to see how the changes will affect them.” After the first hoardings go up the plan is to roll the project out to other schools and get their work displayed across the city. Over in the historic area of Sunniside engagement with the local business sector has proved extremely successful.
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The rejuvenation of Sunniside has helped attract a wealth of new businesses to the area. It has played a key role in Sunderland’s commercial and cultural life over the years and is currently benefiting from an ambitious regeneration programme led by Sunniside Partnership. Earlier this year Sunderland City Council and Sunniside Partnership held a sixweek consultation with residents and businesses on the plans for the eastern part of Sunniside, a run-down area with a range of low-quality uses, cleared sites and empty buildings, that is part of a long term project to create new homes, offices, shops and public spaces in an attractive landscaped setting. Now Sunniside Partnership and the City Centre Management team are encouraging traders to join forces to promote Sunniside and encourage more visitors into the regenerated quarter. An Evening Economy Group convenes once a month to share ideas and meet key figures who can offer support. Regular updates are also given on the important regeneration projects happening in the area. Louise Hardy, city centre manager, says: “The response from businesses so far has been extremely positive. It
The schoolchildren of today are probably going to get the most benefit from our projects. We’re trying to create a better future for them so they don’t have to move outside the area for good jobs and a better quality of life
Workshops were held on the importance of place and how places define a city.
is a forum that gives businesses the opportunity to communicate with each other and come up with collective ways of promoting themselves and the area. The concept will be rolled out to daytime traders too.” Ben Hall adds: “As projects come to fruition people are feeling an increasing sense of ownership”. One example is the award-winning Sunniside Gardens, which opened in March last year. “When people actually see plans such as Sunniside Gardens delivered, they are very impressed. People take pride in it – they realise it is something special,” Hall says. As well as reaching out to local residents Sunderland arc has been engaging with developers to attract investment to the city and discuss the effects of regeneration plans with local businesses. At the moment, the views of local businesses are being sought on plans for Stadium Village, which includes exciting sports, leisure and commercial development in a unique village setting and will also include a new residential community. “The football stadium and the region’s only 50m swimming pool are already here, and we hope to build on these fantastic facilities and create a critical mass of sports and
leisure facilities for the city and wider region,” explains Simon Elliot, property development manager at arc. “The businesses currently in the area are mainly industrial with a mixture of large and small employers. However, the current planning policy envisages the relocation of this type of use over time.” Sunderland arc and the council held an informal consultation in August 2008 where all the property owners and businesses in Stadium Village (including the Sheepfolds area) were invited to comment on a draft development framework. The document provides greater detail on how the scheme will be developed over the next 10 to 15 years. Elliot adds: “While many who attended were obviously concerned over the immediate impact on their businesses, there was also a lot of positive feedback about how the development would put Sunderland on the map”. Following the consultation arc is in negotiation with a number of businesses with a view to relocating them in a sensitive way, using the opportunity to progress their businesses by giving them the chance for a fresh start elsewhere in the city. A wider public consultation on the draft framework will be held later this year and it is anticipated that it will be
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formally adopted next spring. Another major public consultation led by the city council was held in September to seek views about a new bridge across the Wear. In July, the Department of Transport announced it would provide £98 million towards the cost. Local people were presented with two options: one for an iconic design by local architect Stephen Spence; another for a conventional bridge. The issue is whether people want to pay an additional £30 million for the iconic design. David Walker, chief executive of Sunderland arc, says: “Sunderland arc has always had aspirations for an iconic bridge that would put the city on the map and play a key role in its economic transformation. This bridge will help connect new and existing communities as well as provide an enhanced gateway for the city. “It was important that the people of Sunderland had their say on the type of bridge to be built and how it might be funded. After all, bridges help define a city and are structures which last for generations.” n
Fold-Up project
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Fold-Up project
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sunniside gardens was the focus for an exciting piece of public art this summer. Fold-Up – a replica of 15 Norfolk Street, a Georgian terraced house opposite the gardens – was constructed in just 10 working days to spark debate about how UK towns are built, and show how continental building techniques can be faster and more sustainable. The artist behind the project, Wolfgang Weileder, professor of contemporary sculpture at Newcastle University, worked with apprentice builders from South Tyneside College,
Newcastle College and the Sunderland Construction Challenge. “The speed at which the house was built by young apprentices new to the techniques was quite amazing and lots of passers-by were asking us questions,” he says. “I hope a public debate unfolds on how we perceive our urban environment and how more people can be active in it.” The innovative public art project was backed by building contractor R Bau, Sunderland City Council, Sunniside Partnership and Commissions North – part of the Arts Council England, North East.
Weileder adds: “I would like to think Fold-Up will inspire people to take ownership of where they live and be more critically aware of their built environment. I hope people appreciated the experience of watching the house unfolding before their eyes. Another attraction for me is that the house can be taken apart again and the materials reused and recycled rather than being knocked down and the materials discarded.” n
The Fold-Up house put public art at the heart of Sunniside Gardens and, the artist hopes, inspired people to take ownership of where they live.
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